Missiato

What Missiato does

Missiato Indústria e Comércio Ltda. is a privately held Brazilian alcoholic beverage producer founded in 1958 and headquartered in Santa Rita do Passa Quatro, São Paulo. The company manufactures distilled spirits and ready-to-drink beverages, with cachaça as its heritage product category alongside vodka, cognac, and RTD cocktails. Its portfolio spans flagship brands Cachaça Corote (1996, described as a pioneer in its segment), Cachaça 61 (1961), Cachaça SixtyOne (export-grade), Skarloff Vodka and Skarloff Seven (triple-distilled, seven-times-filtered), Yakov Vodka, Conhaque Seresteiro, Catuaba Felina, and an expanding set of RTD lines including Corote Sabores (11+ flavors), Corote Drinks Gin & Tônica, Corote Drinks Linha Ice, and Corote Combo. Production is supported by 7 automated production lines, 82,000+ units per hour of throughput, 9 million liters of storage, and an in-house laboratory for product development, all housed in a 24,000m² manufacturing facility.

The company sells primarily through a B2B channel-partner model: a network of regional managers, sales supervisors, and commercial representatives covering all 27 Brazilian states, selling into wholesale (atacado), retail (varejo), self-service, and on-trade channels. International sales are conducted through direct export to 15+ countries across the Americas, Europe, Asia, and Africa, including the USA, Portugal, Belgium, Paraguay, Singapore, Angola, and others. Pricing is not publicly disclosed; revenue is generated through physical product sales across branded spirits and RTD SKUs. Recent strategic activity centers on RTD category innovation and energy-cocktail adjacency (Corote Combo), lower-calorie positioning (ICE Ultra), and flavor-line extensions within Corote Sabores, Skarloff Ice, and Skarloff Caipiroska. The company employs over 200 people per its homepage, is independently owned with no disclosed external investor, and has no patents, certifications, or third-party awards recorded in the available data.

Name

Missiato

Legal name

Missiato Indústria e Comércio Ltda.

Website

https://missiato.com.br

Company type

Private

Founded year

1958

Operating status

Operating

Headcount range

101–250 employees

Short description

Missiato is a privately held Brazilian alcoholic beverage producer founded in 1958, manufacturing cachaça, vodka, cognac, and ready-to-drink cocktails at a 24,000m² automated facility and selling through state-level distributors across all 27 Brazilian states and direct exports to 15+ countries.

Ownership category

akta.pro rank

Product category

Spirits and Distilled Beverages

NAICS

Distilleries (31214), Beverage Manufacturing (3121)

SIC

Beverages (2080)

akta.pro industry

PRIMARYCRADAIAH

Alcoholic Beverage Mixers & Cocktail Ingredients Brands (Non-alcoholic)

Consumer Products & Retail/Consumer Packaged Goods (CPG) Manufacturing & Brands/Alcoholic Beverages (Beer, Wine, Spirits) Manufacturing & Brands

SECONDARYAFAIAGAF

Beverage Concentrates, Syrups & Mixers Wholesale

Agriculture & Food Production/Food Distribution & Wholesale/Beverage Wholesale (Alcoholic & Non-Alcoholic)

Keywords

• Distilled spirits manufacturing
• Cachaça production
• Ready-to-drink cocktails
• Vodka distillation
• Alcoholic beverage distribution

Headquarters

HQ city

Santa Rita Do Passa Quatro

HQ country

Brazil

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Alcoholic beverage sales: Missiato generates revenue through manufacturing and selling alcoholic beverages including cachaça, vodka, cognac, ready-to-drink cocktails, and flavored alcoholic beverages. Products are sold through distribution networks across Brazil and exported to 15+ countries.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

Missiato manufactures and sells branded alcoholic beverages in Brazil and abroad, with a portfolio centered on cachaça (Cachaça 61, Cachaça Corote, Cachaça SixtyOne), vodka (Skarloff Vodka, Skarloff Seven, Yakov Vodka, Corote Vodka), cognac (Conhaque Seresteiro), flavored cocktails (Corote Sabores, Skarloff Caipiroska, Skarloff Flavors), and ready-to-drink products (Skarloff Ice, Corote Drinks Gin & Tônica, Corote Drinks Linha Ice, Corote Drinks ICE Ultra, Corote Combo). Products reach the market through regional representatives across all 27 Brazilian states and direct international export to 15+ countries.

Product overview

Missiato is a Brazilian alcoholic beverage company specializing in distilled spirits and ready-to-drink products. Founded in the late 1950s, the company operates a 24,000m² manufacturing facility with 7 automated production lines and exports to 15+ countries. The product portfolio centers on two main sub-brands: Corote (flavored alcoholic cocktails, ready-to-drinks, vodka, and combo beverages) and Skarloff (premium vodkas, flavored vodkas, and caipiroska drinks), complemented by traditional Brazilian spirits including Cachaça 61, Cachaça SixtyOne, Cachaça Corote, Conhaque Seresteiro, Yakov Vodka, and Catuaba Felina. The Corote Sabores line offers 11+ flavored options while Corote Drinks provides ready-to-drink formats including Gin & Tônica, Linha Ice, and ICE Ultra. Skarloff products feature triple-distilled, seven-times-filtered vodka as a base. Missiato serves the domestic Brazilian market through regional representatives and exports internationally.

Differentiator

Problem solved

Functional benefit

Brands

• Cachaça 61: Traditional Brazilian cachaça with special flavor, available in glass 600ml, 970ml and PET 970ml/500ml formats.
• Cachaça Corote
• Cachaça SixtyOne
• Corote Sabores
• Corote Drinks
• Corote Vodka
• Corote Combo
• Corote Ice Ultra
• Skarloff Vodka
• Skarloff Seven Vodka
• Skarloff Ice
• Skarloff Caipiroska
• Skarloff Flavors
• Seresteiro Cognac
• Yakov Vodka
• Catuaba Felina

Products and services

• Cachaça 61 Traditional Brazilian cachaça with a special flavor, available in 600ml glass, 970ml glass, and 970ml PET formats. Launched in 1961 as one of Missiato's longest-standing brands and a flagship traditional cachaça offering.
• Cachaça Corote Pioneer product in the small-format cachaça segment, famous for its packaging. Authentic, practical and accessible cachaça for the Brazilian market, originally launched in 1996.
• Cachaça SixtyOne Premium export-standard cachaça representing Brazilian tradition, present in more than 15 countries. Available in 1L glass format, marketed as a flagship export cachaça.
• Corote Sabores Flavored alcoholic cocktail line made with triple-distilled, 7x filtered vodka and natural aromas, featuring 11 flavors including Wild Fruits, Watermelon, Vanilla with Lemon, Canelinha, Mint, Tutti Frutti, Passion Fruit, Blueberry, Lime, Strawberry, and Peach. Sold in colorful PET bottles.
• Corote Vodka Corote-branded vodka, 3x distilled and 7x filtered for purity, sold in 1.250ml PET format for social gatherings in Brazil. Launched in 2023.
• Corote Drinks (Gin & Tônica, Linha Ice, ICE Ultra) Corote Drinks ready-to-drink line covering Gin & Tônica (269ml can, 2021), Corote Drinks Linha Ice with 5 mega refreshing flavors (Limão, Pink Lemonade, Sex on the Beach, Tropicália, Mango Jungle; 2024), and ICE Ultra with 40% fewer calories, 3% alcohol and zero gluten in 4 flavors (Limão, Lichia Dream, Cardamomo Blend, Spritz; 2025).
• Corote Combo Carbonated alcoholic cocktail line combining spirit flavors with guaraná extract, marketed toward new-generation energy-and-fun consumers. Four combinations: Vodka, Whisky (3-year oak barrel aged), Gin Melancia (watermelon with guaraná), Gin Tropical (fruity flavors with guaraná). PET 1L format.
• Conhaque Seresteiro Seresteiro Ginger Cognac marketed as a high-prestige product in the Brazilian market. Made with rigorously selected distillates; golden, clear and bright with full-bodied and balanced aroma. 900ml glass format.
• Skarloff Vodka Traditional triple-distilled, light and balanced vodka for cold tasting and cocktail preparation. 965ml glass format. Brand flagship of the Skarloff line, launched in 1999.
• Skarloff Seven Vodka Triple-distilled, seven times filtered vodka produced with selected ingredients, targeted at the demanding Brazilian palate. Servable pure or mixed. 1L glass format.
• Skarloff Ice Carbonated mixed alcoholic drink made with Skarloff Seven vodka, available in 6 flavors: Limão, Frutas Vermelhas, Kiwi, Blueberry, Frutas Amarelas, and Pink Lemonade. Long Neck 275ml glass and 269ml can formats. Launched 2011.
• Skarloff Caipiroska Practical ready-to-drink caipiroska made with Skarloff Seven vodka in 4 flavors: Green Apple, Lime, Red Fruits, and Blueberry. 1L glass format.
• Skarloff Flavors Flavored vodka beverage line built on triple-distilled, 7x filtered vodka base, available in 4 flavors: Limão, Maçã Verde, Frutas Vermelhas, and Blueberry. 900ml glass format.
• Yakov Vodka Triple-distilled vodka positioned for purity and flavor, available in 970ml glass and 1L PET formats. Launched in 2019.
• Catuaba Felina Mixed alcoholic drink with a sweet, full-bodied and striking flavor, originally created to bring the taste of Brazil to the world. 500ml PET format. Designed for the export channel.
• Corote Drinks ICE Ultra First lighter ICE in Brazil, formulated with 40% fewer calories, 3% alcohol content, and Zero Gluten. Built on 7x filtered and triple-distilled vodka. Available in 4 flavors: Limão, Lichia Dream, Cardamomo Blend, and Spritz.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Pernod Ricard: Global spirits major with Absolut (vodka), Jameson (whiskey), Havana Club (rum), and growing RTD portfolio. Overlaps with Missiato in vodka and increasingly in Brazilian on-trade and RTD segments as Pernod builds local presence.
• Diageo: World's largest spirits company behind Smirnoff (vodka), Captain Morgan (rum), and numerous RTD lines. Competes with Missiato across vodka and increasingly in Brazilian RTD cocktails where Diageo has been expanding distribution and marketing investment.
• Campari Group: Italian spirits group with aperitifs (Aperol, Campari), whiskey (Wild Turkey, Glen Grant), and an expanding RTD portfolio. Competes with Missiato in RTD cocktails and increasingly in Brazilian on-trade and modern trade channels.
• Ambev (Companhia de Bebidas das Américas): Latin America's largest beverage company and AB InBev subsidiary. While primarily a beer producer, Ambev has expanded into spirits and RTDs through acquisitions and partnerships, increasingly overlapping with Missiato in Brazilian distribution and on-trade accounts.
• Brown-Forman: American spirits company behind Jack Daniel's, Finlandia vodka, and several other premium spirits. Comparable to Missiato's vodka portfolio (Skarloff, Yakov, Corote Vodka), particularly competing for shelf space in export markets and Brazilian on-trade accounts.
• Stock Spirits Group: Central European-listed spirits producer with portfolio spanning vodka, rum, liqueurs, and RTDs across multiple markets. Comparable to Missiato's vodka and flavored alcoholic offerings, particularly in European export markets where Stock has established distribution.
• Bacardi Limited: World's largest privately-held spirits company with rum (Bacardi, Havana Club) and a growing portfolio of vodka, gin, and RTD brands. Directly overlaps with Missiato in sugarcane-derived spirits and in the RTD cocktail category.

Direct peers

• Leblon Holdings: Premium cachaça brand focused on international markets, particularly the United States. Directly comparable to Missiato's Cachaça SixtyOne in the export cachaça category targeting cocktail bars, mixologists, and connoisseurs in Europe and the Americas.
• Companhia Müller de Bebidas: Brazilian cachaça producer behind the Seleta brand and other mass-market cachaça labels. One of Missiato's closest direct competitors in the domestic cachaça segment, competing across similar on-trade, retail, and Atacado (wholesale) channels for the same Brazilian consumer.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/coroteoficial
• Instagraminstagram.com/coroteoficial
• LinkedInlinkedin.com/company/missiato

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Missiato