Boulevard
Boulevard is a privately held investment banking and private investment firm based in Royal Oak, Michigan, founded in 2016 with 51-100 employees, serving middle-market clients through advisory and principal capital activities.
- Company typePrivate
- Founded2016
- HeadquartersRoyal Oak, United States
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Boulevard does
Boulevard is a privately held investment banking and private investment firm headquartered in Royal Oak, Michigan, founded in 2016 and operating with a 51-100 employee organization. The firm operates in the middle-market financial services sector, providing advisory and principal investment services, though the specific transaction verticals (M&A advisory, capital raising, direct lending, private equity, etc.) are not documented in the source material.
The firm's core offering consists of two interrelated lines of business: investment banking services (typically including sell-side and buy-side advisory, valuation, and capital-raising work for middle-market companies and sponsors) and private investment activities (principal capital deployment, either directly or alongside clients). No technology platform, proprietary deal-sourcing infrastructure, or differentiated product architecture is described in the source data.
Boulevard's business model is expected to derive revenue from a mix of advisory retainers and success-based transaction fees, plus investment returns from principal capital, consistent with the dual investment banking / private investment profile stated in its firmographic data. Customer segments are not enumerated in the source material, but the firm's size and location suggest a regional or lower-middle-market client base, potentially spanning industrial, business services, or consumer sectors. The website (boulevardusa.com) was inaccessible at the time of source collection (CAPTCHA verification page only), so no additional product, pricing, or client disclosure could be verified.
Boulevard firmographics
Firmographics- Name
- Boulevard
- Website
- https://boulevardusa.com
- Company type
- Private
- Founded year
- 2016
- Headcount range
- 51–100 employees
- Short description
- Boulevard is a privately held investment banking and private investment firm based in Royal Oak, Michigan, founded in 2016 with 51-100 employees, serving middle-market clients through advisory and principal capital activities.
- Ownership category
- akta.pro rank
Boulevard industry classification
Industry- Product category
- Investment Banking
- NAICS
- Other Financial Investment Activities (5239), Miscellaneous Intermediation (52391)
- SIC
- Investors, Nec (6799)
- akta.pro primary industry
- Main Street Business Brokerage (SMB/Owner-Operated) (FSAEAIAA)
Keywords
Where Boulevard is headquartered
LocationHeadquarters
- HQ city
- Royal Oak
- HQ country
- United States
- HQ region
- North America
Markets served
Boulevard business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Boulevard product offering
Product offeringCore offering
Boulevard is an investment banking and private investment firm based in Royal Oak, United States. The firm provides investment banking services and conducts private investment activities for its clients, operating as a private, for-profit entity founded in 2016 with 51-100 employees.
Differentiator
Problem solved
Functional benefit
Companies that use Boulevard
Customer profileIdeal customer profiles1 record
Boulevard technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Boulevard partnerships and signals
Strategic signalRecent moves1 record
Expansion highlights2 records
Boulevard competitors and assessment
Company assessmentRegional players
- Plante Moran Corporate Finance: Detroit-area advisory arm providing M&A and transaction services to private businesses. Comparable regional positioning and lower-middle-market client base.
- Huron Capital: Detroit-based private equity firm investing in lower-middle-market companies. Comparable as a fellow Detroit-based, principal-investing firm serving similar industrial and business-services portfolio companies.
Direct peers
- Cascade Partners: Detroit-area boutique investment bank focused on middle-market M&A advisory. Highly comparable to Boulevard in geography, scale, and lower-middle-market advisory positioning.
- Livingstone Partners: Global mid-market M&A advisor serving founders, corporates, and PE firms. Comparable boutique scale and lower-middle-market deal orientation.
- Brown Gibbons Lang & Company: Middle-market investment bank specializing in M&A advisory and private capital raising. Closely mirrors Boulevard's stated focus on investment banking for private businesses.
- Stout: Mid-market advisory firm with a Detroit presence offering M&A, valuation, and special situations services. Comparable in its blend of advisory services and similar client-segment focus.
- TM Capital: Boutique middle-market investment bank providing M&A and capital raising advisory. Directly comparable in business model and target-client profile to Boulevard.
Broad incumbents
- Houlihan Lokey: Large global investment bank with strong mid-market M&A, capital markets, and financial restructuring practices. Represents the scaled competitor Boulevard operates against in the same lower-middle-market segment.
- Lincoln International: Global mid-market investment bank with M&A, capital advisory, and valuation services. Overlaps with Boulevard on lower-middle-market advisory mandates.
Others
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks6 records
Key highlights5 records
Customer concentration
Boulevard social profiles
Digital presenceBoulevard financial estimates
Financial estimateRevenue estimate
Valuation estimate
Boulevard leadership team
Management profileNumber of profiles
Boulevard funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Boulevard M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Boulevard
What does Boulevard do?
Boulevard is an investment banking and private investment firm based in Royal Oak, United States. The firm provides investment banking services and conducts private investment activities for its clients, operating as a private, for-profit entity founded in 2016 with 51-100 employees.
When was Boulevard founded?
Boulevard was founded in 2016. It employs 51 to 100 people.
Where is Boulevard based?
Boulevard is headquartered in Royal Oak, United States, in the North America region.
Who are Boulevard's main competitors?
Regional players on record are Plante Moran Corporate Finance and Huron Capital. Direct peers are Cascade Partners, Livingstone Partners, Brown Gibbons Lang & Company, Stout and TM Capital. Broad incumbents are Houlihan Lokey and Lincoln International. KeyBanc Capital Markets is listed as an others.
Does Boulevard have an API?
No public API is recorded for Boulevard.
What industry is Boulevard in?
Boulevard's product category is Investment Banking. Its primary akta.pro industry code is FSAEAIAA, Main Street Business Brokerage (SMB/Owner-Operated). Its NAICS code is 5239 and its SIC code is 6799.