American Allied Health

What American Allied Health does

American Allied Health (AAH) is a privately held, for-profit national certification and registration organization founded in 2005 by Joshua Anderson and headquartered in Lowell, Arkansas. AAH delivers fully online national certification exams across 13 allied health disciplines — including EKG Technician, Limited Licensed Radiology Technologist, Medical Assistant (RMA), Medical Coder and Biller, Pharmacy Technician, Phlebotomy Technician, Surgical Technician, Patient Care Technician, Physical Therapy Aide, Optometric Assistant, and Veterinary Assistant — serving 30,000+ certified members through 500+ affiliated institutional testing partners across all 50 U.S. states.

The core platform is a web-based Computer-Based Testing (CBT) system with SSL-encrypted data transmission and Challenge Handshake Authentication Protocol (CHAP) user authentication, supported by a Partner Portal for institutional credentialing management. Product surface includes free topical study guides, unlimited free practice exams, one free retake per registration (no cool-off period), instant same-day exam results and downloadable certification documentation, a $39 Premium Study Guide delivered via an in-platform Learning Management System, 12+ online continuing education courses, an online employer verification registry, and a reciprocity/transfer pathway for non-AAH certifications. CMS Meaningful Use compliance for the Medical Assistant certification and approval by multiple U.S. State Departments of Education as an industry-recognized CTE credential underpin institutional adoption.

AAH monetizes through one-time certification exam registration fees, $39 Premium Study Guide add-ons, annual renewal subscription fees (requiring 5 CE credits per year), per-course CE fees, reciprocity/transfer fees, and institutional Partner Portal services. Reported pricing has been held flat since the company's 2005 founding. The customer base spans CTE high school students, college and university students, healthcare systems and hospitals, state departments of education, individual allied health professionals seeking workforce entry or career change, and international training programs — accessed via a product-led, self-serve GTM motion with institutional channel amplification through the partner network and alignment with Perkins federal funding for CTE programs.

Name

American Allied Health

Legal name

American Allied Health, Inc.

Website

https://americanalliedhealth.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

American Allied Health provides fully online national certification exams and continuing education for 13 allied health disciplines. Founded in 2005 in Lowell, Arkansas, it serves 30,000+ members and 500+ institutional partners across all 50 U.S. states.

Ownership category

akta.pro rank

Product category

Healthcare Certification Services

NAICS

Technical and Trade Schools (6115), Educational Services (611), All Other Schools and Instruction (61169)

SIC

Services-Educational Services (8200)

akta.pro industry

PRIMARYEDANAIAB

Nursing & Allied Health Certification Prep (CNA, EMT/Paramedic, Radiology, Sonography, PT/OT)

Education/Tutoring & Test Preparation/Professional Certification & Licensure Exam Prep

SECONDARYEDAFADAG

Certification & Licensing Exam Management Platforms

Education/Education Technology (EdTech) & Digital Learning/Assessment, Testing, Proctoring & Credentialing Platforms

Keywords

• Allied health certification
• Online certification exams
• Continuing education courses
• Healthcare workforce credentialing
• Certification testing platform

Headquarters

HQ city

Lowell

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Certification Exam Registration Fees: One-time fees charged to individual candidates for registering to take national certification exams across 13 allied health disciplines. Each registration includes free study guides, practice exams, and one free retake.
2. Premium Study Guide Sales: Sale of premium study guides ($39 each) for exam preparation, organized via an online Learning Management System (LMS) within member accounts. educators can purchase codes in bulk for students.
3. Annual Certification Renewal Fees: Annual renewal fees for maintaining active certification status, requiring 5 continuing education (CE) credits per year. Renewal is processed online.
4. Online Continuing Education (CE) Course Fees: Per-course fees for online CE credits, which can be applied toward annual certification renewal. Available to both AAH-certified professionals and non-certified individuals.
5. Reciprocity/Transfer Certification Fees: Fees for professionals certified by other agencies to transfer or reciprocity onto AAH's national registry, offering the same credentials and member benefits.
6. Partner Portal / Institutional Testing Services: Institutions (schools, healthcare systems, state agencies) pay for exam registrations and management access via the partner portal, enabling bulk student/employee certification at scale.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels8 records

Core offering

American Allied Health provides online national certification exams, annual renewal services, and continuing education courses across 13 allied health disciplines (EKG, phlebotomy, medical assisting, pharmacy technician, surgical tech, etc.). The platform enables individual professionals to register, study, take exams, and receive same-day certification entirely online, while a dedicated Partner Portal allows institutional customers (schools, healthcare systems, state agencies) to register students/employees, schedule exams, and track results at scale.

Product overview

American Allied Health (AAH) offers a unified platform of online national certification exams and continuing education for allied health professionals. The core offering consists of 13 nationally recognized certification exams — EKG Technician (CET), Limited Licensed Radiology Technologist (CLLRT), Medical Admin Assistant (CMAA), Medical Assistant RMA(AAH), Medical Coder and Biller (CMCB), Medical Coding and Billing Specialist (MCBS), Optometric Assistant (ROA), Patient Care Technician (CPCT), Pharmacy Technician (CPhT), Phlebotomy Technician (CPT(AAH)), Physical Therapy Aide (CPTA), Nationally Registered Surgical Technician (NRST), and Veterinary Assistant (CVA) — supported by free topical study guides, unlimited free practice exams, and one free exam retake per registration. Paid Premium Study Guides are available as an add-on ($39 each) via an in-platform Learning Management System. The platform also includes a Partner Portal enabling schools and employers to manage student/employee certification, online CE courses for renewal, instant employer verification, and renewal/reciprocity services. All certifications are 100% online with immediate results, board-approved, and nationally recognized.

Differentiator

Problem solved

Functional benefit

Products and services

• EKG Technician Certification (CET) National online certification exam for EKG technicians validating skills in electrocardiogram testing, patient preparation, equipment operation, data analysis, and Holter monitoring.
• Limited Licensed Radiology Technologist Certification (CLLRT) National online certification for limited licensed radiology technologists covering radiographic imaging, patient interaction, equipment operation, image processing, and radiation safety protocols.
• Medical Admin Assistant Certification (CMAA) National online certification validating administrative skills including patient scheduling, medical records management, billing, insurance processing, and office coordination in healthcare settings.
• Medical Assistant Certification - Registered Medical Assistant (RMA(AAH)) National online certification for medical assistants covering clinical and administrative tasks including patient care, clinical procedures, medication administration, medical records, and CMS Meaningful Use compliance.
• Medical Coder and Biller Certification (CMCB) National certification emphasizing diagnosis and procedure coding and financial billing for inpatient settings, covering ICD-10, CPT, HCPCS coding systems and the full medical revenue cycle.
• Medical Coding and Billing Specialist Certification (MCBS) National certification focusing on coding accuracy and compliance for outpatient settings with specialty codes, covering ICD-10, CPT, HCPCS and emphasizing coding error prevention and audit practices.
• Optometric Assistant Certification (ROA) National online certification for optometric assistants supporting eye care professionals with patient preparation, vision testing assistance, and administrative tasks in optometric settings.
• Patient Care Technician Certification (CPCT) National certification validating skills in patient care including vital sign monitoring, mobility assistance, lab specimen collection, basic treatment administration, and patient record management.
• Pharmacy Technician Certification (CPhT) National online certification for pharmacy technicians covering medication inventory management, prescription processing, dose preparation, patient records, and insurance claims handling.
• Phlebotomy Technician Certification (CPT(AAH)) National online certification validating proficiency in venipuncture, patient interaction, specimen handling, and equipment maintenance for blood collection in healthcare and diagnostic laboratory settings.
• Physical Therapy Aide Certification (CPTA) National certification for physical therapy aides covering organizational tasks, patient interaction, treatment area preparation, mobility assistance, and clerical duties in rehabilitation settings.
• Nationally Registered Surgical Technician Certification (NRST) National certification for surgical technicians covering operating room preparation, instrument sterilization, surgical assistance, patient transfer, and post-operative procedures.
• Veterinary Assistant Certification (CVA) National online certification for veterinary assistants covering animal care, clinical assistance, client communication, administrative support, and equipment sterilization in animal healthcare settings.
• Online Continuing Education (CE) Courses Self-paced online CE courses for certification renewal, covering 12+ topics including obstetrics, mental health, infection control, EKG recognition, PPE, veterinary terminology, and vital signs. Available for both AAH-certified and non-certified individuals.
• Premium Study Guides Paid premium study guides organized via an online Learning Management System (LMS) within member accounts, providing detailed notes and structured content coverage across each competency area. Six guides available covering core exam topics; priced at $39 each.
• Partner Portal Online portal for affiliated testing partners (educators, employers, healthcare systems) to register students, schedule exams, track progress, access real-time exam reporting, and manage payments. Includes a free teacher account feature.
• Online Employer Verification Instant online verification system allowing employers to confirm an individual's AAH certification status in real time.
• Certification Renewal & Reciprocity Online renewal services including continuing education tracking and reciprocity options allowing professionals previously certified by other agencies to transfer to AAH's national registry.

Quantifiable outcome

• 30,000+ allied health professionals certified and registered through AAH
• +3 more outcomes

Named customers10 records

Segments7 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Partnerships

14 partnerships are on record, tiered core, minor and major.

• ElseviercoreStrategic or Co-development PartnerElsevier, a leading provider of health science educational content, features AAH certifications in its textbooks and digital resources for health science CTE programs, driving organic awareness and adoption among faculty and students nationwide.
• iCEVcoreStrategic or Co-development PartneriCEV, a leading CTE (Career and Technical Education) platform, has an official alignment with AAH, offering AAH certifications as part of its certification alignment library. The partnership provides career pathway tools for educators and students.
• HartmanminorStrategic or Co-development PartnerHartman Publishing is listed as a publishing and resource partner featuring AAH-aligned content in health science educational materials.
• PearsoncoreStrategic or Co-development PartnerAmerican Allied Health announced an official alignment with Pearson, a leading provider of health science educational content, continuing to strengthen allied health support through Pearson's official alignment program. Blog announcement dated April 9, 2026.
• NCHSE (National Consortium for Health Science Education)coreGTM or Marketing PartnerNCHSE, the National Consortium for Health Science Education, partners with AAH on conferences, webinars, and educator resources. AAH exhibits at NCHSE's annual National Health Science Conference and co-hosts webinars on allied healthcare career pathways for educators. NCHSE's Health Science Consortium logo appears on AAH's partner page.
• Adena HealthminorChannel Partner/ Reseller/ DistributorAdena Health is a healthcare system that serves as a testing partner, using AAH's online certification platform to credential its workforce.
• Baylor Scott & White HealthminorChannel Partner/ Reseller/ DistributorBaylor Scott & White Health, one of the largest health systems in the U.S., is a testing partner using AAH certifications for employee credentialing.
• Chesterfield County Public SchoolsminorChannel Partner/ Reseller/ DistributorPublic school district in Virginia using AAH to expand CTE health science programs and offer work-ready certifications to students. Chesterfield County Public Schools has provided a testimonial endorsement of AAH.
• Holyoke Community CollegeminorChannel Partner/ Reseller/ DistributorHolyoke Community College in Massachusetts is an educational testing partner offering AAH national certifications to its students.
• Virginia Department of EducationmajorChannel Partner/ Reseller/ DistributorThe Virginia Department of Education officially recognizes AAH certifications as approved CTE credentials and has partnered with AAH to enable Virginia schools to use state-approved certifications aligned with Perkins funding.
• University of ArkansasminorChannel Partner/ Reseller/ DistributorThe University of Arkansas is an educational testing partner offering AAH certifications to its students pursuing allied health careers.
• Texas Education AgencymajorChannel Partner/ Reseller/ DistributorThe Texas Education Agency officially recognizes AAH certifications as approved industry-based CTE credentials, enabling Texas schools to offer AAH certifications as part of their career and technical education programs.
• Del Mar CollegeminorChannel Partner/ Reseller/ DistributorDel Mar College in Texas is a community college testing partner offering AAH national certifications to its students.
• Pea Ridge School DistrictminorChannel Partner/ Reseller/ DistributorPea Ridge School District in Arkansas partnered with AAH to expand its programs of study and offer work-ready certifications. The district has provided a testimonial endorsement of AAH.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Others

• iCEV: iCEV is a leading CTE curriculum and certification alignment platform that bundles multiple certification bodies (including AAH) for educators. It is both a strategic partner and an ecosystem player that can shift which credentialing agencies gain CTE adoption.

Broad incumbents

• Prometric: Prometric operates a global network of secure testing centers and delivers computer-based certification exams for many healthcare credentialing bodies, representing both an alternative delivery infrastructure and a potential competitor for AAH's online-only delivery model.
• Assessment Technologies Institute (ATI): ATI (a part of Ascend Learning) provides allied health testing, certification preparation, and educational assessments to nursing and health science programs, competing with AAH for institutional CTE and healthcare employer credentialing spend.
• National Board for Respiratory Care (NBRC): NBRC is a long-established allied health certification organization that, while focused on respiratory therapy, sits in the same credentialing category and competes for institutional mindshare among healthcare workforce credentialing budgets.

Direct peers

• National Center for Competency Testing (NCCT): NCCT provides national certification exams for medical assistants, phlebotomists, EKG technicians, and surgical technicians, competing head-to-head with AAH for both individual candidates and institutional CTE/healthcare system contracts.
• Pharmacy Technician Certification Board (PTCB): PTCB is the dominant credentialing body for pharmacy technicians (CPhT), which is one of AAH's 13 certification offerings. PTCB sets the de facto employer standard and competes directly with AAH's CPhT certification for pharmacy technician candidates.
• American Registry of Radiologic Technologists (ARRT): ARRT is the leading credentialing body for radiologic technologists, including limited-licensed radiology technologists — one of AAH's core certifications (CLLRT). ARRT sets the dominant employer standard for radiology roles.
• National Healthcareer Association (NHA): NHA is the largest U.S. allied health certification body, offering nationally recognized credentials across pharmacy tech, medical assistant, EKG, phlebotomy, and patient care tech — directly overlapping AAH's core certification portfolio and customer base (CTE students, healthcare employers).
• American Medical Certification Association (AMCA): AMCA offers online national certifications for medical assistants, EKG technicians, phlebotomy technicians, and other allied health roles — directly overlapping AAH's product line and serving the same CTE/healthcare employer segments.

Emerging players

• MedCA (Medical Career Assessments): MedCA provides online national certifications for medical assistants, phlebotomists, EKG technicians, and other allied health roles — an emerging online-first competitor with similar product breadth and a comparable self-serve e-commerce model to AAH.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/americanalliedh

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about American Allied Health