EBRA
- Company typePrivate
- Founded2005
- HeadquartersParis, France
- Headcount1,001–5,000
- GTM typeB2B and B2C
- OfferingServices
EBRA firmographics
Firmographics- Name
- EBRA
- Legal name
- SOCIETE D'INVESTISSEMENTS MEDIAS
- Website
- https://ebra.fr
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Ownership category
- akta.pro rank
EBRA industry classification
Industry- Product category
- Regional Newspaper Publishing
- NAICS
- Newspaper Publishers (51311), Book Publishers (51313), Advertising, Public Relations, and Related Services (5418)
- SIC
- Newspapers: Publishing Or Publishing & Printing (2711), Books: Publishing Or Publishing & Printing (2731), Services-Advertising Agencies (7311)
- akta.pro primary industry
- Local & Regional Newspapers (Print & Digital) (MPAJADAB)
Keywords
Where EBRA is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Offices5 records
Markets served
EBRA business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D, Infrastructure, Others
Revenue model
- Print Newspaper Sales: Sale of print newspapers through newsstands, subscriptions, and home delivery (portage) across nine regional titles. Approximately 800,000 copies distributed daily.
- Digital Subscriptions: Digital subscriptions for websites and mobile applications across nine regional titles. Access to premium digital content and exclusive features.
- Advertising Revenue (EBRA Médias): Unified advertising regie offering print advertising, digital display, programmatic, social ads, video, branded content, and event sponsorship. Includes specialized solutions like Libra Memoria (obituary notices) and thematic magazines.
- Event Management (EBRA Events): Event organization and sponsorship including corporate events, cultural/sporting events, conferences, trophées, and custom events. Revenues from event production, sponsorships, and partner participation.
- Publishing (EBRA Éditions): Book publishing producing titles on local history, heritage, literature, and societal topics. Revenue from book sales.
- Libra Memoria (Death Notices): First death notice publication website in France. Daily new publications across EBRA titles and partner newspapers. Premium placement options including display advertising and directory pages.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Print newspaper sales through multiple channels |
| Subscription | Monthly | Digital content access across websites and applications |
| Transaction based/ take rate | Multi-year contract | Print advertising across nine regional titles |
| Transaction based/ take rate | Pay-as-you-go | Digital advertising including display, programmatic, and social ads |
| Outcome Based/ Performance | Multi-year contract | Custom event production and sponsorship |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels7 records
EBRA product offering
Product offeringCore offering
EBRA Group is France's largest regional daily press group, publishing nine regional daily newspapers across 23 departments in eastern France in both print and digital formats, with an audience of nearly 10 million readers. Beyond core newspaper publishing, EBRA operates a unified advertising sales regie (EBRA Médias), an event management business (EBRA Events), a book publishing imprint (EBRA Éditions), an audiovisual production unit (EBRA Studios), and a tech-focused digital publishing portfolio including Humanoid, Diverto.tv, and Libra Memoria.
Product overview
EBRA is France's largest regional daily press group operating a multi-platform media ecosystem. The company publishes nine regional newspapers (L'Alsace, Les DNA, L'Est Républicain, Le Républicain Lorrain, Vosges Matin, Le Bien Public, Le Journal de Saône-et-Loire, Le Progrès, Le Dauphiné Libéré) reaching 3.4 million readers and 21.4 million unique monthly visitors. Supporting the newspaper titles are subsidiaries: EBRA Médias (unified advertising regie), EBRA Events (event management with 300+ events/year), EBRA Info (national/international news bureau), EBRA Editions (book publishing), EBRA Studios (audiovisual production), EBRA Académie (training), and Humanoid (digital tech media publishing Frandroid, Numerama, Lemon). The group also offers digital advertising solutions (programmatic, display, social ads), print advertising, brand content, direct marketing, and event services.
Differentiator
Problem solved
Functional benefit
Brands
- EBRA Médias: Unified advertising regie for all nine EBRA newspaper titles, providing 360° communication solutions including print, digital, brand content, events and special operations.
- EBRA Info
- EBRA Events
- EBRA Éditions
- EBRA Studios
- EBRA Services
- EBRA Académie
- EBRA Sports
- EBRA Montagnes
- EBRA Story
- Libra Memoria
- Diverto
- Humanoid
- EBRA (Les 9 titres de PQR)
- Ici On Agit!
Products and services
- Nine Regional Daily Newspaper Titles (Le Progrès, Le Dauphiné Libéré, Le Bien Public, Le Journal de Saône-et-Loire, L'Est Républicain, Le Républicain Lorrain, L'Alsace, Le Pays Lorrain, Vosges Matin) EBRA's flagship consumer subscription product: a portfolio of nine regional daily newspaper titles (Le Progrès, Le Dauphiné Libéré, Le Bien Public, Le Journal de Saône-et-Loire, L'Est Républicain, Le Républicain Lorrain, L'Alsace, Le Pays Lorrain, Vosges Matin) delivered in print and digital, covering 23 departments of eastern France and reaching nearly 10 million readers. Targeted at individual subscribers who want daily local and regional news.
- EBRA Médias — Unified Advertising Régie Unified national advertising sales regie for all nine EBRA titles, offering Print Advertising, Digital Advertising, Solutions Programmatic Deals, Marketing Direct, Brand Content, Solutions Event, and Solutions Thématiques via a 150-rep commercial team, targeting brands, agencies and advertisers seeking regional or multi-regional press reach across eastern France.
- EBRA Events B2B event management service for brands, agencies and institutions, leveraging EBRA's territorial reach and editorial assets to design and produce live events across eastern France, sold through the Solutions Event module of EBRA Médias.
- EBRA Éditions In-house book publishing imprint of EBRA releasing hardcover books, paperbacks and audiobooks connected to the group's regional titles and editorial talent; targeted at readers, libraries and gift buyers in eastern France and across France via the EBRA network.
- EBRA Studios Audiovisual production unit creating videos, branded content, documentaries and other audiovisual deliverables for EBRA's editorial titles and for external brands; targets advertisers, agencies and institutions commissioning branded or editorial audiovisual content.
- Humanoid (tech-focused digital publication) Digital media brand within the EBRA portfolio dedicated to covering technology, gadgets, innovation and digital culture for French-speaking readers; offered as a digital content destination and advertising surface.
- Libra Memoria Online obituary and tribute platform that lets families publish death notices, tributes and condolences linked to EBRA's regional newspaper titles; offers paid tribute options and serves as a complementary service to EBRA's print obituary notices.
- Diverto.tv (EBRA.tv video streaming platform) Online video streaming destination for EBRA-produced video content from all nine regional titles, including news clips, magazine shows and branded audiovisual productions; targets video consumers and serves as an advertising surface within EBRA Médias.
Quantifiable outcome
- 21.4 million monthly unique visitors across digital platforms
- +5 more outcomes
Companies that use EBRA
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles3 records
EBRA technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration10 records
AI capability4 records
Feature4 records
EBRA partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered minor and core.
- CICminorPartner in Les Prix Strasbourg literary awards alongside Crédit Mutuel Alliance Fédérale, Bibliothèques idéales, and EBRA. Prize fund of 55,000 euros across four categories.
- Bibliothèques idéalesminorLiterary festival partner in Les Prix Strasbourg awards. Co-organizer with EBRA of this new literary distinction launching in September 2026.
- Humanoid (Frandroid, Numerama, Lemon)coreHumanoid, publisher of Frandroid, Numerama and Lemon, joined EBRA Group in March 2022. In January 2026, EBRA acquired Clubic to make Humanoid the French leader in tech press with approximately 10 million unique visitors.
- ClubiccoreHistoric French tech and digital media brand acquired in January 2026 to strengthen Humanoid's position as French leader in tech press. Complements Frandroid, Numerama and Lemon offerings.
- Alptitude (KENEO and EVENTEAM)minorNew company created in May 2026 through partnership between EBRA Events, KENEO, and EVENTEAM. Dedicated to mountain sports and outdoor events.
- 366minorNational advertising partnership for EBRA Médias unified regie. 366 provides access to national advertisers seeking multi-regional reach.
- CITEOminorFrench eco-organization supporting recycling and sustainable packaging. Partnered with EBRA on vegetable ink experimentation starting 2022 with Le Progrès.
- SAMI (coaching carbone)minorCarbon coaching partner for EBRA's carbon assessment and reduction initiatives. Assisted with 2024 carbon balance using GHG Protocol methodology.
- Positive CompanyminorRSE consulting partner supporting EBRA's sustainability strategy, label certifications, and CSRD compliance. Organized Positive Awards where EBRA won Golden Awards.
- IPSOS/bvaminorResearch partner for social barometer studies and surveys including baromètre du lien social en France (third edition in 2025) and association surveys.
- WAN-IFRAminorWorld Association of News Publishers partner for World News Day 2025. EBRA renews annual partnership to promote factual journalism and media trust.
- CLEMIminorCentre for Media and Information Education partner for Semaine de la Presse et des Médias dans l'École (SPME). EBRA participates annually with journalist school interventions and media education workshops.
- ESJ Lille and Université de LilleminorJournalism education partnership offering professional license in proximity journalism. Fourth cohort started September 2025, fifth cohort opening September 2026. Alternating work-study format.
- Reporters Without BorderscoreAwarding body for Journalism Trust Initiative (JTI) certification. EBRA was first French regional press group to obtain JTI certification across all nine titles in 2023, renewed annually.
Scale indicators13 records
Recent moves6 records
Expansion highlights6 records
EBRA competitors and assessment
Company assessmentEmerging players
- Webedia: Webedia is a French digital media group operating technology, entertainment, and lifestyle verticals (including Numerama historically). Comparable as a digital-native media group competing for the same French digital advertising budgets and audiences that EBRA targets through Humanoid.
Direct peers
- Groupe Centre France: Groupe Centre France publishes La Montagne, Le Populaire du Centre, Le Berry Républicain, L'Yonne Républicaine, and L'Éveil de la Haute-Loire. Directly comparable as a multi-title regional daily press group operating in central France with similar print/digital/events diversification.
- Groupe Sud Ouest: Groupe Sud Ouest publishes Sud Ouest and regional titles covering Nouvelle-Aquitaine. Directly comparable as a multi-title regional daily press operator facing similar print-decline and digital-transition pressures as EBRA.
- Groupe SIPA / Ouest-France: Ouest-France is France's largest-selling daily newspaper and operates SIPA, the dominant French regional press group. Directly comparable as a multi-title regional daily press operator with national reach, competing with EBRA for advertisers, talent, and consolidation opportunities.
- Groupe La Dépêche du Midi: Groupe La Dépêche publishes La Dépêche du Midi and regional titles across southwest France. Directly comparable as a regional daily press group with diversified digital, events, and advertising operations competing with EBRA for national advertisers.
- Groupe Nice-Matin: Groupe Nice-Matin publishes Nice-Matin and Var-Matin across the Côte d'Azur. Directly comparable as a regional daily press group facing the same print-decline pressures and pursuing similar digital-advertising diversification as EBRA.
- Groupe Rossel / La Voix du Nord: Belgian-owned Rossel group operates La Voix du Nord and other regional titles in northern France and Belgium. Directly comparable as a cross-border regional press group with print, digital, and advertising operations competing in the same PQR market.
Broad incumbents
- Le Monde: Le Monde publishes the national Le Monde daily and Le Monde Magazine. Comparable as a broad incumbent with a successful digital subscription model (Le Monde has over 600,000 digital subscribers) that illustrates the trajectory EBRA's digital subscription strategy aspires to follow.
- Groupe Le Figaro (Dassault): Groupe Figaro publishes Le Figaro, the leading French national daily, along with magazines and digital properties. Comparable as a broad incumbent with overlapping digital advertising and subscription offerings, but operating at national rather than regional scale.
- Groupe Les Echos – Le Parisien: Les Echos-Le Parisien publishes Le Parisien (with strong regional Ile-de-France footprint) and Les Echos financial daily. Comparable as a broad incumbent operating news, business, and digital subscription products with overlapping advertiser relationships.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat7 records
Key risks6 records
Key highlights7 records
Customer concentration
EBRA social profiles
Digital presenceEBRA compliance and trust
Trust signalCompliance6 records
EBRA financial estimates
Financial estimateRevenue estimate
Valuation estimate
EBRA leadership team
Management profileNumber of profiles
Profiles9 records
EBRA subsidiaries and ownership
Company hierarchySubsidiaries9 records
EBRA funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
EBRA M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about EBRA
What does EBRA do?
EBRA Group is France's largest regional daily press group, publishing nine regional daily newspapers across 23 departments in eastern France in both print and digital formats, with an audience of nearly 10 million readers. Beyond core newspaper publishing, EBRA operates a unified advertising sales regie (EBRA Médias), an event management business (EBRA Events), a book publishing imprint (EBRA Éditions), an audiovisual production unit (EBRA Studios), and a tech-focused digital publishing portfolio including Humanoid, Diverto.tv, and Libra Memoria.
Is EBRA a public or private company?
EBRA is a private company. It is classified as corporate owned and is currently operating.
When was EBRA founded?
EBRA was founded in 2005. It employs 1,001 to 5,000 people.
Where is EBRA based?
EBRA is headquartered in Paris, France, in the Europe region.
How does EBRA make money?
Six revenue lines are on record. Print Newspaper Sales are the primary driver. The others are digital Subscriptions, advertising Revenue (EBRA Médias), event Management (EBRA Events), publishing (EBRA Éditions) and libra Memoria (Death Notices).
Who are EBRA's main competitors?
Webedia is listed as an emerging player. Direct peers are Groupe Centre France, Groupe Sud Ouest, Groupe SIPA / Ouest-France, Groupe La Dépêche du Midi, Groupe Nice-Matin and Groupe Rossel / La Voix du Nord. Broad incumbents are Le Monde, Groupe Le Figaro (Dassault) and Groupe Les Echos – Le Parisien.
Does EBRA have an API?
No public API is recorded for EBRA.
What industry is EBRA in?
EBRA's product category is Regional Newspaper Publishing. Its primary akta.pro industry code is MPAJADAB, Local & Regional Newspapers (Print & Digital). Its NAICS code is 51311 and its SIC code is 2711.