Fabrimar
Fabrimar is a Brazilian manufacturer founded in 1962 that produces bathroom and kitchen faucets, mixers, showerheads, and metal accessories for residential end users and a domestic reseller network, operating exclusively in Brazil with a tiered 10-year and infinite warranty program.
- Company typePrivate
- Founded1962
- HeadquartersPavuna, Brazil
- Headcount1,001–5,000
- GTM typeB2C
- OfferingHardware or Manufacturing
What Fabrimar does
Fabrimar is a Brazilian manufacturer of bathroom and kitchen hardware founded in 1962 as a family-owned business and headquartered in Pavuna, Rio de Janeiro. The company produces faucets and mixers (torneiras e misturadores), showerheads (chuveiros), and a broader portfolio of metal fixtures and accessories (metais e acessórios), having pioneered electronic faucets in Brazil during the 1980s and implemented robotized manufacturing processes in its Rio de Janeiro factory during the 1990s. The company was previously known as Tigre Metais and was rebranded under the "Redescubra a Fabrimar" campaign in 2023, repositioning itself among Brazil's leading bathroom and kitchen hardware brands.
The company operates a single unified hardware product portfolio rather than a platform-plus-modules architecture. Fabrimar sells directly to consumers through its website contact form and WhatsApp inquiries, and distributes through a domestic reseller and retailer network of hardware stores and building material suppliers across Brazil. The company offers a tiered warranty program consisting of a 10-year standard warranty on residential products and, since September 2024, the Garantia Infinita (Infinite Warranty) program for products registered within 120 days of purchase, supported by a technical assistance network and a replacement parts catalog. No public pricing, revenue figures, or capital structure details are disclosed; Fabrimar is a private company with 1,001-5,000 employees and operates exclusively in the Brazilian domestic market.
Fabrimar firmographics
Firmographics- Name
- Fabrimar
- Legal name
- Fabrimar
- Website
- https://fabrimar.com.br
- Company type
- Private
- Founded year
- 1962
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Fabrimar is a Brazilian manufacturer founded in 1962 that produces bathroom and kitchen faucets, mixers, showerheads, and metal accessories for residential end users and a domestic reseller network, operating exclusively in Brazil with a tiered 10-year and infinite warranty program.
- Ownership category
- akta.pro rank
Where Fabrimar is headquartered
LocationHeadquarters
- HQ city
- Pavuna
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Fabrimar business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Personnel, Technology or R&D, Marketing or Sales
Revenue model
- Bathroom and Kitchen Hardware Sales: Fabrimar generates revenue through the manufacture and sale of bathroom and kitchen fixtures including taps, mixers, showers, and accessories. The company sells directly to consumers and through reseller channels.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
Fabrimar product offering
Product offeringCore offering
Fabrimar manufactures and sells bathroom and kitchen metalware (metais e acessórios), including faucets and mixers, showerheads, and related accessories, for residential construction and renovation projects in Brazil. The company produces its own hardware at its Rio de Janeiro factory using robotized processes and sells directly to consumers via its website/WhatsApp as well as through a network of hardware retailers and resellers. After-sales support is provided through a technical assistance network and warranty programs (standard 10-year and 'Garantia Infinita').
Product overview
Fabrimar is a Brazilian manufacturer of bathroom and kitchen fixtures and accessories (metais e acessórios), producing faucets, mixers, showerheads, and related plumbing products. The company operates as a single unified product portfolio rather than a platform-plus-modules architecture. Products include Torneiras e Misturadores (faucets and mixers), Chuveiros (showerheads), and various accessories. Fabrimar offers a dual warranty program consisting of a standard 10-year warranty and the premium 'Garantia Infinita' (Infinite Warranty) for newer residential products registered within 120 days of purchase. The company catalogs its products through annual catalogs including the Catálogo 2026 and themed concept folders.
Differentiator
Problem solved
Functional benefit
Products and services
- Torneiras e Misturadores (Faucets and Mixers) Faucets and mixers for residential bathrooms and kitchens, including electronic (touchless) faucets pioneered by Fabrimar in the 1980s. Targeted at homeowners, builders, and resellers for new construction and renovation projects.
- Chuveiros (Showerheads and Shower Systems) Showerheads and shower systems designed for residential bathroom installations, produced under Fabrimar's design-focused metalware line for homeowners, builders, and resellers.
- Metais e Acessórios para Banheiros e Cozinhas (Bathroom and Kitchen Metalware and Accessories) Metal fittings and accessories for bathrooms and kitchens, forming the broader category that positions Fabrimar among Brazil's leading brands of residential metalware. Sold to residential end users and through hardware retailers and resellers.
Quantifiable outcome
- 10-year standard warranty on all residential products
- +2 more outcomes
Companies that use Fabrimar
Customer profileSegments2 records
Ideal customer profiles2 records
Fabrimar technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Fabrimar partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights4 records
Fabrimar competitors and assessment
Company assessmentDirect peers
- Deca: Brazil's leading bathroom and kitchen fittings manufacturer (part of Dexco), making it the most direct competitor to Fabrimar in the same product category, customer base, and Brazilian distribution channels.
- Docol: Brazilian manufacturer of metal bathroom and kitchen fittings, faucets and valves that directly overlaps Fabrimar's core product lines and serves the same residential and construction segments in Brazil.
Broad incumbents
- Roca: Global Spanish-headquartered manufacturer of bathroom fixtures including faucets, showers and sanitaryware with meaningful presence in Brazil, overlapping with Fabrimar's bathroom fittings portfolio at broader scale.
- Duravit: German premium bathroom fixtures brand (sanitaryware, faucets, shower systems) competing in the same premium residential segment Fabrimar is targeting through its 2023 repositioning.
- Grohe: Global German-owned premium faucet and shower brand with strong Brazilian distribution, an overlapping product category (electronic faucets, mixers, showers) that targets a similar premium residential consumer.
- Hansgrohe: German premium manufacturer of showers, faucets and bathroom accessories competing in Brazil's premium segment, offering comparable electronic and sensor faucets relevant to Fabrimar's pioneering electronic faucet line.
- Ideal Standard: European bathroom and kitchen fittings manufacturer with broad emerging-market presence, comparable in product scope (faucets, mixers, shower systems) to Fabrimar's portfolio.
- Kohler: US-headquartered global bathroom fixtures and fittings manufacturer with Brazilian operations, competing broadly in the same premium residential segment where Fabrimar's design-focused positioning now plays.
- Tigre: Parent-group (Tigre) of the legacy 'Tigre Metais' brand that Fabrimar was renamed from in 2023; Tigre operates broadly across Brazilian building materials, with metals/fittings still inside Fabrimar's scope, making it adjacent and partly historical.
Regional players
- Celite / Icasa: Brazilian bathroom fixtures manufacturer with complementary (sanitaryware) and competing (metal fittings) lines to Fabrimar, particularly relevant in the same domestic market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Fabrimar social profiles
Digital presenceFabrimar financial estimates
Financial estimateRevenue estimate
Valuation estimate
Fabrimar leadership team
Management profileNumber of profiles
Fabrimar funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Fabrimar M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Fabrimar
What does Fabrimar do?
Fabrimar manufactures and sells bathroom and kitchen metalware (metais e acessórios), including faucets and mixers, showerheads, and related accessories, for residential construction and renovation projects in Brazil. The company produces its own hardware at its Rio de Janeiro factory using robotized processes and sells directly to consumers via its website/WhatsApp as well as through a network of hardware retailers and resellers. After-sales support is provided through a technical assistance network and warranty programs (standard 10-year and 'Garantia Infinita').
Is Fabrimar a public or private company?
Fabrimar is a private company. It is classified as family owned and is currently operating.
When was Fabrimar founded?
Fabrimar was founded in 1962. It employs 1,001 to 5,000 people.
Where is Fabrimar based?
Fabrimar is headquartered in Pavuna, Brazil, in the Latin America region.
How does Fabrimar make money?
One revenue line is on record: bathroom and Kitchen Hardware Sales.
Who are Fabrimar's main competitors?
Direct peers on record are Deca and Docol. Broad incumbents are Roca, Duravit, Grohe, Hansgrohe, Ideal Standard, Kohler and Tigre. Celite / Icasa is listed as a regional player.
Does Fabrimar have an API?
No public API is recorded for Fabrimar.