Lavish

What Lavish does

Lavish Automation is a privately held custom smart home and commercial technology integrator headquartered in Healdsburg, California, founded in 1999 by Ryan Lyeth. The company designs, engineers, and installs integrated technology systems for affluent residential clients and boutique commercial customers across the Northern California wine country — primarily Sonoma, Napa, Marin, and Mendocino counties. Its portfolio spans certified dealer relationships across the major control platforms (Control4, Crestron Home, Savant, Nice/Elan), Lutron and Ketra lighting and shading, Josh.ai voice control, premium audio brands (McIntosh, KEF, Linn, Sonance, James Loudspeaker, Sonos), and video/display lines (Sony, Samsung, Kaleidescape, Seura), supported by professional home theater design, networking, and ongoing service capabilities.

Lavish operates a 10,000 sq. ft. Santa Rosa Hi-Fi Store and Smart Home Showroom at 1044 4th Street alongside a Healdsburg Experience Center at 435 Allan Court, using these physical assets as the primary conversion channel for high-consideration projects. GTM is sales-led and relationship-driven: showroom consultations feed into custom system design, engineering, and installation, with trade partner referrals (interior designers, architects, custom builders) functioning as a top-of-funnel channel and word-of-mouth reinforcing acquisition in a regionally concentrated luxury market.

The business model combines project-based custom installation revenue, hardware and equipment pass-through, and an emerging recurring layer via the Enhanced Service Plan at $49.99 per month, which bundles anticipatory monitoring, remote repair, 24/7 support, mobile app control, and prioritized service calls. Lavish is a founder-owned, sub-50-employee operation with no disclosed institutional investment, parent company, or acquisition activity, holding a dense stack of industry certifications (CEDIA, Lutron HomeWorks QSX, Control4, Savant, Ruckus WISE, ISF, McIntosh, Dante) that underpins its qualification for tier-one luxury estate work.

Name

Lavish

Legal name

Lavish Automation

Website

https://lavishautomation.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

11–50 employees

Short description

Lavish Automation is a privately held custom smart home integrator in Healdsburg, CA, designing and installing Control4, Crestron, Lutron, and premium audio/video systems for affluent residential and commercial clients across the Northern California wine country.

Ownership category

akta.pro rank

Product category

Custom Home Automation Services

akta.pro primary industry

Whole-Home Automation System Design & Programming (HSAHADAA)

akta.pro secondary industries

Multiroom Audio/Video & Home Theater Control Integration (HSAHADAE), Smart Lighting Control (Switches, Dimmers, Scenes) Integration (HSAOANAF), Custom Scenes, Routines & Geofencing Automation Configuration (HSAHADAL), Motorized Shades, Blinds & Curtain Automation (HSAHADAD), Smart Home Entertainment & Multiroom Control Retail (CRACAGAK)

Keywords

• Smart home integration
• Custom home automation
• Residential av systems
• Lighting control design
• Home theater installation

Headquarters

HQ city

Healdsburg

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Custom Installation Services: Design, engineering, and installation of integrated smart home and commercial technology systems. Revenue is project-based with costs varying by size and complexity of systems installed.
2. Hardware and Equipment Sales: Sale of smart home products including Control4, Crestron, Lutron, McIntosh, KEF, Linn, Sonos, Sony, Samsung, and other premium brands. Products integrated into custom installations.
3. Monthly Service Plans (Enhanced Plan): Recurring monthly subscription at $49.99 providing anticipatory monitoring, remote repair, 24/7 digital connect, round-the-clock voice support, mobile app control, and prioritized service calls.
4. Maintenance and Support Services: Ongoing support including remote management, on-site reviews, system monitoring, and discounted service call rates for existing clients.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Lavish Automation designs, engineers, and installs custom smart home and commercial technology systems for luxury residences and boutique businesses in Northern California wine country. The company integrates third-party platforms (Control4, Crestron Home, Lutron, Josh AI, McIntosh, KEF, Linn, etc.) into bespoke whole-home automation, lighting, audio/video, home theater, networking, and shading solutions, supported by ongoing maintenance and a $49.99/month Enhanced Service Plan.

Product overview

Lavish Automation is a custom smart home integration company offering a portfolio of home automation platforms, high-end audio equipment, lighting control systems, and professional installation services. Their core platforms include Control4, Crestron Home, Savant, and Nice/Elan for whole-home automation; Lutron and Ketra for lighting and shading; and Josh AI for voice control. They install and configure premium audio brands (McIntosh, KEF, Linn, Sonance, James Loudspeaker, Sonos), video displays (Sony, Samsung, Kaleidescape, Seura), and provide professional services including home theater design, Wi-Fi networking, and monthly service plans. The company operates as a certified dealer for multiple manufacturers and offers both residential and commercial technology solutions.

Differentiator

Problem solved

Functional benefit

Products and services

• Smart Home Automation Design & Installation Bespoke design, engineering, and installation of whole-home automation systems unifying lighting, audio, video, security, climate, and shading under a single control platform for luxury residential clients.
• Home Theater Design & Installation Custom home theater design and installation including acoustical treatments, projector and screen setup, surround sound, lighting control, and custom seating for luxury residences.
• Wi-Fi & Networking Installation Professional network setup with enterprise-grade access points, structured cabling, and network security configured for high-bandwidth smart home and AV demands.
• Lighting Control Design & Installation Independent lighting design combining technical, scientific, and artistic expertise to deliver layered ambient, task, and accent lighting with smart automation using Lutron and Ketra systems.
• Motorized Shading Installation Custom specification and installation of motorized window treatments integrated with lighting and home automation platforms.
• Whole-Home Audio & Video Distribution Property-wide distributed audio and video systems routing music and video from a central backbone to any room, guest house, or outdoor area.
• Commercial Technology Solutions Design and installation of intelligent technology systems for boardrooms, boutique spaces, and commercial environments to enhance productivity, reliability, and customer/employee experience.
• Video Wall Design & Installation Custom video wall solutions for commercial and boutique environments including boardrooms and customer-facing spaces.
• Enhanced Service Plan Monthly subscription at $49.99 providing anticipatory monitoring, remote repair, 24/7 digital connect support, round-the-clock voice support, mobile app control, and prioritized service calls for existing clients.
• HiFi Audio System Design & Installation High-performance two-channel and multi-room audio system design, specification, and installation featuring premium brands such as McIntosh, KEF, Linn, Sonance, and James Loudspeaker.
• Control4 Home Automation System Whole-home automation platform connecting lighting, audio, video, security, and climate under a single unified interface with one-touch controls and scenes; sold and installed as part of custom integration projects.
• Crestron Home Automation System Luxury home automation platform offering seamless one-touch control of an entire estate via touch panel, custom-engraved keypad, smartphone, or voice activation; sold and installed as part of custom projects.
• Lutron Lighting & Shading Systems Advanced lighting control systems and motorized window treatments including RadioRA, HomeWorks QS, and Sivoia shading solutions, sold and installed as part of custom integration projects.
• Josh AI Voice Control System Natural voice-controlled AI system for home automation that processes complex voice commands to control music, lighting, comfort, and security; sold and installed as part of custom projects.

Segments3 records

Ideal customer profiles2 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration22 records

Feature4 records

Partnerships

18 partnerships are on record, tiered core, major, supporting and minor.

• Control4coreTechnology or IntegrationCertified Control4 dealer providing home automation platform integration. Control4 enables connected home control across lighting, audio, video, security, and climate from a unified interface.
• Crestron HomecoreTechnology or IntegrationCertified Crestron Home dealer for luxury home automation and control. Crestron provides one-touch control of entire estates via touch panels, keypads, smartphones, or voice.
• LutroncoreTechnology or IntegrationLutron installer and partner offering residential shades, RadioRA2/RA3, and HomeWorks QS certifications. Provides smart lighting control and motorized shading solutions.
• McIntoshmajorTechnology or IntegrationCertified McIntosh dealer and installer. McIntosh provides high-performance amplifiers, receivers, and audio equipment featured in showroom demonstrations.
• LinnmajorTechnology or IntegrationPreferred brand partner for turntables, streamers, and digital music players. Featured in Hi-Fi showroom demonstrations.
• KEFmajorTechnology or IntegrationPreferred speaker brand partner for high-fidelity audio systems. KEF speakers featured in residential and showroom installations.
• Josh.aicoreTechnology or IntegrationCertified Josh.ai dealer providing sophisticated AI voice control for smart homes. Allows natural speech commands for music, lighting, climate, and more.
• SonossupportingTechnology or IntegrationMulti-room music systems integration for whole-home audio distribution.
• SonysupportingTechnology or IntegrationHome theater projectors and displays for cinematic installations.
• SamsungsupportingTechnology or IntegrationVideo displays and home theater solutions.
• Nice (formerly Nortek/ELAN)supportingTechnology or IntegrationNice/Elan certified for smart home platform integration.
• KaleidescapesupportingTechnology or IntegrationPremium movie server and playback systems for home cinema.
• CEDIAsupportingTechnology or IntegrationIndustry membership with CEDIA certified installers. CEDIA provides home automation industry training and certification.
• Go Local (Sonoma County)minorGTM or Marketing PartnerLocal business cooperative membership supporting the Sonoma County community.
• Healdsburg Chamber of CommerceminorGTM or Marketing PartnerLocal chamber membership for business networking and community presence.
• Santa Rosa Metro ChamberminorGTM or Marketing PartnerRegional chamber membership supporting Santa Rosa business community.
• AIA (American Institute of Architects)minorGTM or Marketing PartnerArchitectural industry membership facilitating trade partner relationships with design professionals.
• Azione UnlimitedminorGTM or Marketing Partnerbuying group membership for home technology professionals providing group purchasing power and peer networking.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Audio Advice: Raleigh, NC-based custom integrator offering premium home theater, whole-home audio, lighting and smart home automation with multiple showroom locations and a similar luxury residential focus. Closest direct analog to Lavish in model, brand mix (McIntosh, KEF, Lutron) and end customer.
• World Wide Stereo: Pennsylvania-based custom integrator and high-end A/V retailer operating a large showroom (and now a Florida location) with a project-based smart home business model, premium audio brand mix, and trade-partner referral channel structure directly comparable to Lavish.
• Just One Touch: Florida-headquartered luxury home technology integrator offering custom design, engineering, installation and ongoing service plans across smart home, A/V, lighting and shading — directly comparable operating model and revenue mix to Lavish.
• Hanson Audio Video: Multi-location custom integrator (Ohio/Florida) specializing in luxury home automation, private cinema, lighting and shading with manufacturer certifications across the same premium platforms as Lavish (Control4, Lutron, Crestron).
• Audio Video Interiors: Ohio-based design-build A/V and smart home integrator working closely with architects, builders and interior designers on luxury residential projects, sharing Lavish's trade-partner-driven GTM motion.
• Definitive Audio: Seattle-area high-end A/V and smart home integrator with deep experience in two-channel audiophile systems, home theater, and whole-home control, mirroring Lavish's premium-brand focus and white-glove installation approach.
• SMR (SMR Group / SMR Home Systems): New York / New Jersey-based custom integrator delivering luxury residential A/V, lighting, shading and networking with the same Control4/Crestron/Lutron certification profile and HNW customer base as Lavish.

Broad incumbents

• Vivint Smart Home: National smart home services company delivering professionally installed security, lighting and automation at scale. Sits downstream of Lavish's price point but represents the broader competitive threat from professionally-installed mass-market smart home offerings.
• Magnolia (Best Buy): Best Buy's premium in-home consultation, design and installation arm covering smart home, home theater and networking nationally. Competes with Lavish at the mass-premium tier but lacks the boutique luxury specialization and trade-partner intimacy.

Others

• SnapAV / Control4 (Resideo): Manufacturer of the Control4 and Nice/E​lan control platforms on which Lavish's core delivery is built. Included as a critical ecosystem dependency / supplier rather than a true peer — its dealer-program economics directly shape Lavish's margin and channel position.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/lavishtheaters
• Facebookfacebook.com/LavishTheaters
• LinkedInlinkedin.com/company/lavish-theaters

Compliance19 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lavish