Orange Coast Magazine
Orange Coast Magazine is a privately held regional lifestyle magazine serving affluent Orange County, California since 1974. It generates revenue through advertising sales, subscriptions, and a custom media division producing visitor guides for municipal clients.
- Company typePrivate
- Founded1974
- HeadquartersCulver City, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
What Orange Coast Magazine does
Orange Coast Magazine, founded in 1974, is a privately held regional lifestyle publication serving Orange County, California, one of the most affluent regions of Southern California. The company operates a monthly print magazine complemented by a digital ecosystem including a content website (orangecoast.com), email newsletter, social media presence across Facebook, Instagram, Pinterest, X, and YouTube, and The Zest Podcast featuring business leader interviews. Content spans food and dining, style and home, arts and culture, people and places, and local events, targeting affluent Orange County residents and readers across Southern California.
The company generates revenue through three primary streams: advertising sales (the dominant stream, sold by a dedicated sales team including a Director of Sales and three Account Directors), recurring subscription revenue, and Orange Coast Custom Media, a B2B division producing custom magazines, newsletters, visitor guides, and digital solutions for clients including the cities of Huntington Beach and Buena Park. Distribution is multi-channel, encompassing extensive newsstand placement across major Southern California retailers (Whole Foods, Bristol Farms, Barnes & Noble, Albertsons, Target, and others), subscriber home delivery, and digital platforms.
Orange Coast Magazine operates as a subsidiary of Engine Vision Media, co-founded by Mark Geragos and Ben Meiselas, with leadership including President & Publisher Christopher Gialanella, Editor-in-Chief Tina Borgatta, and Executive Vice President Linda Goldstein. The company maintains its registered office at 644 S Figueroa St in Los Angeles, California. Experiential revenue is generated through events such as the annual Kickass Women Luncheon. The core technology stack is traditional print and digital publishing infrastructure with no disclosed proprietary technology or AI/ML capabilities.
Orange Coast Magazine firmographics
Firmographics- Name
- Orange Coast Magazine
- Legal name
- Orange Coast Magazine
- Website
- https://orangecoast.com
- Company type
- Private
- Founded year
- 1974
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Orange Coast Magazine is a privately held regional lifestyle magazine serving affluent Orange County, California since 1974. It generates revenue through advertising sales, subscriptions, and a custom media division producing visitor guides for municipal clients.
- Ownership category
- akta.pro rank
Orange Coast Magazine industry classification
Industry- Product category
- Regional Lifestyle Magazine Publishing
- NAICS
- Periodical Publishers (513120), Periodical Publishers (51312)
- SIC
- Periodicals: Publishing Or Publishing & Printing (2721)
- akta.pro primary industry
- Consumer Lifestyle & Fashion Magazines (MPAJAEAA)
Keywords
Where Orange Coast Magazine is headquartered
LocationHeadquarters
- HQ city
- Culver City
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Orange Coast Magazine business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Advertising Sales: Primary revenue stream from advertisers seeking to reach Orange County's affluent audience through print, digital, and experiential marketing opportunities.
- Subscriptions: Subscriber-based readership model generating recurring revenue from magazine subscriptions.
- Custom Media Publications: Orange Coast Custom Media provides publishing services including custom magazines, newsletters, digital solutions, content creation, and distribution for various market sectors.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Orange Coast Magazine product offering
Product offeringCore offering
Orange Coast Magazine publishes a monthly lifestyle magazine covering the people, places, events, food, style, home, arts, and culture of Orange County, California, delivered across print, digital, and experiential platforms. The publication is supported by a subscriber base, a digital content hub at orangecoast.com, an email newsletter, The Zest Podcast, and live events. Through its Orange Coast Custom Media division, it additionally produces custom magazines, newsletters, visitor guides, and digital content for business and government clients.
Product overview
Orange Coast Magazine operates as a multi-platform lifestyle publication offering a monthly print magazine combined with digital content. The core product is the Orange Coast Magazine publication covering Orange County lifestyle topics including food, style, arts, culture, events, and people. Supporting offerings include Orange Coast Custom Media, which provides custom publishing services (magazines, newsletters, digital solutions) for business clients, and The Zest Podcast featuring interviews with business leaders. The company also runs an Editorial Internship Program for college students.
Differentiator
Problem solved
Functional benefit
Brands
- Orange Coast Custom Media: Custom publishing services providing magazines, newsletters, custom publications, digital solutions, content creation, art direction and design, production and printing, and distribution services.
Products and services
- Orange Coast Magazine Monthly lifestyle magazine (print and digital) covering Orange County's people, places, events, food, style, home, arts, and culture, distributed via newsstands and home subscriptions to affluent Orange County consumers.
- Orange Coast Custom Media
Companies that use Orange Coast Magazine
Customer profileSegments2 records
Ideal customer profiles3 records
Orange Coast Magazine technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Orange Coast Magazine partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor.
- Huntington BeachminorOrange Coast Custom Media produces the Huntington Beach Official Visitors Guide, providing custom publishing services to the city.
- Buena ParkminorOrange Coast Custom Media produces the Buena Park Official Travel Guide, providing custom publishing services to the city.
- Bank of AmericaminorOrange Coast Magazine promotes Bank of America's Museums on Us program offering free entry to cultural institutions for Bank of America cardholders.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Orange Coast Magazine competitors and assessment
Company assessmentEmerging players
- Garden & Gun: Lifestyle magazine focused on Southern culture, food, and outdoors. Comparable in scope (regional lifestyle + food + culture) and operates a print + digital + events + custom content model targeting affluent readers.
- Locale Magazine: Network of hyper-local lifestyle magazines across Southern California neighborhoods and beach communities. Competes with Orange Coast for the same affluent Orange County audience with a more granular geographic targeting approach.
Broad incumbents
- Hearst: Diversified media conglomerate publishing numerous lifestyle titles (Harper's Bazaar, Cosmopolitan, Esquire, Car and Driver, etc.). Represents the broader competitive and M&A landscape for regional lifestyle publishers.
- Condé Nast: Major multi-title lifestyle magazine publisher (Vogue, GQ, Vanity Fair, Architectural Digest, Bon Appétit). Operates at much larger scale but represents the broader premium lifestyle publishing category Orange Coast competes within for advertising dollars.
- Orange County Register: Dominant daily newspaper serving Orange County with significant lifestyle, food, and culture coverage. Overlaps with Orange Coast's audience and advertiser base, competing for reader attention and local advertising dollars.
- Sunset Magazine: Established Western U.S. lifestyle magazine covering food, travel, home, and garden. Larger and broader geographic scope than Orange Coast, but highly comparable in subject matter (Western U.S. lifestyle) and target affluent audience.
Direct peers
- San Diego Magazine: Regional monthly lifestyle magazine serving San Diego County with print, digital, events, and custom publishing services. Closely comparable business model and target audience (affluent Southern California residents) to Orange Coast.
- Phoenix Magazine: Regional monthly lifestyle magazine covering the Phoenix metro area. Operates a similar print + digital + events + custom publishing model targeting affluent regional consumers.
- Sacramento Magazine: Regional lifestyle magazine covering Sacramento with comparable print, digital content, and event offerings. Similar scale and structure to Orange Coast as a regional city lifestyle publication.
- Los Angeles Magazine: Regional monthly lifestyle magazine covering Los Angeles, with comparable print + digital + events + custom publishing model. Directly comparable in scale, audience demographic, and product structure to Orange Coast Magazine, but serving the adjacent LA market.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Orange Coast Magazine social profiles
Digital presenceOrange Coast Magazine financial estimates
Financial estimateRevenue estimate
Valuation estimate
Orange Coast Magazine leadership team
Management profileNumber of profiles
Profiles22 records
Orange Coast Magazine funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Orange Coast Magazine M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Orange Coast Magazine
What does Orange Coast Magazine do?
Orange Coast Magazine publishes a monthly lifestyle magazine covering the people, places, events, food, style, home, arts, and culture of Orange County, California, delivered across print, digital, and experiential platforms. The publication is supported by a subscriber base, a digital content hub at orangecoast.com, an email newsletter, The Zest Podcast, and live events. Through its Orange Coast Custom Media division, it additionally produces custom magazines, newsletters, visitor guides, and digital content for business and government clients.
Is Orange Coast Magazine a public or private company?
Orange Coast Magazine is a private company. It is classified as corporate owned and is currently operating.
When was Orange Coast Magazine founded?
Orange Coast Magazine was founded in 1974. It employs 11 to 50 people.
Where is Orange Coast Magazine based?
Orange Coast Magazine is headquartered in Culver City, United States, in the North America region.
How does Orange Coast Magazine make money?
Three revenue lines are on record. Advertising Sales are the primary driver. The others are subscriptions and custom Media Publications.
Who are Orange Coast Magazine's main competitors?
Emerging players on record are Garden & Gun and Locale Magazine. Broad incumbents are Hearst, Condé Nast, Orange County Register and Sunset Magazine. Direct peers are San Diego Magazine, Phoenix Magazine, Sacramento Magazine and Los Angeles Magazine.
Does Orange Coast Magazine have an API?
No public API is recorded for Orange Coast Magazine.
What industry is Orange Coast Magazine in?
Orange Coast Magazine's product category is Regional Lifestyle Magazine Publishing. Its primary akta.pro industry code is MPAJAEAA, Consumer Lifestyle & Fashion Magazines. Its NAICS code is 513120 and its SIC code is 2721.