Feller
Feller is a global B2B manufacturer of power cables and cords, serving Medical, IT, Industrial, and Home Appliance OEMs worldwide from 5 manufacturing sites and 3 regional sales offices across North America, Europe, and Asia.
- Company typePrivate
- Founded1863
- HeadquartersLeland, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
Feller firmographics
Firmographics- Name
- Feller
- Legal name
- Feller LLC
- Website
- https://feller-us.com
- Company type
- Private
- Founded year
- 1863
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Feller is a global B2B manufacturer of power cables and cords, serving Medical, IT, Industrial, and Home Appliance OEMs worldwide from 5 manufacturing sites and 3 regional sales offices across North America, Europe, and Asia.
- Ownership category
- akta.pro rank
Where Feller is headquartered
LocationHeadquarters
- HQ city
- Leland
- HQ country
- United States
- HQ region
- North America
Offices5 records
Markets served
Feller business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Power Cable and Cord Manufacturing: Design and manufacture of professional high quality power cables for Medical, IT, Industrial companies, and Home Appliances sold globally
Go-to-market motion1 record
Distribution channels2 records
Marketing channels1 record
Feller product offering
Product offeringCore offering
Feller designs and manufactures professional high-quality power cables and cords for Medical, IT, Industrial, and Home Appliances customers worldwide. Production is performed in 5 global manufacturing locations with in-house R&D (3D CAD), an in-house tool-and-die shop (CNC spark-erosion), and 100% production-line testing across all units. Products are sold under Feller's own brand through direct sales offices and regional sales representatives.
Product overview
Feller is a manufacturer of professional high quality power cords and cables. Their core product offering consists of power cords designed for Medical, IT, Industrial companies, and Home Appliances sectors. The company operates multiple manufacturing locations globally and serves customers worldwide through a network of manufacturing facilities and sales offices.
Differentiator
Problem solved
Functional benefit
Products and services
- Power Cords
Quantifiable outcome
- 100% production line testing including on-line diameter-control, spark-testing, ground-integrity, continuity of live
Companies that use Feller
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles4 records
Feller technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Feller partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered minor.
- POWERXPERTSminorRegional sales representative covering N. California and N. Nevada regions for Feller products
- FASTECH MEXICO SA de CVminorRegional sales representative covering Mexico for Feller products
- Southtech MarketingminorRegional sales representative covering NC, SC, GA, TN, AL, MS, FL, and Puerto Rico for Feller products
- SOB SCHURTER + OKW DO BRASILminorRegional sales representative covering Brazil for Feller products
- DLK Technical Sales, INCminorRegional sales representative covering IL, WI, MN for Feller products
- Fieldstone Technical SolutionsminorRegional sales representative covering Southern California for Feller products
- C C Electro Sales, Inc.minorRegional sales representative covering IN, OH, MI, KY, WV, Western PA for Feller products
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Feller competitors and assessment
Company assessmentDirect peers
- Electri-Cord Manufacturing Co. Family-owned manufacturer of power supply cords, cord sets, and cable assemblies for medical, industrial, and consumer markets — a direct competitor in cord manufacturing with similar product scope and customer mix to Feller.
- Philatron International: US manufacturer of power cords, cables, and custom cord sets serving industrial, medical, and OEM customers — comparable to Feller in manufacturing approach and customer-facing value proposition.
- Quail Electronics: US-based manufacturer of power cords, cable assemblies, and custom wiring solutions; closely comparable to Feller in core product, with significant medical and IT OEM customer overlap.
- MEGA Electronics: Manufacturer of medical-grade and standard power cords, cable assemblies, and power supplies with FDA-registered facilities — a direct competitor in the medical-grade power cord segment where Feller has stated strength.
- International Cordage Inc. (East West): Custom power cord and cable assembly manufacturer serving medical, industrial, and OEM markets — closely comparable to Feller in custom cord capabilities and customer verticals.
- Volex plc: Global manufacturer of power cords, cable assemblies, and data center connectivity serving medical, IT, and industrial OEMs — directly comparable to Feller in product offering, customer base, and geographic footprint.
- Brittany Lee Industries / Stay Online: US manufacturer of custom power cords, jumper cables, and cable assemblies for IT, medical, and industrial OEMs — directly comparable to Feller in product mix and B2B OEM go-to-market.
- CEENIT Co., Ltd. Korean power cord and cable assembly manufacturer with global customer base and certifications across UL, CE, and CCC — comparable to Feller in product line and international OEM customer focus.
Broad incumbents
- Prysmian Group: Global leader in cables and cabling systems for energy and telecommunications — a broad incumbent in the wire and cable industry that competes with Feller in industrial and infrastructure power connectivity, though at a much larger scale and broader product portfolio.
- Schurter Group: Established Swiss manufacturer of electronic and electrical components including power entry modules, cord sets, and filters — a broader incumbent in the power connectivity space with overlapping products and customer base to Feller. Also referenced as Feller's Brazilian rep partner (SOB Schurter + OKW) suggesting direct market familiarity.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Feller social profiles
Digital presenceFeller compliance and trust
Trust signalCompliance3 records
Feller financial estimates
Financial estimateRevenue estimate
Valuation estimate
Feller leadership team
Management profileNumber of profiles
Profiles3 records
Feller subsidiaries and ownership
Company hierarchySubsidiaries4 records
Feller funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Feller M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Feller
What does Feller do?
Feller designs and manufactures professional high-quality power cables and cords for Medical, IT, Industrial, and Home Appliances customers worldwide. Production is performed in 5 global manufacturing locations with in-house R&D (3D CAD), an in-house tool-and-die shop (CNC spark-erosion), and 100% production-line testing across all units. Products are sold under Feller's own brand through direct sales offices and regional sales representatives.
Is Feller a public or private company?
Feller is a private company. It is classified as unknown and is currently operating.
When was Feller founded?
Feller was founded in 1863. It employs 11 to 50 people.
Where is Feller based?
Feller is headquartered in Leland, United States, in the North America region.
How does Feller make money?
One revenue line is on record: power Cable and Cord Manufacturing.
Who are Feller's main competitors?
Direct peers on record are Electri-Cord Manufacturing Co., Philatron International, Quail Electronics, MEGA Electronics, International Cordage Inc. (East West), Volex plc, Brittany Lee Industries / Stay Online and CEENIT Co., Ltd.. Broad incumbents are Prysmian Group and Schurter Group.
Does Feller have an API?
No public API is recorded for Feller.