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Banque Tuniso-Libyenne

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uuid000w1sr

Namestring
Banque Tuniso-Libyenne
Legal namestring
Banque Tuniso-Libyenne
Websiteurl
btl.tn
Company typeenum
Private
Founded yearint
1984
Descriptiontext

Banque Tuniso-Libyenne (BTL), founded in 1984 and headquartered in Tunis, is a privately held Tunisian commercial bank operating across four primary business pillars: Corporate Banking, Investment Banking, Professional/SME Banking, and Retail Banking. The bank was originally established to serve the Tunisia–Libya bilateral trade corridor and maintains this positioning through a dedicated Libyan Desk, a dedicated African Desk with correspondent banking relationships in Côte d'Ivoire, Togo, Guinea, and Benin, and a portfolio of cross-border trade finance services including documentary credits, standby letters of credit, international bank guarantees, export assistance, and Libya-market accompaniment.

BTL's product suite spans current accounts and cards (including tiered Corporate, Happy, Gold, and Ready cards), consumer and SME credit facilities, leasing and factoring, treasury and investment-banking products (spot FX, currency hedging, FX swaps, sovereign bonds, financial engineering), and a retail savings and insurance lineup (Serenity, WINNER Study Plan, My House, ENJOY, Amane Wledi, Amene Rahma, Amene Elweldine, Rahet Ahbebi, Assur Hsebi) distributed in partnership with التجاري للتأمينات (Commercial Insurance). The bank's core digital technology is the BTL Net mobile and web platform, available on iOS and Android, providing 24/7 account management, transfers, card management, and real-time balance monitoring; corporate e-banking is offered via tiered Hello Corporate, Premium Corporate, and Premium+ Corporate packs. The bank also holds three external financing lines — a 73M EUR Italian line (SACE/SIMEST), a 30M EUR French line (AFD), and a 25M EUR Spanish line (CESCE) — for on-lending to Tunisian SMEs.

Revenue is generated through four streams: traditional interest income from loans, mortgages, consumer credit, and business financing; transaction fees and commissions on account management, wire transfers, trade finance, documentary credits, guarantees, and MoneyGram/Western Union remittances; investment and trading revenue from securities, FX, and financial engineering advisory; and insurance distribution commissions via the Commercial Insurance partnership. BTL distributes its services through a domestic branch network (including recent openings in Djerba Midoun and Téboulba), the BTL Net digital channel, and specialized desks for corporate, Libyan, and African clients, while operating a group of four wholly owned subsidiaries — Leptis Asset Management, Leptis Consulting and Advisory, Compagnie Arabe de Recouvrement (COMAR), and Cap Invest — to extend into asset management, advisory, debt recovery, and investment services.

Short descriptiontext

Banque Tuniso-Libyenne is a privately held Tunisian commercial bank founded in 1984 that delivers corporate, investment, SME, and retail banking across the Tunisia–Libya–West Africa corridor via domestic branches, the BTL Net digital platform, and dedicated Libyan and African desks.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
251–500
akta.pro rankint
HeadquartersTunis, Tunisia
HQ citystring
Tunis
HQ countrystring
Tunisia
HQ regionstring
Africa
Markets served

Serves global market

Offices3 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
commercial banking services, trade finance, corporate banking, retail banking, investment banking
Industry3 codes
1General SME & Middle-Market Commercial Banking
CodeFSABABAAPrimaryYes
2SME Business Lending (Term Loans, Lines of Credit, Overdrafts)
CodeFSABABABPrimaryNo
3Correspondent Banking (Nostro/Vostro & Agent Services)
CodeFSABAJAAPrimaryNo
NAICS code3 codes
  • Commercial Banking522110
  • Commercial Banking52211
  • Depository Credit Intermediation5221
SIC code1 code
  • National Commercial Banks6021
Product category
Commercial Banking
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model4 records
1Interest Income
TypeSubscription Recurring
Description

Traditional banking revenue from interest on loans, mortgages, consumer credit, and business financing facilities

btl.tn
2Fee and Commission Income
TypeTransaction Fee
Description

Fees from account management, wire transfers, trade finance operations, documentary credits, guarantees, and money transfer services (MoneyGram, Western Union)

btl.tn
3Investment and Trading Services
TypeTransaction Fee
Description

Revenue from investment banking services including securities trading, foreign exchange operations, and financial engineering advisory

btl.tn
4Insurance Distribution
TypeAffiliate Referral
Description

Commission revenue from distribution of insurance products (Amane Wledi, Amene Rahma, Amene Elweldine, Rahet Ahbebi, Assur Hsebi) through partnership with التجاري للتأمينات (Commercial Insurance)

btl.tn
Marketing channels4 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Personnel, Operations, Infrastructure, Technology or R&D, Others, Marketing or Sales
GTM typeB2B and B2C
B2B and B2C
Offering typeServices
Services
Brand1 of 4 records shown
1BTL Net
Description

Digital banking platform and mobile application for online banking operations

btl.tn
+3 more records
Core offering1 text field

Banque Tuniso-Libyenne is a Tunisian commercial bank providing corporate banking, investment banking, SME/professional banking, and retail banking products and services, with specialized trade finance expertise focused on the Tunisia-Libya corridor and West African markets. Its offerings include deposit and savings products, consumer/auto/housing loans, life and overdraft insurance, payment cards, trade finance, factoring, leasing, foreign exchange hedging, and external European (French/Spanish/Italian) SME financing lines. The bank distributes these through a Tunisia branch network, the BTL Net digital platform (mobile app and web), and dedicated Libyan and African desks supported by correspondent bank relationships.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Banque Tuniso-Libyenne (BTL) is a Tunisian financial institution operating as a full-service bank with a diversified portfolio organized into four main pillars: Corporate Banking, Investment Banking, Professional Banking (SMEs), and Retail Banking. The bank also maintains specialized desks for Libyan and African markets, reflecting its cross-border heritage. Its digital banking platform, BTL Net, serves as the primary online and mobile banking channel. The product ecosystem includes deposit and savings products (Serenity Savings, WINNER Study Plan, My House Home Plan, ENJOY Plan), credit products (consumer, car, and housing loans), insurance products (Amane Wledi, Amene Rahma, Amene Elweldine, Rahet Ahbebi, Assur Hsebi), card products (Ready, Serenity, Happy, Gold, Corporate cards), trade finance and factoring services, leasing, and international financing lines. The bank also offers specialized services for youth (Happy Card), women (My Lady), and seniors (Le Doyen).

Product and service29 records
1BTL Net Digital Banking Platform
CategoryDigital Banking Platform
Description

BTL Net is the bank's digital banking platform providing mobile and online banking services including account management, transfers, card management, and real-time balance monitoring, accessible 24/7 via iOS and Android apps for retail and corporate customers.

2BTL Premium (Private Banking)
CategoryPrivate / Premium Banking
Description

Premium private banking service offering personalized banking solutions for high-net-worth individual clients.

3Corporate Banking
CategoryCorporate Banking
Description

Comprehensive corporate banking services for enterprises, including business current accounts, corporate cards, POS terminals, e-banking packs (Hello Corporate, Premium Corporate, Premium+ Corporate), trade finance operations, corporate financing, engagement by signature, leasing, factoring, and medium/long-term credit.

4Investment Banking
CategoryInvestment Banking
Description

Investment banking services for businesses and institutional clients, covering medium- and long-term placements, spot foreign exchange, currency hedging instruments, foreign exchange swaps, sovereign bonds and debt securities, and financial engineering advisory.

5Professional Banking (SME)
CategoryProfessional / SME Banking
Description

Banking services tailored for professionals and small-to-medium enterprises (PME), including current accounts, professional and merchant cards, e-banking packs, credit facilities, factoring, and investment options.

6Retail Banking
CategoryRetail / Personal Banking
Description

Personal banking services for individual customers including day-to-day banking, savings accounts, consumer/housing/car loans, payment cards, insurance products, and dedicated segments for youth, women, and seniors.

7Happy Card (Youth Debit Card)
CategoryYouth Banking / Payment Card
Description

A reloadable prepaid debit card designed for young customers, featuring top-up via cash or bank transfer, 24/7 ATM withdrawals across Tunisia, and built-in overdraft protection.

8Serenity Savings Account (طمأنينة)
CategorySavings Product
Description

A Tunisian Dinar savings account offering instant access to funds, free deposits and withdrawals subject to a 10 DT minimum, and attractive interest rewards.

9WINNER Study Savings Plan
CategoryEducation Savings
Description

A three-phase education savings plan for financing higher education: a 3-18 year savings accumulation phase, a utilization phase providing a monthly stipend during the first university cycle, and a loan phase providing up to 10,000 DT at preferential rates for subsequent cycles.

10My House Home Savings Plan
CategoryHousing Savings
Description

A 2-5 year savings plan to accumulate funds for real estate projects, requiring an initial deposit of 300 DT and providing access to preferential mortgage loans up to four times the average savings balance.

11ENJOY Savings Plan
CategorySavings Product
Description

A flexible savings plan requiring an initial deposit of 100 DT and monthly or quarterly contributions, offering access to preferential-rate loans up to 4 times savings (capped at 15,000 DT) without purchase justification requirements.

12Amane Wledi Life Insurance (أمانة ولدي)
CategoryLife Insurance
Description

Life insurance product distributed in partnership with Commercial Insurance, guaranteeing immediate capital payment to a child or designated beneficiary to support education or business launch, starting from 21 DT per year.

13Amene Rahma Term Life Insurance (أمنة رحمة)
CategoryTerm Life Insurance
Description

Term life insurance distributed in partnership with Commercial Insurance, guaranteeing immediate capital payment upon death of the insured to cover funeral costs and unexpected expenses, starting from 14 DT per year.

14Amene Elweldine Insurance (أمان الوالدين)
CategoryLife Insurance
Description

Life insurance policy guaranteeing quarterly payments over two years to a designated parent in the event of the insured's death, starting from 23 DT per year.

15Rahet Ahbebi Insurance (راحة أحبّتي)
CategoryLife Insurance
Description

Life insurance product guaranteeing capital or annual installment payments to designated beneficiaries over 5, 10, 15, or 20 years in case of death or total permanent disability of the insured.

16Assur Hsebi Overdraft Insurance (تأمين حسابي)
CategoryOverdraft Insurance
Description

Insurance product covering authorized overdraft or account-overrun usage, ensuring repayment in case of death or total permanent disability, with coverage linked to the account balance.

17Leasing Sayafi (Retail Vehicle Leasing)
CategoryRetail Leasing
Description

Automotive leasing product for retail customers offering vehicle leasing arrangements with promotional terms available until June 30, 2026.

18French Financing Line (30M EUR / AFD)
CategoryExternal SME Financing
Description

A 30 million euro financing line provided through AFD (Agence Française de Développement) to support Tunisian SMEs and SMIs with favorable interest rates, governed by Central Bank of Tunisia circular n°2013-06.

19Spanish Credit Line (25M EUR / CESCE)
CategoryExternal SME Financing
Description

A 25 million euro credit line through the Spanish export credit agency CESCE supporting Tunisian-Spanish joint ventures, financing 100% of imports of Spanish goods and services and up to 30% of non-Spanish goods, with maximum interest rate of 2.56% (EUR) / 6.56% (TND).

20Italian Financing Line (73M EUR / SACE-SIMEST)
CategoryExternal SME Financing
Description

A 73 million euro financing line through Italian export credit agency SACE and SIMEST for the Tunisian private SME sector, covering productive equipment, services, and working capital (max 4M EUR), with maximum interest rates of 2.5% (EUR) / 4.5% (TND) and repayment periods up to 10 years.

21Libyan Desk (Desk Libye)
CategorySpecialized Cross-Border Advisory
Description

Dedicated advisory service for cross-border Tunisia-Libya investment operations, providing consultation, operational accompaniment, partner search, financing solutions, and access to the bank's network of Libyan correspondent banks.

22African Desk (Desk Afrique)
CategorySpecialized Cross-Border Advisory
Description

Dedicated team serving African markets via established nostro account relationships in Côte d'Ivoire, Togo, Guinea, and Benin, offering personalized trade and correspondent banking services adapted to each African country's requirements.

23Trade Finance Services
CategoryTrade Finance
Description

Comprehensive trade finance services for businesses including documentary collection, documentary credits, standby letters of credit, international bank guarantees, export assistance, and dedicated support on the Libyan market.

24Factoring
CategoryReceivables Financing
Description

Factoring services enabling businesses to optimize cash flow through the financing of receivables.

25Corporate Leasing
CategoryEquipment Financing / Leasing
Description

Corporate leasing solutions enabling businesses to finance productive equipment without mobilizing capital.

26Youth Banking Services
CategoryYouth Banking
Description

Specialized banking services for young customers including the Happy Card reloadable debit card, WINNER Study Savings Plan, and student engagement programs including internship opportunities at the bank.

27My Lady Women's Banking (سيّدتي)
CategoryWomen's Banking
Description

Banking services exclusively dedicated to women, offering personalized solutions adapted to their financial independence, professional roles, and life stage needs.

28Senior Banking (Le Doyen)
CategorySenior Banking
Description

Banking services tailored for seniors and retirees, including personal loans adapted to their retirement income and life stage needs.

29Money Transfer Services (MoneyGram & Western Union)
CategoryRemittance Services
Description

International money transfer services operated through MoneyGram and Western Union partnerships, allowing customers to receive funds at any BTL branch in Tunisian Dinars free of charge within minutes upon presentation of valid identification.

Scale indicator3 records

Each record includes

Type, Value, Description, Source

Partnership8 partners
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Money transfer service allowing instant money receipt at any BTL branch with free-of-charge transfers in Tunisian Dinars within minutes upon presentation of ID.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Partnership for distribution of insurance products including Amene Wledi, Amene Rahma, Amene Elweldine, Rahet Ahbebi, and Assur Hsebi insurance plans.

3West African Correspondent Banks
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Special correspondent banking relationships in Côte d'Ivoire, Togo, Guinea, and Benin providing market access for West African operations beyond traditional correspondent banking.

btl.tn
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Unique network of correspondent banks and partner banks in Libya used to provide solutions for clients and navigate complex situations for cross-border Tunisia-Libya investments.

5Leptis Asset Management (LAM)
Strategic tierCoreTypeOthers
Description

Asset management subsidiary within the BTL Group offering investment fund products including bond funds (Fonds obligataires Leptis) with documented annualized returns.

btl.tn
6Leptis Consulting and Advisory (LCA)
Strategic tierCoreTypeOthers
Description

Consulting and advisory services subsidiary within the BTL Group.

btl.tn
7Compagnie Arabe de Recouvrement (COMAR)
Strategic tierCoreTypeOthers
Description

Arab receivables recovery company subsidiary within the BTL Group.

btl.tn
Strategic tierCoreTypeOthers
Description

Investment subsidiary within the BTL Group.

Recent move8 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Tunisian bank with Arab capital participation offering corporate, retail, and investment banking. Comparable to BTL given its Arab cross-border heritage, full-service commercial banking model, and similar positioning targeting both corporate and individual clients.

2Banque Internationale Arabe de Tunisie (BIAT)
TypeDirect peer
Description

Tunisia's largest private commercial bank offering full-service corporate, investment, retail, and SME banking. Directly comparable to BTL as a domestic full-service commercial bank, but at materially greater scale, providing a benchmark for BTL's growth ceiling.

TypeDirect peer
Description

Major Moroccan-owned Tunisian commercial bank with corporate, retail, and SME banking. Comparable to BTL as a full-service Tunisian commercial bank with strong corporate and trade finance orientation, and a relevant proxy for cross-border bank ownership structures.

TypeDirect peer
Description

Tunisian private commercial bank serving corporate, professional, and retail clients. Directly comparable to BTL in scale and product mix, with a similar mix of corporate, SME, and retail banking plus investment services.

TypeEmerging player
Description

Tunisian bank under the Al Baraka Banking Group offering Islamic and conventional banking services. Comparable to BTL as a Tunisia-based commercial bank competing for the same retail, professional, and SME segments, with partial overlap in trade finance and corporate banking.

TypeRegional player
Description

Libyan state-owned bank handling foreign trade and correspondent relationships for Libyan counterparties. Comparable to BTL for its Libya-anchored cross-border focus, correspondent banking network, and role in facilitating Tunisia-Libya trade and investment flows.

TypeDirect peer
Description

Pan-African bank with strong Libya-Sahel regional focus and a presence in Tunisia. Highly comparable to BTL given its Libya-Africa cross-border orientation, trade finance emphasis, and Tunisian operations targeting the same South-South corridor.

TypeDirect peer
Description

Tunisian state-linked commercial bank with full-service offerings including corporate, retail, and housing finance. Comparable to BTL as a domestic full-service commercial bank, with relevant overlap in deposit gathering, consumer credit, and corporate banking products.

TypeBroad incumbent
Description

State-owned Tunisian commercial bank with nationwide branch network and full-service offerings. Comparable to BTL as a domestic full-service commercial bank, but operating at significantly larger scale with a broader corporate and public-sector mandate.

TypeDirect peer
Description

Tunisian commercial bank with cross-border heritage between Tunisia and the UAE, offering corporate and retail services. Comparable to BTL for its bilateral cross-border identity, foreign trade specialization, and similar full-service commercial banking scope.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment5 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile4 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

Integration5 records

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Feature1 record

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Subsidiaries4 records

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Banque Tuniso-Libyenne

Commercial Bankingbtl.tn

Banque Tuniso-Libyenne is a privately held Tunisian commercial bank founded in 1984 that delivers corporate, investment, SME, and retail banking across the Tunisia–Libya–West Africa corridor via domestic branches, the BTL Net digital platform, and dedicated Libyan and African desks.

What Banque Tuniso-Libyenne does

Banque Tuniso-Libyenne (BTL), founded in 1984 and headquartered in Tunis, is a privately held Tunisian commercial bank operating across four primary business pillars: Corporate Banking, Investment Banking, Professional/SME Banking, and Retail Banking. The bank was originally established to serve the Tunisia–Libya bilateral trade corridor and maintains this positioning through a dedicated Libyan Desk, a dedicated African Desk with correspondent banking relationships in Côte d'Ivoire, Togo, Guinea, and Benin, and a portfolio of cross-border trade finance services including documentary credits, standby letters of credit, international bank guarantees, export assistance, and Libya-market accompaniment.

BTL's product suite spans current accounts and cards (including tiered Corporate, Happy, Gold, and Ready cards), consumer and SME credit facilities, leasing and factoring, treasury and investment-banking products (spot FX, currency hedging, FX swaps, sovereign bonds, financial engineering), and a retail savings and insurance lineup (Serenity, WINNER Study Plan, My House, ENJOY, Amane Wledi, Amene Rahma, Amene Elweldine, Rahet Ahbebi, Assur Hsebi) distributed in partnership with التجاري للتأمينات (Commercial Insurance). The bank's core digital technology is the BTL Net mobile and web platform, available on iOS and Android, providing 24/7 account management, transfers, card management, and real-time balance monitoring; corporate e-banking is offered via tiered Hello Corporate, Premium Corporate, and Premium+ Corporate packs. The bank also holds three external financing lines — a 73M EUR Italian line (SACE/SIMEST), a 30M EUR French line (AFD), and a 25M EUR Spanish line (CESCE) — for on-lending to Tunisian SMEs.

Revenue is generated through four streams: traditional interest income from loans, mortgages, consumer credit, and business financing; transaction fees and commissions on account management, wire transfers, trade finance, documentary credits, guarantees, and MoneyGram/Western Union remittances; investment and trading revenue from securities, FX, and financial engineering advisory; and insurance distribution commissions via the Commercial Insurance partnership. BTL distributes its services through a domestic branch network (including recent openings in Djerba Midoun and Téboulba), the BTL Net digital channel, and specialized desks for corporate, Libyan, and African clients, while operating a group of four wholly owned subsidiaries — Leptis Asset Management, Leptis Consulting and Advisory, Compagnie Arabe de Recouvrement (COMAR), and Cap Invest — to extend into asset management, advisory, debt recovery, and investment services.

Banque Tuniso-Libyenne firmographics

Firmographics
Name
Banque Tuniso-Libyenne
Legal name
Banque Tuniso-Libyenne
Website
https://btl.tn
Company type
Private
Founded year
1984
Operating status
Operating
Headcount range
251–500 employees
Short description
Banque Tuniso-Libyenne is a privately held Tunisian commercial bank founded in 1984 that delivers corporate, investment, SME, and retail banking across the Tunisia–Libya–West Africa corridor via domestic branches, the BTL Net digital platform, and dedicated Libyan and African desks.
Ownership category
akta.pro rank

Banque Tuniso-Libyenne industry classification

Industry
Product category
Commercial Banking
NAICS
Commercial Banking (522110), Commercial Banking (52211), Depository Credit Intermediation (5221)
SIC
National Commercial Banks (6021)
akta.pro primary industry
General SME & Middle-Market Commercial Banking (FSABABAA)
akta.pro secondary industries
SME Business Lending (Term Loans, Lines of Credit, Overdrafts) (FSABABAB), Correspondent Banking (Nostro/Vostro & Agent Services) (FSABAJAA)

Keywords

  • Commercial banking services
  • Trade finance
  • Corporate banking
  • Retail banking
  • Investment banking

Where Banque Tuniso-Libyenne is headquartered

Location

Headquarters

HQ city
Tunis
HQ country
Tunisia
HQ region
Africa

Offices3 records

Markets served

Banque Tuniso-Libyenne business model

Business model
GTM type
B2B and B2C
Offering type
Services
Cost components
Personnel, Operations, Infrastructure, Technology or R&D, Others, Marketing or Sales

Revenue model

  1. Interest Income: Traditional banking revenue from interest on loans, mortgages, consumer credit, and business financing facilities
  2. Fee and Commission Income: Fees from account management, wire transfers, trade finance operations, documentary credits, guarantees, and money transfer services (MoneyGram, Western Union)
  3. Investment and Trading Services: Revenue from investment banking services including securities trading, foreign exchange operations, and financial engineering advisory
  4. Insurance Distribution: Commission revenue from distribution of insurance products (Amane Wledi, Amene Rahma, Amene Elweldine, Rahet Ahbebi, Assur Hsebi) through partnership with التجاري للتأمينات (Commercial Insurance)

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Banque Tuniso-Libyenne product offering

Product offering

Core offering

Banque Tuniso-Libyenne is a Tunisian commercial bank providing corporate banking, investment banking, SME/professional banking, and retail banking products and services, with specialized trade finance expertise focused on the Tunisia-Libya corridor and West African markets. Its offerings include deposit and savings products, consumer/auto/housing loans, life and overdraft insurance, payment cards, trade finance, factoring, leasing, foreign exchange hedging, and external European (French/Spanish/Italian) SME financing lines. The bank distributes these through a Tunisia branch network, the BTL Net digital platform (mobile app and web), and dedicated Libyan and African desks supported by correspondent bank relationships.

Product overview

Banque Tuniso-Libyenne (BTL) is a Tunisian financial institution operating as a full-service bank with a diversified portfolio organized into four main pillars: Corporate Banking, Investment Banking, Professional Banking (SMEs), and Retail Banking. The bank also maintains specialized desks for Libyan and African markets, reflecting its cross-border heritage. Its digital banking platform, BTL Net, serves as the primary online and mobile banking channel. The product ecosystem includes deposit and savings products (Serenity Savings, WINNER Study Plan, My House Home Plan, ENJOY Plan), credit products (consumer, car, and housing loans), insurance products (Amane Wledi, Amene Rahma, Amene Elweldine, Rahet Ahbebi, Assur Hsebi), card products (Ready, Serenity, Happy, Gold, Corporate cards), trade finance and factoring services, leasing, and international financing lines. The bank also offers specialized services for youth (Happy Card), women (My Lady), and seniors (Le Doyen).

Differentiator

Problem solved

Functional benefit

Brands

  • BTL Net: Digital banking platform and mobile application for online banking operations
  • BTL Premium
  • Desk Afrique
  • Desk Libye

Products and services

  • BTL Net Digital Banking Platform BTL Net is the bank's digital banking platform providing mobile and online banking services including account management, transfers, card management, and real-time balance monitoring, accessible 24/7 via iOS and Android apps for retail and corporate customers.
  • BTL Premium (Private Banking) Premium private banking service offering personalized banking solutions for high-net-worth individual clients.
  • Corporate Banking Comprehensive corporate banking services for enterprises, including business current accounts, corporate cards, POS terminals, e-banking packs (Hello Corporate, Premium Corporate, Premium+ Corporate), trade finance operations, corporate financing, engagement by signature, leasing, factoring, and medium/long-term credit.
  • Investment Banking Investment banking services for businesses and institutional clients, covering medium- and long-term placements, spot foreign exchange, currency hedging instruments, foreign exchange swaps, sovereign bonds and debt securities, and financial engineering advisory.
  • Professional Banking (SME) Banking services tailored for professionals and small-to-medium enterprises (PME), including current accounts, professional and merchant cards, e-banking packs, credit facilities, factoring, and investment options.
  • Retail Banking Personal banking services for individual customers including day-to-day banking, savings accounts, consumer/housing/car loans, payment cards, insurance products, and dedicated segments for youth, women, and seniors.
  • Happy Card (Youth Debit Card) A reloadable prepaid debit card designed for young customers, featuring top-up via cash or bank transfer, 24/7 ATM withdrawals across Tunisia, and built-in overdraft protection.
  • Serenity Savings Account (طمأنينة) A Tunisian Dinar savings account offering instant access to funds, free deposits and withdrawals subject to a 10 DT minimum, and attractive interest rewards.
  • WINNER Study Savings Plan A three-phase education savings plan for financing higher education: a 3-18 year savings accumulation phase, a utilization phase providing a monthly stipend during the first university cycle, and a loan phase providing up to 10,000 DT at preferential rates for subsequent cycles.
  • My House Home Savings Plan A 2-5 year savings plan to accumulate funds for real estate projects, requiring an initial deposit of 300 DT and providing access to preferential mortgage loans up to four times the average savings balance.
  • ENJOY Savings Plan A flexible savings plan requiring an initial deposit of 100 DT and monthly or quarterly contributions, offering access to preferential-rate loans up to 4 times savings (capped at 15,000 DT) without purchase justification requirements.
  • Amane Wledi Life Insurance (أمانة ولدي) Life insurance product distributed in partnership with Commercial Insurance, guaranteeing immediate capital payment to a child or designated beneficiary to support education or business launch, starting from 21 DT per year.
  • Amene Rahma Term Life Insurance (أمنة رحمة) Term life insurance distributed in partnership with Commercial Insurance, guaranteeing immediate capital payment upon death of the insured to cover funeral costs and unexpected expenses, starting from 14 DT per year.
  • Amene Elweldine Insurance (أمان الوالدين) Life insurance policy guaranteeing quarterly payments over two years to a designated parent in the event of the insured's death, starting from 23 DT per year.
  • Rahet Ahbebi Insurance (راحة أحبّتي) Life insurance product guaranteeing capital or annual installment payments to designated beneficiaries over 5, 10, 15, or 20 years in case of death or total permanent disability of the insured.
  • Assur Hsebi Overdraft Insurance (تأمين حسابي) Insurance product covering authorized overdraft or account-overrun usage, ensuring repayment in case of death or total permanent disability, with coverage linked to the account balance.
  • Leasing Sayafi (Retail Vehicle Leasing) Automotive leasing product for retail customers offering vehicle leasing arrangements with promotional terms available until June 30, 2026.
  • French Financing Line (30M EUR / AFD) A 30 million euro financing line provided through AFD (Agence Française de Développement) to support Tunisian SMEs and SMIs with favorable interest rates, governed by Central Bank of Tunisia circular n°2013-06.
  • Spanish Credit Line (25M EUR / CESCE) A 25 million euro credit line through the Spanish export credit agency CESCE supporting Tunisian-Spanish joint ventures, financing 100% of imports of Spanish goods and services and up to 30% of non-Spanish goods, with maximum interest rate of 2.56% (EUR) / 6.56% (TND).
  • Italian Financing Line (73M EUR / SACE-SIMEST) A 73 million euro financing line through Italian export credit agency SACE and SIMEST for the Tunisian private SME sector, covering productive equipment, services, and working capital (max 4M EUR), with maximum interest rates of 2.5% (EUR) / 4.5% (TND) and repayment periods up to 10 years.
  • Libyan Desk (Desk Libye) Dedicated advisory service for cross-border Tunisia-Libya investment operations, providing consultation, operational accompaniment, partner search, financing solutions, and access to the bank's network of Libyan correspondent banks.
  • African Desk (Desk Afrique) Dedicated team serving African markets via established nostro account relationships in Côte d'Ivoire, Togo, Guinea, and Benin, offering personalized trade and correspondent banking services adapted to each African country's requirements.
  • Trade Finance Services Comprehensive trade finance services for businesses including documentary collection, documentary credits, standby letters of credit, international bank guarantees, export assistance, and dedicated support on the Libyan market.
  • Factoring Factoring services enabling businesses to optimize cash flow through the financing of receivables.
  • Corporate Leasing Corporate leasing solutions enabling businesses to finance productive equipment without mobilizing capital.
  • Youth Banking Services Specialized banking services for young customers including the Happy Card reloadable debit card, WINNER Study Savings Plan, and student engagement programs including internship opportunities at the bank.
  • My Lady Women's Banking (سيّدتي) Banking services exclusively dedicated to women, offering personalized solutions adapted to their financial independence, professional roles, and life stage needs.
  • Senior Banking (Le Doyen) Banking services tailored for seniors and retirees, including personal loans adapted to their retirement income and life stage needs.
  • Money Transfer Services (MoneyGram & Western Union) International money transfer services operated through MoneyGram and Western Union partnerships, allowing customers to receive funds at any BTL branch in Tunisian Dinars free of charge within minutes upon presentation of valid identification.

Companies that use Banque Tuniso-Libyenne

Customer profile

Segments5 records

Ideal customer profiles4 records

Banque Tuniso-Libyenne technology and API

Technology

Technology focussed No

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Has API
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Integration5 records

Feature1 record

Banque Tuniso-Libyenne partnerships and signals

Strategic signal

Partnerships

Eight partnerships are on record, tiered core.

  • MoneyGramcoreChannel Partner/ Reseller/ DistributorMoney transfer service allowing instant money receipt at any BTL branch with free-of-charge transfers in Tunisian Dinars within minutes upon presentation of ID.
  • Commercial Insurance (التجريبي للتأمينات)coreChannel Partner/ Reseller/ DistributorPartnership for distribution of insurance products including Amene Wledi, Amene Rahma, Amene Elweldine, Rahet Ahbebi, and Assur Hsebi insurance plans.
  • West African Correspondent BankscoreChannel Partner/ Reseller/ DistributorSpecial correspondent banking relationships in Côte d'Ivoire, Togo, Guinea, and Benin providing market access for West African operations beyond traditional correspondent banking.
  • Libyan Banks and CorrespondentscoreChannel Partner/ Reseller/ DistributorUnique network of correspondent banks and partner banks in Libya used to provide solutions for clients and navigate complex situations for cross-border Tunisia-Libya investments.
  • Leptis Asset Management (LAM)coreOthersAsset management subsidiary within the BTL Group offering investment fund products including bond funds (Fonds obligataires Leptis) with documented annualized returns.
  • Leptis Consulting and Advisory (LCA)coreOthersConsulting and advisory services subsidiary within the BTL Group.
  • Compagnie Arabe de Recouvrement (COMAR)coreOthersArab receivables recovery company subsidiary within the BTL Group.
  • Cap InvestcoreOthersInvestment subsidiary within the BTL Group.

Scale indicators3 records

Recent moves8 records

Expansion highlights6 records

Banque Tuniso-Libyenne competitors and assessment

Company assessment

Direct peers

  • Arab Tunisian Bank (ATB): Tunisian bank with Arab capital participation offering corporate, retail, and investment banking. Comparable to BTL given its Arab cross-border heritage, full-service commercial banking model, and similar positioning targeting both corporate and individual clients.
  • Banque Internationale Arabe de Tunisie (BIAT): Tunisia's largest private commercial bank offering full-service corporate, investment, retail, and SME banking. Directly comparable to BTL as a domestic full-service commercial bank, but at materially greater scale, providing a benchmark for BTL's growth ceiling.
  • Attijari Bank Tunisia: Major Moroccan-owned Tunisian commercial bank with corporate, retail, and SME banking. Comparable to BTL as a full-service Tunisian commercial bank with strong corporate and trade finance orientation, and a relevant proxy for cross-border bank ownership structures.
  • Amen Bank: Tunisian private commercial bank serving corporate, professional, and retail clients. Directly comparable to BTL in scale and product mix, with a similar mix of corporate, SME, and retail banking plus investment services.
  • Banque Sahélo-Saharienne pour l'Investissement et le Commerce (BSIC): Pan-African bank with strong Libya-Sahel regional focus and a presence in Tunisia. Highly comparable to BTL given its Libya-Africa cross-border orientation, trade finance emphasis, and Tunisian operations targeting the same South-South corridor.
  • Banque de l'Habitat (BH): Tunisian state-linked commercial bank with full-service offerings including corporate, retail, and housing finance. Comparable to BTL as a domestic full-service commercial bank, with relevant overlap in deposit gathering, consumer credit, and corporate banking products.
  • Banque de Tunisie et des Émirats (BTE): Tunisian commercial bank with cross-border heritage between Tunisia and the UAE, offering corporate and retail services. Comparable to BTL for its bilateral cross-border identity, foreign trade specialization, and similar full-service commercial banking scope.

Emerging players

  • Al Baraka Bank Tunisia: Tunisian bank under the Al Baraka Banking Group offering Islamic and conventional banking services. Comparable to BTL as a Tunisia-based commercial bank competing for the same retail, professional, and SME segments, with partial overlap in trade finance and corporate banking.

Regional players

  • Libyan Foreign Bank: Libyan state-owned bank handling foreign trade and correspondent relationships for Libyan counterparties. Comparable to BTL for its Libya-anchored cross-border focus, correspondent banking network, and role in facilitating Tunisia-Libya trade and investment flows.

Broad incumbents

  • Société Tunisienne de Banque (STB): State-owned Tunisian commercial bank with nationwide branch network and full-service offerings. Comparable to BTL as a domestic full-service commercial bank, but operating at significantly larger scale with a broader corporate and public-sector mandate.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

Banque Tuniso-Libyenne social profiles

Digital presence

Banque Tuniso-Libyenne financial estimates

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Banque Tuniso-Libyenne leadership team

Management profile

Number of profiles

Banque Tuniso-Libyenne subsidiaries and ownership

Company hierarchy

Subsidiaries4 records

Banque Tuniso-Libyenne funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Banque Tuniso-Libyenne M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Banque Tuniso-Libyenne

What does Banque Tuniso-Libyenne do?

Banque Tuniso-Libyenne is a Tunisian commercial bank providing corporate banking, investment banking, SME/professional banking, and retail banking products and services, with specialized trade finance expertise focused on the Tunisia-Libya corridor and West African markets. Its offerings include deposit and savings products, consumer/auto/housing loans, life and overdraft insurance, payment cards, trade finance, factoring, leasing, foreign exchange hedging, and external European (French/Spanish/Italian) SME financing lines. The bank distributes these through a Tunisia branch network, the BTL Net digital platform (mobile app and web), and dedicated Libyan and African desks supported by correspondent bank relationships.

Is Banque Tuniso-Libyenne a public or private company?

Banque Tuniso-Libyenne is a private company. It is classified as unknown and is currently operating.

When was Banque Tuniso-Libyenne founded?

Banque Tuniso-Libyenne was founded in 1984. It employs 251 to 500 people.

Where is Banque Tuniso-Libyenne based?

Banque Tuniso-Libyenne is headquartered in Tunis, Tunisia, in the Africa region.

How does Banque Tuniso-Libyenne make money?

Four revenue lines are on record. Interest Income is the primary driver. The others are fee and Commission Income, investment and Trading Services and insurance Distribution.

Who are Banque Tuniso-Libyenne's main competitors?

Direct peers on record are Arab Tunisian Bank (ATB), Banque Internationale Arabe de Tunisie (BIAT), Attijari Bank Tunisia, Amen Bank, Banque Sahélo-Saharienne pour l'Investissement et le Commerce (BSIC), Banque de l'Habitat (BH) and Banque de Tunisie et des Émirats (BTE). Al Baraka Bank Tunisia is listed as an emerging player. Libyan Foreign Bank is listed as a regional player. Société Tunisienne de Banque (STB) is listed as a broad incumbent.

Does Banque Tuniso-Libyenne have an API?

No public API is recorded for Banque Tuniso-Libyenne.

What industry is Banque Tuniso-Libyenne in?

Banque Tuniso-Libyenne's product category is Commercial Banking. Its primary akta.pro industry code is FSABABAA, General SME & Middle-Market Commercial Banking, with a secondary code of FSABABAB, SME Business Lending (Term Loans, Lines of Credit, Overdrafts). Its NAICS code is 522110 and its SIC code is 6021.

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