Gentilhomme
Gentilhomme is a Montreal-based creative strategy and immersive experience studio founded in 2013 that designs and delivers large-scale multimedia installations, projection mapping, and interactive environments for airports, entertainment brands, cultural institutions, and enterprise clients globally.
- Company typePrivate
- Founded2013
- HeadquartersMontreal, Canada
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Gentilhomme does
Gentilhomme is a Montreal-born creative strategy and immersive experience studio founded in 2013 by Thibaut Duverneix (CEO and Executive Creative Director). The studio designs, produces, and delivers large-scale multimedia installations — including projection mapping, interactive environments, music videos, concert stage design, and immersive architectural content — for enterprise clients across aviation, entertainment, cultural institutions, real estate, automotive, and financial services. Its underlying technology stack centers on Unreal Engine for real-time 3D environments, Houdini for 3D simulations, custom Show Control systems, photogrammetric scanning, and a proprietary 3D tracking platform called GH Tracker that fuses multiple sensor types into a unified real-time data stream. The firm also maintains a catalog of plug-and-play installations (AI Photobooth, Interactive Basketball, Gravity Orchestra, OPAL, POP!, Rail Rage, Fungimushi) that can be deployed for shorter engagements.
The business operates as a full-service professional services studio on a bespoke, project-based revenue model with multi-year contracts, no publicly disclosed pricing, and no standardized tiers. GTM is sales-led and relationship-driven: the firm embeds with architects, developers, and brand stakeholders from project inception, positioning itself as both creative strategy lead and technical executor. Marquee engagements include JFK's New Terminal One (opening 2026, $9.5B project), Orlando Terminal C (70+ video capsules, Windows on Orlando triptych), Houston George Bush Intercontinental Airport Oculus, Nashville International Airport, Cirque du Soleil productions, and Burj Khalifa video mapping for Can-Am. The studio operates from offices in Montreal (headquarters), Florida, Texas, New York, and Riyadh, and serves markets in North America, Europe, the Middle East, and Asia. With 11-50 employees and no disclosed funding, Gentilhomme has scaled to a globally distributed boutique creative-tech firm anchored by long-duration, high-visibility enterprise projects.
Gentilhomme firmographics
Firmographics- Name
- Gentilhomme
- Legal name
- Gentilhomme Inc.
- Website
- https://gentilhomme.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Gentilhomme is a Montreal-based creative strategy and immersive experience studio founded in 2013 that designs and delivers large-scale multimedia installations, projection mapping, and interactive environments for airports, entertainment brands, cultural institutions, and enterprise clients globally.
- Ownership category
- akta.pro rank
Gentilhomme industry classification
Industry- Product category
- Immersive Experience Design and Creative Technology Services
- NAICS
- Computer Systems Design Services (541512), Graphic Design Services (54143), Computer Systems Design and Related Services (54151)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990), Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Experiential Digital & Hybrid Events (Virtual Platforms, Livestream) (BPAFAGAI)
- akta.pro secondary industries
- Game Engine & Creation Platforms (UGC/Modding) (BPAMAKAE), LLMOps & Generative AI Platforms (Prompt/Agent Orchestration, RAG) (HDAEANAD)
Keywords
Where Gentilhomme is headquartered
LocationHeadquarters
- HQ city
- Montreal
- HQ country
- Canada
- HQ region
- North America
Offices5 records
Markets served
Gentilhomme business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Creative Strategy and Immersive Experience Projects: Full-service creative studio delivering large-scale multimedia projects from early-stage technical design through final execution. Revenue is generated through project-based engagements for airports, arenas, cultural hubs, retail spaces, live events, and brand activations. Projects range from turnkey interactive installations to comprehensive A-to-Z project delivery.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Bespoke project-based engagements — no standardized pricing tiers disclosed |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels10 records
Gentilhomme product offering
Product offeringCore offering
Gentilhomme is a creative strategy and immersive experience studio that designs, produces, and delivers large-scale multimedia installations, projection mapping, and interactive environments for airports, arenas, cultural institutions, live events, and brand activations. It combines in-house creative direction with proprietary technology (GH Tracker, custom Show Control systems, Unreal Engine pipelines) to provide full A-to-Z project delivery from early-stage technical design through opening day execution. Beyond bespoke projects, it offers a catalog of plug-and-play interactive creations such as AI Photobooth, Interactive Basketball, Gravity Orchestra, OPAL, POP!, Rail Rage, and Fungimushi.
Product overview
Gentilhomme is a Montreal-born creative strategy and immersive experience studio that operates both as a technology product company and a full-service creative agency. The core product is GH Tracker, a proprietary 3D tracking software platform that centralizes multiple sensors (Lidars, depth cameras) for real-time motion capture applications. Complementing this platform are plug-and-play sub-products including AI Photobooth, Interactive Basketball, Gravity Orchestra, OPAL, POP!, Rail Rage, and Fungimushi, which are deployable interactive installations. The service offerings encompass Airport Mode, Immersive Architecture, Live & Brand Experiences, Cultural Destinations, and Plug & Play Creations—the latter bridging the product-service boundary by offering pre-built interactive experiences. The company also provides bespoke creative services for major clients including music videos, stage design for concerts and Cirque du Soleil productions, and large-scale multimedia installations at airports worldwide.
Differentiator
Problem solved
Functional benefit
Products and services
- GH Tracker A proprietary high-performance 3D tracking software solution that centralizes multiple sensors (Lidars, depth cameras) into a single unified data stream with low latency. It supports deployment on virtual machines via a Primary/Worker architecture for multi-room venues and is used across Gentilhomme's interactive installations and licensed to integration partners.
- AI Photobooth A ready-to-deploy interactive AI-powered photo booth that transforms guests into themed characters (athletes, astronauts, heroes) in seconds, designed for social media sharing and brand activation events.
- Interactive Basketball A branded interactive basketball game that converts any space into a game arena, using motion capture and avatar representation with team colors for quick competitive matches.
- Gravity Orchestra An award-winning interactive sound installation where users conduct free-falling pinballs by placing wooden blocks on a table surface, with each collision producing original musical sounds created by Dubline Studios.
- OPAL An experimental interactive installation featuring custom-designed tracking-enabled flashlights that participants use to illuminate on-screen visuals, which simultaneously influence the soundtrack, creating a multi-sensory ecosystem sensitive to movement and light.
- POP! A touring interactive installation featuring five monoliths containing inflatable creatures that respond to sound; participants call, speak, or sing to charge the creatures until they pop out in a celebratory spectacle.
- Rail Rage An immersive thriller experience controlled by real-time physical movements using flashlights to defend against virtual monsters, built in Unreal Engine with photorealistic environments and no VR headset required.
- Fungimushi An immersive fungital arcade game where players use physical wooden blocks to guide a mushroom character through a fantastical universe, combining physical interaction with virtual gameplay.
- Airport Mode Creative strategy and immersive experience design service for airports, including digital art, interactive installations, and multimedia content systems. Covers technical design through opening day delivery inside complex, regulated terminal environments.
- Immersive Architecture Service that transforms physical spaces — real estate, atriums, and public squares — into emotionally immersive environments through technical design and final execution, turning static architecture into engaging, participatory spaces.
- Live & Brand Experiences Design, production, and delivery of technically flawless live events including sports ceremonies, brand activations, concerts, and entertainment events that transform audiences into active participants.
- Cultural Destinations Development of emotionally impactful experiences for cultural centers, museums, and tourist attractions that invite participation, exploration, and wonder for tourists and locals.
- Plug & Play Creations A catalog of quickly deployable but customizable interactive solutions — including AI photo booths, interactive basketball, gravity orchestras, and other plug-and-play installations — that elevate any event with memorability, fun, and intention.
Quantifiable outcome
- JFK New Terminal One projected to serve 23 million passengers annually by 2030
- +5 more outcomes
Companies that use Gentilhomme
Customer profileNamed customers19 records
Segments5 records
Ideal customer profiles5 records
Gentilhomme technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability7 records
Feature6 records
Gentilhomme partnerships and signals
Strategic signalPartnerships
20 partnerships are on record, tiered core and minor.
- ArupcoreArup led the team for JFK New Terminal One. Gentilhomme collaborates with Arup as part of the international design team for the $9.5 billion JFK transformation project. Arup provides engineering and design leadership while Gentilhomme handles digital content design and production.
- PentagramcorePentagram is part of the international collaboration team for JFK New Terminal One alongside Gentilhomme, Arup, and Culture Corps. Pentagram handles signage and wayfinding design while Gentilhomme manages digital content.
- Culture CorpscoreCulture Corps collaborates with Gentilhomme, Arup, and Pentagram on JFK New Terminal One's public art program, bringing cultural expertise to the passenger experience design.
- Smart Monkeys, Inc.coreSmart Monkeys, Inc. is credited as a technical collaborator on the JFK New Terminal One project, providing systems design for the multimedia installations.
- Sardi DesigncoreSardi Design serves as the primary design lead for Orlando International Airport Terminal C. Gentilhomme collaborates with Sardi Design to deliver the immersive passenger experience.
- Burns Engineering, Inc.coreBurns Engineering is credited on Orlando Terminal C for aviation technical expertise and project management support for the multimedia installations.
- ElectrosoniccoreElectrosonic is the integrator for the Orlando Terminal C multimedia installations, providing AV system integration services.
- Fentress ArchitectscoreFentress Architects led the overall terminal design for Nashville International Airport. Gentilhomme's multimedia work is integrated into the terminal design.
- GWL Realty AdvisorscoreGWL Realty Advisors owns Berczy Square in Toronto's financial district. They commissioned Gentilhomme to create original digital content for the 90-foot atrium screen, integrating it as an architectural element.
- DIALOGcoreDIALOG is the architecture firm behind Berczy Square. Gentilhomme worked with DIALOG to design content that integrates with the building's architecture.
- Les InvisiblescoreLes Invisibles developed the creative concept for the Siemens anamorphic brand artwork at AT&T Discovery District. Gentilhomme collaborated with Les Invisibles to execute the CGI animation and visual production.
- GSM ProjectcoreGSM Project (Montreal-based studio) collaborated with Gentilhomme on Zabeel Bridge at Dubai Mall, designing the artistic direction for the five-part interactive installation depicting the journey of an invention.
- SACOminorSACO is a systems integrator for Orlando Terminal C, handling AV infrastructure for the multimedia installations.
- Dubline StudiosminorDubline Studios produces original music and sound design for Gentilhomme's interactive installations including OPAL and Gravity Orchestra.
- Studio 3.6minorStudio 3.6 composed original music and designed sound for the ENTøPTIC multimedia performance at Bright Festival Connect.
- Interscope RecordsminorInterscope Records is associated with the Whack World project for Tierra Whack, likely as the music label commissioning or distributing the visual album.
- Elle DesignminorElle Design collaborated with Gentilhomme on the Desjardins Epicurean Activation, providing design services for the interactive festival installation.
- CoachellaminorCoachella is the festival venue/partner for Tierra Whack's 2019 performance, where Gentilhomme's stage design and interactive technology were deployed.
- HAHN InternationalminorHAHN International is credited as a partner on Orlando Terminal C, providing systems integration for the multimedia installations.
- MRA InternationalminorMRA International is credited as a project partner on Orlando Terminal C for the multimedia installations.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Gentilhomme competitors and assessment
Company assessmentMarket position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Gentilhomme social profiles
Digital presenceGentilhomme financial estimates
Financial estimateRevenue estimate
Valuation estimate
Gentilhomme leadership team
Management profileNumber of profiles
Profiles1 record
Gentilhomme funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Gentilhomme M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Gentilhomme
What does Gentilhomme do?
Gentilhomme is a creative strategy and immersive experience studio that designs, produces, and delivers large-scale multimedia installations, projection mapping, and interactive environments for airports, arenas, cultural institutions, live events, and brand activations. It combines in-house creative direction with proprietary technology (GH Tracker, custom Show Control systems, Unreal Engine pipelines) to provide full A-to-Z project delivery from early-stage technical design through opening day execution. Beyond bespoke projects, it offers a catalog of plug-and-play interactive creations such as AI Photobooth, Interactive Basketball, Gravity Orchestra, OPAL, POP!, Rail Rage, and Fungimushi.
Is Gentilhomme a public or private company?
Gentilhomme is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Gentilhomme founded?
Gentilhomme was founded in 2013. It employs 11 to 50 people.
Where is Gentilhomme based?
Gentilhomme is headquartered in Montreal, Canada, in the North America region.
How does Gentilhomme make money?
One revenue line is on record: creative Strategy and Immersive Experience Projects.
Does Gentilhomme have an API?
No public API is recorded for Gentilhomme.
What industry is Gentilhomme in?
Gentilhomme's product category is Immersive Experience Design and Creative Technology Services. Its primary akta.pro industry code is BPAFAGAI, Experiential Digital & Hybrid Events (Virtual Platforms, Livestream), with a secondary code of BPAMAKAE, Game Engine & Creation Platforms (UGC/Modding). Its NAICS code is 541512 and its SIC code is 7990.