Inmark
Inmark Exports is a Greater Noida, India-based manufacturer and 100% B2B exporter of handcrafted paper lighting, Christmas decor, and home decor products. Founded in 1995, the bootstrapped company supplies 600+ international retail brands and luxury department stores across Europe, North America, and Oceania.
- Company typePrivate
- Founded1995
- HeadquartersNoida, India
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What Inmark does
Inmark Exports Private Limited is a Greater Noida-based manufacturer and 100% export-oriented company specializing in handmade paper products, paper lighting, and home decor. Founded in 1995, the company designs and produces lamps, lighting fixtures, Christmas decorations, handmade paper boxes, wreaths, wall art, and tabletop decor using handcrafted techniques by skilled artisans, with manufacturing conducted across two factories in Export Promotion Industrial Park, Greater Noida. The company holds 56+ design patents for original works and claims the position of largest global manufacturer of paper lighting and handmade paper decor products. Inmark's underlying technology is rooted in artisanal paper manufacturing processes combined with proprietary illumination designs (e.g., lit-up snowflakes launched in 2006, origami lampshades launched in 2008).
Inmark operates a B2B export model selling directly to international retailers, importers, and wholesalers through trade show participation (DELHI IHGF, AMBIENTE Germany), direct sales outreach, and a website-based quote inquiry system. The company does not sell directly to consumers except through its newly launched FIG Living e-commerce sub-brand introduced in 2024. Pricing is quote-based and not publicly disclosed. The customer base spans luxury department stores (Nordiska Kompaniet, Saks Fifth Avenue, Galeries Lafayette, De Bijenkorf, Printemps, Illums Bolighus, David Jones), wholesalers, and institutional buyers, with the company reporting a 76% customer return rate across 600+ retail brand relationships and 100+ importers globally. Inmark holds Government-recognized Star Export House status (2014) and is certified under amfori BSCI and SEDEX for ethical supply chain practices. The company is founder-led by Managing Director Virender Kumar, bootstrapped since inception with no external institutional investment, and headquartered in Greater Noida, India.
Inmark firmographics
Firmographics- Name
- Inmark
- Legal name
- Inmark Exports Private Limited
- Website
- https://in-mark.com
- Company type
- Private
- Founded year
- 1995
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Inmark Exports is a Greater Noida, India-based manufacturer and 100% B2B exporter of handcrafted paper lighting, Christmas decor, and home decor products. Founded in 1995, the bootstrapped company supplies 600+ international retail brands and luxury department stores across Europe, North America, and Oceania.
- Ownership category
- akta.pro rank
Inmark industry classification
Industry- Product category
- Handmade Paper Lighting and Decor Manufacturing
- NAICS
- Printing and Related Support Activities (3231), Printing (32311)
- akta.pro primary industry
- Custom Printing & Decoration Services (Screen Print, Embroidery, Laser) (BPAFAMAL)
- akta.pro secondary industry
- Large-Format & Specialty Printing (Signage, Posters, Displays) (MPAJALAD)
Keywords
Where Inmark is headquartered
LocationHeadquarters
- HQ city
- Noida
- HQ country
- India
- HQ region
- Asia
Offices2 records
Markets served
Inmark business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Export of Handmade Paper Products: Manufactures and exports handmade paper products including paper boxes, stationery, and paper-based home decor items to international buyers
- Paper Lighting Products: Export of paper lighting including Origami Lampshades, Table Lamps, Floor Lamps, Pendant Lamps, and Paper Star Lights
- Christmas Decor Products: Manufactures and exports Christmas decorations, ornaments, and seasonal decor items to retailers worldwide
- Home Decor Export: Diversified product line including wreaths, felt products, wall art, mobiles, and tabletop decor exported globally
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
Inmark product offering
Product offeringCore offering
Inmark is a manufacturer and exporter of handmade paper products, paper lighting (lamps, origami lampshades, paper star lights), Christmas decorations, and home decor items. The company designs and produces these goods in its factories in Greater Noida, India, and sells them on a wholesale basis to international luxury retailers, importers, and wholesalers. It also operates FIG Living, an e-commerce sub-brand for lighting and home decor launched in 2024.
Product overview
Inmark is a leading manufacturer, exporter, design studio, and design studio producing handmade paper products, paper lighting, and home decor products. The company's core portfolio includes Origami Lampshades, Table Lamps, Floor Lamps, and Pendant Lamps, Paper Star Lighting Products, Handmade Paper Boxes, Christmas Lighting, Christmas Decorations, and Home Décor items. In 2024, Inmark launched FIG Living as an exclusive e-commerce sub-brand for unique lighting and home decor products. The company operates from manufacturing facilities in Greater Noida, India, and serves leading international retailers, importers, and wholesalers worldwide.
Differentiator
Problem solved
Functional benefit
Brands
- FIG Living: Exclusive e-commerce brand for unique lighting and home decor products, launched in 2024 under the registered trademark of Inmark Exports Pvt. Ltd.
Products and services
- Lamps and Lightings Paper-based lighting products including Table Lamps, Floor Lamps, Pendant Lamps, and Origami Lampshades, crafted by skilled artisans with exceptional quality for retailers and interior designers.
- Paper Star Lights Handcrafted paper star lighting products that provide soft illumination, used in installations for high-end retailers and historical venues.
- Christmas Decoration Christmas ornaments and decorative items including handcrafted stars, ornaments, tabletop designs, and custom installations for festive decor sold to international retailers.
- Christmas Lighting Christmas lighting products including various string lights and decorative illumination pieces for seasonal installations at retail and commercial spaces.
- Handmade Paper Products Handmade paper boxes, gift boxes, and various paper-based decor products manufactured using traditional craftsmanship techniques, exported to international buyers.
- Home Décor Home decor items including wreaths, felt products, wall art, mobiles, tabletop decoration, and various interior design pieces sold to retailers worldwide.
- Store Decoration Items Decorative items designed for retail store environments and commercial display applications, sold to retailers and commercial buyers.
- FIG Living Exclusive e-commerce brand launched in 2024 for unique lighting and home decor products, registered under Inmark Exports Pvt. Ltd.
Quantifiable outcome
- 76% customer return rate indicating exceptional client satisfaction and repeat business
Companies that use Inmark
Customer profileNamed customers7 records
Segments3 records
Ideal customer profiles3 records
Inmark technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Inmark partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Bath AbbeyflagshipInmark Exports provided handcrafted paper stars for the seasonal decoration installation at Bath Abbey in the UK. The collaboration transformed the historic Abbey's interiors into a celestial wonderland with meticulously designed and sustainably crafted paper stars, demonstrating the company's capability for large-scale architectural installations.
Scale indicators7 records
Recent moves9 records
Expansion highlights5 records
Inmark competitors and assessment
Company assessmentBroad incumbents
- Asian Paints (Home Solutions / Décor): India's largest paints and home services company, with a growing home decor and interior solutions portfolio serving Indian consumers; a broad incumbent across the home improvement and decor space rather than a paper-lighting specialist.
- Edinburgh Weavers / Trimco Group: Danish-headquartered global supplier of branded lifestyle and seasonal products to department stores and specialty retail; comparable as a broad seasonal-decor and home accessories incumbent operating in the same customer channels.
Direct peers
- Paper Collective: Denmark-based design house producing paper-based art, lighting, and home objects, including origami-inspired lighting; directly comparable to Inmark's handmade paper and lighting product mix.
- Bungalow Denmark: Danish home decor and lighting retailer/brand also featured among Inmark's customer base; comparable in handmade paper and lighting aesthetics and serves the same Scandinavian design-led retail channel.
- Hester & Cook: US-based manufacturer of paper-based home decor, tabletop, and lighting products distributed through specialty and department-store channels; closely comparable in product category, customer base, and B2B export model.
- Kaemingk (Edelman): Dutch-based seasonal decor and home accessories supplier to European department stores and specialty retailers; closely comparable in Christmas/seasonal decor manufacturing and B2B export distribution model.
Regional players
- Good Earth: India-based premium home decor and lifestyle brand manufacturing artisanal, design-forward decor and lighting; comparable product aesthetic and craft-based positioning though primarily serving the Indian domestic market.
- Nappa Dori: India-based luxury leather and lifestyle brand exporting handcrafted home and lifestyle goods to global boutiques; comparable in artisan craft, export orientation, and luxury retail channel presence.
- Address Home: India-based premium home fashion brand with decor, lighting, and gifting products; comparable in artisan positioning and Christmas/seasonal decor product line, primarily serving the Indian retail market.
- Pure Home + Living: Indian home decor and lighting retailer/brand curating artisanal and design-driven decor; comparable in product mix (lighting, tabletop, home accents) though focused on the domestic Indian consumer rather than export.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Inmark social profiles
Digital presenceInmark compliance and trust
Trust signalCompliance3 records
Inmark financial estimates
Financial estimateRevenue estimate
Valuation estimate
Inmark leadership team
Management profileNumber of profiles
Profiles2 records
Inmark funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Inmark M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Inmark
What does Inmark do?
Inmark is a manufacturer and exporter of handmade paper products, paper lighting (lamps, origami lampshades, paper star lights), Christmas decorations, and home decor items. The company designs and produces these goods in its factories in Greater Noida, India, and sells them on a wholesale basis to international luxury retailers, importers, and wholesalers. It also operates FIG Living, an e-commerce sub-brand for lighting and home decor launched in 2024.
Is Inmark a public or private company?
Inmark is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Inmark founded?
Inmark was founded in 1995. It employs 101 to 250 people.
Where is Inmark based?
Inmark is headquartered in Noida, India, in the Asia region.
How does Inmark make money?
Four revenue lines are on record. Export of Handmade Paper Products are the primary driver. The others are paper Lighting Products, christmas Decor Products and home Decor Export.
Who are Inmark's main competitors?
Broad incumbents on record are Asian Paints (Home Solutions / Décor) and Edinburgh Weavers / Trimco Group. Direct peers are Paper Collective, Bungalow Denmark, Hester & Cook and Kaemingk (Edelman). Regional players are Good Earth, Nappa Dori, Address Home and Pure Home + Living.
Does Inmark have an API?
No public API is recorded for Inmark.
What industry is Inmark in?
Inmark's product category is Handmade Paper Lighting and Decor Manufacturing. Its primary akta.pro industry code is BPAFAMAL, Custom Printing & Decoration Services (Screen Print, Embroidery, Laser), with a secondary code of MPAJALAD, Large-Format & Specialty Printing (Signage, Posters, Displays). Its NAICS code is 3231.