NSDevil

What NSDevil does

NSDevil Co., Ltd. (North Star Developer's Village) is a South Korean technology company founded in 2011 that pioneered the world's first tablet PC-based evaluation solution and has since developed a comprehensive smart device-based assessment and learning platform. Its product architecture centers on three interconnected platforms: UBT (Ubiquitous-Based Test), a tablet/smartphone-based examination system deployed both offline and via local network with encrypted question delivery and real-time monitoring; UBL (Ubiquitous-Based Learning) Cloud, a cross-device learning management system with drag-and-drop content authoring, real-time quizzes, and video communication; and the NSD-AI framework, an in-house AI layer covering exam-integrity proctoring (facial movement analysis, cheating detection), Korean-language automated scoring (essay Essay V2, speaking POPKOR), AI-generated question creation (NSD-RAG-V2), and on-device AI execution for low-connectivity exam environments.

The company targets vertical B2B/Government customers—primarily national and regional health licensing bodies (Korea Health Personnel Licensing Examination Institute, Mongolia Ministry of Health), medical and dental universities (Seoul National University, Yonsei, Pusan National, Inje, Hanoi Medical University), and ODA-funded education ministries. Revenue comes from a mix of cloud-platform subscription licensing for UBT/UBL, hardware device sales (ET1012T PRO Android tablet at $350-480, Whalebook WE1L at $70-160 device-only, U-Learning BOX at $1,200-2,500, Intel NUC servers, wireless APs), and professional exam management services (technical support, remote operation, cheating analysis). Go-to-market is direct enterprise sales to government and education ministries, supported by KOTRA export programs, ADB/ODA project channels, and conference presence at APEC and ADB-UNESCO symposia. Operations span 12+ countries across East Asia, Southeast Asia, South Asia, Africa (Mozambique, South Africa, Botswana), and a pilot EU presence, backed by 5 global cloud data centers and 70,000+ accumulated user cases spanning 43,877 UBT Cloud test takers and 26,296 UBL Cloud students. The company holds 9 registered patents and 8 pending applications covering UBT/UBL technologies.

Name

NSDevil

Legal name

NSDevil Co., Ltd.

Website

https://nsdevil.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

NSDevil is a South Korean technology company that develops smart device-based examination (UBT) and learning (UBL) platforms with AI proctoring, serving government health licensing bodies and medical educational institutions across 12+ countries in Asia and Africa.

Ownership category

akta.pro rank

Product category

Education Technology - Digital Assessment & Learning Platforms

NAICS

Educational Support Services (611710), Software Publishers (513210), Computer Terminal and Other Computer Peripheral Equipment Manufacturing (334118)

SIC

Services-Computer Programming Services (7371), Computer Peripheral Equipment, Nec (3577)

akta.pro primary industry

Language Assessment, Placement Testing & Proficiency Certification Tools (EDAFAOAH)

Keywords

• Smart device examination
• Learning management system
• AI proctoring
• Digital assessment platform
• Medical education technology

Headquarters

HQ city

Daejeon

HQ country

South Korea

HQ region

Asia

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. UBT Examination Platform Licensing: Cloud-based and standalone UBT platform licensing to government agencies and educational institutions for conducting national qualification exams, university assessments, and professional licensing tests
2. UBL Learning Platform Subscription: Learning management system subscription for schools, universities, and corporate training programs with content management and video communication features
3. Hardware Device Sales: Sale of UBT-enabled tablets (ET1012T PRO, Whalebook WE1L), U-Learning BOX, INTEL NUC servers, and Wireless AP equipment to institutions implementing UBT/UBL systems
4. Exam Management Services: Technical support, remote operation, site management, equipment rental, and cheating analysis services for institutions conducting UBT examinations

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels5 records

Core offering

NSDevil develops and sells smart device-based examination and learning platforms (UBT and UBL) along with an AI framework (NSD-AI) for proctoring, automated scoring, and content generation. Its offerings are sold to government licensing bodies, medical schools, and universities worldwide, supplemented by proprietary hardware devices (UBT-enabled tablets, mini servers, wireless APs) and robotics products for educational environments.

Product overview

NSDevil is an AI-based digital assessment and learning infrastructure company offering a comprehensive platform-plus-modules architecture. The core offerings include UBT (Ubiquitous-Based Test) - a smart device-based examination system, UBL (Ubiquitous-Based Learning) Cloud - a learning management platform, and uLMS - a learning management system for medical education. These are supplemented by NSD-AI - an AI technology framework encompassing proctoring, automated scoring, and knowledge retrieval capabilities. The product portfolio includes specialized add-on modules (NSD-AI Proctor, Face Recognition, Image Tagging, UBT REC, Math Editor, UBLMEET), hardware devices (ET1012T PRO tablet, U-Learning BOX, UBT Enabled INTEL NUC, Whalebook, Wireless AP), robotics products (NSD-ROBO P1/D1), and cloud platforms (UBT CLOUD, UBL CLOUD). The company targets public qualification exams, healthcare/medical assessment, and educational institution evaluation systems globally.

Differentiator

Problem solved

Functional benefit

Brands

• UBT (Ubiquitous-Based Test): Smart device-based examination platform enabling tests on tablets, smartphones, and PCs with anti-cheating features and real-time monitoring
• UBL Cloud
• NSD-AI
• UBT Enabled Device
• U-Folio
• UBLMEET
• UBT REC
• Math Editor

Products and services

• UBT (Ubiquitous-Based Test) A smart device-based examination method using portable devices offline or via local network. Provides real-time monitoring, multimedia question support, and anti-hacking solutions with full-range encryption. Includes UBT Standalone and UBT Connect variants.
• UBL (Ubiquitous-Based Learning) Cloud Learning platform implementing online education on tablet PCs, PCs, and mobile devices with drag-and-drop content tools, two-way communication interface, global CDN, chat, real-time quiz, survey, and AI-based screen control.
• uLMS (Ubiquitous Learning Management System) LMS 2.0 designed for medical education, clinical trainings, and academic calendars. Manages complex medical school curricula, implements PBL (Problem-based Learning), and shares multimedia learning materials.
• UBT CLOUD Cloud-based examination platform for smart devices (PC, smartphones, tablets) establishing learning assessment systems anywhere. Includes AI Supervisor service, UBT REC integration, cheating pattern detection, and global test support via NSD Cloud.
• NSD-AI AI technology framework for application across UBT and learning platforms. Includes Assessment Integrity AI, AI Scoring & Evaluation Intelligence, AI Generation & Knowledge Intelligence, AI On-Device & Secure Deployment, and AI Learning & Dialogue Technology.
• NSD-ROBO P1 AI Robot Supervisor expanding NSD-AI AI Proctor operations from screen into physical reality. Includes AI robot class supporter for human instructors and supporter robots collaboration, and AI robot tutor combined with UBLCLOUD, UBTCLOUD and NSD-AI.
• NSD-ROBO D1 Robot project for effective allocation, transport, and management of smart devices in schools. Delivers, charges, and maintains devices according to schedules. Supports ET1012T Pro and Whalebook with cloud-based control and Naver Cloud interworking.
• ET1012T PRO Tablet Android tablet PC developed for educational and general purposes through collaboration with Naver Whale. Features 2K display, AI support, 8000mAh battery (up to 12 hours), LTE support, front 8MP/back 13MP cameras, protective film, and docking keyboard support.
• U-Learning BOX Hardware device package implementing U-Learning service in isolated areas with limited internet or power infrastructure. Connects to U-Learning platform for content download, enabling quality education in rural areas.
• UBT Enabled INTEL NUC Mini PC with Intel i3/i5 CPU, 4GB/8GB/16GB memory, 120GB/240GB/480GB SSD, Ubuntu Linux. UBT Relay server edition installed with optional UBL CLOUD local server. Installable on STS (Smart Tray System).
• Whalebook WE1L 11.6-inch tablet with Intel N4120, Chromium OS support (WhaleOS), 4GB/64GB eMMC, 802.11ac, Bluetooth 5.0, Intel UHD Graphics 600, anti-glare HD display. Device-only option at $70-160 USD; full platform at $580 USD. For B2B/G markets in Asia/Africa.
• DVW-4038 Wireless AP Wireless access point providing connectivity between UBT Relay Server and tablet PC. AC HD with cost $590-1,700 USD depending on parts/options.
• Exam Management Service Optimized UBT test solution analyzing evaluation types of implementing agencies. Provides statistical data including correct answer rate, time spent per question, answer change counts, and test result analysis for learning achievement improvement.

Quantifiable outcome

• 43,877 test takers processed in Korea and Mongolia UBT Cloud operations
• +4 more outcomes

Named customers16 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability10 records

Feature13 records

Partnerships

15 partnerships are on record, tiered major, core and minor.

• University of Licungo (Mozambique)majorStrategic or Co-development Partner · 1 January 2021MOU to introduce UBT and UBL with University of Licungo in Mozambique for pilot projects and education technology deployment in Africa.
• NavercoreStrategic or Co-development Partner · 1 January 2020Business Agreement with Naver (2020) for collaboration on UBT-enabled device development (ET1012T PRO with Naver Whale browser) and NSD Global Cloud integration with Naver Cloud.
• Yonsei UniversitycoreStrategic or Co-development Partner · 1 January 2019Joint research on AI Technology in Healthcare organized by Yonsei University with South Korea-Vietnam-Nepal partnership for AI supervisor applied exams research at Seoul National University School of Dentistry.
• Karlstad University (Sweden)minorStrategic or Co-development Partner · 1 January 2019Technology introduction and discussion on UBT/UBL introduction and international cooperation with Karlstad University in Sweden.
• Inje UniversitycoreStrategic or Co-development Partner · 1 January 2019R&D on U-Folio with Medical School, Inje University for medical education platform development and competency assessment.
• Hanoi Medical University (Vietnam)majorStrategic or Co-development Partner · 1 January 2019MOU on utilization and joint research of UBT with Hanoi Medical University in Vietnam for medical education technology implementation.
• BBPP Indonesia (Civil Servant Training Center)minorStrategic or Co-development Partner · 1 January 2017MOU on joint business with BBPP (civil servant training center) of Ministry of Manpower in Indonesia for UBT/UBL training implementation.
• PAMJAKI IndonesiaminorStrategic or Co-development Partner · 1 January 2017Agreement on UBT implementation with PAMJAKI for insurer license exams in Indonesia to expand UBT application to insurance sector.
• Islamic University of IndonesiaminorStrategic or Co-development Partner · 1 January 2016MOU of UBT and UBL application and teacher training with Islamic University of Indonesia for education technology implementation.
• Quezon Office of Education (Philippines)minorStrategic or Co-development Partner · 1 January 2016MOU of UBT and UBL application and teacher/civil servant training with Quezon Office of Education, Department of Education of the Philippines.
• Samsung Electronics / Samsung CreduminorStrategic or Co-development Partner · 1 January 2015UBT at Logitech Academy of Samsung Electronics; MOU on joint business with Samsung Credu for education technology collaboration.
• FoxconncoreStrategic or Co-development Partner · 1 January 2014MOU for joint project on UBT device development. Development of second UBT Enabled Android Tablet with Foxconn (2017), third tablet development with Foxconn (2019).
• University of Georgia (UGA)minorStrategic or Co-development Partner · 1 January 2014MOU on co-research with College of Education at University of Georgia for R&D on U-Folio with Medical School, Inje University and Education Technology.
• SK TelecomcoreStrategic or Co-development Partner · 1 January 2013MOU on joint business for UBT/UBL technology development and commercialization. SK Telecom collaboration on UBT technology support and platform development. Co-research with SKT-NSD at Innovfest Unbound organized by NUS.
• University of Indonesia (UI)minorStrategic or Co-development Partner · 1 January 2013MOU for joint project on U-Learning with University of Indonesia for education technology collaboration in Southeast Asia.

Scale indicators7 records

Recent moves6 records

Expansion highlights7 records

Direct peers

• Respondus: Direct peer offering LockDown Browser and Monitor (AI proctoring) for universities and credentialing bodies. Comparable on AI-based exam integrity and LMS integration, with similar B2B/B2E GTM to higher-education institutions.
• Surpass Assessment: Direct peer providing secure, configurable online assessment delivery platform for professional licensing bodies, awarding organizations, and educational institutions. Strong overlap on authoring, item banking, and proctoring for regulated exams.
• Questionmark: Direct competitor in enterprise online testing for certification, compliance, and high-stakes assessment. Comparable on secure browser-based delivery and analytics, with overlap in regulated-industry customers (healthcare, certification bodies).
• ProctorU (Meazure Learning): Direct competitor in live and AI-driven remote proctoring for high-stakes certification and licensure exams. Closely comparable on proctor-as-a-service delivery model and government/institutional customer base.
• Kryterion (Webassessor): Direct competitor delivering online proctored certification testing for associations and technology vendors. Comparable on live+AI hybrid proctoring, exam authoring, and certification-issuer GTM.
• ExamSoft (Exemplify): Direct competitor in secure, offline-capable high-stakes assessment with lockdown browser; serves law schools, medical licensing (USMLE-style), and accreditation exams. Closely comparable on offline exam delivery and proctoring integration, though NSDevil emphasizes tablet-first and Korean-market proficiency.

Broad incumbents

• Prometric: Global test delivery network serving healthcare (USMLE, NCLEX), finance, and IT certification boards. Comparable on the high-stakes healthcare-licensing customer segment, though Prometric is center-based and far larger than NSDevil.
• Pearson VUE: Global incumbent in high-stakes computer-based test delivery across thousands of centers; runs major licensing and certification programs (CISCO, Microsoft, medical boards). Overlaps with NSDevil on regulated-exam delivery but as part of a much broader portfolio.

Emerging players

• Moodle: Open-source LMS widely adopted in higher education. Adjacent peer on the UBL/uLMS learning-management side of NSDevil's product, with comparable quiz/assessment plugin ecosystem but no integrated AI proctoring comparable to UBT.
• Honorlock: AI-first remote proctoring service for higher education and certification. Comparable on AI-driven behavior analysis and integration with institutional LMS, but focused primarily on the US market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCghOsCsP7EfZlp1424oGmlQ
• Facebookfacebook.com/nsdubt
• LinkedInlinkedin.com/company/nsdevil

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NSDevil