What In Residence does

In Residence Design Corp. (DBA InResi) is a New York-based software company that operates a SaaS platform for the U.S. rental real estate market. The platform targets property owners, operators, and leasing teams, and uses computer vision and generative AI to convert floor plans and reference images into marketing assets — including Gen AI Live Action Video, unit-specific renders, 360° panoramic virtual tours, and a smart questionnaire-based discovery experience for renters — without requiring cameras, Matterport scans, or physical staging. Its product surface spans AI Content Generation, AI-Powered Discovery, Immersive Virtual Tours, and a unified InResi Platform that supports portfolios from approximately 10 units to 10,000+ units.

The company monetizes via portfolio-size-based subscription contracts (quote-based pricing, multi-year cadence indicated) sold through an enterprise field-sales motion gated by a "Request a Demo" lead capture form. Distribution is direct and currently limited to the United States per its Terms of Use. The company was founded in 2020 by Previn Raheja (CEO) and Oksana Pavlowsky (CDO), is privately held, operates with a 1–10 employee team, and reports no disclosed funding rounds, parent company, partnerships, patents, or named customer logos in the available data set — making its commercial scale and capitalization not independently verifiable.

Name

In Residence

Legal name

In Residence Design Corp.

Website

https://inresi.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

InResi is a New York-based SaaS platform that uses computer vision and generative AI to convert floor plans into marketing videos, renders, and 360° virtual tours for U.S. rental property owners and operators, with a renter-facing guided discovery experience.

Ownership category

akta.pro rank

Product category

Real Estate Marketing Software

NAICS

Consumer Electronics and Appliances Rental (53221)

SIC

Services-Computer Rental & Leasing (7377)

akta.pro primary industry

Software/SaaS Subscriptions (Consumer & Prosumer) (CRAFAIAB)

Keywords

• Real estate marketing software
• AI content generation
• Virtual apartment tours
• Property lead management
• Rental discovery platform

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. SaaS Platform Subscription: Property owners, operators, and managers subscribe to the InResi platform to access AI-powered content creation, virtual tour generation, and lead management tools. The platform is priced based on portfolio size (number of units managed), suggesting a tiered subscription model. Properties receive dynamic content, analytics, and unified data across their portfolio.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

InResi sells a subscription SaaS platform that uses computer vision and generative AI to transform floor plans and reference images into continuously fresh marketing assets (Gen AI Live Action Video, unit-specific renders, 360° virtual tours, social content) for rental property owners and operators. The platform also includes a smart questionnaire-driven discovery and recommendation engine that matches renters to personalized apartment listings with intent capture, while giving properties unified analytics and lead management across portfolios of 10 to 10,000+ units.

Product overview

InResi is an AI-powered rental real estate platform consisting of a unified platform with integrated core modules. The platform combines AI Content Generation (computer vision and generative AI that creates video and image renders from floor plans), AI-Powered Discovery (smart questionnaire and recommendation engine for prospect matching), and Immersive Virtual Tours (360° panoramic walkthroughs). Property managers use the platform to generate unlimited marketing content from a single spatial model and manage leads, while renters benefit from personalized recommendations and virtual exploration of units.

Differentiator

Problem solved

Functional benefit

Products and services

• InResi Platform A unified SaaS platform for property owners, operators, and leasing teams that combines AI-powered content creation, immersive virtual tours, smart apartment discovery, analytics, and lead management. Powered by computer vision and generative AI, it transforms floor plans and reference images into continuously fresh marketing assets (Gen AI Live Action Video, unit-specific renders, 360° virtual tours, social content) for portfolios ranging from 10 to 10,000+ units.

Quantifiable outcome

• 6x engagement increase (30 seconds to 3 minutes average)
• +3 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

AI capability6 records

Feature5 records

Scale indicators5 records

Expansion highlights4 records

Emerging players

• Ylopo: AI-driven digital marketing and lead generation platform for real estate agents and operators. Adjacent competitor targeting similar marketing-ROI and lead-conversion outcomes that InResi promises through AI-generated content.
• Interior AI: AI interior design tool that generates staged room renders from photos. Partial overlap with InResi's generative staging and rendering features, primarily serving real estate and design use cases.

Broad incumbents

• Compass: National residential brokerage with proprietary marketing technology, virtual tours, and lead generation tools aimed at agents and operators. Adjacent incumbent offering marketing capabilities within a broader real estate platform.
• Zillow: Largest US residential real estate marketplace with rental listings, agent tools, and premium marketing offerings like Zillow Showcase. Operates broadly in the same property-marketing and renter-discovery ecosystem where InResi competes.
• CoStar Group (Apartments.com): Owner of Apartments.com and dominant multifamily marketing platform. Provides property listing, advertising, and analytics products to the same operator buyers InResi targets, with overlapping lead-generation and marketing workflows.

Direct peers

• Matterport: Market-leading 3D capture and virtual tour platform for real estate. InResi explicitly contrasts itself against Matterport by producing tours and renders from floor plans without cameras or scanning, targeting the same property marketing use case.
• Spacely AI: AI interior design and virtual staging platform for real estate and interior design customers. Comparable to InResi's generative furnishing and re-staging of property imagery.
• REimagineHome: AI-powered virtual staging and interior design platform for real estate listings. Directly competes with InResi's AI-driven furniture and décor staging features applied to marketing imagery.
• BoxBrownie: Real estate marketing services including virtual staging, image enhancement, floor plans, and 3D renders. Competes with InResi for the same property marketing budget, though via services rather than self-serve SaaS.
• Virtual Staging AI: AI-based virtual staging tool that furnishes empty rooms in listing photos. Overlaps with InResi's AI-generated, multi-style unit renders and is sold to similar property marketing buyers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/inresitech

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about In Residence