The 10 Group

What The 10 Group does

The 10 Group is a London-headquartered integrated creative communications agency founded in 2010 by Elaine Stern. It serves enterprise clients across luxury (IWC Schaffhausen, Cartier, L'Oréal, Aspria), technology and telecom (Vodafone, BT Group, Meta, Polestar), energy and clean tech (Centrica, Aira, Clarios, CSL), financial services (Sage, Oanda, Confused.com, NOW: Pensions, Kensington Mortgages), retail (M&S), hospitality (P&O Cruises), and professional services (WSP, Mishcon de Reya, Genpact). Headcount has roughly doubled over three years to more than 40 people, and turnover doubled over the same period.

The firm's core technology underpins a five-pillar service offering: Strategy & Creative, Content, Film & Experience, Social & Digital, and Communications (PR and amplification). Its proprietary product, 10Trends, combines AI-assisted analysis of 300 million global data sources with human editorial expertise to produce trend reports used as both client deliverables and top-of-funnel marketing assets. In-house capability includes BAFTA-winning producers, editors, designers and social/PR specialists, supported by owned studios in London (head office plus a separate production studio at 37 Marylebone High Street), New York (875 Washington Street, opened 2024), and Geneva (Rue Tabazan 5).

The business model is professional services revenue under quote-based, multi-year project engagements sold via a senior-led, enterprise field sales motion. The agency is woman-owned and founded with a majority-female board, ranked 64th in PR Week's Top 150 Consultancies 2025, and a winner of the Marketing Week Masters 'Best use of Content' award in 2022. No external institutional funding or parent company is reported.

Name

The 10 Group

Legal name

10 Group Ltd

Website

https://the10group.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

The 10 Group is a woman-owned, London-headquartered integrated creative communications agency serving global enterprise clients across luxury, technology, energy, financial services, and professional services, with studios in London, New York, and Geneva.

Ownership category

akta.pro rank

Product category

Marketing Communications Services

NAICS

Advertising Agencies (541810), Public Relations Agencies (54182), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Brand Campaign & Integrated Communications Agencies (MPAAAAAC)

akta.pro secondary industries

Integrated Full-Service Creative Agencies (MPAAAAAA), Social Media Creative Agencies (Content & Community) (MPAAAAAE), Creative Concepting & Campaign Development (BPAFAEAD)

Keywords

• Integrated creative agency
• Brand communications services
• Marketing communications agency
• Content production services
• Public relations agency

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Integrated Communications Services: Professional services revenue from brand consultancy, creative development, campaign delivery across strategy, content, film, social, digital and communications disciplines.

Pricing tiers

Go-to-market motion3 records

Distribution channels2 records

Marketing channels8 records

Core offering

The 10 Group is a global integrated creative communications agency selling end-to-end brand consultancy, strategic planning, content production, film and experience, social and digital, and PR amplification services to ambitious enterprise brands. The agency delivers campaigns across multi-platform channels and supplements service work with 10Trends, a proprietary AI-augmented trend insights product analysing 300 million global data sources.

Product overview

The 10 Group is a global integrated creative communications agency offering a comprehensive suite of services organized into five main pillars: Strategy & Creative, Content, Film & Experience, Social & Digital, and Communications. The agency combines strategic consultancy with creative production capabilities across brand development, marketing campaigns, and media amplification. Their proprietary product 10Trends provides AI-powered trend analysis leveraging 300 million global data sources. The agency operates studios in London, New York, and Geneva, serving clients across automotive, luxury, energy, financial services, technology, and professional services sectors.

Differentiator

Problem solved

Functional benefit

Products and services

• Strategy & Creative Brand consultancy, marcomms strategy, branded sponsorship narrative, research, creative development, digital/channel strategy, social media strategy, data analysis, media planning, competitor audits, consumer insights, and campaign development services for enterprise brands.
• Content Content production including podcasts, copywriting, photography, pitch and campaign sizzles, OOH, visual identity, UX/UI, digital display ads, editorial design, digital marketing, sales/BD presentations, organic and paid social, and influencer management for enterprise clients.
• Film & Experience Long and short-form film production, social-first content, B-roll/EPKs, animation, experiential, trade shows, live events, streaming, adverts, and outside broadcasts delivered by in-house BAFTA-winning producers, editors, and designers.
• Social & Digital Next-generation influencer strategies, culturally on-point digital experiences, and social media management for brands looking to engage audiences across digital platforms.
• Communications Global content and PR amplification, PR newsrooms, corporate communications, executive profiling, thought leadership events, media partnerships, whitepapers, media breakfasts, media training, and search engine marketing for enterprise brands.
• 10Trends A proprietary trend analysis and insights product that blends human expertise with AI-powered analysis, using data from 300 million global sources to deliver actionable trend reports for brands.

Quantifiable outcome

• 500+ unique business leads and 819M reach for CSL rSIM launch campaign
• +3 more outcomes

Named customers24 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• ISEBOXcoreStrategic or Co-development Partner · 1 January 2010ISEBOX was co-founded by Elaine Stern in 2010 as the first multimedia content publishing and distribution platform. The partnership represented innovation in content distribution technology.

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• M&C Saatchi: London-headquartered independent integrated creative agency offering brand strategy, advertising, content and communications. Comparable to The 10 Group as a similarly-sized UK indie with global ambitions, multi-discipline service stack and enterprise client base.
• Anomaly: Independent integrated creative network with NYC, London and other offices offering brand strategy, advertising, content, and communications. Direct competitor for enterprise integrated briefs.
• Mother London: Independent London creative agency delivering integrated campaigns across advertising, content, digital and PR. Comparable scale and similar integrated/editorial-led creative ethos to The 10 Group.
• Lucky Generals: Independent London creative communications agency offering integrated advertising, PR and content services. Similar profile: independent, mid-sized, integrated offering pursuing enterprise accounts.
• Hot Pickle: London-headquartered integrated agency specializing in luxury, lifestyle and premium brands with global content, PR and influencer capabilities. Very close niche overlap with The 10 Group's luxury/premium brand focus.
• VCCP: London-based integrated creative agency with multi-discipline service lines spanning advertising, content, digital and PR. Closely comparable as UK indie of similar size competing for integrated enterprise briefs.

Broad incumbents

• Droga5 (Accenture Song): Large-scale creative agency within Accenture Song serving global enterprise brands with integrated campaigns. Comparable creative ethos but materially larger scale and resources than The 10 Group.
• 72andSunny: Global creative agency with offices in LA, New York, Amsterdam and elsewhere. Comparable integrated creative offering but much larger footprint and headcount.
• FleishmanHillard: Global PR and integrated communications agency within Omnicom. Comparable on communications/PR amplification but much larger scale; a likely competitor on enterprise PR-led briefs.
• R/GA: Global creative consultancy offering brand, communications and digital experience design across integrated campaigns. Larger scale but overlapping enterprise client base and integrated service model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/the10group
• LinkedInlinkedin.com/company/the-10-group
• Instagraminstagram.com/the10group

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The 10 Group