What Joomlashack does

Joomlashack (legally Open Source Training LLC) is a privately held Joomla CMS extension and template provider founded on September 2, 2005, the day after the Joomla project launched. Headquartered in Sarasota, Florida, with a remote team distributed across the United States, Brazil, Mexico, Guatemala, and England, the company develops a portfolio of 20+ PHP-based Joomla extensions under GPL licensing, compatible with Joomla versions 3 through 6. Flagship products include OSMap (sitemap generation), OSCampus (Learning Management System), Shack Forms (form builder), JCal Pro (calendar and events), Shack Locations (Google Maps directory), and OSEmbed (universal content embedding with 187 providers in the Pro version), alongside a range of supplementary extensions covering SEO metadata, video embedding, analytics, social sharing, file downloads, and spam prevention. The company also offers a Joomla templates line.

Joomlashack generates revenue through a recurring subscription model anchored by the Everything Club, which provides access to all extensions at tiered annual pricing: $99 for 1 site, $199 for 5 sites, and $299 for unlimited sites. Individual extensions are also sold separately at $29-$79 with annual subscription terms for updates and support, and free versions with limited features exist for most products. Distribution is entirely direct-to-consumer via the company's own e-commerce website (joomlashack.com), with no channel partners, resellers, or third-party marketplace sales. Customer acquisition relies on content marketing (blog with 165+ pages, comprehensive documentation), SEO targeting Joomla-specific queries, presence on the Joomla Extensions Directory (JED), and a Facebook community group.

The customer base consists primarily of Joomla web developers, agencies, freelancers, and small organizations building Joomla sites, with testimonials spanning web development, nonprofit, and education sectors. The company claims extensions are trusted on over 100,000 websites. The business is founder-operated with no disclosed external funding, no institutional investors, and no parent company. A 25% discount coupon and seasonal promotions support conversion. Recent strategic activity has focused on maintaining Joomla version compatibility (Joomla 6 support rolled out in 2025-2026) and bundling the extension portfolio into the Everything Club subscription to drive recurring revenue.

Name

Joomlashack

Legal name

Open Source Training LLC

Website

https://joomlashack.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

1–10 employees

Short description

Joomlashack is a privately held provider of 20+ Joomla CMS extensions and templates, serving Joomla web developers, agencies, and small organizations worldwide since 2005. Revenue comes from annual Everything Club subscriptions ($99-$299) and individual extension purchases, distributed direct-to-consumer via its website.

Ownership category

akta.pro rank

Product category

Content Management System Extensions

NAICS

Software Publishers (5132)

akta.pro primary industry

Knowledge Management & Wikis (BPAMAMAH)

Keywords

• Joomla extensions
• Joomla templates
• Learning management system
• Sitemap generator
• Form builder

Headquarters

HQ city

Florida

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Everything Club Subscription: Annual subscription model providing access to all 20+ extensions. Three tiers: Personal ($99/year, 1 site), Professional ($199/year, 5 sites), Unlimited ($299/year, unlimited sites). Subscriptions include 1 year of updates and support. Extensions have a retail value of $1,000+. Subscriptions are recurring with 14-day refund policy.
2. Individual Extension Purchases: Individual extensions can be purchased separately at various price points ($29-$79), with annual subscription for updates and support. Free versions available with limited features for most extensions.
3. Recurring Subscriptions: Company emphasizes recurring subscriptions as essential for ongoing bug fixes, security updates, new features, and compatibility updates for every Joomla version. Subscriptions fund continuous development and third-party integration maintenance.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels7 records

Core offering

Joomlashack develops, sells, and supports a portfolio of over 20 PHP-based Joomla CMS extensions and responsive Joomla templates under a recurring Everything Club subscription (Personal $99, Professional $199, Unlimited $299 annually). Extensions span sitemaps, learning management, forms, calendar/events, location directories, file downloads, SEO metadata, media embedding, social sharing, analytics, and spam prevention, all 100% GPL licensed and compatible with Joomla 3 through 6.

Product overview

Joomlashack is a provider of Joomla extensions and templates offering a portfolio of over 20 extensions under a platform-plus-subscription model. The core flagship products include OSMap (sitemap generation), OSCampus (Learning Management System), Shack Forms (form builder), JCal Pro (calendar and events), and Shack Locations (Google Maps directory). Supporting extensions include Shack Toolbox (19 media integrations), OSDownloads (file downloads), OSMeta (SEO metadata), Shack Article Manager (frontend content management), Shack Open Graph (social sharing), OSYouTube/OSVimeo/OSEmbed (video embedding), Shack Analytics (analytics management), Tabs and Sliders (content organization), OSDonate (PayPal donations), OSTimer (countdown), Shack Article Sharing/Shack Icons Pro (social sharing), OSContent (bulk content), Shack Error Notify (error monitoring), Shack User Switching (user testing), Shack Article Layouts (article display), and OSpam-a-not (spam protection). Additionally, Joomlashack offers professional responsive Joomla templates. All extensions are available under GPL license, with the Everything Club subscription providing access to the entire extension portfolio with tiered pricing for different site counts.

Differentiator

Problem solved

Functional benefit

Products and services

• OSMap Joomla sitemap extension that automatically generates Google-friendly XML and HTML sitemaps, with support for K2, Virtuemart, Kunena, SobiPro, OSCampus, Phoca Gallery, Shack Locations, and JDownloads, and integration with Google Search Console.
• OSCampus Joomla Learning Management System (LMS) for building online training sites with multi-media lessons (YouTube, Vimeo, Wistia), quizzes with certificates, pathways, and class organization.
• Shack Forms Joomla forms extension with drag-and-drop builder, 13 field types, lightbox popups, slide-in boxes, file uploads, and integrations with AcyMailing, Mailchimp, Google Sheets, Community Builder, JomSocial, SobiPro, and Zoo.
• JCal Pro Joomla calendar and event registration extension with event locations using Google Maps, recurring events, multilingual support, RSS feeds, and iCal export.
• Shack Locations Google Maps-based directory solution for Joomla with custom markers, info boxes, filters, clusters, Street View, and SEO-friendly URLs.
• Shack Toolbox Content display and modal extension integrating 19 media and marketing sources including Google Maps, YouTube, Vimeo, Facebook Pages, Facebook Embedded Posts, Instagram, and Mailchimp with multiple themes and pop-up effects.
• OSDownloads File downloads directory for Joomla with local and remote storage support (Dropbox, Box, Google Drive, Amazon), email collection, and MailChimp and Constant Contact integration.
• OSMeta Joomla metadata management extension for SEO with single-screen editing of meta titles and descriptions, character counters, and K2 and menu integration.
• Shack Article Manager Frontend article management extension allowing users to write, edit, publish, and manage Joomla articles from the frontend with filters by category, author, status, and language.
• Shack Open Graph Social media integration extension that adds Open Graph and Twitter Card meta tags so Joomla content shares correctly on Facebook and X/Twitter.
• OSYouTube YouTube video embedding extension for Joomla that embeds videos by pasting URLs with controls for autoplay, fullscreen, player theme, and related videos.
• Shack Analytics Analytics management extension consolidating all analytics codes (Google Analytics, AdWords, Clicky, Facebook, MailChimp, AdSense) in one screen with page- and menu-level targeting.
• Tabs and Sliders Content organization extension that displays Joomla content in tabs or sliders via shortcodes, with 7 themes and customizable responsive layouts.
• OSDonate PayPal donation button extension for Joomla with multiple themes, fixed position option for always-visible donations, and custom styling.
• OSVimeo Vimeo video embedding extension for Joomla that embeds videos via URLs with customization options for player colors and display of title, author, and avatar.
• OSEmbed Universal content embedding extension supporting over 20 providers in the free version (YouTube, Vimeo, DailyMotion, SoundCloud, X/Twitter, Slideshare, Flickr, Kickstarter, Getty Images) and 187 providers in Pro including Google Docs, Maps, Sheets, Forms, and Drawings.
• OSTimer Countdown timer extension for Joomla with multiple themes, customizable colors, and automatic hide/restart options when the countdown finishes.
• Shack Article Sharing Social sharing extension adding Facebook and X/Twitter sharing buttons to Joomla articles with Open Graph-based optimization for shared content.
• Shack Icons Pro Social icons extension displaying links to 18 social network profiles with 6 icon styles, horizontal/vertical orientation, and drag-and-drop ordering.
• OSContent Bulk content management extension for quickly creating, managing, and deleting Joomla articles, categories, and menu links in batches of up to 10.
• Shack Error Notify Error detection and notification extension that monitors Joomla site errors and sends email alerts with details and fix locations to multiple recipients.
• Shack User Switching

Quantifiable outcome

• Trusted on 100,000+ websites
• +2 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration59 records

Feature10 records

Partnerships

Eight partnerships are on record, tiered core.

• Google MapscoreTechnology or IntegrationShack Toolbox and Shack Locations integrate with Google Maps JavaScript API for displaying maps, locations, and directions. JCal Pro includes Google Maps support for event locations.
• YouTubecoreTechnology or IntegrationShack Toolbox integrates YouTube video galleries. OSYouTube and OSEmbed support YouTube video embedding.
• VimeocoreTechnology or IntegrationShack Toolbox integrates Vimeo videos. OSVimeo and OSEmbed support Vimeo embedding.
• FacebookcoreTechnology or IntegrationShack Toolbox integrates Facebook Pages and Embedded Posts. Shack Forms and OSDownloads support Facebook social sharing/likes for unlocking downloads. Shack Open Graph supports Facebook Open Graph tags.
• X/TwittercoreTechnology or IntegrationShack Open Graph supports X/Twitter Card meta tags. Shack Article Sharing supports X/Twitter Tweet buttons. OSDownloads supports Twitter social unlock. OSEmbed supports tweet embedding.
• Google Docs/Maps/Sheets/Forms/DrawingscoreTechnology or IntegrationOSEmbed Pro supports embedding Google Docs, Maps, Sheets, Forms, and Drawings content in Joomla articles. Shack Toolbox also integrates Google Maps.
• Google Search ConsolecoreTechnology or IntegrationOSMap integrates with Google Search Console for sitemap submission and indexing.
• PayPalcoreTechnology or IntegrationOSDonate integrates PayPal for processing donation payments.

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• JoomlArt: JoomlArt is a major Joomla template and extension vendor offering templates, page builders, and commercial Joomla add-ons. Direct peer with similar product breadth and pricing structure serving the Joomla developer and agency market.
• Elegant Themes: Elegant Themes sells the Divi theme and a suite of WordPress products under a subscription model. Highly comparable business model — premium theme/extension bundle subscription targeting agencies and freelancers — but operating in the WordPress ecosystem rather than Joomla.
• Akeeba: Akeeba is the leading Joomla backup, security, and site management extension provider (Akeeba Backup). Direct peer in the Joomla extension market with a comparable subscription model and Joomla-exclusive focus.
• GavickPro: GavickPro develops Joomla templates and extensions (including the GK framework) with both free and paid offerings. Direct competitor in the Joomla extension space, particularly for site builders and template-driven content publishing.
• Regular Labs: Regular Labs develops popular Joomla extensions (Advanced Module Manager, Articles Anywhere, ReReplacer, etc.) under a subscription model. Direct peer with comparable Joomla-exclusive positioning and a library of complementary extension products.
• RocketTheme: RocketTheme is a long-established Joomla template and extension provider (also serving WordPress), offering premium themes, plugins, and support. Direct competitor for Joomla-specific commercial extensions with comparable pricing and bundle offerings.
• YOOTheme: YOOTheme is a leading Joomla template and extension developer offering premium Joomla themes and a website builder. It competes directly with Joomlashack in the Joomla site-builder tool market with a similar subscription and a la carte model.

Broad incumbents

• ThemeForest (Envato): Envato's ThemeForest is the largest marketplace for website themes and templates, including Joomla templates. It is a broad incumbent where Joomlashack customers also shop, and the marketplace model competes with direct-to-consumer extension sales.

Others

• JED (Joomla Extensions Directory): The Joomla Extensions Directory is the official marketplace where Joomlashack lists its extensions for discovery. It functions as an ecosystem-level distribution channel rather than a direct competitor, but its prominence shapes competitive dynamics in the Joomla extension market.

Emerging players

• WPBakery: WPBakery is a WordPress page builder plugin sold as a one-time and subscription license. It is functionally comparable to several Joomlashack extensions (content layout, article display) but operates exclusively in the WordPress ecosystem.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/Joomlashack
• Facebookfacebook.com/groups/Joomlashack
• Xx.com/joomlashack

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Joomlashack