What Neuland does

Neuland GmbH is a privately held film and video production company headquartered in Düsseldorf, Germany, founded in 2012 by director Pete Schilling. The company operates as a full-service production house offering commercials, postproduction, animation and photography, service production support, and short-form social media content. Its work is delivered on a project-by-project basis with custom quotes, net of VAT, and incorporates cancellation penalties of 50–100% of production costs depending on lead time. All raw footage and project files remain Neuland's intellectual property until full payment is received, and the company retains a contractual right to produce and publish Director's Cut versions of any project.

The company serves enterprise-level clients, with a disclosed roster that includes Mercedes-AMG, Mercedes-Benz, Opel, Land Rover, Mazda, Google, Nike, Vodafone, L'Oreal Paris, Michelin, Canyon, Aldi, and Red Bull, alongside agency collaborations with Jung von Matt, TBWA, BBDO, and DDB. Revenue is generated through one-time project fees rather than recurring subscriptions. Neuland markets primarily through its website (neuland-films.com), Vimeo-hosted portfolio reels, and organic social channels (Instagram, Facebook, LinkedIn, XING), with go-to-market executed via direct enterprise sales and consultation-driven engagements. The firm has no disclosed external funding, no parent company, and no subsidiaries, operating as a bootstrapped founder-led GmbH with a stated headcount of 1–10.

Name

Neuland

Legal name

Neuland GmbH

Website

https://neuland-films.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

Neuland GmbH is a Düsseldorf-based film production company founded by director Pete Schilling, producing commercials, postproduction, animation, and social media video content for enterprise brands such as Mercedes-AMG, Google, Nike, and Red Bull on a project-based engagement model.

Ownership category

akta.pro rank

Product category

Video Production Services

NAICS

Motion Picture and Video Production (512110), Postproduction Services and Other Motion Picture and Video Industries (51219)

SIC

Services-Motion Picture & Video Tape Production (7812), Services-Advertising (7310)

akta.pro primary industry

Video Production & Post-Production (BPAFAIAB)

akta.pro secondary industries

Brand Advertising (Broadcast/Online Commercials) (MPADAEAA), Live-Action Short-Form Production (Short Films, Web Series) (MPADABAE)

Keywords

• Video production services
• Commercial filmmaking
• Postproduction services
• Motion graphics animation
• Brand video content

Headquarters

HQ city

Düsseldorf

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Video Production Services: Neuland generates revenue through project-based video and film production services. This includes commercials, postproduction, animation, photography, and social media content. Pricing is quote-based with net prices plus VAT, and includes cancellation fees (50% if cancelled 7 days before production, 100% if less than 7 days before). All deliveries and services remain property of Neuland until full payment is received.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Neuland is a Düsseldorf-based film and video production company that delivers end-to-end commercial video production for major brands. Its offerings span commercials, postproduction (editing, color grading, sound design), animation and photography, service production support, and viral social media content, executed under director Pete Schilling from concept through final cut.

Product overview

Neuland is a video production company offering a comprehensive suite of production services. Their core offerings include Commercials (full-service commercial video production), Postproduction (editing and finishing), Animation & Photography (motion graphics and stills), Service Production (production support services), and Viral Social Media Content (short-form social-optimized videos). These services are delivered as integrated production offerings rather than standalone software products.

Differentiator

Problem solved

Functional benefit

Named customers16 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

One partnership is on record.

• 16 Meter GmbHminorImplementation/ SI/ Consulting Partner16 Meter GmbH, a full-service creative agency based in Germany, is credited with the design and realization of Neuland's website. The agency provides web design and creative services to Neuland.

Scale indicators1 record

Recent moves2 records

Expansion highlights4 records

Direct peers

• Czar Film: Berlin-based commercial and film production company producing brand commercials and content for major global advertisers. Directly comparable as a German boutique production house serving blue-chip clients across automotive, tech, and consumer brands.
• Erste Liebe Filmproduktion: German film production company specializing in commercials and brand films. Comparable as a director-driven German production boutique with similar enterprise client profile.
• Tony Petersen Film: Berlin-based commercial and brand film production house with a long-standing roster of major advertisers. Direct peer offering commercials, content, and postproduction services in the German market.
• JW Pictures (Jaques Weber Pictures): Germany-based commercial film production company working with major brands and agencies. Comparable director-led boutique producing TV commercials, brand films, and digital content.
• Tempomedia Filmproduktion: Hamburg-based commercial and corporate film production house. Direct peer as a German full-service production company offering commercials, corporate content, and postproduction for major brands.

Broad incumbents

• Stink Studios: Global creative production network producing commercials, branded content, and digital experiences. Broader incumbent with similar commercial production services but operating at significantly greater scale and geographic reach.
• Radical Media: Internationally recognized production company producing commercials, documentaries, and branded content for major brands. Comparable in serving blue-chip advertisers with premium creative, though at substantially larger scale.
• AKQA (Part of WPP): Global design and innovation agency producing brand experiences, content, and digital campaigns. Broader incumbent competing for the same enterprise brand budgets on content production at significantly greater scale.
• Iconoclast Germany: Global production company representing directors and producing commercials and branded content. Comparable in director-representation model and enterprise brand client base, though with broader international footprint.

Emerging players

• B-Reel: Creative production and technology company producing commercials, digital content, and interactive experiences. Adjacent peer combining production with digital/tech capabilities relevant to Neuland's social content offering.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Neuland