evway by Route220
evway by Route220 is an Italian B Corp-certified company operating a free EV charging aggregation app providing access to 200,000+ charging points across Europe via 200+ roaming CPO partners, serving EV drivers with navigation, payments, and subscription discounts while running a B2B hospitality Travel Network.
- Company typePrivate
- Founded2014
- HeadquartersMilano, Italy
- Headcount11–50
- GTM typeB2C
- OfferingSoftware
What evway by Route220 does
evway by Route220 S.r.l. SB is an Italian B Corp-certified company, founded in 2014 and headquartered in Milan with operating offices in Bolzano, Rovereto, and Ivrea. The company operates an EV charging aggregation platform—delivered primarily through a free mobile application on iOS and Android—connecting electric vehicle drivers to more than 200,000 charging points across Europe via interoperability agreements with 200+ roaming Charge Point Operators, including Enel X in Italy and IONITY across Europe.
The core product is the evway app, which provides a real-time map of charging stations with live availability status (free/occupied/maintenance), connector and power information, transparent per-operator pricing, and integrated payment. Functional extensions include the Smart Route Planner (trip planning with optimized charging stops based on vehicle and battery state), eMX free navigation mode, CarPlay and Android Auto integration, and a KeyFob RFID tag for contactless session activation. Monetization combines three subscription tiers (IONITY SAVE 24 at €7.99/month, FLAT RATE SAVE at €9.90/month, and IONITY SAVE 37 at €14.99/month), per-session transaction fees on roaming charging, and B2B digital marketing services delivered through the evway Travel Network—a sub-brand encompassing 60+ hospitality partners (including Mandarin Oriental Milan, Sheraton Lake Como, and Grand Hotel Tremezzo) that combine EV charging hardware with curated itineraries and promotional visibility.
evway serves two principal customer segments: individual EV drivers seeking unified access to fragmented European charging infrastructure (60,000+ app users reported), and hospitality and tourism businesses that install charging stations to attract EV-driving guests. The company operates a 12-person team with no disclosed external funding and reports operating presence in Italy, France, the Netherlands, Germany, Austria, and Switzerland.
evway by Route220 firmographics
Firmographics- Name
- evway by Route220
- Legal name
- evyway by Route220 S.r.l. SB
- Website
- https://evway.net
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- evway by Route220 is an Italian B Corp-certified company operating a free EV charging aggregation app providing access to 200,000+ charging points across Europe via 200+ roaming CPO partners, serving EV drivers with navigation, payments, and subscription discounts while running a B2B hospitality Travel Network.
- Ownership category
- akta.pro rank
evway by Route220 industry classification
Industry- Product category
- EV Charging Aggregation Software
- NAICS
- Electric Power Transmission, Control, and Distribution (22112), Travel Agencies (561510)
- SIC
- Electric Services (4911), Transportation Services (4700)
- akta.pro primary industry
- EV Charging Network Management & Software Services (CPMS, Monitoring, Billing) (TLAKAMAG)
- akta.pro secondary industries
- EV Charging Settlement, Billing & Roaming (Payments, Tariffs, Clearing) (EUAFAMAI), EV Charging Payment & Reimbursement Programs (Public/Depot Charging) (TLABAMAK), Corporate EV Rental Programs & Charging Coordination (THADAOAK), EV Charging-Integrated Rentals (Bundled Charging, Roaming, Home Charger Add-ons) (THADANAJ)
Keywords
Where evway by Route220 is headquartered
LocationHeadquarters
- HQ city
- Milano
- HQ country
- Italy
- HQ region
- Europe
Offices4 records
Markets served
evway by Route220 business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- App Subscriptions: Monthly subscription plans providing discounts on charging sessions at specific networks (IONITY) or flat-rate pricing at HPC stations
- Charging Session Transaction Fees: Starting fee plus energy (kWh) and time-based components for each charging session. evway applies roaming partner rates transparently to customers.
- Roaming Partner Network Fees: Revenue from interoperability agreements with 200+ European charging network operators
- Business Digital Marketing Services: Promotion services for hospitality facilities and businesses located near charging stations through the Travel Network
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free App - Basic Access |
| Usage-based | Pay-as-you-go | Pay-as-you-go Charging |
| Subscription | Monthly | IONITY SAVE 24 - 24% IONITY Discount |
| Subscription | Monthly | IONITY SAVE 37 - 37% IONITY Discount |
| Subscription | Monthly | FLAT RATE SAVE - HPC Flat Rate |
| One time/ perpetual license | Others | KeyFob RFID Tag |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels5 records
evway by Route220 product offering
Product offeringCore offering
evway by Route220 operates an EV charging aggregation platform whose core product is a free mobile application (Android and iOS) that gives EV drivers access to over 200,000 charging points across Europe through roaming partnerships with 200+ network operators. The app provides real-time station availability and pricing, free in-app navigation (eMX), a Smart Route Planner, and integrated payment to start charging sessions, supplemented by subscription plans (IONITY SAVE, FLAT RATE SAVE) and the KeyFob RFID accessory for contactless activation.
Product overview
evway by Route220 operates as a multi-product platform for electric vehicle charging and sustainable tourism. The core product is the evway mobile app (available free for Android and iOS), which provides access to over 200,000 interoperable charging points across Europe through real-time mapping, navigation, and payment. This core app is extended by the KeyFob (RFID tag accessory) for keyless charging, the Smart Route Planner and eMX navigation modes for trip planning, and three subscription plans (FLAT RATE SAVE, IONITY SAVE 24, and IONITY SAVE 37) offering discounted HPC charging rates. Supporting the app is the evway Travel Network sub-brand, a curated network of hospitality and commercial facilities with EV charging that combines a booking platform, thematic travel itineraries, and digital marketing services for partner businesses. The company also publishes a physical travel guidebook for EV drivers in Italy. All products share access to the same charging station database and user account infrastructure.
Differentiator
Problem solved
Functional benefit
Brands
- evway Travel Network: A travel network platform for electric vehicle drivers, providing curated itineraries, partner accommodations, and tourism experiences across Europe.
- eMX
- KeyFob
Products and services
- evway App A free mobile application for Android and iOS that allows electric vehicle drivers to find, navigate to, and pay for charging sessions at over 200,000 charging points across Europe, with real-time station availability, pricing information, Smart Route Planner, eMX navigation, and CarPlay/Android Auto integration.
- KeyFob RFID Tag An RFID keychain device that allows EV drivers to start and stop charging sessions at public charging points in Italy and Europe without using the smartphone app, linked to the user's evway account via a code.
- evway Travel Network A network of hospitality facilities, restaurants, and tourist destinations offering EV charging stations, promoted through curated itineraries and digital marketing on the evway platform to help EV drivers find stays along their routes.
- La Prima Guida per chi Viaggia Elettrico – Italia (EV Travel Guidebook) A published Italian-language guidebook for EV drivers offering an overview of charging infrastructure and detailed itineraries with directions to charging stations across Italy.
Quantifiable outcome
- Over 200,000 charging points accessible through single app
- +3 more outcomes
Companies that use evway by Route220
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles2 records
evway by Route220 technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
Feature6 records
evway by Route220 partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Enel XcoreInteroperability partnership enabling access to Enel X charging network within Italy, providing comprehensive domestic coverage for evway users.
- 200+ European Roaming PartnerscoreRoaming agreements with over 200 European charging network operators enabling access to 180,000+ charging points outside Italy, including networks in France (42,000 points), Netherlands (35,000), Germany (28,000), Austria (7,500), and Switzerland (6,200).
- IonitycoreStrategic partnership offering IONITY SAVE subscription plans (24% and 37% discounts) for high-power charging along European highways. evway promotes Ionity network through premium subscription tiers.
- MobilizeminorPartner brand visible on evway services platform, indicating strategic relationship for EV mobility services.
- evway Travel Network PartnerscoreHospitality businesses (hotels, restaurants, tourist attractions) that host charging stations and receive promotional visibility through evway's map and travel network. Includes properties like Grand Hotel Tremezzo, Sheraton Lake Como, and 60+ other partner facilities.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
evway by Route220 competitors and assessment
Company assessmentDirect peers
- Chargemap: France-based EV charging aggregation platform offering a pan-European app with 600,000+ charging points, real-time availability, route planning and subscription plans—directly overlapping evway's CPO/EMPS and subscription model.
- PlugShare: US-origin EV charging network aggregator app covering North America and Europe with community-driven station data and reviews; competes with evway on the same consumer-facing EV driver discovery and payment use case.
- Enel X Way: Italian EV charging operator and platform owned by Enel Group, providing both charging infrastructure and a consumer/partner app; serves as both a direct competitor to evway in Italy and a key interoperability partner.
- Virta: Finnish EV charging platform combining CPO, EMPS, payments and energy management for operators and fleets; structurally similar to evway's combined platform role but at larger scale.
- Hubject: German B2B EV charging interoperability and roaming platform (intercharge network) connecting 400,000+ charging points; comparable to evway's roaming aggregation model, though primarily B2B rather than B2C.
Others
- IONITY: European high-power charging joint venture (BMW, Mercedes, Ford, VW, Audi, Porsche, Hyundai); evway operates as an IONITY roaming partner through its IONITY SAVE subscriptions, making it simultaneously a distribution channel and an interdependent ecosystem participant.
Broad incumbents
- Google Maps: Default mobile navigation app already integrated with evway for routing handoff; now adding native EV charging discovery, trip planner and payment features that compete with evway at the OS layer.
- ChargePoint: Largest independent EV charging network in North America and expanding in Europe with its own network plus a mobile app for station discovery and payment; broadly comparable role as EV charging platform incumbent.
- Tesla Supercharger: Tesla's proprietary HPC network and in-vehicle routing/access system; represents the OEM-embedded competitor dynamic that threatens consumer aggregators like evway.
Emerging players
- A Better Routeplanner (ABRP): Specialized EV trip planner focused on multi-stop optimized routing for electric vehicles; an emerging alternative to evway's Smart Route Planner for long-distance EV drivers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
evway by Route220 social profiles
Digital presenceevway by Route220 financial estimates
Financial estimateRevenue estimate
Valuation estimate
evway by Route220 leadership team
Management profileNumber of profiles
Profiles1 record
evway by Route220 funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
evway by Route220 M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about evway by Route220
What does evway by Route220 do?
evway by Route220 operates an EV charging aggregation platform whose core product is a free mobile application (Android and iOS) that gives EV drivers access to over 200,000 charging points across Europe through roaming partnerships with 200+ network operators. The app provides real-time station availability and pricing, free in-app navigation (eMX), a Smart Route Planner, and integrated payment to start charging sessions, supplemented by subscription plans (IONITY SAVE, FLAT RATE SAVE) and the KeyFob RFID accessory for contactless activation.
Is evway by Route220 a public or private company?
evway by Route220 is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was evway by Route220 founded?
evway by Route220 was founded in 2014. It employs 11 to 50 people.
Where is evway by Route220 based?
evway by Route220 is headquartered in Milano, Italy, in the Europe region.
How does evway by Route220 make money?
Four revenue lines are on record. App Subscriptions are the primary driver. The others are charging Session Transaction Fees, roaming Partner Network Fees and business Digital Marketing Services.
Who are evway by Route220's main competitors?
Direct peers on record are Chargemap, PlugShare, Enel X Way, Virta and Hubject. IONITY is listed as an others. Broad incumbents are Google Maps, ChargePoint and Tesla Supercharger. A Better Routeplanner (ABRP) is listed as an emerging player.
Does evway by Route220 have an API?
No public API is recorded for evway by Route220.
What industry is evway by Route220 in?
evway by Route220's product category is EV Charging Aggregation Software. Its primary akta.pro industry code is TLAKAMAG, EV Charging Network Management & Software Services (CPMS, Monitoring, Billing), with a secondary code of EUAFAMAI, EV Charging Settlement, Billing & Roaming (Payments, Tariffs, Clearing). Its NAICS code is 22112 and its SIC code is 4911.