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Urban Ag News

Full company profile

uuid000wh5g

Namestring
Urban Ag News
Websiteurl
urbanagnews.com
Company typeenum
Private
Founded yearint
2012
Descriptiontext

Urban Ag News is an online magazine focused on delivering educational and experiential information about urban agriculture. Founded in 2012 and headquartered in Euless, Texas, the company operates as a privately held, for-profit digital media publication serving practitioners, businesses, and enthusiasts operating in or adjacent to the urban agriculture vertical — a category spanning indoor farming, controlled environment agriculture, vertical farming, rooftop greenhouses, and related disciplines.

The company's core product is its editorial content, distributed through its website at urbanagnews.com. No proprietary technology platform, software products, or technical infrastructure details are disclosed in the available data. The company does not appear to operate a mobile app, API, or software-as-a-service product; its offering is content-based rather than technology-based.

Information on the company's business model, pricing mechanics, go-to-market channels, customer segments, and revenue mix is not available in the input. As a niche vertical digital publication, the company most likely relies on standard digital media monetization mechanisms (advertising, sponsored content, events, and/or subscriptions), but none of these are explicitly confirmed. The company is founder-led by Chris Higgins, who is identified as founder/owner. Beyond the founder, no management team, ownership structure, funding history, partnerships, or operational milestones are disclosed in the available data — the primary public website returned only a verification/waiting page during data collection, limiting the depth of firmographic intelligence.

Short descriptiontext

Urban Ag News is a privately held online magazine founded in 2012 that provides educational and experiential content about urban agriculture to practitioners, businesses, and enthusiasts in the indoor and controlled-environment farming vertical.

Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersEuless, United States
HQ citystring
Euless
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Keyword5 values
urban agriculture news, controlled environment agriculture, vertical farming media, indoor farming journalism, agricultural publishing
Industry1 code
1Local & Regional Newspapers (Print & Digital)
CodeMPAJADABPrimaryYes
SIC code2 codes
  • Newspapers: Publishing Or Publishing & Printing2711
  • Periodicals: Publishing Or Publishing & Printing2721
Product category
Agricultural Media and Online Publishing
Cost components3 values
Personnel, Marketing or Sales, Operations
GTM typeB2B
B2B
Offering typeDigital Commerce or Conte…
Digital Commerce or Content
Core offering1 text field

Urban Ag News is an online magazine that publishes educational and experiential editorial content focused on urban agriculture, including indoor farming, vertical farming, and controlled environment agriculture topics. The publication provides news, articles, and informational resources for readers interested in urban and indoor agriculture practices.

Differentiator
Functional benefit
Problem solved
Product and service1 record
1Urban Ag News Online Magazine
CategoryAgricultural Media and Online Publishing
Description

An online magazine delivering educational articles, news, and experiential reporting on urban agriculture, indoor farming, vertical farming, and controlled environment agriculture for industry professionals, growers, agtech vendors, and other readers.

Recent move1 record

Each record includes

Date, Type, Title, Description, Source

Peers10 records
TypeDirect peer
Description

Independent media outlet covering urban agriculture, sustainable farming, and food systems. Highly comparable to Urban Ag News in audience, editorial scope, and digital-first publishing model.

TypeDirect peer
Description

Non-profit food-focused organization producing editorial content, research, and events on sustainable agriculture and food systems. Comparable as a content-driven organization in the sustainable/urban agriculture media space.

TypeDirect peer
Description

Online publication focused on food policy, sustainable agriculture, and the food system. Comparable as a mission-driven digital media outlet serving a values-oriented niche audience.

4Urban Farm Magazine
TypeDirect peer
Description

Consumer-facing publication devoted to urban gardening, small-scale farming, and sustainable food production in cities. Directly comparable in topical focus and audience profile to Urban Ag News.

TypeDirect peer
Description

Digital publication covering agtech investment, startups, and innovation including vertical farming and urban agriculture. Comparable as a digital-first outlet serving the urban ag / CEA ecosystem with both editorial and industry intelligence.

TypeRegional player
Description

International trade news outlet covering greenhouse horticulture and vertical farming with strong European orientation. Comparable editorial focus on CEA, but serves a different primary geography than Urban Ag News' U.S. base.

TypeDirect peer
Description

Trade publication serving the controlled-environment and greenhouse growing industry. Directly comparable in serving the professional urban/CEA grower audience that Urban Ag News also targets.

TypeBroad incumbent
Description

Major multi-platform agricultural media company producing magazines, digital content, and events for the farming industry. Comparable as an established ag-media incumbent competing for the same advertiser dollars.

TypeDirect peer
Description

Trade media brand covering specialty crop production including greenhouse, hydroponics, and urban-oriented growers. Direct comparable in audience and editorial scope for CEA and specialty produce.

TypeBroad incumbent
Description

Large legacy agriculture media brand covering the full breadth of farming, including emerging urban and CEA segments. Comparable as a competing ag-media outlet but with vastly larger scale and a generalist focus.

Market position
Strengths3 records

Each record includes

Headline, Details, Source

Weaknesses3 records

Each record includes

Headline, Details, Source

Competitive moat2 records

Each record includes

Type, Details

Key risks4 records

Each record includes

Headline, Details, Source

Key highlights4 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Urban Ag News

Agricultural Media and Online Publishingurbanagnews.com

Urban Ag News is a privately held online magazine founded in 2012 that provides educational and experiential content about urban agriculture to practitioners, businesses, and enthusiasts in the indoor and controlled-environment farming vertical.

What Urban Ag News does

Urban Ag News is an online magazine focused on delivering educational and experiential information about urban agriculture. Founded in 2012 and headquartered in Euless, Texas, the company operates as a privately held, for-profit digital media publication serving practitioners, businesses, and enthusiasts operating in or adjacent to the urban agriculture vertical — a category spanning indoor farming, controlled environment agriculture, vertical farming, rooftop greenhouses, and related disciplines.

The company's core product is its editorial content, distributed through its website at urbanagnews.com. No proprietary technology platform, software products, or technical infrastructure details are disclosed in the available data. The company does not appear to operate a mobile app, API, or software-as-a-service product; its offering is content-based rather than technology-based.

Information on the company's business model, pricing mechanics, go-to-market channels, customer segments, and revenue mix is not available in the input. As a niche vertical digital publication, the company most likely relies on standard digital media monetization mechanisms (advertising, sponsored content, events, and/or subscriptions), but none of these are explicitly confirmed. The company is founder-led by Chris Higgins, who is identified as founder/owner. Beyond the founder, no management team, ownership structure, funding history, partnerships, or operational milestones are disclosed in the available data — the primary public website returned only a verification/waiting page during data collection, limiting the depth of firmographic intelligence.

Urban Ag News firmographics

Firmographics
Name
Urban Ag News
Website
https://urbanagnews.com
Company type
Private
Founded year
2012
Headcount range
11–50 employees
Short description
Urban Ag News is a privately held online magazine founded in 2012 that provides educational and experiential content about urban agriculture to practitioners, businesses, and enthusiasts in the indoor and controlled-environment farming vertical.
Ownership category
akta.pro rank

Urban Ag News industry classification

Industry
Product category
Agricultural Media and Online Publishing
SIC
Newspapers: Publishing Or Publishing & Printing (2711), Periodicals: Publishing Or Publishing & Printing (2721)
akta.pro primary industry
Local & Regional Newspapers (Print & Digital) (MPAJADAB)

Keywords

  • Urban agriculture news
  • Controlled environment agriculture
  • Vertical farming media
  • Indoor farming journalism
  • Agricultural publishing

Where Urban Ag News is headquartered

Location

Headquarters

HQ city
Euless
HQ country
United States
HQ region
North America

Markets served

Urban Ag News business model

Business model
GTM type
B2B
Offering type
Digital Commerce or Content
Cost components
Personnel, Marketing or Sales, Operations

Urban Ag News product offering

Product offering

Core offering

Urban Ag News is an online magazine that publishes educational and experiential editorial content focused on urban agriculture, including indoor farming, vertical farming, and controlled environment agriculture topics. The publication provides news, articles, and informational resources for readers interested in urban and indoor agriculture practices.

Differentiator

Problem solved

Functional benefit

Products and services

  • Urban Ag News Online Magazine An online magazine delivering educational articles, news, and experiential reporting on urban agriculture, indoor farming, vertical farming, and controlled environment agriculture for industry professionals, growers, agtech vendors, and other readers.

Companies that use Urban Ag News

Customer profile

Ideal customer profiles2 records

Urban Ag News technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Urban Ag News partnerships and signals

Strategic signal

Recent moves1 record

Urban Ag News competitors and assessment

Company assessment

Direct peers

  • Modern Farmer: Independent media outlet covering urban agriculture, sustainable farming, and food systems. Highly comparable to Urban Ag News in audience, editorial scope, and digital-first publishing model.
  • Food Tank: Non-profit food-focused organization producing editorial content, research, and events on sustainable agriculture and food systems. Comparable as a content-driven organization in the sustainable/urban agriculture media space.
  • Civil Eats: Online publication focused on food policy, sustainable agriculture, and the food system. Comparable as a mission-driven digital media outlet serving a values-oriented niche audience.
  • Urban Farm Magazine: Consumer-facing publication devoted to urban gardening, small-scale farming, and sustainable food production in cities. Directly comparable in topical focus and audience profile to Urban Ag News.
  • AgFunder News: Digital publication covering agtech investment, startups, and innovation including vertical farming and urban agriculture. Comparable as a digital-first outlet serving the urban ag / CEA ecosystem with both editorial and industry intelligence.
  • Greenhouse Grower: Trade publication serving the controlled-environment and greenhouse growing industry. Directly comparable in serving the professional urban/CEA grower audience that Urban Ag News also targets.
  • Growing Produce: Trade media brand covering specialty crop production including greenhouse, hydroponics, and urban-oriented growers. Direct comparable in audience and editorial scope for CEA and specialty produce.

Regional players

  • Hortidaily: International trade news outlet covering greenhouse horticulture and vertical farming with strong European orientation. Comparable editorial focus on CEA, but serves a different primary geography than Urban Ag News' U.S. base.

Broad incumbents

  • Farm Journal: Major multi-platform agricultural media company producing magazines, digital content, and events for the farming industry. Comparable as an established ag-media incumbent competing for the same advertiser dollars.
  • Successful Farming (Dotdash Meredith / DTN): Large legacy agriculture media brand covering the full breadth of farming, including emerging urban and CEA segments. Comparable as a competing ag-media outlet but with vastly larger scale and a generalist focus.

Market position

Strengths3 records

Weaknesses3 records

Competitive moat2 records

Key risks4 records

Key highlights4 records

Customer concentration

Urban Ag News social profiles

Digital presence

Urban Ag News financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Urban Ag News leadership team

Management profile

Number of profiles

Profiles1 record

Urban Ag News funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Urban Ag News M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Urban Ag News

What does Urban Ag News do?

Urban Ag News is an online magazine that publishes educational and experiential editorial content focused on urban agriculture, including indoor farming, vertical farming, and controlled environment agriculture topics. The publication provides news, articles, and informational resources for readers interested in urban and indoor agriculture practices.

When was Urban Ag News founded?

Urban Ag News was founded in 2012. It employs 11 to 50 people.

Where is Urban Ag News based?

Urban Ag News is headquartered in Euless, United States, in the North America region.

Who are Urban Ag News's main competitors?

Direct peers on record are Modern Farmer, Food Tank, Civil Eats, Urban Farm Magazine, AgFunder News, Greenhouse Grower and Growing Produce. Hortidaily is listed as a regional player. Broad incumbents are Farm Journal and Successful Farming (Dotdash Meredith / DTN).

Does Urban Ag News have an API?

No public API is recorded for Urban Ag News.

What industry is Urban Ag News in?

Urban Ag News's product category is Agricultural Media and Online Publishing. Its primary akta.pro industry code is MPAJADAB, Local & Regional Newspapers (Print & Digital). Its SIC code is 2711.

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