Sixteen:Nine
Sixteen:Nine is a B2B digital signage and DooH industry publication producing news, podcasts, yearbooks, and trade show events. Founded in 2006, it merged with invidis in April 2026 to form a unified global digital signage media platform.
- Company typePrivate
- Founded2006
- HeadquartersHalifax, Canada
- Headcount1–10
- GTM typeB2B
- OfferingDigital Commerce or Content
What Sixteen:Nine does
Sixteen:Nine is a B2B digital signage and Digital-out-of-Home (DooH) industry publication founded in 2006 and operated from Halifax, Canada by industry veteran David Haynes. The property produced daily news coverage, a podcast, and editorial commentary under the tagline "All Digital Signage, Some Snark," and maintained the 16:9 Archive spanning two decades of industry reporting. Its content served digital signage professionals, DooH operators and advertisers, and technology vendors and manufacturers (LED displays, media players, CMS software) seeking market intelligence, technology evaluation, and competitive awareness.
The business model combined three revenue streams: advertising and sponsorships on the publication, event revenue from the Sixteen:Nine Mixer at trade shows and the Digital Signage Summit, and recurring revenue from digital magazine and yearbook downloads with regional market rankings. Go-to-market was event-driven, with distribution via the website, the Invidis Weekly newsletter, social channels (LinkedIn, Instagram, YouTube), and in-person industry events. Operating with 1-10 employees, Sixteen:Nine was a small specialist media property rather than a technology platform, with no disclosed software, SaaS, or AI products.
In April 2026 Sixteen:Nine merged into invidis consulting GmbH (Munich, Germany), unifying sixteen-nine.net and invidis.com into a single global digital signage media platform. The combined entity now publishes dedicated regional coverage for Europe, North America, Asia Pacific, Middle East, and Latin America, distributes the Invidis Weekly newsletter and the invidis Yearbook (including a new Americas Edition launched in June 2026), and hosts industry events including the Digital Signage Summit, which celebrated its 20th anniversary at DSS 2026.
Sixteen:Nine firmographics
Firmographics- Name
- Sixteen:Nine
- Legal name
- Sixteen:Nine
- Website
- https://sixteen-nine.net
- Company type
- Private
- Founded year
- 2006
- Operating status
- Acquired
- Headcount range
- 1–10 employees
- Short description
- Sixteen:Nine is a B2B digital signage and DooH industry publication producing news, podcasts, yearbooks, and trade show events. Founded in 2006, it merged with invidis in April 2026 to form a unified global digital signage media platform.
- Ownership category
- akta.pro rank
Where Sixteen:Nine is headquartered
LocationHeadquarters
- HQ city
- Halifax
- HQ country
- Canada
- HQ region
- North America
Markets served
Sixteen:Nine business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Others
Revenue model
- Advertising and Sponsorships: Revenue generated through advertising placements on the digital signage industry publication, including banner ads and sponsored content opportunities targeting industry professionals.
- Event Revenue: Revenue from hosting industry events including the Sixteen:Nine Mixer and related Digital Signage Summit activities, including sponsorships and attendance fees.
- Magazine/Content Distribution: Digital magazine downloads and yearbook publications covering regional market analysis and industry rankings.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Sixteen:Nine product offering
Product offeringCore offering
Sixteen:Nine is a B2B trade media publication covering the digital signage and Digital Out-of-Home (DooH) industries. It provides daily industry news, editorial analysis, hosts networking events including the Sixteen:Nine Mixer and the Digital Signage Summit (DSS), and publishes regional yearbooks such as the invidis Yearbook Americas Edition. The platform operates as a global industry intelligence hub for vendors, operators, and integrators across retail, hospitality, transportation, and corporate signage markets.
Product overview
Sixteen:Nine (now unified with invidis.com) is a digital signage and Out-of-Home (OoH) industry publication and media platform. It provides news coverage, industry analysis, market research (such as the invidis Yearbook and DBCI - Digital Signage Business Climate Index), and hosts industry events including the Digital Signage Summit (DSS). The company does not appear to offer a standalone software product, platform, or SaaS offering based on the available source data.
Differentiator
Problem solved
Functional benefit
Companies that use Sixteen:Nine
Customer profileSegments3 records
Ideal customer profiles3 records
Sixteen:Nine technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Sixteen:Nine partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor and core.
- SignageOSminorSignageOS hosted the Sixteen:Nine Mixer at Infocomm 2026 in Las Vegas, demonstrating a collaborative event partnership within the digital signage ecosystem.
- invidiscoreSixteen-Nine and invidis have unified into a global digital signage platform, combining Sixteen:Nine's North American focused content with invidis's European and global coverage to create a comprehensive industry publication serving multiple regions.
Scale indicators1 record
Recent moves4 records
Expansion highlights4 records
Sixteen:Nine competitors and assessment
Company assessmentOthers
- AVIXA: Industry association for the AV industry and operator of InfoComm, the trade show where Sixteen:Nine hosts its Mixers. Comparable as an ecosystem participant shaping the same audience, events, and content landscape, though not a direct editorial competitor.
- OAAA (Out of Home Advertising Association of America): Industry association representing OOH and DooH advertisers and operators in the US. Comparable as an ecosystem participant that publishes research and events (e.g., quarterly OoH revenue reports) overlapping with Sixteen:Nine's coverage of the DooH market.
Broad incumbents
- Commercial Integrator: Trade publication for commercial AV integrators, regularly covering digital signage projects and vendors. Comparable as a B2B trade media competitor for advertising and event dollars from the same vendor and integrator audience.
- rAVe Publications: Established AV industry trade publication with broad coverage including digital signage. Comparable as a B2B trade media brand monetizing advertising, newsletters, and events, though it covers a wider scope than Sixteen:Nine's signage focus.
- AV Network (Systems Contractor News): AV industry trade publication covering commercial integration including digital signage deployments. Comparable as a B2B trade media brand reaching integrators and end-users, with signage coverage as a subset of a broader AV remit.
Direct peers
- invidis: European-based digital signage and DooH trade publication that has now merged with Sixteen:Nine. Directly comparable in mission, audience, and content categories, and serves as the company's merger partner and combined global brand.
- Display Daily: Niche trade publication focused on display technology including digital signage, MicroLED, and e-paper. Comparable as a specialized B2B editorial product targeting overlapping technical and commercial audiences.
- Sixteen:Nine Mixer / Digital Signage Summit (as event brand): The company's own event properties, included for reference as the most direct peer format — recurring industry conferences and mixers in the digital signage space — competing for sponsor mindshare against comparable vendor-led and association-led events.
- Digital Signage Today: Long-running trade publication covering digital signage, DooH, and related AV technology. Directly comparable as a B2B editorial product serving overlapping audiences of vendors, integrators, and end-users in the same vertical.
Emerging players
- StreamTV Insider: Trade publication covering the streaming TV and connected TV ad ecosystem, an adjacent category to DooH/digital signage. Comparable as a B2B trade media product targeting overlapping advertiser, vendor, and operator audiences in digital video out-of-home environments.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Sixteen:Nine social profiles
Digital presenceSixteen:Nine financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sixteen:Nine leadership team
Management profileNumber of profiles
Profiles1 record
Sixteen:Nine funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sixteen:Nine M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sixteen:Nine
What does Sixteen:Nine do?
Sixteen:Nine is a B2B trade media publication covering the digital signage and Digital Out-of-Home (DooH) industries. It provides daily industry news, editorial analysis, hosts networking events including the Sixteen:Nine Mixer and the Digital Signage Summit (DSS), and publishes regional yearbooks such as the invidis Yearbook Americas Edition. The platform operates as a global industry intelligence hub for vendors, operators, and integrators across retail, hospitality, transportation, and corporate signage markets.
Is Sixteen:Nine a public or private company?
Sixteen:Nine is a private company. It is classified as corporate owned and is currently acquired.
When was Sixteen:Nine founded?
Sixteen:Nine was founded in 2006. It employs 1 to 10 people.
Where is Sixteen:Nine based?
Sixteen:Nine is headquartered in Halifax, Canada, in the North America region.
How does Sixteen:Nine make money?
Three revenue lines are on record. Advertising and Sponsorships are the primary driver. The others are event Revenue and magazine/Content Distribution.
Who are Sixteen:Nine's main competitors?
Others on record are AVIXA and OAAA (Out of Home Advertising Association of America). Broad incumbents are Commercial Integrator, rAVe Publications and AV Network (Systems Contractor News). Direct peers are invidis, Display Daily, Sixteen:Nine Mixer / Digital Signage Summit (as event brand) and Digital Signage Today. StreamTV Insider is listed as an emerging player.
Does Sixteen:Nine have an API?
No public API is recorded for Sixteen:Nine.