What AM Marketing does

AM Marketing was a Canterbury-based digital marketing agency in Kent, United Kingdom, founded in 2013 by CEO Amy Hopper. The agency operated as a single-service paid media specialist, delivering campaign execution across traditional PPC, display advertising, paid social, and YouTube advertising for clients primarily in Kent and Southeast England. The business ran with a headcount of 1–10 employees and operated independently for approximately eight years without disclosed external funding, generating revenue through direct client engagements with no publicly disclosed pricing model.

Following an 18-month period of paid-media client collaboration and mutual referrals with Reflect Digital (part of the LAB Group of agencies), AM Marketing was acquired by Reflect Digital in 2023. Post-acquisition, the AM Marketing team and its client portfolio were integrated into Reflect Digital's paid media division, giving former AM Marketing clients access to Reflect Digital's broader service offering (SEO, Digital PR, Content, Customer Experience). AM Marketing no longer operates as an independent entity and is retained as an acquired brand within the Reflect Digital/LAB Group structure. The company had no proprietary technology, no AI/ML capabilities of its own, no disclosed patents or certifications, and no published customer logos.

Name

AM Marketing

Legal name

AM Marketing

Website

https://ammarketing.co.uk

Company type

Private

Founded year

2013

Operating status

Acquired

Headcount range

1–10 employees

Short description

AM Marketing was a Canterbury, UK-based digital marketing agency founded in 2013, specializing exclusively in paid media services including PPC, display advertising, paid social, and YouTube advertising. The agency served clients in Kent and Southeast England before being acquired by Reflect Digital in 2023.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Advertising Agencies (541810), Media Buying Agencies (54183)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Search Engine Marketing (SEM) / Paid Search (PPC) (BPAFACAA)

Keywords

• Paid media services
• PPC management
• Display advertising
• Paid social advertising
• YouTube advertising

Headquarters

HQ city

Canterbury

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Marketing channels1 record

Core offering

AM Marketing was a digital marketing agency specialising in paid media services. The agency delivered traditional PPC, display advertising, paid social, and YouTube advertising campaigns for business clients. The team operated from Canterbury, UK, and was acquired by Reflect Digital in 2023.

Product overview

AM Marketing was a single-service digital marketing agency offering paid media expertise. The company specialized in delivering paid media campaigns across multiple channels including traditional PPC, display advertising, paid social, and YouTube advertising. AM Marketing operated as a standalone agency from its founding in 2013 until its acquisition by Reflect Digital in 2023. The acquired team has since been integrated into Reflect Digital's paid media division, with the integration specifically strengthening Reflect Digital's capabilities in paid media services.

Differentiator

Problem solved

Functional benefit

Products and services

• AM Marketing Paid Media Services Paid media campaign planning and execution service covering traditional PPC, display advertising, paid social, and YouTube advertising, delivered to UK business clients.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Reflect DigitalcoreStrategic or Co-development PartnerReflect Digital, part of LAB Group of agencies, acquired AM Marketing. The two agencies had previously collaborated over 18 months on paid media clients and referred business in both directions. The acquisition is part of ongoing growth plans at Reflect Digital and the wider LAB Group.

Scale indicators1 record

Recent moves3 records

Expansion highlights2 records

Direct peers

• Croud: UK-based full-service digital marketing agency offering paid media, SEO, content, and programmatic; overlaps directly with AM Marketing's PPC/display/paid social capabilities and competes for similar UK mid-market clients.
• Clicky Media: UK regional digital agency specialising in PPC, SEO and paid social with comparable service mix to AM Marketing and a similar UK regional client base.
• Koozai: UK digital marketing agency offering PPC, SEO, and paid social services with comparable scope to AM Marketing's paid media focus and similar UK SME/mid-market clients.
• The Kite Factory: Independent UK media agency focused on paid media planning and buying across digital channels; highly comparable to AM Marketing's paid media specialism, with a similar client-size sweet spot.
• Tug: UK digital marketing agency specialising in paid media (PPC, programmatic, paid social) with a similar service-line profile to AM Marketing, particularly for SME and mid-market clients.
• Vertical Leap: UK-based digital marketing agency offering paid media, SEO, and content; closely comparable in service profile and UK mid-market positioning to AM Marketing.
• Brainlabs: UK-headquartered digital media agency with strong paid media (PPC/programmatic) and SEO practices, serving enterprise clients globally; directly comparable to AM Marketing's paid media focus but at significantly larger scale.

Broad incumbents

• Reflect Digital: Acquirer of AM Marketing and a UK behaviour-led search and paid media agency within LAB Group; comparable in offering (PPC, paid social, SEO) but operates at broader scope with proprietary products (SearchPulse Navigator, HumanLens).
• Jellyfish: Global digital marketing agency (part of Brandtech Group) with paid media at the core of its offering; overlaps with AM Marketing's services but at vastly greater scale and with broader brand/creative capabilities.

Emerging players

• Herdify: Smaller UK digital marketing agency offering paid media and SEO services; comparable as a regional/scale peer to AM Marketing, competing for similar SME client budgets.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AM Marketing