Correll
Correll Inc is a US-based, family-held furniture manufacturer founded in 1969 in Charleston, Arkansas, producing folding tables, chairs, desks, and specialty institutional furniture for education, office, hospitality, healthcare, and government buyers via direct e-commerce, dealers, and direct sales.
- Company typePrivate
- Founded1969
- HeadquartersCharleston, United States
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What Correll does
Correll Inc is a privately held US furniture manufacturer founded in 1969 and headquartered in Charleston, Arkansas, specializing in folding tables and chairs. Its core technology spans material and assembly processes — including one-piece blow-molded plastic tops, high-pressure and thermal fused laminate construction on high-density particleboard cores, FDA/EPA/EU-approved anti-microbial compounds integrated during molding, welded/riveted tamper-resistant construction for correctional environments, and dry erase markerboard surface finishes. These capabilities support a broad catalog organized by product family: plastic folding tables (standard, adjustable, counter/standing, tamper-resistant, anti-microbial), wood folding tables, seminar/training/nesting tables, computer and student desks, activity tables in nine shape variants (square, rectangular, trapezoid, horseshoe, kidney, octagonal, clover, flower, round), collaborative desks, lab/library/utility tables, cafe and breakroom tables, folding chairs, and storage/transport trucks.
The company sells to multiple verticals — education (a primary segment for activity tables and student desks), office/home (primary), hospitality/restaurant (primary), industrial/warehouse, medical/healthcare, and correctional/government — through a three-channel GTM: direct e-commerce via correllinc.com, a recruited dealer/distributor network (with a public "Become a Dealer" program), and a direct B2B sales team (800-654-8583). Pricing is not publicly disclosed and operates on unit pricing with three fulfillment tiers (Quick-Ship Program shipping in 1–3 business days, Custom Built to Order in 3–5 business days, and standard lead time 5–10 business days). A 15-year limited warranty and the "over 90% Made in USA" Arkansas-sourced production underpin a domestic-manufacturing value proposition aimed at institutional buyers. The Linea Italia sub-brand extends into premium Italian-style contemporary office furniture.
Correll has 101–250 employees, no external funding rounds, no disclosed parent company, and no public financials. There is no software or data product in the portfolio and the distribution/operations footprint is single-country (US). Product launches in recent years (anti-microbial tables, tamper-resistant tables, ANSI-BIFMA/CARB/CPSIA compliance certification, dry erase markerboard tables) point to incremental category extension rather than a pivot, while continuing investment in the dealer channel suggests a strategy of deepening traditional institutional reach rather than direct international expansion.
Correll firmographics
Firmographics- Name
- Correll
- Legal name
- Correll Inc
- Website
- https://correllinc.com/
- Company type
- Private
- Founded year
- 1969
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Correll Inc is a US-based, family-held furniture manufacturer founded in 1969 in Charleston, Arkansas, producing folding tables, chairs, desks, and specialty institutional furniture for education, office, hospitality, healthcare, and government buyers via direct e-commerce, dealers, and direct sales.
- Ownership category
- akta.pro rank
Correll industry classification
Industry- Product category
- Commercial and Institutional Furniture
- NAICS
- Office Furniture (including Fixtures) Manufacturing (3372), Furniture Retailers (449110), Other Furniture Related Product Manufacturing (3379)
- SIC
- Office Furniture (2520), Retail-Furniture Stores (5712)
- akta.pro primary industry
- Office Furniture & Workspace Accessories Retail (CRALABAE)
- akta.pro secondary industry
- Office, Stationery & Craft Supplies DTC (CRAFACAL)
Keywords
Where Correll is headquartered
LocationHeadquarters
- HQ city
- Charleston
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Correll business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- Furniture Sales: One-time sale of manufactured furniture products including folding tables, chairs, desks, and related equipment. Products sold directly to customers and through dealer network.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Quick-Ship Program (QSP) |
| Unit Pricing | Pay-as-you-go | Custom Built to Order (BTO) |
| Unit Pricing | Pay-as-you-go | Standard Lead Time Products |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels5 records
Correll product offering
Product offeringCore offering
Correll manufactures and sells commercial-grade folding tables, folding chairs, activity tables, collaborative desks, seminar/training tables, computer and student desks, lab/library/utility tables, and café/breakroom tables. Products are made predominantly at the company's Arkansas factory in plastic (blow-molded) and wood (high-pressure and thermal fused laminate) constructions, with specialty variants for anti-microbial, tamper-resistant, and dry-erase applications. Sales are executed directly through the company's e-commerce website, through an authorized dealer network, and via direct B2B sales contact for custom and volume orders.
Product overview
Correll Incorporated is a furniture manufacturer specializing in tables and chairs, established in 1969 and headquartered in Charleston, Arkansas. Over 90% of products are Made in the USA. The product portfolio centers on folding tables as the core offering, with sub-categories including plastic folding tables (standard, adjustable, counter height, tamper resistant, anti-microbial), wood folding tables (with high-pressure and thermal fused laminates), and specialty tables. Supporting products include table and chair trucks for storage and transport. Additional table products include seminar/training/nesting tables, computer and student desks, activity tables in multiple shapes (square, rectangular, trapezoid, horseshoe, kidney, octagonal, clover, flower, round), collaborative desks for group learning, lab/library/utility tables, and café/breakroom tables. The Linea Italia sub-brand offers premium Italian-style contemporary office furniture. All products feature extensive color options including wood grains, stones, and high-intensity colors with customizable sizes.
Differentiator
Problem solved
Functional benefit
Brands
- Linea Italia: Premium Italian-style furniture line featuring modern design and aesthetics
Quantifiable outcome
- Products ship within 1-3 business days under Quick-Ship Program
- +2 more outcomes
Companies that use Correll
Customer profileSegments6 records
Ideal customer profiles5 records
Correll technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Correll partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights5 records
Correll competitors and assessment
Company assessmentDirect peers
- National Public Seating: Manufacturer of commercial-grade folding chairs, tables, and banquet furniture sold through dealers to schools, hospitality, and government. Directly comparable in product category, customer base, and channel mix.
- Iceberg Enterprises: Manufacturer of folding tables, stacking chairs, and workplace furniture sold through office products dealers. Comparable product category, channel model, and target customer (B2B office/education).
- Flash Furniture: Large online-first office and commercial furniture seller including folding tables and chairs. Directly comparable product offering but competing more on price/selection via e-commerce.
- Allied Plastics: Blow-molded plastic folding table and chair manufacturer serving institutional markets. Comparable core technology and product offering with similar target segments in education and hospitality.
- Virco: Public school and institutional furniture manufacturer specializing in folding tables, chairs, and student desks — directly comparable product line and primary customer segment (education) as Correll.
- Lifetime Products: Manufacturer of blow-molded plastic folding tables, chairs, and utility products with strong retail distribution. Highly comparable technology base (blow-molded plastic) and product mix.
- Palmer Hamilton: Manufacturer of school and library furniture including tables, desks, and collaborative learning furniture. Direct overlap with Correll's activity tables, collaborative desks, and library furniture lines for education.
Others
- Wayfair: Large online home and office furniture marketplace. Indirectly competes for end-consumer furniture purchases and could serve as a future distribution channel for Correll's products.
Broad incumbents
- Office Depot: Large office products retailer and B2B supplier of office furniture, supplies, and equipment. Competes with Correll's office furniture offerings as part of a much broader product portfolio and serves as both a potential channel partner and competitor.
- HON Industries: Major office furniture manufacturer with broad product portfolio including desks, workstations, tables, and seating. Comparable product category but serves a much wider corporate office market beyond Correll's specialty.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Correll social profiles
Digital presenceCorrell financial estimates
Financial estimateRevenue estimate
Valuation estimate
Correll leadership team
Management profileNumber of profiles
Correll funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Correll M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Correll
What does Correll do?
Correll manufactures and sells commercial-grade folding tables, folding chairs, activity tables, collaborative desks, seminar/training tables, computer and student desks, lab/library/utility tables, and café/breakroom tables. Products are made predominantly at the company's Arkansas factory in plastic (blow-molded) and wood (high-pressure and thermal fused laminate) constructions, with specialty variants for anti-microbial, tamper-resistant, and dry-erase applications. Sales are executed directly through the company's e-commerce website, through an authorized dealer network, and via direct B2B sales contact for custom and volume orders.
Is Correll a public or private company?
Correll is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Correll founded?
Correll was founded in 1969. It employs 101 to 250 people.
Where is Correll based?
Correll is headquartered in Charleston, United States, in the North America region.
How does Correll make money?
One revenue line is on record: furniture Sales.
Who are Correll's main competitors?
Direct peers on record are National Public Seating, Iceberg Enterprises, Flash Furniture, Allied Plastics, Virco, Lifetime Products and Palmer Hamilton. Wayfair is listed as an others. Broad incumbents are Office Depot and HON Industries.
Does Correll have an API?
No public API is recorded for Correll.
What industry is Correll in?
Correll's product category is Commercial and Institutional Furniture. Its primary akta.pro industry code is CRALABAE, Office Furniture & Workspace Accessories Retail, with a secondary code of CRAFACAL, Office, Stationery & Craft Supplies DTC. Its NAICS code is 3372 and its SIC code is 2520.