Ruybesa Global Technologies

What Ruybesa Global Technologies does

Ruybesa Global Technologies, S.L. is a privately held Spanish audiovisual and security systems integrator headquartered in Alcorcón, Madrid, with offices across Spain (Madrid, Málaga, Valencia, Barcelona) and Latin America (Santiago de Chile, Bogotá). Founded in 1978/1979, the company has accumulated over 45 years of experience designing, installing and maintaining integrated AV systems for enterprise, MICE, retail, cultural and public-sector clients. Its core offerings include custom audiovisual integration, LED displays and videowalls, EN54-certified public address and voice evacuation systems, electronic security (CCTV, access control, fire detection), AI-enabled event features (simultaneous translation, real-time subtitling, automated camera tracking), and video analytics for crowd control and asset tracking. Notable deployments include Banco Santander's Ciudad Financiera (relationship since 2004), Inditex/Zara stores across Europe and Mexico (since 2018), the IFEMA Madrid convention center (5,400+ speakers), the Palacio de Congresos Valencia, the Gran Teatro Falla, and EMT Málaga's 370-shelter smart city digitalization.

The company's revenue model mixes hardware-led project integration, professional services for AV event production, and recurring post-sale maintenance contracts. Pricing is project-based and quote-driven; publicly visible "$499–$999/month" subscription tiers on the website appear to be WordPress template artifacts rather than live enterprise pricing. Ruybesa holds ISO 9001:2015, ISO 14001:2015, EN54 voice-evacuation certification, is homologated by Spain's Dirección General de Policía (license #3576) for security installations, and is GDPR-compliant. It is governed under Spanish law as a Sociedad Limitada, is founder-/management-led with no disclosed external funding or parent company, and operates a direct enterprise field-sales motion with no reseller channel — relying on case studies, industry awards (notably three 2024 International CLAP Awards), and trade-show presence (e.g., ISE) for demand generation.

Name

Ruybesa Global Technologies

Legal name

RUYBESA GLOBAL TECHNOLOGIES, S.L.

Website

https://ruybesa.com

Company type

Private

Founded year

1979

Operating status

Operating

Headcount range

51–100 employees

Short description

Ruybesa Global Technologies is a Spanish audiovisual and security systems integrator serving enterprise, MICE, retail, cultural and public-sector clients across Spain and Latin America with AV integration, LED displays, EN54-certified voice evacuation, and AI-enabled event production.

Ownership category

akta.pro rank

Product category

Audiovisual and Security System Integration

NAICS

Audio and Video Equipment Manufacturing (33431), Sound Recording Industries (5122)

SIC

Photographic Equipment & Supplies (3861)

akta.pro primary industry

Hybrid Event AV & In-Room Integration (Room Kits, Switching, Capture, Projection) (THAHAOAF)

akta.pro secondary industries

Live Streaming & Broadcast Production (Multi-camera, Encoding, CDN Delivery) (THAHAOAB), AV/Collaboration & Unified Communications Support (VoIP, Video, UCaaS) (BPAAACAJ)

Keywords

• Audiovisual systems integration
• Security system installation
• Professional sound systems
• Live event production
• Building technology services

Headquarters

HQ city

Madrid

HQ country

Spain

HQ region

Europe

Offices7 records

Markets served

GTM type

B2B

Offering type

Services

Revenue model

1. Audiovisual System Integration: Design, installation and commissioning of custom audiovisual systems for corporate, cultural, retail and public spaces. Revenue generated through project-based contracts with hardware procurement and installation labor.
2. AV Event Production Services: Full-service audiovisual support for corporate events, including technical production, content creation, live streaming and multicamera recording. Ongoing service contracts with venues like Palacio de Congresos Valencia.
3. Security Systems Integration: Installation and maintenance of video surveillance, access control, fire detection and voice evacuation systems (EN54 certified). Homologated by Direccion General de Policia (license #3576).
4. Post-Sale Maintenance and Support: Ongoing maintenance contracts, preventive maintenance programs, technical support and system updates ensuring operational continuity for installed systems.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Ruybesa Global Technologies designs, installs, and maintains audiovisual and security systems for enterprises and institutions, and produces live events. The company delivers integrated AV solutions (sound, lighting, video, streaming) for auditoriums, hotels, retail venues, museums, and congress centers, alongside security infrastructure (CCTV, intrusion detection, access control, perimeter protection), cybersecurity services, and AI-driven data analytics.

Product overview

Ruybesa Global Technologies operates as a comprehensive audiovisual and security integration company offering an integrated portfolio of 10 distinct but interconnected product lines. The core offering centers on Integración Audiovisual (custom audiovisual system design and installation) complemented by Servicios AV y Eventos (event production and technical support). The security vertical includes Seguridad (electronic security systems including CCTV, access control, and voice evacuation), alongside Video-Analítica y Control de Aforos (video analytics and crowd management). Visual communication is addressed through Pantallas LED y Videowalls (LED displays and videowalls) and Creación de Contenidos (audiovisual content production including motion graphics and immersive experiences). Audio systems are covered via Megafonía y Sonorización (public address and theatrical sound). The portfolio is supported by Intel ligencia Artificial (AI-powered features including simultaneous translation and automated production), Puesta en Marcha (system commissioning), and Servicio Post-Venta (maintenance and support). This modular architecture allows clients to procure individual solutions or engage Ruybesa for full 360-degree project management from design through ongoing support.

Differentiator

Problem solved

Functional benefit

Products and services

• Auditorium and Congress Hall AV Integration Design, supply, and installation of integrated audiovisual systems for auditoriums, congress halls, and convention centers, including sound reinforcement, conference microphone systems, projection, LED walls, and simultaneous interpretation infrastructure. Targeted at conference venues, institutional halls, and event spaces.
• Hotel and Hospitality AV Systems End-to-end audiovisual installations for hotels, including background music, public address, conference room systems, digital signage, and guest-room control solutions. Targeted at hotel chains and hospitality operators.
• Retail and Shopping Center AV Solutions Audio, video, digital signage, and lighting installations for retail chains and shopping centers, including storefront and in-store experience systems. Targeted at retail brands and shopping center operators.
• Sound and Lighting Systems Professional sound reinforcement and stage lighting design, supply, and commissioning for venues and productions. Targeted at theaters, venues, broadcasters, and event organizers.
• Museum and Exhibition Installations Audiovisual, interactive, and lighting installations for museums, exhibitions, and cultural spaces, including immersive environments and interpretive media. Targeted at museums, exhibition organizers, and cultural institutions.
• Live Event Production and Streaming Technical production for live events, including staging, sound, lighting, video, and live streaming/broadcast services for corporate and public events. Targeted at corporate event organizers, public institutions, and venues.
• Security Systems Integration Design, installation, and maintenance of physical security systems including CCTV/video surveillance, intrusion/burglar alarms, access control, and perimeter protection for facilities. Targeted at corporate, institutional, public-sector, and retail clients.
• Cybersecurity Services Cybersecurity consulting and implementation services covering network and IT security for enterprise and institutional clients. Targeted at corporate IT departments and public-sector organizations.
• AI and Data Analytics Solutions Artificial intelligence and data analytics solutions applied to security and operational use cases (e.g., video analytics, intelligent monitoring). Targeted at enterprise security and operations teams.

Quantifiable outcome

• 370 LED screens installed across 370 urban bus shelters with 100% uptime
• +3 more outcomes

Named customers6 records

Segments6 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability11 records

Feature5 records

Partnerships

Two partnerships are on record, tiered minor.

• Actua InfraestructurasminorImplementation/ SI/ Consulting Partner · 1 January 2024Civil works partner for the EMT Málaga smart bus shelter digitalization project, responsible for construction and infrastructure deployment of 370 digitalized urban bus shelters with LED displays.
• Rojo MandarinaminorStrategic or Co-development Partner · 1 January 2024Industrial design partner for the EMT Málaga project, responsible for the design of casings and structures for the digitalized bus shelters. Collaboration resulted in three International CLAP Awards for industrial design.

Scale indicators7 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• AVI-SPL: AVI-SPL is the largest global audiovisual systems integrator with deep enterprise and MICE capabilities. Both companies design, sell, integrate, and maintain enterprise AV systems for corporate and venue clients under a single-contractor model. Ruybesa competes against AVI-SPL in multinational accounts and shares the integrator business model across MICE, retail, and corporate verticals.
• McCann Systems: McCann Systems is a US-based AV integrator focused on corporate headquarters, financial trading floors, and experiential venues. Both companies deliver turnkey AV design-build with post-sale support and pursue large enterprise integration contracts. Directly comparable in scope of integration services and target buyer profile (Fortune 500 corporates).
• Convergint Technologies: Convergint is a leading security and AV/low-voltage systems integrator with global reach. Ruybesa's security vertical (CCTV, EN54 voice evacuation, access control) directly overlaps Convergint's core service line. Both companies target large enterprise and government clients with integrated AV+security turnkey delivery and recurring managed services.
• CCS Presentation Systems: CCS Presentation Systems is a US-wide AV integrator delivering conferencing, collaboration, and event production solutions to enterprises and education clients. Both companies operate a direct field-sales model targeting enterprise accounts with custom AV integration plus recurring support. Similar mix of integration, event services, and post-sale maintenance.
• Electrosonic: Electrosonic is a heritage AV integrator serving corporate, cultural, and control-room environments worldwide. Like Ruybesa, it bundles design, integration, and post-installation support for complex multi-site deployments. Comparable in mid-to-large enterprise AV integration project size and audience-critical environments (museums, venues, corporate HQs).
• Diversified (Whitlock): Diversified, which absorbed Whitlock, is a major North American and global AV integrator covering corporate, MICE, retail, and experiential deployments. Shares Ruybesa's project-based integration plus managed-services revenue mix and competes in the same enterprise segment where Ruybesa serves multinationals like Inditex and Banco Santander.

Broad incumbents

• Prosegur: Prosegur is a Spain-headquartered global security services and integration company operating across Iberia and LatAm. Overlaps with Ruybesa's CCTV/access-control/fire-detection security integration business, especially in Spanish-speaking markets where both serve government and enterprise clients. Broader portfolio (manned guarding, cash logistics) makes it an incumbent rather than a focused AV/security direct peer.
• Verisure: Verisure (Securitas Direct) is the leading residential and SME security provider in Spain and Europe with alarm and video-monitoring capabilities. While Verisure primarily addresses B2C/B2B-small, both companies operate under Spanish/EU security regulatory frameworks and are homologated security installers. A broader incumbent with overlapping compliance-driven security integration expertise.
• Sharp NEC Display Solutions: Sharp NEC is a major global manufacturer of professional large-format displays, videowalls, and projection systems used across corporate, retail, and MICE environments. Ruybesa's LED/videowall and projector installations depend on display OEMs like Sharp NEC; the company competes indirectly when Sharp NEC offers integration services, but it is primarily an upstream equipment supplier in Ruybesa's stack.
• Telefónica Empresas: Telefónica's enterprise arm (incl. SAVIA / audiovisual services) is a major Spanish provider of unified communications, collaboration, and audiovisual solutions to large corporates and public-sector clients. Competes with Ruybesa for large Spanish enterprise AV and UC contracts while bundling broader connectivity and cloud services. A broad incumbent rather than a focused AV integrator.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/ruybesa

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ruybesa Global Technologies