Roselle Park District

What Roselle Park District does

Roselle Park District is a municipal park district established in 1965 and based in Roselle, Illinois, operating as a unit of local government that delivers recreational services and manages public green space for residents within its defined geographic boundaries. The district manages more than 158 acres of land across 16 parks and 6 facilities, including the Clauss Recreation Center (the main hub housing the fitness center, preschool, gym, and registration desk), Kemmerling Pool (seasonal aquatic facility), the 10 North event venue, and the Scout Lodge. It offers approximately 276 recreational programs and events annually spanning youth and adult athletics, aquatics, dance, theater, early childhood programming, before/after school care, summer camps, fitness center memberships, and community special events.

The district runs a Vermont Systems-powered online registration platform (register.rparks.org) supplemented by in-person, email, and mail-in registration, and uses seasonal brochures, e-news, Facebook, Instagram, YouTube, and an iOS mobile app for resident outreach. Its revenue model is a hybrid of public funding and user fees: it receives approximately 6.5 cents of every property tax dollar paid by district residents, supplemented by program registration fees, facility rental income (Maple Room, Scout Lodge, 10 North, gym, athletic fields, Turner Park shelters, and Kemmerling Pool), and fitness center memberships, with differentiated resident vs. non-resident pricing. Recent strategic activity centers on a $7 million bond referendum approved by residents in March 2024 plus a $600,000 OSLAD grant from the Illinois Department of Natural Resources, funding Kemmerling Park and Pool improvements, Clauss Recreation Center upgrades, tree reforestation, wetland restoration, and pathway improvements through partnerships with FGM Architects, Hitchcock Design Group, Spring Grove Nursery, and Great Lakes Urban Forestry.

Name

Roselle Park District

Legal name

Roselle Park District

Website

https://rparks.org

Company type

Private

Founded year

1965

Operating status

Operating

Headcount range

11–50 employees

Short description

Roselle Park District is an Illinois municipal park district that operates 16 parks and 6 facilities spanning 158+ acres in Roselle, delivering approximately 276 recreational programs annually to local residents funded primarily by property taxes and program fees.

Ownership category

akta.pro rank

Product category

Public Recreation Services

NAICS

Fitness and Recreational Sports Centers (71394), Amusement and Theme Parks (71311), Recreational and Vacation Camps (except Campgrounds) (721214)

SIC

Services-Amusement & Recreation Services (7900), Services-Membership Sports & Recreation Clubs (7997), Services-Child Day Care Services (8351)

akta.pro primary industry

Aquatic Family Entertainment Centers (Splash Pads, Aquatic Playgrounds, Swim Parks) (THAJAEAL)

akta.pro secondary industry

Aquatic Playgrounds & Splash Pads (Spray Parks, Kids’ Water Play) (THAAABAE)

Keywords

• Municipal park district
• Recreational programs
• Public parks management
• Community recreation services
• Facility rentals

Headquarters

HQ city

Roselle

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Property Tax Revenue: The district receives a small portion of property taxes from residents within its geographic boundaries.
2. Recreation Program Fees: Revenue generated from registration fees for programs including athletics, aquatics, dance, theater, camps, and before/after school care.
3. Facility Rentals: Revenue from renting indoor and outdoor spaces including Clauss Recreation Center, 10 North, Scout Lodge, Maple Room, gym, athletic fields, Turner Park shelters, and Kemmerling Pool for private events.
4. Fitness Center Memberships: Annual and monthly memberships for fitness center access at Clauss Recreation Center.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Roselle Park District operates and manages 16 parks and 6 facilities across more than 158 acres, delivering approximately 276 recreational programs and events annually. Core offerings span aquatics (Kemmerling Pool, swim lessons, swim team), fitness (center and classes), youth and adult athletics leagues, dance academy, theater, early childhood programs, before and after school care, summer day camps, special events, and rental of indoor event venues (10 North, Scout Lodge, Maple Room, gym) and outdoor shelters and athletic fields.

Product overview

The Roselle Park District offers a comprehensive portfolio of recreational programs and facilities across 16 parks and 6 facilities spanning over 158 acres. The core offerings include Kemmerling Pool for aquatic activities, the Clauss Recreation Center as the main hub for fitness and programs, and Camp Roselle for summer childcare. Additional services include Before & After School Care (Club Kids), Dance Academy, Theater, Early Childhood Programs, Adult & Youth Athletics, and Special Events. The district also provides Facility Rentals including 10 North event venue, Scout Lodge, Gym, Maple Room, Athletic Fields, and Turner Park Shelters. An online registration system (Vermont Systems) enables residents to register for approximately 276 recreational programs and events annually.

Differentiator

Problem solved

Functional benefit

Products and services

• Kemmerling Pool The district's primary aquatic facility featuring a pool, swim lessons, swim team, and seasonal operations with rental options for private events, located at 400 South Prospect Street, Roselle.
• Clauss Recreation Center Main hub of the Park District featuring sports fields, open green space, a playground, fitness center, preschool programs, and a variety of educational, enrichment, and recreational classes. Located at 555 W Bryn Mawr Avenue, Roselle.
• Camp Roselle Summer day camp program offering youth recreational activities during summer break.
• Before & After School Care (Club Kids) Childcare services at Spring Hills Club Kids and Waterbury Club Kids locations for school-age children.
• Dance Academy Recreational dance instruction program for various ages and skill levels.
• Theater Program Youth and adult theater productions and performing arts programming.
• Early Childhood Programs Preschool, Little Stars Camp, and enrichment classes for young children.
• Adult & Youth Athletics Organized sports leagues and athletic programs for both adults and youth including basketball, baseball, softball, soccer, and more.
• Special Events Community events including Plaza Concert Series, Summer Concert Series, Founders Day Festival, and other seasonal events.
• Facility Rentals Indoor and outdoor rental spaces including 10 North, Gym, Maple Room, Scout Lodge, Athletic Fields, Turner Park Shelters, and Kemmerling Pool for parties, showers, trainings, picnics, and other events.
• 10 North Event venue with two renovated suites for family dinners, wedding receptions, bridal and baby showers, corporate trainings, and business meetings. Located at 10 N Roselle Road, Roselle.
• Scout Lodge Self-access event venue with kitchenette, refrigerator/freezer, microwave, sink, and access to patio and playground.
• Fitness Center Fitness facility with cardio equipment, free weights, walking track, and fitness classes at Clauss Recreation Center, available via annual and monthly memberships.
• Online Registration System Web-based registration platform for programs, memberships, and facility rentals powered by Vermont Systems, enabling account creation and payment processing for district residents.

Quantifiable outcome

• Successfully passed $7 million bond referendum in March 2024 with community support
• +2 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core and moderate.

• Spring Grove NurserycoreStrategic or Co-development PartnerLocal tree farm partnership for tree planting initiatives. Spring Grove Nursery worked closely with Roselle Park District to select diverse species mix and map out tree planting locations in Goose Lake, Chatburg, and Engel Parks to ensure successful establishment of over 200 trees.
• Great Lakes Urban ForestrycoreStrategic or Co-development PartnerPartnered with Great Lakes Urban Forestry to develop the Urban Forest Management Plan, which was crafted for the district and proudly endorsed by the Morton Arboretum. This plan addresses tree care, planting, and management across the park system.
• The Morton ArboretummoderateStrategic or Co-development PartnerProvided endorsement for the Urban Forest Management Plan developed in partnership with Great Lakes Urban Forestry. The Morton Arboretum's endorsement adds credibility to the district's urban forestry initiatives.
• Illinois Department of Natural Resources (IDNR)coreOthersAwarded a $600,000 OSLAD (Open Space Lands Acquisition and Development) Grant to Roselle Park District in December 2024 to help offset costs of additional amenities and improvements at Kemmerling Park.
• FGM ArchitectscoreImplementation/ SI/ Consulting PartnerSelected as the architecture firm for Kemmerling Pool and Clauss Recreation Center projects. Began initial design and development work in April 2024 for both facilities under the bond referendum improvement plan.
• Hitchcock Design GroupcoreImplementation/ SI/ Consulting PartnerEngaged for Kemmerling Park improvements design and development. Began working on initial design concepts in mid-2024 for playground replacement, pickleball courts, and other park amenities.

Scale indicators8 records

Recent moves6 records

Expansion highlights4 records

Others

• National Recreation and Park Association: National membership and advocacy organization for park and recreation professionals. Not a peer operator but a closely related ecosystem body providing standards, certification, and benchmarking relevant to a municipal park district's operations and capital planning.

Regional players

• Glen Ellyn Park District: Established DuPage County park district operating parks, fitness centers, aquatics (Ackerman Sports Complex), and recreation programs. Comparable service portfolio and municipal governance structure in a similarly-sized suburban Illinois community.
• Schaumburg Park District: Suburban Chicago-area park district operating aquatic centers (including a major water park), recreation programs, fitness facilities, and event rentals. Closely comparable municipal recreation model with similar program breadth and demographic targeting.
• Carol Stream Park District: Neighboring DuPage County park district offering comparable recreational programming, fitness, aquatics, and facility rentals. Operates a similar municipal recreation model in a directly adjacent Illinois community.
• Hanover Park Park District: Neighboring Cook/DuPage County park district operating community recreation centers, aquatic facilities, and youth programming. Comparable municipal recreation model serving a similar suburban demographic profile.
• Naperville Park District: Large Illinois municipal park district operating parks, recreation programs, fitness, aquatics, and facility rentals across a similar suburban footprint. Highly comparable in operating model and service mix, but serves a much larger tax base within a different Illinois municipality.
• Bloomingdale Park District: Adjacent DuPage County park district providing parks, recreation programs, fitness, and aquatic facilities. Directly comparable in scale, suburban geography, and operating model; one of the four park districts overlapping Roselle resident choice.
• Wood Dale Park District: Adjacent DuPage County park district offering community recreation services including athletics, aquatics, and event programming. Comparable municipal recreation operating model with similar demographic targeting.
• Itasca Park District: Neighboring DuPage County park district providing parks, recreational programming, fitness, and aquatics. Directly comparable small municipal recreation entity operating in an adjacent Illinois suburb.
• Bensenville Park District: Nearby DuPage County park district providing parks, recreational programming, and facility rentals. Comparable in operating model and suburban Chicago-area context, though smaller scale.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCU3m_wWVDStfgp2H_TPj7QQ
• Facebookfacebook.com/RoselleParkDistrict
• Instagraminstagram.com/roselleparkdistrict
• Xx.com/rpdparks
• LinkedInlinkedin.com/company/rparks

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Roselle Park District