B2R Group

What B2R Group does

B2R Group (legal entity: B2R Consulting) is a privately-held, France-based recruitment consulting firm founded in 2010 and headquartered in Nice, specializing exclusively in the real estate and construction sectors. The company operates a boutique, consultant-driven placement model across ten vertical practice divisions (Architecture & Urbanism, Construction, Control Diagnostic Expertise, Support Functions, Real Estate – Advisory & Services, Building Industry, Engineering, Maintenance, Contracting Authority, and Sales & Distribution), placing permanent (CDI), fixed-term (CDD/CDC), freelance, and apprenticeship candidates with employers throughout France and Monaco.

The company's core technology is a recruitment platform hosted at b2r-group.com, comprising a searchable, geo-localized job board; a CV upload and 'Matching CV' parsing tool that compares candidate profiles against job titles, divisions, sectors, and locations; an email-based job-alert system; and LinkedIn-integrated spontaneous applications. Four physical offices in Nice, Paris, Aix-en-Provence, and Monaco anchor the firm's regional presence.

B2R Group operates on a traditional professional services recruitment fee model, charging employer clients for successful placements, with pricing negotiated per engagement rather than published. Candidate acquisition is primarily digital (website, SEO, LinkedIn, email job alerts) while employer acquisition is direct via consultants. The firm pursues sports patronage and skills-based volunteering as part of local CSR positioning.

Name

B2R Group

Legal name

B2R Consulting

Website

https://b2r-group.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

B2R Group is a France- and Monaco-based boutique recruitment consultancy, founded 2010, specializing in placement across ten vertical practice divisions within the real estate and construction sectors using a geo-localized CV-matching platform.

Ownership category

akta.pro rank

Headquarters

HQ city

Nice

HQ country

France

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Recruitment / Placement Fees: B2R Group charges fees to employer clients for placing candidates in permanent (CDI), fixed-term (CDD/CDC), freelance, or apprenticeship roles within the real estate and construction sectors. The firm places candidates across ten specialist divisions and operates on a traditional recruitment agency model.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

B2R Group is a recruitment consultancy that places candidates into permanent (CDI), fixed-term (CDD/CDC), freelance, and apprenticeship roles within the real estate and construction sectors. The firm operates across 10 specialist practice divisions, serving employers through direct engagement while candidates search and apply via a self-service portal featuring a CV matching algorithm and geo-localized job listings across France and Monaco.

Product overview

B2R Group operates as a specialized online recruitment platform for the real estate and construction sectors, headquartered in Nice with offices in Paris, Aix-en-Provence, and Monaco. The platform's core offering consists of a CV Matching algorithm that analyzes candidate profiles against job postings, combined with geolocated job search functionality covering 14+ recruitment divisions spanning Architecture & Urbanism, Construction, Control & Diagnostic Expertise, Support Functions, Real Estate Consulting & Services, Building Industry, Engineering, Maintenance, Project Ownership, and Sales & Distribution. The platform serves both job seekers and employers throughout France and Monaco, facilitating applications via direct CV upload or LinkedIn profile integration.

Differentiator

Problem solved

Functional benefit

Products and services

• Architecture & Urbanisme Recruitment Division
• Construction Recruitment Division
• Ingénierie (Engineering) Recruitment Division
• Immobilier – Conseil et Services Recruitment Division
• Contrôle Diagnostic Expertise Recruitment Division
• Fonctions Support Recruitment Division
• Industrie du Bâtiment Recruitment Division
• Maintenance Recruitment Division
• Maîtrise d'Ouvrage Recruitment Division
• Vente & Distribution Recruitment Division

Quantifiable outcome

• 46 active job postings across multiple cities in France and Monaco
• +1 more outcomes

Segments9 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Three partnerships are on record, tiered minor.

• Stade NiçoisminorStrategic or Co-development PartnerB2R Group is a partner of Stade Niçois, a sports club based in Nice, France. This partnership reflects B2R's commitment to sports patronage as part of its CSR and community engagement strategy.
• Les Enfants de FrankieminorStrategic or Co-development PartnerB2R Group partners with Les Enfants de Frankie, a charitable organization. This partnership is part of B2R's corporate social responsibility (CSR) program including skills-based volunteering (mécénat de compétences) in the associative sector.
• Jean-Baptiste Franceschi (Rally Driver)minorStrategic or Co-development PartnerB2R Group sponsors rally driver Jean-Baptiste Franceschi. This sports sponsorship aligns with B2R's broader sports patronage strategy (mécénat sportif), using sport as a vector for social connection.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Others

• LinkedIn Talent Solutions:

Direct peers

• Hays plc: Global recruitment firm with a dedicated Construction & Property practice in France. Hays is a direct competitor in real estate/construction permanent and contract placement, with similar client base but materially larger scale and capital.
• Page Personnel: Sister brand of Michael Page focused on technical and support function recruitment in France, including construction and real estate support roles. Overlaps directly with B2R's Support Functions, Engineering, and Maintenance divisions.
• Expectra: ManpowerGroup brand specializing in technical, engineering, and construction recruitment across France. Directly comparable to B2R's Engineering, Construction, and Industry of Building divisions, with deeper corporate backing.
• Michael Page: Premium mid-to-senior recruitment firm operating in France with Property, Construction, and Engineering practices. Competes head-to-head with B2R for higher-end permanent placements in the same vertical and geography.
• Adsearch: French multi-specialist recruitment firm with strong Construction, Real Estate, and Property Management practices across France. Closest mid-market French peer in vertical focus, with similar boutique-style positioning but broader geographic reach.

Regional players

• Walters People: French recruitment firm (Hays group) with Construction & Property practice. Direct specialist competitor to B2R across French regional markets, with broader consultant base and group backing.

Broad incumbents

• Robert Half: Global staffing and consulting firm with established presence in France. Indirect overlap through property/construction finance and accounting placements, but operates broadly rather than as a real estate/construction specialist.
• ManpowerGroup: Global staffing leader with significant construction and property exposure in France through its Expectra and Manpower brands. While B2R is vertical-specialized, Manpower represents the broader incumbent competitive context in the same end markets.

Emerging players

• Indeed France: Major job-search platform competing for employer recruitment budgets in France. Not a recruiter, but a platform-based substitute that compresses the value of boutique recruiters by lowering employer candidate-sourcing cost.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/b2r-consulting
• Xx.com/B2rGroup
• Facebookfacebook.com/b2rgroup

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about B2R Group