YARG
YARG Limited is a UK-based mobile app development consultancy founded in 1997, offering iOS, Android, and cross-platform development with full-stack backend and cloud services for enterprise clients. The company also operates LoggedHere, a consumer digital legacy vault product.
- Company typePrivate
- Founded1997
- HeadquartersBath, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingServices
What YARG does
YARG Limited is a UK-based mobile app development and software engineering consultancy founded in 1997 in Bradford on Avon, England, and operating as a privately held private limited company. The firm specializes in iOS, Android, and cross-platform mobile development using .NET MAUI (formerly Xamarin), with full-stack capabilities spanning UI, backend services, APIs, databases, cloud deployment, and third-party integrations. It also provides modernization services for legacy mobile applications and ongoing post-launch support. Named clients include AkzoNobel Decorative Paints, Adventis Group, and Kreston International, indicating focus on enterprise engagements across multiple industries (paints and coatings, professional services, accounting and advisory).
The company operates a project-based professional services model with a direct, sales-led go-to-market motion. Prospective clients send initial notes about their projects via email, and YARG responds with direct, quote-based proposals. Pricing is not publicly disclosed, and there is no self-serve, freemium, or marketplace channel. Marketing is limited to the company website, LinkedIn, and GitHub profiles. The firm emphasizes senior delivery without agency overhead, direct communication, and source code ownership from day one, positioning itself as a lower-cost alternative to larger digital agencies.
YARG has incorporated AI-assisted engineering and Microsoft Azure cloud expertise into its delivery methodology, and has developed a proprietary consumer product called LoggedHere, a secure digital legacy vault for passwords, documents, and essential life information. The company is founder-owned with no disclosed external funding, no parent entity, and no institutional investors, and operates exclusively in the United Kingdom.
YARG firmographics
Firmographics- Name
- YARG
- Legal name
- YARG Limited
- Website
- https://yarg.com
- Company type
- Private
- Founded year
- 1997
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- YARG Limited is a UK-based mobile app development consultancy founded in 1997, offering iOS, Android, and cross-platform development with full-stack backend and cloud services for enterprise clients. The company also operates LoggedHere, a consumer digital legacy vault product.
- Ownership category
- akta.pro rank
YARG industry classification
Industry- Product category
- Mobile Application Development Services
- NAICS
- Computer Systems Design and Related Services (54151), Computer Systems Design Services (541512), Other Computer Related Services (541519)
- SIC
- Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Application Outsourcing (AO) (BPAEAMAA)
Keywords
Where YARG is headquartered
LocationHeadquarters
- HQ city
- Bath
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
YARG business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Professional Services - Mobile Development: Custom mobile app development, UI/UX design, backend systems, cloud deployment, and integration services. Projects span from new product development to improvement of existing apps and modernization of legacy systems. Revenue appears project-based, with ongoing support and maintenance services.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
YARG product offering
Product offeringCore offering
YARG is a UK mobile app development consultancy that designs, builds, and modernises iOS, Android, and cross-platform (.NET MAUI/Xamarin) applications, covering UI through to backend and cloud deployment on Microsoft Azure. The practice also delivers application modernisation of legacy mobile estates and embeds AI-assisted engineering across its delivery workflow. In addition to consulting services, YARG owns and offers LoggedHere, a digital legacy vault product serving financial advisers, wealth managers, IFAs, mortgage brokers, and insurance professionals.
Product overview
YARG is a mobile app development and AI software engineering consultancy. The core offering comprises mobile app development (iOS, Android, and cross-platform via .NET MAUI), UI to backend services (architecture, APIs, databases, cloud), modernisation of legacy systems, and AI-enabled delivery. The company also features a proprietary product called LoggedHere—a secure digital legacy vault for storing passwords, documents, and essential life information.
Differentiator
Problem solved
Functional benefit
Products and services
- Mobile App Development (iOS, Android, .NET MAUI) Design and build of native iOS apps, native Android apps, and cross-platform mobile apps using Microsoft .NET MAUI / Xamarin, covering UI, integration, and deployment. Targeted at mid-market and enterprise organisations commissioning bespoke mobile applications.
- UI to Backend Development End-to-end engagement spanning user-interface design, mobile front-end, backend services, APIs, and cloud deployment, sold as a unified mobile engineering engagement to organisations that prefer a single supplier.
- App Modernisation Modernisation of outdated or legacy mobile application estates, including re-platforming onto current iOS, Android, and cross-platform tooling. Targeted at organisations running aging mobile applications that need to be brought up to current standards.
- AI-Enabled Delivery AI-assisted software engineering applied across YARG's mobile delivery workflow, available to clients seeking productivity and quality gains from embedded AI tooling in their mobile engagements.
- LoggedHere Digital Legacy Vault Cloud-based digital legacy and digital inheritance vault enabling secure storage of important documents (photos, videos, messages, notes, etc.) with time-release and executor access. Targeted at end consumers and at regulated UK financial-services intermediaries (IFAs, wealth managers, mortgage brokers, insurance professionals).
Quantifiable outcome
- Cost-effective solutions compared to larger digital agencies
Companies that use YARG
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles2 records
YARG technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability1 record
Feature2 records
YARG partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights4 records
YARG competitors and assessment
Company assessmentDirect peers
- Softwire: UK-based custom software development consultancy delivering bespoke applications and cloud platforms for enterprise clients. Comparable to YARG in custom-build services model, senior engineering emphasis, and UK-centric delivery.
- Hedgehog Lab: UK-based digital product and mobile app studio serving enterprise clients across iOS, Android, and emerging platforms. Comparable to YARG in scale, geographic focus, and full-stack mobile-plus-cloud capability.
- Apadmi: UK mobile app specialist building enterprise mobile apps and connected experiences. Comparable to YARG in mobile-first positioning, UK enterprise clients, and cross-platform delivery.
- Waracle: UK-headquartered mobile app development consultancy building iOS, Android, and cross-platform apps for enterprise clients. Closely comparable to YARG in geography, senior delivery model, and enterprise customer focus.
- Mando: UK mobile and digital product agency building apps and connected experiences for enterprise brands. Comparable to YARG in mobile app development focus and UK enterprise customer base.
- Foonkie Monkey: Mobile and digital product agency building iOS, Android, and cross-platform apps for brands and enterprises. Comparable to YARG in mobile-first delivery model and enterprise project orientation.
Broad incumbents
- AND Digital: UK-headquartered digital transformation consultancy building custom software and digital products for enterprise clients. Comparable to YARG in custom software delivery and senior engineering positioning, but with broader service scope and larger footprint.
- Thoughtworks: Global technology consultancy delivering custom software, platform engineering, and modernization for large enterprises. Comparable to YARG in custom application development and modernization services, but at significantly larger scale and broader geographic footprint.
- BJSS: UK IT and digital services consultancy delivering custom software, cloud, and platform engineering for large enterprises. Comparable to YARG in custom application development and enterprise customer focus, but operating at significantly larger scale.
Emerging players
- Netcelera: Smaller UK mobile app development studio serving SME and enterprise clients. Comparable to YARG in mobile-focused custom delivery and UK presence, but operating at a smaller scale and narrower portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks7 records
Key highlights7 records
Customer concentration
YARG social profiles
Digital presenceYARG compliance and trust
Trust signalCompliance1 record
YARG financial estimates
Financial estimateRevenue estimate
Valuation estimate
YARG leadership team
Management profileNumber of profiles
Profiles2 records
YARG funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
YARG M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about YARG
What does YARG do?
YARG is a UK mobile app development consultancy that designs, builds, and modernises iOS, Android, and cross-platform (.NET MAUI/Xamarin) applications, covering UI through to backend and cloud deployment on Microsoft Azure. The practice also delivers application modernisation of legacy mobile estates and embeds AI-assisted engineering across its delivery workflow. In addition to consulting services, YARG owns and offers LoggedHere, a digital legacy vault product serving financial advisers, wealth managers, IFAs, mortgage brokers, and insurance professionals.
Is YARG a public or private company?
YARG is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was YARG founded?
YARG was founded in 1997. It employs 1 to 10 people.
Where is YARG based?
YARG is headquartered in Bath, United Kingdom, in the Europe region.
How does YARG make money?
One revenue line is on record: professional Services - Mobile Development.
Who are YARG's main competitors?
Direct peers on record are Softwire, Hedgehog Lab, Apadmi, Waracle, Mando and Foonkie Monkey. Broad incumbents are AND Digital, Thoughtworks and BJSS. Netcelera is listed as an emerging player.
Does YARG have an API?
No public API is recorded for YARG.
What industry is YARG in?
YARG's product category is Mobile Application Development Services. Its primary akta.pro industry code is BPAEAMAA, Application Outsourcing (AO). Its NAICS code is 54151 and its SIC code is 7371.