Toormix

What Toormix does

Toormix is a Barcelona-based branding and digital design studio founded in 2000 and operating under the legal entity TOORMIX HOUSE, S.L. The firm delivers integrated design services across six interconnected disciplines: Branding & Identity, Websites & Digital Design, Research & Visual Production (including AI-assisted image generation, photography, and illustration), Strategy, Graphic Design, and Spaces & Environmental Design. Its underlying technology stack is a design-services toolkit rather than a software platform: visual research and production techniques, digital/web design and UX/UI consulting, AI image generation as a supplementary tool, and collaboration with external implementation partners (Llos, This Project Works, Plasencia Arquitectura, Poch & Capdevila) for programming, photography, and spatial execution.

The studio serves enterprises, institutions, healthcare organizations, cultural entities, real estate companies, restaurants, and public-sector clients primarily in Spain, with notable engagements including Hospital Vall d'Hebron, Clínic Barcelona, IRIS-UPC, Fotocasa (Schibsted), Ajuntament de Barcelona, House of Chappaz, and Hotel Borneta/Miiro. Revenue is generated through project-based professional services billed per scope, with a quote-driven pricing model and direct client engagement as the primary go-to-market motion; no public pricing, no API or software product, and no disclosed revenue or funding. Customer acquisition runs through a digital-first marketing presence (website portfolio, LinkedIn, Instagram, Behance, Bluesky, newsletter) supplemented by direct project inquiries via dedicated studio email channels.

Name

Toormix

Legal name

TOORMIX HOUSE, S.L.

Website

https://toormix.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

1–10 employees

Short description

Toormix is a Barcelona-based branding and digital design studio founded in 2000 that delivers project-based brand strategy, identity, web, graphic, and spatial design services to enterprises, healthcare institutions, cultural organizations, and public-sector clients, primarily in Spain.

Ownership category

akta.pro rank

Product category

Branding & Design Services

NAICS

Graphic Design Services (54143)

akta.pro primary industry

Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD)

akta.pro secondary industries

Brand Experience (BX) & Service Design (BPAFAEAI), UI/UX Engineering & Front-End Modernization (BPAEAFAH), Wayfinding, Signage & Environmental Graphic Design (BPAHAKAN)

Keywords

• Branding agency services
• Corporate identity design
• Digital design services
• Graphic design services
• Brand strategy consulting

Headquarters

HQ city

Barcelona

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Design and branding services: Project-based professional services for brand strategy, identity development, digital design, web design, graphic design, spatial design, and visual communication. Services are quoted per project based on scope and requirements.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Toormix is a Barcelona-based multidisciplinary design studio that sells project-based branding, digital, graphic, spatial, and strategy design services to enterprises, institutions, and organizations. Its work spans brand development and corporate identity, web and UX/UI design, visual research and production (including photography, illustration, motion graphics, and AI-generated imagery), brand strategy and naming, editorial/packaging/poster graphic design, and signage, exhibition, and retail environmental design. Each engagement is delivered as a custom collaboration integrating strategy, design, and innovation.

Product overview

Toormix is a design studio based in Barcelona with over 25 years of experience, offering a comprehensive range of design services. The company functions as a unified service offering rather than a platform-based product architecture. Their core service portfolio spans six interconnected disciplines: Branding & Identity (brand development, corporate identity, visual systems), Websites & Digital Design (web design, UX/UI, Design Systems), Research & Visual Production (including AI image generation, photography, illustration), Strategy (brand consulting, architecture, naming), Graphic Design (packaging, editorial, posters), and Spaces & Environmental Design (signage, exhibitions, retail). These services are delivered through project-based collaborations with clients, integrating strategy, design, and innovation.

Differentiator

Problem solved

Functional benefit

Products and services

• Branding & Identity

Named customers18 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Partnerships

17 partnerships are on record, tiered core and minor.

• Poch & CapdevilacoreStrategic or Co-development PartnerStrategic and content writing partner for Cardoner project. Collaborated on redefining corporate narrative and constructing unified, clear discourse for case studies.
• Plasencia ArquitecturacoreStrategic or Co-development PartnerArchitecture firm collaborating on Honko/Hospital Vall d'Hebron project since 2021 for the pediatric oncohematology hospitalization ward design.
• SignularminorImplementation/ SI/ Consulting PartnerSignage production partner for Honko project, producing wood and bioprotected materials meeting safety and infection control standards.
• GrafikominorImplementation/ SI/ Consulting PartnerPrint partner for House of Chappaz publications project.
• Joval Arderiu StudiominorImplementation/ SI/ Consulting PartnerPhotography partner for House of Chappaz exhibition mounting documentation.
• LloscoreTechnology or IntegrationProgramming partner for multiple projects including IRIS website and Cardoner websites. Provides web development and technical implementation services.
• This Project WorkscoreTechnology or IntegrationWeb development partner for House of Chappaz digital strategy and website redesign.
• Natza QuerolminorImplementation/ SI/ Consulting PartnerArchitecture partner for Kariiou project.
• Roberto RuizminorImplementation/ SI/ Consulting PartnerPhotography partner for House of Chappaz gallery.
• Txema SalvansminorImplementation/ SI/ Consulting PartnerPhotography partner for Esteve Teijin project, documenting everyday service scenes.
• Adrià GoulaminorImplementation/ SI/ Consulting PartnerPhotography partner for Fotocasa brand renewal project.
• Imma PadillaminorImplementation/ SI/ Consulting PartnerCopywriting partner for Ereso Náutica project.
• Arnau RoviraminorImplementation/ SI/ Consulting PartnerPhotography partner for Barcelona Poesia campaign, providing original bubble photographs as visual metaphor.
• Xose CazesminorImplementation/ SI/ Consulting PartnerVideo production partner for Dansàneu Festival 2025 campaign.
• Rut SoléminorImplementation/ SI/ Consulting PartnerCampaign and festival photography for Dansàneu project.
• Marc Gutiérrez PonsminorImplementation/ SI/ Consulting PartnerCampaign editing for Dansàneu Festival 2025.
• BackyardminorStrategic or Co-development PartnerArchitecture studio co-designing elements like tiles and blackboards for Bicnic restaurant project.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Pentagram: Largest independent global design firm, operating across branding, digital, environmental, and editorial design. Same core disciplines as Toormix but at significantly greater scale and geographic reach.
• Saffron Brand Consultants: Independent global brand consultancy specializing in brand strategy and identity. Comparable in service mix but typically engages at C-suite level with larger clients than Toormix's current portfolio.
• Interbrand: Global brand consultancy offering brand strategy, naming, identity, and digital experience design. Direct overlap with Toormix's branding and strategy services, but serving much larger multinational clients.
• Landor & Fitch: Global brand consulting and design firm with deep experience in brand strategy, identity, and experience design. Overlaps heavily with Toormix's service portfolio but operates at multinational enterprise scale via a network of offices.

Regional players

• Anagrama: Independent branding and design agency headquartered in Monterrey, Mexico, with a comparable boutique positioning and multidisciplinary service offering (branding, packaging, digital, strategy). Comparable in tier and ethos, but operates primarily in Latin America rather than Europe.

Direct peers

• Mucho Studio: Barcelona-based multidisciplinary branding and digital design studio with a comparable service mix across brand strategy, identity, digital, and editorial design. Direct competitor for the same enterprise and institutional clients in Spain.
• Base Design: Multidisciplinary branding and design studio with offices across Europe and the US. Comparable offering across brand strategy, identity, digital, and spatial design, with stronger geographic reach than Toormix.
• Folch: Barcelona-based brand and editorial design studio known for cultural and institutional clients. Closely comparable to Toormix in scope (branding, editorial, digital) and target market (Spain-based enterprises and cultural institutions).
• Morillas: Barcelona-based brand and design consultancy with deep experience in identity, packaging, and institutional communication. Comparable service breadth and target segments, particularly public-sector and large Spanish brands.
• Summa: Spanish branding and design agency offering brand strategy, identity, and digital design services. Operates in the same boutique agency tier and competes for similar enterprise and institutional clients in Spain.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/toormix
• Instagraminstagram.com/toormix
• Xx.com/toormix

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Toormix