Eyenovation Multimedia

What Eyenovation Multimedia does

Eyenovation Multimedia is a private, boutique creative agency founded in 2004 and headquartered in the Los Angeles / La Verne, California area, with an operating headcount of 1–10 employees. The firm provides project-based graphic design, art direction, illustration, brand identity, and social-strategy services, with a stated specialization in action-sport, motorsports, and lifestyle brands. Marquee clients disclosed in the input include Toyota/Lexus (Lexus Racing), Oakley, CrowdStrike Racing, Pirelli, AWS, SRO America (GT World Challenge America), NASCAR, Red Bull KTM, Superkarts! USA, BRM Chronographes, OnCore Audio, Function and Form, Alpha Wheels, and the Steve McQueen Car Show (Boys Republic).

The agency's underlying technology stack, as disclosed in the input, is anchored on Adobe Illustrator for vector illustration and artwork production (e.g., the GT World Challenge America poster series). No proprietary platform, SaaS product, or app is offered; service delivery is studio-style, with documented methodology references to a "Decide-Discover-Develop-Deliver" framework. The firm operates a "Let's Talk" direct engagement model — quote-based, project-by-project, with no public pricing — and supports a small ecommerce store on Big Cartel for branded merchandise.

Monetization is professional services revenue billed per engagement, sold directly via the agency's portfolio website and Instagram presence. There are no funding rounds, subsidiaries, parent companies, or M&A activity disclosed. Documented partnerships are limited to a 2025 co-delivery engagement with MKTG Agency on Lexus Racing assets and a 2014 collaboration with Oakley's internal design team on the Oakley Dream Build SEMA project. Geographic operations are confined to the United States (Los Angeles / Beverly Hills / La Verne references) with no international footprint disclosed.

Name

Eyenovation Multimedia

Legal name

Eyenovation Multimedia

Website

https://eyenovation.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

1–10 employees

Short description

Eyenovation Multimedia is a 1–10-person boutique creative agency founded in 2004 in the Los Angeles area, providing graphic design, art direction, illustration, and branding services to motorsports, action-sport, and lifestyle brands including Oakley, Toyota/Lexus, and CrowdStrike Racing.

Ownership category

akta.pro rank

Product category

Creative Design Services

NAICS

Graphic Design Services (54143)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Integrated Full-Service Creative Agencies (MPAAAAAA)

akta.pro secondary industries

Activation/Experiential Creative Agencies (MPAAAAAO), Graphic Design & Visual Content Production (BPAFAIAC)

Keywords

• Graphic design services
• Brand identity design
• Art direction agency
• Motorsports creative agency
• Visual branding solutions

Headquarters

HQ city

La Verne

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Design and Creative Services: Project-based professional services for design, art direction, branding, and visual identity work. Services include graphic design, illustration, brand design, corporate identity, social strategy, and art direction for print, digital, and social media.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Eyenovation Multimedia is a boutique creative agency that delivers graphic design, art direction, brand identity, and visual solutions for action sport, lifestyle, and motorsports brands. Services span print, digital, and social media creative, including logos, corporate identity systems, event posters, team uniforms, race-day activation collateral, and social strategy. The agency operates as a project-based professional services studio led by Creative Director Chris Ortenburger.

Product overview

Eyenovation Multimedia is a boutique creative agency specializing in design and creative direction for action sport and lifestyle brands. The core offering encompasses graphic design, art direction, branding, and visual solutions. The portfolio includes design services, illustrated event campaigns (GT World Challenge America Posters, Lexus Racing Posters), motorsports team apparel (NASCAR Uniforms, Red Bull KTM Team Uniforms), brand identity work (Alpha Wheels, Function and Form, BRM Chronographes, OnCore Audio), and event branding (Steve McQueen Car Show, CrowdStrike Racing). Additional services include social media strategy and outdoor activation campaigns.

Differentiator

Problem solved

Functional benefit

Products and services

• Design Services

Quantifiable outcome

• 20+ years of creative partnership with Superkarts! USA (2005-2025)
• +1 more outcomes

Named customers12 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered minor.

• MKTG AgencyminorStrategic or Co-development Partner · 1 January 2025Collaborated with MKTG Agency on Lexus Racing commissioned illustrations and event posters for the IMSA racing calendar. MKTG Agency appears to be a marketing/activation agency working alongside Eyenovation on the project.
• Oakley Internal Design TeamminorStrategic or Co-development Partner · 1 January 2014Collaborated with Oakley's internal design team on the Oakley Dream Build SEMA Show concept vehicle project. Worked with Oakley's communication team on social strategy development.

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• R/GA: Global digital creative agency with deep sports, lifestyle and brand experience practices. Competes for the same enterprise creative mandates from brands like Oakley, Toyota and major sports properties that Eyenovation serves.
• Wieden+Kennedy: Independent global creative agency with longstanding Nike and action-sport heritage. Represents the larger incumbent model competing for sports lifestyle brand creative budgets alongside boutique specialists.
• Droga5: Independent creative agency with premium brand work across sport, lifestyle and technology. Represents the larger incumbent competing for the same enterprise creative engagements Eyenovation's clients put into market.
• The Mill: Global creative production and experience studio serving major brands with design, content and experiential capabilities. Overlaps with Eyenovation's illustration, art direction and brand activation work at enterprise scale.
• Anomaly: Independent creative agency with strong sports, lifestyle and motorsports-adjacent client work. Competes for the same enterprise brand creative mandates Eyenovation targets, with broader integrated capabilities.
• Pentagram: Iconic multi-partner design firm offering graphic design, identity and brand strategy services across many verticals. While much larger and broader than Eyenovation, it competes for the same enterprise brand identity and graphic design briefs.

Direct peers

• Buck: Independent creative studio producing design, motion and brand work for sports, lifestyle and entertainment brands. Closely comparable in boutique scale and creative-driven production model, often serving enterprise marketing teams.
• MKTG: Experiential and activation marketing agency explicitly named as a collaborative partner of Eyenovation on the Lexus Racing engagement. Operates in the same event activation and brand experience space with overlapping sports and lifestyle clients.
• Studio Number One: LA-based creative and design studio specializing in brand identity, illustration and cultural brand work. Comparable in scale and creative-driven approach, with similar overlap in lifestyle and cultural brand portfolios.
• B-Reel: Independent creative studio producing interactive experiences, design and branded content for lifestyle and sports brands. Closely mirrors Eyenovation's boutique, craft-driven creative production model for premium consumer brands.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/eyenovation
• Xx.com/eyenovation

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Eyenovation Multimedia