Midwest Sales Consultants

What Midwest Sales Consultants does

Midwest Sales Consultants is a privately held, founder-operated fractional sales leadership consulting firm headquartered in Gilberts, Illinois. Founded in 2019 by Bob McDonald, the company provides onsite part-time VP of Sales services to small and mid-sized businesses, with Founder/CEO McDonald personally working at client locations between a half-day and three days per week under a written Scope of Work. The firm targets CEOs, founders, and owners of companies generating between $2 million and $100 million in revenue across all industries, with named engagements spanning education marketing communications (CB&A), software/technology (Bendyworks), and healthcare (Beam Healthcare).

The company's service portfolio is structured around four components: Sales Strategy (goals, quotas, multi-year revenue forecasting, action plan implementation), Sales Process (defined sales stages with stage-level KPIs and clarified team roles), Sales Management (forecasting tools, pipeline management, revenue tracking), and a complementary Sales Assessment entry-point offering. Technology deployed at clients includes CRM systems (HubSpot explicitly referenced), sales forecasting tools, and pipeline management tools; the firm itself has no proprietary software product, no patents or trademarks, and no disclosed API or platform. The "3-Step Sales Growth System" (Create a Sales Plan, Find Your Best Customers, Grow Your Sales) is the firm's documented methodology.

Revenue is generated through professional services billings under multi-year SOW-based engagements, with pricing not publicly disclosed and offered on a quote basis following a free initial consultation. Go-to-market relies on the company website, LinkedIn and Facebook profiles, and direct phone outreach (630.258.4106). The firm operates as a solo delivery model — all engagements are executed by the founder — with no institutional investors, no M&A activity, no partnerships, no geographic expansion beyond the Midwest regional footprint implied by the company name and Illinois area code, and 1–10 total employees.

Name

Midwest Sales Consultants

Legal name

Midwest Sales Consultants LLC

Website

https://midwestsalesconsultants.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

Midwest Sales Consultants is a founder-led fractional sales leadership consulting firm based in Illinois, where Founder/CEO Bob McDonald personally serves as an onsite part-time VP of Sales for SMB owners in the $2M–$100M revenue range, delivering strategy, process, and pipeline management under written SOWs.

Ownership category

akta.pro rank

Product category

Sales Management Consulting

NAICS

Management Consulting Services (54161)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Customer, Marketing & Sales Consulting (BPAHACAG)

Keywords

• Fractional sales leadership
• Sales strategy consulting
• Sales process consulting
• Revenue growth consulting
• Sales management consulting

Headquarters

HQ city

Gilberts

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Fractional Sales Leadership Consulting: Professional services revenue model where the company provides fractional VP of Sales services on a part-time, onsite basis. Engagements include weekly presence (1/2 day to 3 days per week) with written Scope of Work (SOW) detailing schedules, timelines, deliverables, and accountability measures.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels4 records

Core offering

Midwest Sales Consultants provides fractional VP of Sales leadership, with Founder & CEO Bob McDonald working onsite at client locations 1/2 day to 3 days per week to lead, develop, coach, and drive their sales teams. Engagements are delivered under a written Scope of Work (SOW) and cover sales strategy (goals, quotas, multi-year revenue forecasting), sales process design (stages, KPIs, defined roles), and sales management (forecasting tools, pipeline management, CRM implementation) for U.S. businesses with $2M–$100M in revenue.

Product overview

Midwest Sales Consultants is a Fractional Sales Leadership consulting company offering a single integrated service portfolio. Their core offering is Fractional Sales Leadership Services, where Founder & CEO Bob McDonald serves as an onsite fractional VP of Sales. This core service encompasses Sales Strategy (goals, quotas, revenue forecasting), Sales Process (stages, KPIs, roles), and Sales Management (forecasting tools, pipeline management) components. A complimentary Sales Assessment is offered as an entry point to the engagement. All services are delivered under written Scope of Work documents with timelines, focusing on creating accountability, discipline, and sales culture for companies between $2M to $100M in revenue.

Differentiator

Problem solved

Functional benefit

Products and services

• Fractional Sales Leadership Services Onsite fractional VP of Sales engagement for small-to-mid-size business owners, CEOs, and founders with $2M–$100M in revenue, providing senior sales leadership, coaching, and accountability on a part-time weekly basis.
• Sales Strategy Development of comprehensive sales strategies including sales goals and quotas, multi-year revenue forecasting, and action plan implementation to drive sustainable revenue growth.
• Sales Process Establishes defined sales stages, implements KPI tracking at each stage, and clarifies team member roles and responsibilities to optimize sales pipeline efficiency.
• Sales Management Provides sales forecasting tools, revenue and sales goal management, and pipeline management solutions to support effective sales operations and accountability.
• Sales Assessment Complementary sales assessment service evaluating clients' current sales teams, processes, and tools to identify improvement opportunities, offered as an entry point to the fractional engagement.

Quantifiable outcome

• Client testimonial reports 'a million incremental improvements' from implementing new tracking and coaching processes
• +1 more outcomes

Named customers3 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators2 records

Recent moves4 records

Expansion highlights3 records

Direct peers

• Sales Gravy (Jeb Blount): Sales Gravy, led by Jeb Blount, delivers sales training, coaching, and consulting services targeting SMB and mid-market sales teams. Comparable to Midwest Sales Consultants in its focus on sales process and leadership support for growth-oriented small businesses.
• Force Management: Force Management is a sales effectiveness consulting firm that helps B2B companies build sales strategies, processes, and revenue operations — directly comparable to Midwest Sales Consultants' fractional VP of Sales offering. Both firms install sales methodologies and define sales stages with KPIs for mid-market clients.
• Sales Readiness Group (SRG): Sales Readiness Group provides sales assessment, training, and coaching services, including sales management development programs. Comparable to Midwest Sales Consultants in its sales assessment-adjacent offering and mid-market target clients.
• Richardson Sales Performance: Richardson Sales Performance is a sales training and consulting firm with a long-established methodology for consultative selling and sales leadership development. Comparable to Midwest Sales Consultants as a sales consulting/leadership firm, though typically serving larger enterprise clients.
• Sales Talent Inc: Sales Talent Inc provides sales recruiting, sales consulting, and fractional sales leadership to technology and growth-stage companies. Closely mirrors Midwest Sales Consultants' model of pairing sales talent acquisition with strategy/process consulting for SMB-to-mid-market clients.
• Janek Performance Group: Janek Performance Group provides sales training, sales management consulting, and revenue performance services to enterprise clients. Comparable to Midwest Sales Consultants in its focus on installing sales processes, KPIs, and accountability structures.
• Predictable Revenue: Predictable Revenue provides outbound sales consulting, SDR services, and sales system implementation, often packaged with fractional sales leadership-adjacent engagements. Comparable to Midwest Sales Consultants in its SMB target market and pipeline/sales process orientation.

Broad incumbents

• McKinsey & Company (Sales & Commercial Practice): McKinsey runs a Sales & Commercial practice advising corporations on go-to-market, sales operations, and revenue transformation. Comparable to Midwest Sales Consultants at the strategic sales consulting layer, but serves far larger clients and offers deeper organizational redesign.
• Sandler Training: Sandler Training is a large, established sales training and consulting franchise with a global network of trainers. Comparable to Midwest Sales Consultants in delivering sales methodology consulting, though typically via training programs rather than fractional leadership roles.
• Gartner (Sales Advisory): Gartner's CSO and Sales advisory practices offer sales strategy, enablement, and performance consulting to enterprise and large mid-market buyers. Comparable to Midwest Sales Consultants in topic area (sales strategy, process, KPIs) but a much larger, research-led incumbent serving bigger clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/MidwestSalesConsultants
• LinkedInlinkedin.com/company/midwest-sales-consultants-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Midwest Sales Consultants