Daniels Trading
- Company typePublic
- Founded1924
- HeadquartersChicago, United States
- Headcount101–250
- GTM typeB2C
- OfferingServices
What Daniels Trading does
Daniels Trading is a financial services firm based in Chicago, founded in 1995, with 101-250 employees. The danielstrading.com domain redirects to StoneX Futures (futures.stonex.com), indicating that Daniels Trading operates as a retail-facing brand within StoneX Group Inc.'s FCM division. StoneX Group Inc. (NASDAQ: SNEX), founded in 1924, is a $2B+ market-cap, $6B+ AUM diversified financial services firm with 4,000+ employees globally, and one of the world's largest non-bank Futures Commission Merchants.
Under the StoneX Financial Inc. (FCM Division) umbrella, the business provides futures and options on futures clearing and execution services across more than 40 global commodity exchanges in 180 countries, serving 400,000+ active retail clients and 54,000+ commercial and institutional clients. The core product is the proprietary StoneX Futures platform, supplemented by access to 25+ third-party platforms including TradingView (60M+ users) and MetaTrader 5. The offering spans equity indices, metals, energies, crypto, interest rates, agriculture, livestock, and FX, with micro contracts available at 1/10th standard size.
The business model is transaction-based: the company earns futures commissions on every trade cleared. Retail clients are segmented into a Standard account (self-directed, competitive fixed-rate, no software fees) and a Premium account (customized pricing, dedicated broker support, education). Commercial and institutional clients receive high-touch service, end-to-end clearing, and risk management. The GTM motion is a hybrid of self-serve online application (portal.stonex.com) for Standard accounts and consultative inside-sales for Premium and institutional relationships, with distribution amplified by TradingView and MetaTrader 5 platform integrations.
Daniels Trading firmographics
Firmographics- Name
- Daniels Trading
- Legal name
- StoneX Group Inc.
- Website
- https://danielstrading.com
- Company type
- Public
- Founded year
- 1924
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
Daniels Trading industry classification
Industry- Product category
- Futures Brokerage
- NAICS
- Commodity Contracts Intermediation (52316), Securities and Commodity Contracts Intermediation and Brokerage (5231)
- SIC
- Commodity Contracts Brokers & Dealers (6221)
- akta.pro primary industry
- Clearing Broker / Carrying Broker (FCM & Clearing) (FSAEACAF)
- akta.pro secondary industries
- Derivatives & Futures Brokerage (FSAEACAL), Equity Index & Futures Derivatives (FSACADAF), Interest Rate Futures & Options Exchanges (FSAFABAB)
Keywords
Where Daniels Trading is headquartered
LocationHeadquarters
- HQ city
- Chicago
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Daniels Trading business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Futures Commission (FCM Services): StoneX Financial Inc (FCM Division) earns commissions from futures and options on futures trading executed through their platforms. They are one of the world's largest non-bank Futures Commission Merchants (FCMs).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Standard Account - Competitive fixed rate for self-directed traders |
| Transaction based/ take rate | Pay-as-you-go | Premium Account - Customized pricing based on service level |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels4 records
Daniels Trading product offering
Product offeringCore offering
Daniels Trading is a Chicago-based futures brokerage that provides retail and professional traders access to global futures, options, micro futures, and forex markets. The firm delivers trade execution, clearing, and position management through StoneX-affiliated platforms (StoneX One, StoneX Futures Plus, and StoneX Pro) and supports clients with educational resources, market news, and multi-asset consolidated reporting.
Product overview
StoneX offers a multi-platform futures trading ecosystem built around the proprietary StoneX Futures platform, combined with access to third-party platforms TradingView and MetaTrader 5. The company provides two service levels through Standard and Premium account types, with Micro Futures contracts enabling reduced-risk market participation. StoneX connects clients to over 40 global commodity exchanges for trading futures, options on futures, and micro contracts across equity indices, metals, energies, crypto, interest rates, agriculture, and livestock markets.
Differentiator
Problem solved
Functional benefit
Brands
- StoneX Futures: Flagship futures trading platform offering advanced trading capabilities, access to wide range of markets, cutting-edge trading tools, and expert resources.
- StoneX Standard
- StoneX Premium
Products and services
- Futures Trading Execution and clearing access to global futures markets for retail and professional traders across major asset classes including commodities, equity indices, interest rates, and currencies.
- Options Trading Futures options trading service enabling clients to implement hedging, income, and speculative strategies across supported derivatives markets.
- Micro Futures Trading Smaller-sized futures contracts that allow individual traders to gain futures market exposure with reduced capital requirements and risk.
- Forex Trading Spot FX trading service offering access to more than 30 currency pairs through integrated platform infrastructure.
- StoneX One Platform Free multi-asset trading platform for active traders, offering advanced charting, simulated trading, strategy automation, and real-time market news across futures, options, micro futures, and forex.
- StoneX Futures Plus Premium downloadable desktop platform for active futures and options traders, featuring customizable workspaces, advanced charts, options analytics, micro futures support, and trade automation capabilities.
- StoneX Pro Platform Professional-tier platform designed for active multi-asset traders, offering consolidated cross-broker and cross-asset reporting, advanced analytics, Excel integration, and API connectivity for automated strategies.
- Futures Plus Simulated Trading Simulated trading environment bundled with the Futures Plus platform that allows traders to practice futures and options strategies risk-free before deploying capital.
- Trade Navigator (by TradingTools) Supported third-party trading platform with 100+ indicators, customizable workspaces, options analytics, and strategy automation, available through Daniels Trading's broker integration.
- Daniels Trading Resource Center Trader education and research content library providing platform tutorials, market news, and trading-strategy resources to support active futures and options traders.
Companies that use Daniels Trading
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles2 records
Daniels Trading technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature4 records
Daniels Trading partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered minor and core.
- Forex.comminorAffiliate company providing forex trading services. StoneX clients can access Forex.com for trading 80 FX pairs with spreads as low as 0.0 and low commissions.
- StoneX OneminorAffiliate platform for commission-free trades in stocks, ETFs, options, and mutual funds across multiple accounts on a single platform.
- TradingViewcoreStrategic platform integration allowing StoneX clients to trade futures on TradingView's charting platform and social network used by 60M+ traders worldwide.
- MetaTrader 5corePlatform integration offering tools for comprehensive price analysis, algorithmic trading applications, and copy trading functionality.
- CME GroupcoreProvider of Bitcoin Futures and Ether Futures products traded on CME Group markets.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
Daniels Trading competitors and assessment
Company assessmentDirect peers
- Tradovate: Tradovate is a cloud-native futures broker and trading platform that combines clearing services with modern web and mobile trading apps. It directly competes with StoneX Futures on platform UX, automated trading support, and commission-based retail futures brokerage for active traders.
- AMP Futures: AMP Futures is a discount futures broker offering clearing, low commissions, and access to multiple platforms including NinjaTrader and Sierra Chart. Comparable to StoneX/Daniels Trading as a multi-platform, commission-driven FCM focused on self-directed retail futures traders.
- Optimus Futures: Optimus Futures is a mid-sized futures commission merchant offering execution and clearing across multiple exchanges with tiered service and platform integrations. It is comparable to Daniels Trading/StoneX as a focused futures broker serving active retail and small institutional clients across global commodity exchanges.
- NinjaTrader: NinjaTrader provides a futures trading platform and brokerage services aimed at active retail and semi-professional futures traders, with deep integration into CME, CBOT, and COMEX markets. It competes head-to-head with StoneX Futures on platform technology, commission pricing, and algorithmic trading features for self-directed futures traders.
- R.J. O'Brien (RJO): R.J. O'Brien is one of the largest non-bank FCMs in the United States, providing clearing and execution services across global futures exchanges to commercial, institutional, and retail clients. It is a direct peer to StoneX/Daniels Trading as a large non-bank FCM with multi-asset, multi-exchange access and tiered client service models.
- Interactive Brokers: Interactive Brokers is a leading global multi-asset broker offering futures, options, equities, FX, and bonds to retail and institutional clients through the IBKR desktop, mobile, and Client Portal platforms. It is one of the largest non-bank FCMs and is the most direct competitor to StoneX/Daniels Trading in retail and institutional futures brokerage, with comparable exchange access and tiered pricing models.
Emerging players
- Coinbase: Coinbase is a leading US-regulated crypto exchange and a partner of StoneX for crypto futures products, but is also an emerging competitor in retail crypto derivatives. Comparable because it sits at the intersection of regulated brokerage and crypto asset exposure, the same area where StoneX/Daniels Trading is expanding via CME Bitcoin and Ether futures.
Broad incumbents
- E*TRADE (Morgan Stanley): E*TRADE, now part of Morgan Stanley, is a broad incumbent retail brokerage offering futures, equities, options, and managed accounts through its Power E*TRADE platform. Comparable as a multi-product retail broker with futures capability serving a similar self-directed trader segment, though embedded within a much larger full-service offering.
- CME Group: CME Group is the world's largest derivatives exchange operator, offering futures and options on futures across interest rates, equities, FX, commodities, and crypto. While not a direct competitor (CME operates the venue, StoneX is an FCM intermediary), CME is a key partner and adjacent incumbent that defines the market structure in which Daniels Trading competes.
- Charles Schwab: Charles Schwab is a major incumbent retail brokerage offering equities, ETFs, options, mutual funds, and futures through its thinkorswim platform. Comparable as a broader retail broker with futures capability, though Schwab offers futures as one segment within a much wider product set, unlike the futures-focused StoneX/Daniels Trading model.
Market position
Strengths1 record
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Daniels Trading social profiles
Digital presenceDaniels Trading compliance and trust
Trust signalCompliance1 record
Daniels Trading financial estimates
Financial estimateRevenue estimate
Valuation estimate
Daniels Trading leadership team
Management profileNumber of profiles
Profiles2 records
Daniels Trading subsidiaries and ownership
Company hierarchySubsidiaries3 records
Daniels Trading funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Daniels Trading M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Daniels Trading
What does Daniels Trading do?
Daniels Trading is a Chicago-based futures brokerage that provides retail and professional traders access to global futures, options, micro futures, and forex markets. The firm delivers trade execution, clearing, and position management through StoneX-affiliated platforms (StoneX One, StoneX Futures Plus, and StoneX Pro) and supports clients with educational resources, market news, and multi-asset consolidated reporting.
Is Daniels Trading a public or private company?
Daniels Trading is a public company. It is classified as corporate owned and is currently operating.
When was Daniels Trading founded?
Daniels Trading was founded in 1924. It employs 101 to 250 people.
Where is Daniels Trading based?
Daniels Trading is headquartered in Chicago, United States, in the North America region.
How does Daniels Trading make money?
One revenue line is on record: futures Commission (FCM Services).
Who are Daniels Trading's main competitors?
Direct peers on record are Tradovate, AMP Futures, Optimus Futures, NinjaTrader, R.J. O'Brien (RJO) and Interactive Brokers. Coinbase is listed as an emerging player. Broad incumbents are E*TRADE (Morgan Stanley), CME Group and Charles Schwab.
Does Daniels Trading have an API?
No public API is recorded for Daniels Trading.
What industry is Daniels Trading in?
Daniels Trading's product category is Futures Brokerage. Its primary akta.pro industry code is FSAEACAF, Clearing Broker / Carrying Broker (FCM & Clearing), with a secondary code of FSAEACAL, Derivatives & Futures Brokerage. Its NAICS code is 52316 and its SIC code is 6221.