Small Smiles
Small Smiles is a single-location, independent pediatric dental clinic in Reno, NV, founded in 2005, serving children with preventive, restorative, and emergency dental care. The practice accepts Nevada Medicaid, CHIP, and most private insurance, and offers a sliding fee scale for uninsured families.
- Company typePrivate
- Founded2005
- HeadquartersReno, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Small Smiles does
Small Smiles is a single-location, independent pediatric dental clinic established in 2005 at 3362 South McCarran Blvd., Reno, NV, serving the Truckee Meadows community. The practice delivers comprehensive pediatric dental care including preventive services (exams, cleanings, x-rays, sealants, fluoride treatments), restorative procedures (fillings, crowns), and emergency pediatric dental services. The clinic employs five named dentists (Drs. James Mann, Sara Hakim, Lindsey Collins, Michael Davies, and Christy Mellor) and operates Monday-Thursday 8 AM-5 PM and Friday 8 AM-12:30 PM, closed weekends.
The business operates a fee-for-service revenue model with revenue generated from insurance reimbursements (Nevada Medicaid FFS, Nevada CHIP, and most private plans), self-pay patients, and a sliding fee scale program that extends to zero cost for patients below federal poverty levels. The practice also offers a $119 new-patient special for uninsured patients and accepts walk-ins and phone/text-scheduled appointments. Marketing is conducted through the practice website (smallsmiles.com), direct phone/text outreach, and community word-of-mouth built over nearly two decades of operation. The clinic is an approved National Health Service Corps site and maintains multilingual language assistance in 15 languages including Spanish, Tagalog, Chinese, Korean, and Vietnamese to comply with HHS Office for Civil Rights nondiscrimination requirements. There is no evidence of online scheduling platforms, telehealth, or digital patient-engagement automation beyond a basic website and SMS/voice contact channels.
Small Smiles firmographics
Firmographics- Name
- Small Smiles
- Legal name
- Small Smiles
- Website
- https://smallsmiles.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Small Smiles is a single-location, independent pediatric dental clinic in Reno, NV, founded in 2005, serving children with preventive, restorative, and emergency dental care. The practice accepts Nevada Medicaid, CHIP, and most private insurance, and offers a sliding fee scale for uninsured families.
- Ownership category
- akta.pro rank
Small Smiles industry classification
Industry- Product category
- Pediatric Dental Services
- NAICS
- Offices of Dentists (621210)
- SIC
- Services-Health Services (8000)
- akta.pro primary industry
- Preventive & Wellness Pediatric Dentistry (Cleanings/Fluoride/Sealants) (HLABAGAA)
- akta.pro secondary industries
- Pediatric Restorative Dentistry (Fillings/Crowns/Pulp Therapy) (HLABAGAB), Emergency Pediatric Dental Clinics (HLABALAG)
Keywords
Where Small Smiles is headquartered
LocationHeadquarters
- HQ city
- Reno
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Small Smiles business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Dental Services Revenue: The clinic generates revenue through fee-for-service dental procedures including exams, cleanings, x-rays, fillings, crowns, and other pediatric dental treatments. Revenue is collected from insurance payments (Nevada Medicaid and private insurers), self-pay patients, and sliding fee scale arrangements.
- Insurance Reimbursement: Small Smiles accepts Nevada Medicaid, Nevada Children's Health Insurance Program, and most private insurance plans, generating revenue through insurance claim reimbursements for covered dental procedures.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | $119 New Patient Special for uninsured patients |
| Unit Pricing | Annual | Sliding Fee Scale for cash patients |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Small Smiles product offering
Product offeringCore offering
Small Smiles is an independent pediatric dental clinic in Reno, NV providing comprehensive dental care for children including exams, cleanings, x-rays, sealants, fluoride treatments, fillings, crowns, and emergency dental services. The clinic accepts Nevada Medicaid, CHIP, most private insurance, and offers a sliding fee scale income-based discount program for uninsured patients.
Product overview
Small Smiles is an independent, locally owned and operated pediatric dental clinic in Reno, NV serving the Truckee Meadows community since 2005. The practice offers a comprehensive suite of pediatric dental services centered around a core pediatric dental care platform that includes preventive services (exams, cleanings, fluoride treatments, sealants), restorative procedures (fillings, crowns, root canals), and emergency dental services. The practice complements its clinical services with a Dental Health Education program providing guidance on oral hygiene habits. For uninsured patients, a Sliding Fee Scale program offers income-based discounts on essential services. The clinic accepts Nevada Medicaid, Nevada Children's Health Service Corps, private insurance, and cash payments.
Differentiator
Problem solved
Functional benefit
Products and services
- Pediatric Dental Services Comprehensive pediatric dental care for children including exams, basic x-rays, cleanings, fillings, crowns, and other dental treatments. Provided by a team of pediatric dentists at the single Reno, NV clinic location.
- Sealant Application Thin plastic coatings applied to tooth grooves to protect against decay, typically applied after first permanent molars emerge around age 5-6. Pediatric dental service for children.
- Fluoride Treatment Fluoride applications to promote healthy teeth development and prevent early tooth decay during the developing dentition stage. Pediatric dental service for children.
- Emergency Dental Services Complete facility for handling pediatric dental emergencies including tooth injuries, knocked-out teeth, and broken teeth. Emergency service for children in the Reno community.
- Sliding Fee Scale Program Discount program for essential dental services based on family size and income, extending to zero cost for those below federal poverty levels. Requires annual income re-verification via tax returns, pay stubs, or income verification documentation. Applications processed within 2 weeks.
Companies that use Small Smiles
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles2 records
Small Smiles technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Small Smiles partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- National Health Service CorpscoreSmall Smiles is an approved National Health Service Corps site, demonstrating commitment to providing care to underserved populations and qualifying for related healthcare programs.
- Nevada MedicaidcoreSmall Smiles accepts Nevada Medicaid (including Medicaid FFS) as a participating provider, enabling low-income families to access pediatric dental services.
- Nevada Children's Health Insurance ProgramcoreSmall Smiles accepts Nevada Children's Health Insurance Program, providing dental coverage for children who may not qualify for Medicaid but need affordable insurance options.
Scale indicators1 record
Recent moves6 records
Expansion highlights3 records
Small Smiles competitors and assessment
Company assessmentBroad incumbents
- PDS Health (Pacific Dental Services): PDS Health is one of the largest U.S. dental support organizations, providing practice management and clinical support across hundreds of locations including general and specialty practices. It is comparable as a broader incumbent in the same ambulatory dental services category.
- Western Dental & Orthodontics: Western Dental is a multi-state dental service organization with significant Medicaid acceptance and pediatric service offerings. It is a broader incumbent that overlaps with Small Smiles on Medicaid-friendly pediatric care in western markets.
- Heartland Dental: Heartland Dental is the largest U.S. dental support organization, supporting hundreds of dentist offices across general and specialty practice types. While not pediatric-specific, it competes for the same pool of dental professionals and serves similar patient populations.
- Great Expressions Dental Centers: Great Expressions Dental Centers is a multi-location dental group providing general, specialty, and pediatric dental services and accepting many insurance plans. It competes with Small Smiles for insured and Medicaid-pediatric patient demand.
- Aspen Dental: Aspen Dental is a large dental service organization operating hundreds of branded practices nationwide, accepting a wide range of insurance including Medicaid in many markets. It competes with Small Smiles for the same general pediatric and family dental demand.
- Sage Dental: Sage Dental is a multi-location dental practice group offering general, specialty, and pediatric services across the Southeast U.S. It competes for similar patient segments and uses comparable insurance-driven revenue models.
Direct peers
- Benevis (Kool Smiles): Benevis is one of the largest dental support organizations focused on Medicaid-accepting pediatric and family dental practices in the U.S., operating the Kool Smiles brand. It is the most directly comparable peer given Small Smiles' similar Medicaid-accepting pediatric dental model.
- Smile Programs (Big Smiles): Smile Programs operates school-based and mobile pediatric dental programs (including the Big Smiles brand) that serve Medicaid-enrolled children. It is comparable to Small Smiles in targeting Medicaid-insured pediatric populations, though through a mobile delivery model.
- Children's Dental Health: Children's Dental Health is a multi-location pediatric dental practice chain serving families across the Mid-Atlantic and other regions, accepting most insurance including Medicaid. It mirrors Small Smiles' specialty pediatric focus and insurance-mix model.
- Just Kids Teeth: Just Kids Teeth is a pediatric-focused dental practice chain with locations in the western U.S., specializing in care for children and accepting Medicaid. It is comparable as a directly competitive pediatric-only practice operating at similar scale in similar markets.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Small Smiles social profiles
Digital presenceSmall Smiles financial estimates
Financial estimateRevenue estimate
Valuation estimate
Small Smiles leadership team
Management profileNumber of profiles
Profiles6 records
Small Smiles funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Small Smiles M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Small Smiles
What does Small Smiles do?
Small Smiles is an independent pediatric dental clinic in Reno, NV providing comprehensive dental care for children including exams, cleanings, x-rays, sealants, fluoride treatments, fillings, crowns, and emergency dental services. The clinic accepts Nevada Medicaid, CHIP, most private insurance, and offers a sliding fee scale income-based discount program for uninsured patients.
Is Small Smiles a public or private company?
Small Smiles is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Small Smiles founded?
Small Smiles was founded in 2005. It employs 1 to 10 people.
Where is Small Smiles based?
Small Smiles is headquartered in Reno, United States, in the North America region.
How does Small Smiles make money?
Two revenue lines are on record. Dental Services Revenue is the primary driver. The others are insurance Reimbursement.
Who are Small Smiles's main competitors?
Broad incumbents on record are PDS Health (Pacific Dental Services), Western Dental & Orthodontics, Heartland Dental, Great Expressions Dental Centers, Aspen Dental and Sage Dental. Direct peers are Benevis (Kool Smiles), Smile Programs (Big Smiles), Children's Dental Health and Just Kids Teeth.
Does Small Smiles have an API?
No public API is recorded for Small Smiles.
What industry is Small Smiles in?
Small Smiles's product category is Pediatric Dental Services. Its primary akta.pro industry code is HLABAGAA, Preventive & Wellness Pediatric Dentistry (Cleanings/Fluoride/Sealants), with a secondary code of HLABAGAB, Pediatric Restorative Dentistry (Fillings/Crowns/Pulp Therapy). Its NAICS code is 621210 and its SIC code is 8000.