Movement Media

What Movement Media does

Movement Media is a privately held, Washington, D.C.-based public relations firm founded in 2013 by Ryan Fletcher as the successor to the Mintwood Media Collective (2000-2013). The firm provides full-service mission-driven communications to ethical businesses, nonprofit organizations, and grassroots activists, with a stated focus on advancing social justice and environmental sustainability causes including fair trade, organic standards, animal protection, hemp policy, drug policy reform, and environmental justice.

The firm's service offering spans twelve core practice areas: communications strategy and PR management, press releases, media outreach and targeted pitching, media research and press list development, media training, copywriting, campaign development, event and action planning, unconventional promotion, digital media consultation, video production, and philanthropy management. Technology is limited to standard content production tools, with no proprietary platform or AI infrastructure disclosed; the firm's competitive offering rests on staff expertise, activist credibility, and an extensive library of documentary video content filmed across 15+ countries.

Movement Media operates a relationship-based, sales-led professional services model with custom engagements and undisclosed pricing. Revenue derives primarily from anchor client Dr. Bronner's — for whom Movement Media has served as head of public relations since 2013 — supplemented by a portfolio of nonprofit and progressive cause engagements (Vote Hemp, Hemp Industries Association, Regenerative Organic Alliance, Fair World Project, Stand.earth, Equal Exchange, among others). With 9 named staff members and no external funding, the firm functions as a small, founder-controlled consultancy whose go-to-market depends on direct relationships with mission-aligned organizations and the personal reputation of its founding team.

Name

Movement Media

Legal name

Movement Media

Website

https://wearemovementmedia.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

Movement Media is a Washington, D.C.-based public relations firm founded in 2013 that provides full-service mission-driven communications — strategy, media outreach, campaign development, video production, and philanthropy management — primarily to ethical businesses, nonprofits, and grassroots activists, with Dr. Bronner's as its anchor client since inception.

Ownership category

akta.pro rank

Headquarters

HQ city

Washington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Public Relations Services: Full-service PR firm providing communications support to ethical businesses, nonprofits, and grassroots activists. Services include public relations management, media outreach, campaign development, video production, and philanthropy management.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Movement Media is a full-service public relations firm that delivers communications strategy, media outreach, campaign development, video production, copywriting, digital media consultation, event planning, and philanthropy management for mission-driven clients. It works directly with ethical businesses, nonprofit organizations, and grassroots activists to build communications infrastructure that supports movement-building, sustains momentum, and influences social change on causes including fair trade, organic standards, animal protection, industrial hemp, environmental justice, and drug policy reform.

Product overview

Movement Media is a full-service public relations firm providing mission-driven communications support to advance social justice and environmental sustainability. The company operates as a unified service offering rather than a platform-plus-modules architecture, delivering PR services through twelve core service areas: Public Relations Management & Communications Strategy, Press Releases & Communications Materials, Media Outreach & Targeted Pitching, Media Research & Press List Development, Media Training & Coaching, Copywriting, Campaign Development, Event & Action Planning, Unconventional Promotion, Digital Media Consultation: Websites & Social, Video Production, and Philanthropy Management. These services are applied across client projects including Dr. Bronner's campaigns (Animal Advocacy, Heal Soul!, All-One International Initiative), Regenerative Organic Certified initiatives, and Hemp History Week. The firm also produces documentary videos including The Fair Trade Story, Free Trade vs. Fair Trade, Journey to Pavitramenthe, and Small-Scale Farmers Cool the Planet for clients like Fair World Project and Dr. Bronner's.

Differentiator

Problem solved

Functional benefit

Products and services

• Public Relations Management & Communications Strategy Ongoing communications strategy development and PR management for mission-driven organizations and businesses, including long-term retainers such as the head of public relations role for Dr. Bronner's.
• Media Outreach and Targeted Pitching Strategic media outreach and targeted pitching to generate coverage in leading outlets including podcasts, television, radio, and news media for mission-driven clients.
• Campaign Development Development of strategic communications campaigns to advance social causes and client missions, including campaign concepts such as Hemp History Week and the Heal Soul! drug policy reform campaign.
• Video Production Production of high-impact videos, animated shorts, and documentaries that educate, inspire, and engage audiences on critical issues, with filming executed worldwide for clients including Fair World Project and Dr. Bronner's.
• Philanthropy Management Management of philanthropic programs and grant-making initiatives for clients, including animal advocacy funding, the All-One International Initiative, and other advocacy grant programs.
• Digital Media Consultation Consultation services for digital media strategy including website communications and social media presence for mission-driven clients.
• Media Training & Coaching Training and coaching of client spokespeople to prepare them for media appearances, interviews, and press engagements.

Quantifiable outcome

• Thousands of media placements generated for Dr. Bronner's in leading media outlets
• +2 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

13 partnerships are on record, tiered primary, core and minor.

• Dr. Bronner'sprimaryStrategic or Co-development PartnerLong-term strategic partner since 2013. Movement Media serves as Dr. Bronner's head of public relations, managing global PR strategy, philanthropy management, animal advocacy programs, and the All-One International Initiative. Ryan Fletcher advises on Dr. Bronner's Executive Council.
• Regenerative Organic AlliancecoreStrategic or Co-development PartnerMovement Media provides communications strategy advisory for the Regenerative Organic Certified certification initiative. Ryan Fletcher serves as an advisor on public relations and communications strategy.
• Fair World ProjectcoreStrategic or Co-development PartnerOngoing partnership producing content and campaigns supporting fair trade advocacy, including documentaries like Small-Scale Farmers Cool the Planet and The Fair Trade Story.
• Vote HempcoreStrategic or Co-development PartnerLong-term partnership supporting hemp policy advocacy and the Hemp History Week campaign that contributed to 2018 federal hemp legalization in the US.
• Hemp Industries AssociationcoreStrategic or Co-development PartnerCommunications support for the trade association promoting hemp products and working to keep hemp products on the market.
• Grow AheadminorStrategic or Co-development PartnerPartner organization for fair trade and sustainable agriculture initiatives.
• Sun & EarthminorStrategic or Co-development PartnerNatural products company aligned with fair trade and organic values.
• Canopy PlanetminorStrategic or Co-development PartnerEnvironmental advocacy organization focused on protecting forests and ecosystems.
• Stand.earthminorStrategic or Co-development PartnerEnvironmental advocacy organization working on forest protection and environmental justice.
• Equal ExchangeminorStrategic or Co-development PartnerFair trade cooperative providing wholesale coffee and food products to retail co-ops.
• Purpose PledgeminorStrategic or Co-development PartnerRyan Fletcher serves as an advisor on public relations and communications strategy.
• We Are Family DCminorStrategic or Co-development PartnerRyan Fletcher serves on the board of this organization.
• Safe BarsminorStrategic or Co-development PartnerRyan Fletcher serves on the board of this organization working to prevent sexual violence.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• GMMB: Cause-related advertising and public relations agency with deep progressive advocacy expertise — comparable to Movement Media's mission-driven PR services for nonprofit and campaign clients.
• M+R: Specialized public relations, marketing, and fundraising firm exclusively serving nonprofits, advocacy groups, and political campaigns — directly comparable to Movement Media's nonprofit and cause client base with mission-driven communications specialization.
• SKDKnickerbocker: Public affairs and strategic communications firm serving corporations, nonprofits, and political clients — comparable to Movement Media's work on advocacy, regulatory, and cause-based communications.
• Raben Group: Impact-focused strategic communications and policy firm serving progressive nonprofits, foundations, and corporate responsibility clients — comparable to Movement Media's advocacy-oriented communications work.
• BerlinRosen: Progressive public relations and communications agency working with nonprofits, advocacy groups, labor unions, and mission-driven businesses — directly comparable in cause-based communications work though larger in scale than Movement Media.
• Burness: Communications firm specializing in mission-driven clients including nonprofits, foundations, and social enterprises — directly comparable to Movement Media's mission-aligned PR services and campaign storytelling.
• Bully Pulpit Interactive: Digital-first agency using strategic communications and technology for progressive causes, nonprofits, and political clients — comparable to Movement Media's mission-driven focus with overlapping PR services for advocacy campaigns.
• Fenton Communications: Large progressive-cause PR firm headquartered in Washington DC and San Francisco that provides strategic communications, public relations, and digital strategy to nonprofits, foundations, and advocacy organizations — directly comparable to Movement Media's mission-driven PR positioning.

Others

• Authentic: Adjacent causal PR/comms ecosystem participant working at the intersection of brands, entertainment, and impact causes — comparable to Movement Media's role in connecting progressive brands like Dr. Bronner's with cause campaigns and content production.

Emerging players

• Parker Leavitt: Mission-driven communications and PR firm serving nonprofits and progressive brands — closer in size and niche positioning to Movement Media than the larger progressive agency competitors.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCw-VbBAhbCLHPdtY-eLlK5w
• Xx.com/MovementMediaDC

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Movement Media