Air Show Network

What Air Show Network does

Air Show Network (ASN) is a privately held, fully integrated air show event production company founded in 1983 by Jim Breen and headquartered in Santa Barbara, California. The company provides turnkey air show production services to two primary customer segments: U.S. military installations (Joint Base Andrews, MacDill AFB, Nellis AFB, Edwards AFB, NAS Pensacola, and others) and civilian airport authorities (notably the Smyrna/Rutherford County Airport Authority, a partner since 2005). ASN's service portfolio spans eight core revenue streams: full event production, premium VIP seating (including the trademarked Flight Line Club™), concessions operations, merchandise sales (claiming the largest inventory of officially licensed USAF Thunderbirds and USN Blue Angels merchandise in North America), sponsorships, social media, public relations, and marketing/advertising. The company also operates the Air Show Schedule discovery platform and coordinates high-profile flyovers for non-air-show events such as CMA Fest and the Super Bowl.

The business model combines professional services fees for event production with per-event transaction-based revenue from concessions and merchandise, sponsorship facilitation fees, and ancillary marketing/PR service charges. Vendor pricing is disclosed at a minimum of $1,500 or 35% of sales for food and beverage vendors, but customer-facing ticket pricing is not publicly available. ASN leverages a distributed execution model with a stated 1-10 person core staff, supported by subcontractors, local non-profit groups (which staff concession booths as fundraisers), and event volunteers. Over 40 years, the company has produced more than 1,500 air shows across 47 U.S. states and four Canadian provinces, and reports $12 million in average local economic impact per show.

ASN's competitive position rests on its integrated service model, 40-year brand establishment, military jet team relationships, proprietary Flight Line Club™ trademark (USPTO-approved December 2024), and a social media presence that has organically reached 90 million accounts with multiple viral videos. Under the leadership of founder/CEO Jim Breen and President/COO Greg "Judge" Smales (promoted December 2022, 33 years with the company), ASN is pursuing growth through five new air show markets and a planned doubling of its concessions, merchandise, and seating business. The company has received industry recognition including ICAS Pinnacle Awards (2021) and the U.S. Navy Blue Angels' Top Civilian Air Show designation (2025).

Name

Air Show Network

Legal name

Air Show Network

Website

https://airshownetwork.com

Company type

Private

Founded year

1983

Operating status

Operating

Headcount range

1–10 employees

Short description

Air Show Network is a privately held, 40-year-old air show event production company that provides turnkey event services—including premium seating, concessions, merchandise, sponsorships, and marketing—to U.S. military installations and civilian airport authorities across North America.

Ownership category

akta.pro rank

Product category

Air Show Event Production Services

NAICS

Convention and Trade Show Organizers (561920), Convention and Trade Show Organizers (56192), Amusement Parks and Arcades (7131)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Exhibitions, Trade Shows & Booth Management (HSACADAH)

akta.pro secondary industry

Conferences & Conventions Operations Services (Registration, AV, Logistics) (MPAGAGAM)

Keywords

• Air show production
• Event management services
• Premium hospitality seating
• Licensed aviation merchandise
• Military air show events

Headquarters

HQ city

Santa Barbara

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D

Revenue model

1. Full Event Production: Turnkey operations for military and civilian air shows including event logistics, air operations coordination, TAC demo static display coordination, jet team liaison, and overall show execution.
2. Concessions Operations: Food and beverage operations capable of handling crowds of 10,000 to 750,000+. ASN operates without subcontractors, managing all equipment and supplies internally. Local non-profit groups staff booths as fundraisers and receive a percentage of sales.
3. Merchandise Sales: Sale of officially licensed USAF Thunderbirds and USN Blue Angels merchandise. ASN claims the largest inventory of jet team merchandise in North America, serving shows of all sizes from large military installations to smaller civilian events.
4. Air Show VIP Experience™: Premium seating services including VIP Flight Line Club™, VIP Flight Deck Club, Premium Box Seats, Corporate Chalets, Wing Commander Chalet, and Base Commander Chalet. Includes exclusive concierge service.
5. Sponsorships: Facilitating presenting sponsorships with prestigious brands for air shows. Examples include Nutrien (Great Colorado Air Show), Northrop Grumman (Great Florida Air Show), Bill Dodge (Great State of Maine Air Show), Nissan (Great Tennessee Air Show), and United Airlines (San Francisco Fleet Week).
6. Marketing and Advertising: In-house marketing services including copywriting, graphics, video production, social media advertisement, traditional media placement, podcast production, and print advertising. Manages media placements across Facebook/Instagram, Google, and cable.
7. Public Relations: Professional PR services engaging local and national media to highlight air shows and military/civilian performers. Includes celebrity engagement for VIP rides with jet teams.
8. Social Media Services: Social media engagement and communication services for air shows. ASN's content has achieved massive reach with accounts reaching 90 million people organically and multiple viral videos exceeding 50 million views.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels9 records

Core offering

Air Show Network provides turnkey air show event production services for U.S. military bases and civilian airport authorities, covering event logistics, jet team liaison, concessions, premium seating, merchandise, sponsorships, public relations, social media, and marketing/advertising. The company also sells officially licensed USAF Thunderbirds and USN Blue Angels merchandise (claiming the largest inventory in North America) and operates the trademarked Flight Line Club™ premium VIP seating experience coined in 2000.

Product overview

Air Show Network (ASN) operates as a fully integrated air show event production company offering a comprehensive portfolio of services. The core product is Full Event Production, which provides turnkey operations for military and civilian air shows. This is complemented by specialized services including Air Show VIP Experience (trademarked premium seating), Concessions, Merchandise (largest licensed USAF Thunderbirds and USN Blue Angels merchandise in North America), Sponsorships, Social Media, Public Relations, and Marketing and Advertising. ASN also operates the Air Show Schedule platform for event discovery. The company holds the proprietary Flight Line Club trademark and offers volunteer programs and charitable partnerships. Founded in 1983, ASN has produced over 1,500 air shows across 47 states and four Canadian provinces.

Differentiator

Problem solved

Functional benefit

Products and services

• Full Event Production

Quantifiable outcome

• Great Tennessee Air Show named Top Civilian Air Show of 2025 by U.S. Navy Blue Angels; Nickie DiPierri won Liaison of Year award
• +3 more outcomes

Named customers20 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Nine partnerships are on record, tiered minor and core.

• CMA (Country Music Association)minorStrategic or Co-development Partner · 1 January 2025ASN coordinated flyover by F-35 Demo Team to kick off CMA Fest in Nashville. This marked the third time ASN worked with CMA Fest to coordinate a flyover (previously in 2019 with F-16 Viper Demo Team and 2023 with F-22 Raptor Demo Team).
• ICAS (International Council of the Air Show)coreGTM or Marketing Partner · 1 January 2021ASN signed on as the first-ever Presenting Sponsor of the ICAS Convention (December 6-9, 2021 at Paris Hotel in Las Vegas). ICAS President John Cudahy noted ASN has been a pioneer in the evolution of the industry and leader in the air show business for more than 35 years.
• Smyrna/Rutherford County Airport AuthoritycoreStrategic or Co-development Partner · 1 January 2005Long-term partnership since 2005 producing the Great Tennessee Air Show. ASN provides full event production support, and the Authority's Executive Director John Black praised ASN as providing excellent support in each and every area of show production from start to finish.
• United AirlinescoreGTM or Marketing PartnerPresenting Sponsor of San Francisco Fleet Week Air Show. United Airlines also performs with their 777 at San Francisco Fleet Week - the only air show in the country with a fully choreographed commercial airliner performance.
• NutriencoreGTM or Marketing PartnerPresenting Sponsor of Great Colorado Air Show. Nutrien is an agriculture company serving as the presenting sponsor for the Colorado event.
• Northrop GrummancoreGTM or Marketing PartnerPresenting Sponsor of Great Florida Air Show. Defense contractor Northrop Grumman serves as the presenting sponsor.
• Bill DodgecoreGTM or Marketing PartnerPresenting Sponsor of Great State of Maine Air Show. Bill Dodge auto group serves as presenting sponsor.
• NissancoreGTM or Marketing PartnerPresenting Sponsor of Great Tennessee Air Show. Nissan serves as presenting sponsor for the Tennessee event.
• American LegionminorStrategic or Co-development PartnerPartner with Great State of Maine Air Show for Gold Star Families program. American Legion staffed the event with volunteers, cooking and serving BBQ lunch for Gold Star Families and Veterans on Friday practice day.

Scale indicators9 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Live Nation Entertainment: Live Nation is the world's largest live entertainment company, providing turnkey event production, ticketing, sponsorships, and venue services. ASN's vertically integrated model for air shows mirrors Live Nation's integrated approach to live event execution, sponsorship monetization, and premium hospitality experiences.
• AEG Presents: AEG Presents is a major live event promoter and venue operator producing concerts, festivals, and large-scale entertainment events globally. Comparable to ASN in delivering turnkey live event production, sponsorship sales, premium hospitality, and integrated marketing services, but at vastly larger scale and across music/festival categories rather than air shows.
• ASM Global: ASM Global is a major venue management and live event services company operating stadiums, arenas, and convention centers worldwide. Comparable to ASN in producing large-scale live events with integrated concessions, premium hospitality, and sponsorship services, though ASM operates fixed venues across multiple verticals rather than air shows.
• Feld Entertainment: Feld Entertainment is a large-scale live event production company (Monster Jam, Disney On Ice, Marvel Universe LIVE!) with a vertically integrated model producing, marketing, and operating large touring live entertainment events. ASN's fully integrated air show production model mirrors Feld's proprietary-IP-driven live event approach, though Feld operates in mass-market family entertainment rather than aviation.

Emerging players

• Outback Presents: Outback Presents is an independent live entertainment promoter producing concerts, family shows, and specialized live events. Comparable to ASN as a promoter of live entertainment experiences that combines content curation, marketing, sponsorship sales, and event production for venue and outdoor operators.
• Commemorative Air Force: The Commemorative Air Force is a nonprofit that operates one of the largest collections of flying warbirds and produces airshow events and aviation experiences. Comparable to ASN as an air show producer and aviation event operator, though CAF is member-funded and operates a flying-museum model rather than a commercial production model.
• Patriotic Productions: Patriotic Productions produces military-themed events, including air shows, military appreciation events, and patriotic celebrations. Comparable to ASN as a producer of military aviation and patriotic live events, though at smaller scale and with a more mission-oriented positioning.
• Pyrotecnico (RWS Entertainment Group): RWS Entertainment Group (parent of Pyrotecnico) is a full-service event production company specializing in fireworks/pyrotechnics, special effects, and large-scale live event production. Comparable to ASN as a specialty live event production vendor that supports major aviation and outdoor entertainment events, including air shows.

Others

• Wasserman (The Collective / Wasserman Media Group): Wasserman is a global sports, music, and entertainment agency that brokers sponsorships, produces live events, and represents talent. Comparable to ASN in monetizing premium live event audiences via presenting sponsorships (United Airlines, Northrop Grumman, etc.) and celebrity engagement, complementing ASN's sponsorship and PR operations.
• International Council of Air Shows (ICAS): ICAS is the global trade association for the air show industry and the convener of the annual ICAS Convention where ASN serves as Presenting Sponsor. Comparable as the ecosystem that defines industry standards, awards (ICAS Pinnacle Awards), and professional networking for ASN's core market, rather than a direct competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/airshownetwork
• Facebookfacebook.com/AirShowNetwork
• LinkedInlinkedin.com/company/the-air-show-network
• Instagraminstagram.com/airshownetwork

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Air Show Network