Atomik
Atomik is a Palma de Mallorca-based creative agency serving tourism, hospitality, and restaurant clients in Spain's Balearic Islands with bespoke brand strategy and 360-degree campaign work.
- Company typePrivate
- Founded2008
- HeadquartersPalma De Mallorca, Spain
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Atomik does
Atomik is a privately held, founder-scale creative agency headquartered in Palma de Mallorca, Spain, founded in 2008 and operating with 1-10 employees. The firm positions itself explicitly as not a traditional advertising agency, stating it does not produce flyers, brochures, or banners and instead begins engagements by asking questions to identify the right problem before developing the solution. Its practice is built around strategic brand development, 360-degree campaign work, and brand positioning for clients in the Balearic Islands' tourism and hospitality economy, including hotels and resorts, destination marketing organizations, restaurants, and golf and leisure venues.
The core product is bespoke creative strategy and campaign execution delivered as professional services, with project-based, custom-quoted pricing that is not publicly disclosed. Underlying technology is undisclosed and there is no platform, SDK, API, or proprietary tooling; the asset base is intellectual and consists of branded case studies for clients including Barceló Hotels & Resorts, Iberostar (Club de Golf Novo Sancti Petri), Hotel Mencey, the city of Palma de Mallorca, and a sushi restaurant. Distribution is direct, through local client engagement and a Spanish-language portfolio website (atomik.es), with no third-party channel partnerships and no identified investors or funding rounds.
Commercial mechanics rely on a small portfolio of enterprise and government clients in a geographically concentrated region, with custom project scopes and no disclosed recurring-revenue or retainer pricing structure. The business carries high concentration risk in tourism-sector discretionary marketing spend within the Balearic Islands, and growth signals beyond the documented 2015 case studies are absent from the source data.
Atomik firmographics
Firmographics- Name
- Atomik
- Legal name
- Atomik
- Website
- https://atomik.es
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Atomik is a Palma de Mallorca-based creative agency serving tourism, hospitality, and restaurant clients in Spain's Balearic Islands with bespoke brand strategy and 360-degree campaign work.
- Ownership category
- akta.pro rank
Atomik industry classification
Industry- Product category
- Creative Marketing Services
- NAICS
- Advertising Agencies (54181), Graphic Design Services (54143)
- SIC
- Services-Advertising Agencies (7311), Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Creative Concepting & Campaign Development (BPAFAEAD)
- akta.pro secondary industries
- B2B/ABM Creative Agencies (MPAAAAAI), Brand Activations & Experiential Campaign Design (MPAAAGAA), Event Theming, Mood Boards & Concept Design (HSACAOAH)
Keywords
Where Atomik is headquartered
LocationHeadquarters
- HQ city
- Palma De Mallorca
- HQ country
- Spain
- HQ region
- Europe
Offices1 record
Markets served
Atomik business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Creative and Marketing Services: Professional services revenue from brand strategy, campaign development, and marketing creative services for tourism and hospitality clients.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
Atomik product offering
Product offeringCore offering
Atomik is a creative agency (explicitly not a traditional advertising agency) that provides strategic brand development and 360-degree marketing campaign services for tourism and hospitality clients. Their approach begins with asking questions to identify the right problem before developing tailored brand identities, campaign concepts, and content strategies. They do not produce traditional advertising materials such as flyers, brochures, or banners.
Product overview
Atomik is a creative agency (not a traditional advertising agency) that provides strategic creative services with a questioning-based approach before developing solutions. They explicitly do not produce traditional advertising materials such as flyers, brochures, or banners. Their portfolio consists of client projects spanning hotel and tourism branding (Barceló, Mencey, Passion for Palma), restaurant branding (Sushi), sports and leisure positioning (Sancti Petri golf club), and integrated campaign work (Supersummer). The company operates as a single service offering rather than a platform with modules, focusing on bespoke creative strategy for each client.
Differentiator
Problem solved
Functional benefit
Products and services
- Creative Strategy Services Strategic creative services focused on understanding client needs through questioning before developing solutions. The agency does not produce traditional advertising materials such as flyers, brochures, or banners, instead focusing on brand strategy and integrated campaign development for enterprise clients.
- 360-Degree Campaign Development Integrated 360-degree campaign development for major brands, producing commercials, video content, and multi-channel activation. Demonstrated through the Barceló Supersummer project, the first spot in Barceló Hotels & Resorts history.
- Tourism Destination Branding Tourism brand and destination identity development, creating distinctive identities that differentiate destinations from typical beach-focused tourism offerings. Used for tourism boards and destination marketing organizations.
- Customer-Generated Content Campaigns Summer campaign and customer-generated content marketing for hotels and resorts, featuring competitions to select customers as protagonists of promotional content.
- Brand Repositioning and Digital Strategy Strategic repositioning, website redesign, and content strategy for hospitality and leisure businesses, including direct booking and service sales strategies.
- Hospitality Brand Identity and Marketing Tools
- Restaurant Brand Identity Design Full brand identity and atmosphere creation for restaurants and hospitality venues, developing unique personality concepts integrated with interior design.
Quantifiable outcome
- Created the first spot in Barceló Hotels & Resorts history with a 360-degree campaign
Companies that use Atomik
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
Atomik technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Atomik partnerships and signals
Strategic signalRecent moves6 records
Expansion highlights2 records
Atomik competitors and assessment
Company assessmentOthers
- PHD Spain: Media-focused agency within the Omnicom group operating in Spain; not a direct creative peer but adjacent as a marketing services competitor for hospitality and tourism client budgets.
Direct peers
- Kitchen: Independent Spanish creative agency producing advertising and brand campaigns for major Spanish and international clients; closely comparable to Atomik in boutique scale and creative-led service offering.
- Lola MullenLowe: Spain-headquartered creative agency within the MullenLowe network, producing creative campaigns for global brands; comparable to Atomik as a Spain-rooted creative shop serving enterprise clients with integrated brand work.
- Shackleton: Madrid-based independent creative agency known for integrated campaigns and brand storytelling; comparable to Atomik as a Spain-rooted boutique creative firm serving major brands with strategy-led work.
- Villarrosàs: Barcelona-based independent creative agency producing integrated brand and advertising campaigns; comparable to Atomik as a Spain-based boutique creative firm with a strategy-and-execution model.
- Vitamina: Barcelona-based creative agency producing brand campaigns across advertising, design, and content; directly comparable to Atomik in scale, Spanish geography, and creative-led service model.
Broad incumbents
- DDB Spain: Spanish operations of the DDB global creative network; overlaps with Atomik in serving major Spanish enterprise brands but operates as a multi-discipline, network-backed incumbent.
- Havas Spain: Spanish operations of the Havas global creative and media network; competes with Atomik for enterprise brand mandates with a broader portfolio of creative, media, and digital services.
- McCann Spain: Madrid-headquartered arm of the McCann Worldgroup network; competes with Atomik for major brand campaigns but offers a full-service, network-scale alternative to boutique creative agencies.
- TBWA\Spain: Spanish arm of the global TBWA creative network; competes with Atomik for major brand creative mandates but at significantly larger scale and with a network-backed portfolio offering.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Atomik social profiles
Digital presenceAtomik financial estimates
Financial estimateRevenue estimate
Valuation estimate
Atomik leadership team
Management profileNumber of profiles
Atomik funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Atomik M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Atomik
What does Atomik do?
Atomik is a creative agency (explicitly not a traditional advertising agency) that provides strategic brand development and 360-degree marketing campaign services for tourism and hospitality clients. Their approach begins with asking questions to identify the right problem before developing tailored brand identities, campaign concepts, and content strategies. They do not produce traditional advertising materials such as flyers, brochures, or banners.
Is Atomik a public or private company?
Atomik is a private company. It is classified as unknown and is currently operating.
When was Atomik founded?
Atomik was founded in 2008. It employs 1 to 10 people.
Where is Atomik based?
Atomik is headquartered in Palma De Mallorca, Spain, in the Europe region.
How does Atomik make money?
One revenue line is on record: creative and Marketing Services.
Who are Atomik's main competitors?
PHD Spain is listed as an others. Direct peers are Kitchen, Lola MullenLowe, Shackleton, Villarrosàs and Vitamina. Broad incumbents are DDB Spain, Havas Spain, McCann Spain and TBWA\Spain.
Does Atomik have an API?
No public API is recorded for Atomik.
What industry is Atomik in?
Atomik's product category is Creative Marketing Services. Its primary akta.pro industry code is BPAFAEAD, Creative Concepting & Campaign Development, with a secondary code of MPAAAAAI, B2B/ABM Creative Agencies. Its NAICS code is 54181 and its SIC code is 7311.