H Tiddy

What H Tiddy does

H Tiddy is an independent, privately-held estate agency operating from a single office in The Square, St Mawes, Cornwall. The firm sells residential property across all price categories on The Roseland Peninsula and surrounding Cornwall locations, including prestige waterside and country homes as well as first-time buyer stock. The team comprises six named professionals led by Director Mark Willson (FNAEA, 39 years in estate agency) and Chairman Derek Holman (C Eng, MIET, 34 years in estate agency), supported by Associate David Hoskings, Senior Sales Negotiator Natalie Andrew (39 years at H Tiddy), Sales Negotiator Gail Chenoweth, and Marketing & Tech Consultant John Holman. The firm reports £76.8m in property sold over the last three years, a 48% market share on The Roseland Peninsula, and a 4.9/5 customer rating from approximately 900 reviewers.

The technology stack is conventional estate-agency tooling: an Elementor-based WordPress site, Lifesycle-powered online and home-visit valuation forms, an Instant Valuation tool using Land Registry data, interactive virtual tours, professional photography, and listings across Rightmove, Zoopla, PrimeLocation, and OnTheMarket. H Tiddy is the exclusive Guild of Property Professionals representative for The Roseland, which provides inter-office referrals, a regional magazine distributed every six weeks, listing on guildproperty.co.uk, and 24/7 interactive touch screens on London Park Lane. There is no disclosed AI or ML capability, proprietary model, or API surface.

Revenue is generated entirely on a transaction-fee (sales commission) basis from residential property sales; commission rates are not publicly disclosed. The go-to-market is sales-led and direct: customers engage through in-office visits, on-site valuations, viewings, and negotiations, with lead generation supported by digital portals, social media (Facebook, LinkedIn, Instagram, YouTube), and the monthly H Tiddy Magazine. Customer segments are vertical (residential buyers/sellers across price brackets, plus a secondary segment of private/sensitive sellers marketed discreetly off-market), with no enterprise or commercial real-estate exposure.

Name

H Tiddy

Legal name

H Tiddy

Website

https://htiddy.co.uk

Company type

Private

Founded year

1924

Operating status

Operating

Headcount range

1–10 employees

Short description

H Tiddy is an independent, privately-held UK estate agency based in St Mawes, Cornwall, selling residential property across all price brackets on The Roseland Peninsula. A six-person team delivers commission-based sales services via a single office, digital portals, and Guild of Property Professionals network exposure.

Ownership category

akta.pro rank

Headquarters

HQ city

Truro

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Property Sales Commission: Commission-based estate agency services for residential property sales across all price categories in The Roseland Peninsula and surrounding areas

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

H Tiddy is an independent estate agency that buys and sells a wide range of coastal and country residential properties, primarily focused on The Roseland Peninsula and surrounding areas in Cornwall. Core revenue comes from commission on residential property sales, supported by free valuation services (Instant, Online, and Home Visit) and digital marketing including professional photography and interactive virtual tours.

Product overview

H Tiddy is a traditional estate agency offering a unified service centered on residential property sales. The core offering is Property Sales, supported by a tiered valuation service comprising Instant Valuation (automated Land Registry-based estimate), Online Valuation (with property condition inputs), and Home Visit Valuation (comprehensive in-person assessment). Additional offerings include the H Tiddy Magazine for property showcasing. All services are delivered through a proprietary property platform integrated with the Guild of Property Professionals network for national exposure.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential Property Sales

Quantifiable outcome

• 4.9/5 customer rating from 900 customers
• +2 more outcomes

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• The Guild of Property ProfessionalscoreStrategic or Co-development PartnerH Tiddy is a Member of The Guild, a network of nearly 800 independent estate agents who have signed a Code of Conduct committed to knowledge, integrity, and results. H Tiddy has been exclusively chosen as The Guild representative in The Roseland. Benefits include inter-office referral system, regional magazines distributed every six weeks, listing on www.guildproperty.co.uk, and 24/7 presence on interactive touch screens in London on Park Lane.

Scale indicators4 records

Recent moves1 record

Expansion highlights5 records

Emerging players

• Purplebricks (now Strike): Online/hybrid estate agent offering lower fixed-fee alternatives to traditional commission-based agencies. Represents a competitive threat to traditional agents like H Tiddy by undercutting on price for similar residential listing and selling services.

Broad incumbents

• Knight Frank: Global prime property specialist with UK super-prime country houses expertise. Comparable in the upper-end Cornwall market but operates as a large multi-service firm rather than a regional boutique.
• Countrywide (Connells Group): Largest UK estate agency network with hundreds of branches including coverage in Cornwall. Competes for residential listings and buyers across the same geography but at much larger scale and broader market positioning.
• Savills: Major UK and international estate agency with significant presence in prime country house markets. Overlaps with H Tiddy in the prestige waterside and country home segment but operates at vastly larger scale across multiple regions.

Others

• Rightmove: UK's largest property portal and a key marketing channel that H Tiddy uses alongside other portals. Comparable as an essential infrastructure provider in the property listing ecosystem, though not a direct competitor to brokerage services.

Direct peers

• Fine & Country: Premium UK estate agency network specializing in luxury and prestige residential property. Comparable in the upper-end of the Cornwall prestige property segment, offering similar concierge-style marketing and international buyer reach.
• Humberts: Long-established UK estate agency with a heritage brand in country and prestige property. Comparable in targeting upper-tier residential property buyers with regional boutique-style service across southern England and beyond.
• Strutt & Parker: UK estate agency specializing in country houses, farms, and prestige residential property, with regional offices across southern England. Closely comparable in targeting affluent buyers of country and waterside homes, though broader geographic coverage.
• Jackson-Stops: Heritage UK estate agency with a strong country house and prestige property franchise across multiple regional offices. Directly comparable in serving affluent buyers of period and country homes, with similar boutique-style service positioning.
• Lillicrap Chilcott: Independent Cornwall-based estate agency covering Truro, Falmouth, and surrounding areas. Directly comparable as a regional Cornish competitor targeting similar residential property customers, with comparable boutique scale and local expertise focus.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UC8RCO3FDVdsM6ldsk5eW8mA
• Facebookfacebook.com/htiddy
• LinkedInuk.linkedin.com/company/h-tiddy
• Instagraminstagram.com/h.tiddy
• Xx.com/htiddystmawes

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about H Tiddy