Marketplace-Solutions

What Marketplace-Solutions does

Marketplace-Solutions is a privately held, family-owned marketing agency headquartered in Raleigh, North Carolina, operating since 1994. The firm provides pay-per-click (PPC) management, direct mail marketing, and printing services to a mix of small and mid-sized businesses with occasional enterprise clients across healthcare, retail, education, religious organizations, professional services, e-commerce, and technology. Operated by Steven Rosenberg (direct mail) and his son Daniel Rosenberg (PPC), the firm functions as a two-person agency that has retained clients for multi-year engagements, including The Angus Barn, JFrog, Remesh, and others.

The agency's three core service lines are Pay Per Click Management (Google Ads, LinkedIn, and Facebook campaigns including keyword research, account setup, optimization, and landing page design), Direct Mail Marketing (audience list selection, design, printing, and USPS coordination built around the four fundamentals of list, offer, timing, and creative execution), and Printing Services (6"x9" and 6"x11" postcards, presentation folders, saddle-stitched booklets, brochures, and posters). A notable technical differentiator is the firm's integration with USPS Informed Delivery, which delivers a color scan of an incoming postcard to subscribers' inboxes before physical delivery and enables click-through to a landing page; Marketplace-Solutions is one of few providers offering this service in North Carolina. The firm also uses Accuzip postal software for list processing and presort optimization, and holds Certified Google Partner status. The agency has no disclosed proprietary AI/ML systems; campaign optimization relies on operator expertise and platform-native tools.

Marketplace-Solutions operates on a quote-based, professional services revenue model with PPC management fees billed separately from ad platform spend for transparency, and per-piece direct mail pricing of approximately 45–52 cents (reducible to 35 cents per card for saturation mailings). Operational scale signals include approximately 800,000 postcards mailed annually and lifetime managed PPC spend exceeding $10 million across SaaS, B2B, e-commerce, and home services verticals. Distribution is direct-to-client via phone (919.604.7733), email ([email protected]), and website contact forms, with no resellers, marketplaces, or intermediaries. The firm is bootstrapped and founder-owned with no disclosed external funding, institutional investors, or acquisition activity.

Name

Marketplace-Solutions

Legal name

MarketPlace-Solutions

Website

https://marketplace-solutions.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

1–10 employees

Short description

Marketplace-Solutions is a family-owned, two-person marketing agency in Raleigh, NC, providing PPC management (Google Ads, LinkedIn, Facebook), direct mail marketing, and printing services primarily to SMBs across healthcare, retail, education, and professional services.

Ownership category

akta.pro rank

Headquarters

HQ city

Raleigh

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Supply Chain, Marketing or Sales, Others

Revenue model

1. PPC Management Services: Management fees charged separately from platform spend (Google, LinkedIn, Facebook). Client pays platform directly and pays agency separate management fee for full transparency.
2. Direct Mail Campaign Services: Full-service direct mail campaigns including concept to mailbox coordination: design, list purchasing, printing services, and addressing. Pricing per piece typically 45-52 cents each; saturation mailings can reduce to 35 cents per card.
3. Printing Services: High-quality full color printing for postcards (6x9 and 6x11), presentation folders, saddle-stitched booklets (8-96 pages), brochures and posters. Quick turnaround with satisfaction guaranteed.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels6 records

Core offering

Marketplace-Solutions is a family-owned (father-son) marketing agency that delivers lead generation through two integrated service lines: (1) Pay Per Click (PPC) management for Google Ads, LinkedIn, and Facebook, billed separately from platform media spend for transparency; and (2) full-service direct mail postcard campaigns covering list selection, design, printing, and delivery coordination, augmented by USPS Informed Delivery digital integration. The agency also provides in-house commercial printing for postcards, brochures, presentation folders, and booklets.

Differentiator

Problem solved

Functional benefit

Products and services

• Pay Per Click Management Expert PPC management services for Google Ads, LinkedIn, and Facebook, focused on generating the highest number of leads possible within client budgets. Services include keyword research, account setup, campaign optimization, and landing page design. Management fees are billed separately from platform media spend for full transparency.
• Direct Mail Marketing Full-service direct mail postcard marketing covering the four fundamentals — list, offer, timing, and creative execution. Includes mailing list selection, design, printing, and delivery coordination to the post office. Can be combined with USPS Informed Delivery for digital pre-arrival engagement.
• Printing Services High-quality full color printing services specializing in postcards (6x9 and 6x11), presentation folders, saddle-stitched booklets (8-96 pages), brochures, and posters with quick turnaround and satisfaction guaranteed.
• Informed Delivery Campaigns USPS Informed Delivery integration service that displays a color image of the client's postcard in subscribers' daily Informed Delivery emails before physical mail arrives, enabling click-through to a landing page and bridging digital and print marketing. Includes a 2% USPS postage discount.
• Free PPC Review Complimentary PPC account audit evaluating account issues, top-performing campaigns, conversion optimization, device performance, geographic targeting, ad performance, and landing page effectiveness. Includes a $100 donation to a charity of the client's choice upon completion.

Quantifiable outcome

• 4X+ ROI on Google Ads campaigns
• +6 more outcomes

Named customers14 records

Segments7 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered core.

• AccuzipcoreTechnology or IntegrationPostal software provider used for presorting mail to take advantage of lower postage rates for bulk mail. Accuzip put together a campaign that won the Post Office's Next Generation Award. Steven uses Accuzip software to process mailing lists and ensure accurate lists with lowest possible postage costs.
• GooglecoreStrategic or Co-development PartnerOfficial Google Partner certification means Marketplace-Solutions has passed essential criteria and performed best practices to achieve this certification. Daniel is a Certified Google Partner with over 10 years of experience in Google Ads management.
• USPS (United States Postal Service)coreTechnology or IntegrationPartnership through Informed Delivery service that bridges digital and print marketing. USPS offers 2% postage discount for using Informed Delivery. The service allows subscribers to see scans of incoming mail via daily email before physical mail arrives.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• SmartSites: Digital marketing agency providing PPC management, SEO, and web development primarily to SMB clients. Closely comparable service mix and target customer profile.
• KlientBoost: Performance marketing agency specializing in PPC (Google Ads, Facebook Ads) and conversion rate optimization. Comparable in paid-media channel focus and SMB-to-mid-market client mix.
• Straight North: Performance-driven digital marketing agency offering PPC, SEO, and lead generation services to B2B and B2C clients. Comparable lead-generation focus and SMB-mid-market client mix.
• Thrive Internet Marketing Agency: Full-service digital marketing agency offering PPC, social media, SEO, and web design. Comparable multi-channel digital marketing services and SMB customer base as Marketplace-Solutions.
• Disruptive Advertising: PPC and paid media management agency focused on driving qualified leads for B2B and e-commerce clients. Directly comparable to Marketplace-Solutions' PPC management offering and customer outcomes-driven positioning.
• Ignite Visibility: Full-service digital marketing agency with strong PPC and paid media offerings. Comparable in the multi-channel paid acquisition approach and emphasis on ROI-driven reporting.
• WebFX: Full-service digital marketing agency offering PPC management, SEO, and web design for SMB clients. Comparable to Marketplace-Solutions in serving SMB lead-generation clients across multiple U.S. verticals with a focus on measurable ROI.
• Modern Postcard: Direct mail marketing and printing services provider for SMBs. Directly comparable to Marketplace-Solutions' direct mail and in-house postcard printing offering.
• Ballantine: Family-owned direct mail, printing, and marketing services company with similar SMB customer focus. Comparable combination of in-house printing and direct mail campaign management.

Emerging players

• Lob: Direct mail automation platform with API-based printing and mailing services. While more tech-forward, Lob competes for the same direct mail marketing budgets that Marketplace-Solutions serves, particularly among digitally native customers.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/marketplace_solutions
• YouTubeyoutube.com/channel/marketplace-solutions
• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/marketplace-solutions

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Marketplace-Solutions