MOJO Homes
MOJO Homes is a privately held NSW residential home builder and NEX Building Group subsidiary that designs, sells, and constructs 40+ home types across 13 display villages in Sydney, Hunter, Central Coast, South Coast, and Mid North Coast, serving first home buyers, investors, downsizers, and families.
- Company typePrivate
- Founded2014
- HeadquartersBaulkham Hills, Australia
- Headcount11–50
- GTM typeB2C
- OfferingServices
What MOJO Homes does
MOJO Homes (legal entity: Mojo Homes Pty Ltd) is a privately held residential home builder operating exclusively across New South Wales, Australia. The company designs, sells, and constructs new dwellings across a portfolio of 40+ home designs spanning single-storey, double-storey, acreage, split-level, dual occupancy, duplex, granny flat, narrow block, luxury, and affordable (J-Series) categories, with build-only home prices ranging from approximately $338,900 to over $700,000 and house-and-land packages typically priced between $1 million and $2 million+. All homes are built with TRUECORE steel framing using the Supaloc interlocking system, backed by a 25-year transferable structural guarantee.
The company distributes through 13 display home villages embedded within major residential estates (including HomeWorld Box Hill, Leppington, Oran Park, Thornton, Warnervale; Housing World Shoalhaven and Watagan Park; and Sovereign Hills), an online Build & Price self-serve tool, phone-based New Home Consultants, and partner estate developer channels. Revenue is generated through one-time construction contracts (house and land packages, custom builds on customer-owned land, knockdown-rebuilds) complemented by professional services revenue from MyChoice Home Loans, MyChoice Conveyancing, and MyChoice Design Studio upgrades.
MOJO Homes is a wholly owned subsidiary of the NEX Building Group, an Australian construction conglomerate providing 35+ years of building experience, supplier leverage, and balance sheet support. The company serves four primary B2C segments (first home buyers, property investors, downsizers, and growing/young families) across NSW regional markets from Sydney through the Mid North Coast, and reported a 4.7-star ProductReview.com.au rating across 536 reviews. It has no public revenue disclosures, no disclosed funding rounds, and an estimated 11–50 employees.
MOJO Homes firmographics
Firmographics- Name
- MOJO Homes
- Legal name
- Mojo Homes Pty Ltd
- Website
- https://mojohomes.com.au
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- MOJO Homes is a privately held NSW residential home builder and NEX Building Group subsidiary that designs, sells, and constructs 40+ home types across 13 display villages in Sydney, Hunter, Central Coast, South Coast, and Mid North Coast, serving first home buyers, investors, downsizers, and families.
- Ownership category
- akta.pro rank
MOJO Homes industry classification
Industry- Product category
- Residential Construction
- NAICS
- New Housing For-Sale Builders (236117)
- SIC
- Operative Builders (1531)
- akta.pro primary industry
- Spec Home / Production Homebuilding (Tract & Volume Builders) (IMAFABAD)
Keywords
Where MOJO Homes is headquartered
LocationHeadquarters
- HQ city
- Baulkham Hills
- HQ country
- Australia
- HQ region
- Oceania
Offices5 records
Markets served
MOJO Homes business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Others
Revenue model
- House & Land Package Sales: Mojo Homes generates revenue through the sale of new homes as part of house and land packages, where customers purchase a vacant block of land paired with a Mojo home design. This is a one-time transaction model.
- Custom Home Construction: Revenue from constructing custom homes on customer-owned land, including various home designs ranging from single storey to double storey, acreage, split level, duplex and dual occupancy.
- MyChoice Services: Additional revenue from in-house services including MyChoice Home Loans (construction finance), MyChoice Conveyancing, and MyChoice Design Studio selections and upgrades.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Entry-level home designs (J-Series) |
| One time/ perpetual license | Multi-year contract | Mid-range home designs (M-Series) |
| One time/ perpetual license | Multi-year contract | Premium/Large home designs |
| Unit Pricing | Multi-year contract | House & Land Packages |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
MOJO Homes product offering
Product offeringCore offering
MOJO Homes is a residential home builder operating across New South Wales, Australia, that designs and constructs new homes on customer-owned or partnered-estate land. The company sells a catalogue of architecturally designed home plans (single storey, double storey, acreage, split level, dual occupancy, duplex, granny flat, narrow block, luxury, and affordable J-Series designs), bundled house and land packages through partnered residential estates, and knockdown-rebuild services. Complementing the construction offering are in-house ancillary services — MyChoice Home Loans (construction finance), MyChoice Conveyancing, and MyChoice Design Studio (interior selections) — that together form a one-stop-shop for new home buyers.
Product overview
MOJO Homes is a residential home builder offering a comprehensive portfolio of architecturally designed home designs across NSW, Australia. The core product consists of various home design types including Single Storey, Double Storey, Acreage, Split Level, Dual Occupancy, Duplex, Granny Flats, Narrow Block, Luxury, and Affordable (J-Series) designs. The company also offers House & Land packages combining land with home designs across multiple NSW regions. Complementary services include MyChoice Design Studio for interior selections, MyChoice Home Loans for construction finance, MyChoice Conveyancing for legal services, and Knockdown Rebuild services. The company provides standard inclusions such as TRUECORE steel frames, a 25-year structural guarantee, and various customisation options through their click-on options system. Additional digital services include Virtual Tours, Video Tours, and a MyHome Customer Portal for account management.
Differentiator
Problem solved
Functional benefit
Brands
- MyChoice Design Studio: Interior design and selection service for home personalization
- MyChoice Home Loans
- MyChoice Conveyancing
Products and services
- Single Storey Home Designs
- Double Storey Home Designs
- Acreage Home Designs
- Split Level Home Designs
- Dual Occupancy Home Designs
- Duplex Home Designs
- Granny Flat Designs
- Narrow Block Home Designs
- Luxury Home Designs
- Affordable Home Designs (J-Series)
- House & Land Packages
- Knockdown Rebuild Service
- MyChoice Home Loans
- MyChoice Conveyancing
- MyChoice Design Studio
Quantifiable outcome
- 25-year structural guarantee on frames, trusses, and concrete slab - owner transferable
- +2 more outcomes
Companies that use MOJO Homes
Customer profileSegments7 records
Ideal customer profiles5 records
MOJO Homes technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
MOJO Homes partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor and core.
- MATES in ConstructionminorMojo Homes has partnered with MATES in Construction, the leading organisation dedicated to mental health awareness and suicide prevention in the construction industry. This partnership provides support, training and resources to the Mojo Homes team across NSW, helping break down stigma around mental health.
- Residential Estate DeveloperscoreMojo Homes partners with residential estate developers across NSW including HomeWorld (Box Hill, Leppington, Oran Park, Thornton, Warnervale), Housing World (Shoalhaven, Watagan Park), and sovereign estate developers. These partnerships provide display home village locations and house & land package opportunities.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
MOJO Homes competitors and assessment
Company assessmentBroad incumbents
- Metricon Homes: Largest private home builder in Australia with a national footprint, broader product range, and significant NSW presence. Larger scale and geographic reach than Mojo but competing in overlapping segments.
Regional players
- Coral Homes: Queensland-focused volume builder with similar product positioning, design catalog, and first-home-buyer focus. Comparable business model but geographically distinct from Mojo's NSW concentration.
- Simonds Homes: One of Australia's largest home builders headquartered in Victoria with national presence. Similar product range and price tiers but primarily competes in Victorian and South Australian markets rather than NSW.
- Burbank Australia: Melbourne-headquartered volume home builder offering comparable house & land packages and design portfolios. Comparable business model but operates primarily in Victoria rather than NSW.
Direct peers
- Masterton Homes: NSW-focused home builder with a comparable design catalog and price-point range, offering knock-down rebuild and custom home services across the same Sydney and regional NSW markets as Mojo.
- Eden Brae Homes: Sydney-based volume home builder offering similar project home designs, house & land packages, and standard inclusions. Competes head-to-head in Western Sydney and Northwest growth corridors.
- GJ Gardner Homes: National franchise home builder with active NSW presence, offering comparable project home designs and house & land packages with similar price-tier segmentation.
- Wisdom Homes: Sister brand under the NEX Building Group, offering project homes across Sydney and NSW. Most direct internal peer given shared parent backing, supplier relationships, and similar product offerings.
- Clarendon Homes: NSW-based volume home builder with similar house & land packages, display village network, and family-oriented design portfolio. Direct competitor across Sydney growth areas and Central Coast.
- McDonald Jones Homes: One of Australia's largest privately owned home builders with a strong NSW footprint across Newcastle, Hunter, Sydney, and the Central Coast. Highly comparable in product range, price positioning, and house & land package model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks2 records
Key highlights7 records
Customer concentration
MOJO Homes social profiles
Digital presenceMOJO Homes financial estimates
Financial estimateRevenue estimate
Valuation estimate
MOJO Homes leadership team
Management profileNumber of profiles
Profiles1 record
MOJO Homes funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MOJO Homes M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MOJO Homes
What does MOJO Homes do?
MOJO Homes is a residential home builder operating across New South Wales, Australia, that designs and constructs new homes on customer-owned or partnered-estate land. The company sells a catalogue of architecturally designed home plans (single storey, double storey, acreage, split level, dual occupancy, duplex, granny flat, narrow block, luxury, and affordable J-Series designs), bundled house and land packages through partnered residential estates, and knockdown-rebuild services. Complementing the construction offering are in-house ancillary services — MyChoice Home Loans (construction finance), MyChoice Conveyancing, and MyChoice Design Studio (interior selections) — that together form a one-stop-shop for new home buyers.
Is MOJO Homes a public or private company?
MOJO Homes is a private company. It is classified as corporate owned and is currently operating.
When was MOJO Homes founded?
MOJO Homes was founded in 2014. It employs 11 to 50 people.
Where is MOJO Homes based?
MOJO Homes is headquartered in Baulkham Hills, Australia, in the Oceania region.
How does MOJO Homes make money?
Three revenue lines are on record. House & Land Package Sales are the primary driver. The others are custom Home Construction and myChoice Services.
Who are MOJO Homes's main competitors?
Metricon Homes is listed as a broad incumbent. Regional players are Coral Homes, Simonds Homes and Burbank Australia. Direct peers are Masterton Homes, Eden Brae Homes, GJ Gardner Homes, Wisdom Homes, Clarendon Homes and McDonald Jones Homes.
Does MOJO Homes have an API?
No public API is recorded for MOJO Homes.
What industry is MOJO Homes in?
MOJO Homes's product category is Residential Construction. Its primary akta.pro industry code is IMAFABAD, Spec Home / Production Homebuilding (Tract & Volume Builders). Its NAICS code is 236117 and its SIC code is 1531.