Noxcrew
Noxcrew is a London-based Minecraft content studio that designs and sells adventure maps, add-ons, and texture packs via the Minecraft Marketplace, hosts the monthly MC Championship streamer tournament, and operates the MCC Island community server for individual players, content creators, and entertainment IP holders.
- Company typePrivate
- Founded2011
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingSoftware
What Noxcrew does
Noxcrew is a London-based, privately held Minecraft content creation studio founded in 2011 that designs, builds, and distributes custom Minecraft experiences exclusively for the Bedrock Edition. The company's core products are sold through the official Minecraft Marketplace and include hundreds of adventure maps, texture packs, skin packs, and modular add-ons (Behavior/Resource Packs) — content purchases are made via Minecoins and linked to players' Xbox Live accounts for cross-device play. Beyond the Marketplace storefront, Noxcrew operates MC Championship, a monthly live Minecraft tournament featuring popular streamers organized by content creator Scott Major, and MCC Island, a free interconnected Minecraft Java server hosting mini-games and social play for thousands of concurrent users, with its own Tebex-backed webstore for virtual goods. The studio also operates branded merchandise through mcc.store and has produced bespoke experiential events, including a fully animated in-engine Minecraft concert for K-Pop group BTS in partnership with YouTube and a Muppets concert.
Noxcrew serves three distinct customer segments. Its primary audience is individual Minecraft players who purchase content on the Marketplace; a secondary audience is the streamer and content creator community that participates in MC Championship and amplifies Noxcrew's reach; and a third, enterprise-grade segment comprises major entertainment IP holders (Disney, DC/Warner Bros. Discovery, DreamWorks Animation) and platform partners (YouTube) that license or commission branded Minecraft worlds and events. Distribution is multi-channel — Marketplace storefront for Bedrock content, MCC Island Java server for community engagement, merchandise e-commerce, and direct IP licensing deals — while marketing is executed across Discord, YouTube, Twitter/X, Instagram, TikTok, LinkedIn, Twitch, and a dedicated MC Championship live app.
The revenue model is predominantly transactional: one-time Marketplace content purchases, MCC Island virtual goods via Tebex, merchandise sales, and event-related sponsorships/viewership. As an official Microsoft Minecraft Partner since 2017, Noxcrew benefits from platform-distributed access to Minecraft's global player base but is structurally tied to the Bedrock ecosystem, with no disclosed external investors, funding rounds, or revenue figures. The company is organized as Noxcrew Holdings Limited with operating subsidiaries Noxcrew Ltd and Noxcrew Online Ltd, all UK-incorporated, and operates a lean team of 11-50 employees from Covent Garden, London.
Noxcrew firmographics
Firmographics- Name
- Noxcrew
- Legal name
- Noxcrew Holdings Limited
- Website
- https://noxcrew.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Noxcrew is a London-based Minecraft content studio that designs and sells adventure maps, add-ons, and texture packs via the Minecraft Marketplace, hosts the monthly MC Championship streamer tournament, and operates the MCC Island community server for individual players, content creators, and entertainment IP holders.
- Ownership category
- akta.pro rank
Noxcrew industry classification
Industry- Product category
- Gaming Content Studio
- NAICS
- Amusement and Theme Parks (71311)
- SIC
- Games, Toys & Children's Vehicles (No Dolls & Bicycles) (3944)
- akta.pro primary industry
- Multi-Channel Networks (MCNs) & Creator Management (Agencies, Talent Networks) (MPAFAEAD)
- akta.pro secondary industry
- Multi-Channel Networks (MCNs) & Creator Management Platforms (MPACABAH)
Keywords
Where Noxcrew is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Noxcrew business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Minecraft Marketplace Content Sales: One-time purchases of adventure maps, texture packs, skin packs, and add-ons through the Minecraft Marketplace using Minecoins. Revenue is generated from player purchases with no subscription or recurring fees.
- MC Championship Events: Live tournament events featuring popular Minecraft streamers, generating revenue through viewership, sponsorships, and brand partnerships associated with the events.
- MCC Island Merchandise: Sale of merchandise through mcc.store, including apparel and accessories related to MC Championship and MCC Island properties.
- MCC Island Virtual Goods: MCC Island public Minecraft Java server uses Tebex payment provider for potential virtual goods or cosmetic transactions.
Go-to-market motion3 records
Distribution channels4 records
Marketing channels10 records
Noxcrew product offering
Product offeringCore offering
Noxcrew creates and sells custom Minecraft content including adventure maps, texture packs, skin packs, and add-ons (Behavior/Resource Packs) through the official Minecraft Marketplace for Bedrock Edition. The company also operates MC Championship, a monthly live Minecraft tournament featuring popular streamers, and MCC Island, a free-to-play interconnected Minecraft Java world where thousands of players join for community mini-games and socializing. Noxcrew additionally creates branded Minecraft experiences under IP licensing partnerships with Disney, DC, and DreamWorks.
Product overview
Noxcrew is a Minecraft content creation studio that operates a multi-product portfolio. Its core offerings include: (1) Minecraft Marketplace content — adventure maps, texture packs, skin packs, and add-ons (Behavior/Resource Packs) sold through the official Minecraft Bedrock store; (2) MC Championship (MCC) — a major monthly live Minecraft tournament featuring popular streamers; and (3) MCC Island — a free interconnected Minecraft Java world for community mini-games and socializing. The portfolio is supplemented by IP-licensed worlds (Frozen, Batman, Kung Fu Panda) created under partnerships with Disney, DC, and DreamWorks, and one-off experiential events such as in-engine concerts. Noxcrew primarily produces content for Minecraft Bedrock Edition (with legacy Java content still available) and distributes through the Minecraft Marketplace, with content purchases linked to users' Xbox Live accounts.
Differentiator
Problem solved
Functional benefit
Products and services
- Minecraft Marketplace Content (Adventure Maps, Texture Packs, Skin Packs) Hundreds of custom Minecraft worlds (adventure maps), texture packs, and skin packs sold through the Minecraft Marketplace for Bedrock Edition. Content ranges from narrative experiences to expansive sandboxes and is playable across Bedrock-supported devices including Xbox, Windows 10, mobile, and consoles. Over 1,000 skins, maps, and textures are available on the Marketplace.
- Minecraft Add-Ons (Behavior Packs and Resource Packs) Modular add-on packs (Behavior/Resource Packs) that add new mechanics, entities, and gameplay features to Minecraft Bedrock worlds. Examples include Survival Mechs (customizable mechs with modules for terraforming and farming automation), Monster Food (hostile mob cooking), Millionaire Mansions (furniture and build system), and LEGO Minecraft Chicken Mounts. Some add-ons are free; others are paid via Minecoins.
- MC Championship (MCC) One of the largest live Minecraft events, featuring popular streamers competing in a high-energy 3-hour tournament held monthly. Noxcrew provides the infrastructure and game worlds. The event generates revenue through viewership, sponsorships, and brand partnerships, with VODs hosted on a dedicated YouTube channel.
- MCC Island A free online interconnected Minecraft Java world hosted at play.mccisland.net where thousands of players join to play mini-games, socialize, and participate in community events. Features its own webstore powered by Tebex for virtual goods or cosmetic transactions.
- Minecraft IP Collaboration Worlds Custom Minecraft worlds created under official licensing partnerships with major entertainment IP holders. Worlds include Disney's Frozen, DC Comics' Batman (including mash-up packs and themed adventure maps), and DreamWorks' Kung Fu Panda. These branded experiences combine narrative storytelling with Minecraft gameplay and are sold through the Minecraft Marketplace.
Companies that use Noxcrew
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles2 records
Noxcrew technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature4 records
Noxcrew partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and flagship.
- Microsoft/MojangcoreOfficial Minecraft Partner Program member since Microsoft offered partnership to bring maps to the Bedrock store. Noxcrew creates content exclusively for Bedrock Edition through the Minecraft Marketplace. The partnership enables distribution to millions of Minecraft players across Xbox, Windows 10, mobile, and other Bedrock platforms.
- DisneyflagshipOfficial collaboration to create custom Minecraft worlds for Disney IPs. Noxcrew has created Frozen-themed Minecraft worlds available on the Marketplace.
- DC (Warner Bros. Discovery)flagshipOfficial partnership to create custom Minecraft worlds for Batman IP, including mash-up packs and themed adventure maps.
- DreamWorks AnimationcoreCollaboration to create Kung Fu Panda themed Minecraft world, extending entertainment IP into Minecraft experiences.
- BTSflagshipCreated a fully animated in-engine Minecraft concert for the K-Pop band BTS, in partnership with YouTube. This was a landmark virtual concert experience.
- The MuppetscoreCreated a Minecraft concert experience for The Muppets franchise, showcasing the versatility of Minecraft as an entertainment platform.
- YouTubecorePartnership for BTS Minecraft concert and platform for MC Championship VODs (MCC Vods YouTube channel). YouTube serves as the video hosting and streaming platform for Noxcrew's content.
- Scott Major (Smajor1995)coreScottish content creator and streamer who organizes contestants and teams for each MC Championship event. He is the sole decision-maker for event participant selection.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Noxcrew competitors and assessment
Company assessmentDirect peers
- Everbloom Games: Everbloom Games is a Minecraft Marketplace creator specializing in maps, worlds, and add-on content for Bedrock. Direct competitor in the same official partner program, targeting the same consumer gamer segment.
- Team Visionary: Team Visionary is a long-running official Minecraft Marketplace partner creating adventure maps, add-ons, and texture packs. Competes with Noxcrew in the same Bedrock Marketplace category for player attention and IP-holder partnerships.
- Gamemode One: Gamemode One is a Minecraft content creator studio producing official Marketplace content including adventure maps and add-ons. Closely comparable as a Bedrock-focused partner serving the same consumer and enterprise IP customer base.
- Imagiverse: Imagiverse is an official Minecraft partner studio producing narrative-driven adventure maps, worlds, and Marketplace content. Closely comparable as a Bedrock-focused content studio serving similar consumer and IP-licensor customers.
- BlockWorks: BlockWorks is an established official Minecraft Marketplace partner that builds bespoke worlds, branded experiences, and adventure maps for major IP holders and game publishers. Directly comparable to Noxcrew in business model (Bedrock content studio) and customer base (entertainment IP licensors).
- Galaxy4Games: Galaxy4Games is an official Minecraft Marketplace partner producing maps, mini-games, and add-ons. Direct peer operating in the same Bedrock Marketplace ecosystem with a comparable product mix and target audience.
- RSMedia / RSMediaGames: RSMediaGames is an official Minecraft partner producing adventure maps and Marketplace content. Operates in the same product category and distribution channel as Noxcrew, competing for player engagement and IP partnerships.
Broad incumbents
- Roblox Corporation: Roblox operates the largest UGC gaming/metaverse platform and is where major IP holders run branded experiences (concerts, IP worlds). Comparable to Noxcrew as the broader UGC-IP-activation platform that competes for the same entertainment brand budgets.
- Epic Games: Epic Games operates Fortnite and Fortnite Creative, where IP holders run branded concerts, experiences, and creator-built worlds. Comparable to Noxcrew as a competing destination for branded virtual experiences and entertainment-IP activations.
Emerging players
- SypherPK: SypherPK is a top-tier Minecraft content creator/streamer who occasionally builds custom content and world experiences. Partial overlap with Noxcrew as a creator-economy figure inside the Minecraft ecosystem and a likely MCC participant.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Noxcrew social profiles
Digital presenceNoxcrew financial estimates
Financial estimateRevenue estimate
Valuation estimate
Noxcrew leadership team
Management profileNumber of profiles
Profiles1 record
Noxcrew subsidiaries and ownership
Company hierarchySubsidiaries2 records
Noxcrew funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Noxcrew M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Noxcrew
What does Noxcrew do?
Noxcrew creates and sells custom Minecraft content including adventure maps, texture packs, skin packs, and add-ons (Behavior/Resource Packs) through the official Minecraft Marketplace for Bedrock Edition. The company also operates MC Championship, a monthly live Minecraft tournament featuring popular streamers, and MCC Island, a free-to-play interconnected Minecraft Java world where thousands of players join for community mini-games and socializing. Noxcrew additionally creates branded Minecraft experiences under IP licensing partnerships with Disney, DC, and DreamWorks.
Is Noxcrew a public or private company?
Noxcrew is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Noxcrew founded?
Noxcrew was founded in 2011. It employs 11 to 50 people.
Where is Noxcrew based?
Noxcrew is headquartered in London, United Kingdom, in the Europe region.
How does Noxcrew make money?
Four revenue lines are on record. Minecraft Marketplace Content Sales are the primary driver. The others are MC Championship Events, MCC Island Merchandise and MCC Island Virtual Goods.
Who are Noxcrew's main competitors?
Direct peers on record are Everbloom Games, Team Visionary, Gamemode One, Imagiverse, BlockWorks, Galaxy4Games and RSMedia / RSMediaGames. Broad incumbents are Roblox Corporation and Epic Games. SypherPK is listed as an emerging player.
Does Noxcrew have an API?
No public API is recorded for Noxcrew.
What industry is Noxcrew in?
Noxcrew's product category is Gaming Content Studio. Its primary akta.pro industry code is MPAFAEAD, Multi-Channel Networks (MCNs) & Creator Management (Agencies, Talent Networks), with a secondary code of MPACABAH, Multi-Channel Networks (MCNs) & Creator Management Platforms. Its NAICS code is 71311 and its SIC code is 3944.