What Urban Ag News does

Urban Ag News is an online magazine focused on delivering educational and experiential information about urban agriculture. Founded in 2012 and headquartered in Euless, Texas, the company operates as a privately held, for-profit digital media publication serving practitioners, businesses, and enthusiasts operating in or adjacent to the urban agriculture vertical — a category spanning indoor farming, controlled environment agriculture, vertical farming, rooftop greenhouses, and related disciplines.

The company's core product is its editorial content, distributed through its website at urbanagnews.com. No proprietary technology platform, software products, or technical infrastructure details are disclosed in the available data. The company does not appear to operate a mobile app, API, or software-as-a-service product; its offering is content-based rather than technology-based.

Information on the company's business model, pricing mechanics, go-to-market channels, customer segments, and revenue mix is not available in the input. As a niche vertical digital publication, the company most likely relies on standard digital media monetization mechanisms (advertising, sponsored content, events, and/or subscriptions), but none of these are explicitly confirmed. The company is founder-led by Chris Higgins, who is identified as founder/owner. Beyond the founder, no management team, ownership structure, funding history, partnerships, or operational milestones are disclosed in the available data — the primary public website returned only a verification/waiting page during data collection, limiting the depth of firmographic intelligence.

Name

Urban Ag News

Website

https://urbanagnews.com

Company type

Private

Founded year

2012

Headcount range

11–50 employees

Short description

Urban Ag News is a privately held online magazine founded in 2012 that provides educational and experiential content about urban agriculture to practitioners, businesses, and enthusiasts in the indoor and controlled-environment farming vertical.

Ownership category

akta.pro rank

Product category

Agricultural Media and Online Publishing

SIC

Newspapers: Publishing Or Publishing & Printing (2711), Periodicals: Publishing Or Publishing & Printing (2721)

akta.pro primary industry

Local & Regional Newspapers (Print & Digital) (MPAJADAB)

Keywords

• Urban agriculture news
• Controlled environment agriculture
• Vertical farming media
• Indoor farming journalism
• Agricultural publishing

Headquarters

HQ city

Euless

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Marketing or Sales, Operations

Core offering

Urban Ag News is an online magazine that publishes educational and experiential editorial content focused on urban agriculture, including indoor farming, vertical farming, and controlled environment agriculture topics. The publication provides news, articles, and informational resources for readers interested in urban and indoor agriculture practices.

Differentiator

Problem solved

Functional benefit

Products and services

• Urban Ag News Online Magazine An online magazine delivering educational articles, news, and experiential reporting on urban agriculture, indoor farming, vertical farming, and controlled environment agriculture for industry professionals, growers, agtech vendors, and other readers.

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves1 record

Direct peers

• Modern Farmer: Independent media outlet covering urban agriculture, sustainable farming, and food systems. Highly comparable to Urban Ag News in audience, editorial scope, and digital-first publishing model.
• Food Tank: Non-profit food-focused organization producing editorial content, research, and events on sustainable agriculture and food systems. Comparable as a content-driven organization in the sustainable/urban agriculture media space.
• Civil Eats: Online publication focused on food policy, sustainable agriculture, and the food system. Comparable as a mission-driven digital media outlet serving a values-oriented niche audience.
• Urban Farm Magazine: Consumer-facing publication devoted to urban gardening, small-scale farming, and sustainable food production in cities. Directly comparable in topical focus and audience profile to Urban Ag News.
• AgFunder News: Digital publication covering agtech investment, startups, and innovation including vertical farming and urban agriculture. Comparable as a digital-first outlet serving the urban ag / CEA ecosystem with both editorial and industry intelligence.
• Greenhouse Grower: Trade publication serving the controlled-environment and greenhouse growing industry. Directly comparable in serving the professional urban/CEA grower audience that Urban Ag News also targets.
• Growing Produce: Trade media brand covering specialty crop production including greenhouse, hydroponics, and urban-oriented growers. Direct comparable in audience and editorial scope for CEA and specialty produce.

Regional players

• Hortidaily: International trade news outlet covering greenhouse horticulture and vertical farming with strong European orientation. Comparable editorial focus on CEA, but serves a different primary geography than Urban Ag News' U.S. base.

Broad incumbents

• Farm Journal: Major multi-platform agricultural media company producing magazines, digital content, and events for the farming industry. Comparable as an established ag-media incumbent competing for the same advertiser dollars.
• Successful Farming (Dotdash Meredith / DTN): Large legacy agriculture media brand covering the full breadth of farming, including emerging urban and CEA segments. Comparable as a competing ag-media outlet but with vastly larger scale and a generalist focus.

Market position

Strengths3 records

Weaknesses3 records

Competitive moat2 records

Key risks4 records

Key highlights4 records

Customer concentration

• Xx.com/urbanagnews
• Facebookfacebook.com/urbanagproducts
• LinkedInlinkedin.com/company/urban-ag-news

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Urban Ag News