Enel X
Enel X is the advanced energy services subsidiary of Italy's Enel Group, operating across Europe, Latin America, and Asia-Pacific. It delivers integrated energy-as-a-service including EV charging, distributed energy resource management, demand response, solar PV, and sustainability advisory to 54.1 million customers globally.
- Company typePrivate
- Founded2017
- HeadquartersRoma, Italy
- Headcount1,001–5,000
- GTM typeB2B and B2C
- OfferingServices
What Enel X does
Enel X is the advanced energy solutions subsidiary of Enel Group, an Italian multinational utility publicly listed on the Milan Stock Exchange. Founded in 2017 and headquartered in Rome, Enel X operates across Europe (Italy, UK, Ireland, Spain, Portugal, Poland), Latin America (Chile, Argentina, Brazil, Colombia), and Asia-Pacific (Australia, Japan, South Korea, New Zealand, Taiwan), serving approximately 54.1 million retail customers worldwide following its October 2024 exit from North America. The company positions itself as an integrated energy-as-a-service provider, bundling retail energy supply, electric mobility, distributed energy resource management, photovoltaic installations, battery storage, and sustainability advisory within a single organizational umbrella structured around three internal pillars: Enel X Way for EV charging, the B2B/B2G energy flexibility business, and corporate decarbonization advisory.
Enel X firmographics
Firmographics- Name
- Enel X
- Legal name
- Enel X Italia S.r.l.
- Website
- https://enelx.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Enel X is the advanced energy services subsidiary of Italy's Enel Group, operating across Europe, Latin America, and Asia-Pacific. It delivers integrated energy-as-a-service including EV charging, distributed energy resource management, demand response, solar PV, and sustainability advisory to 54.1 million customers globally.
- Ownership category
- akta.pro rank
Where Enel X is headquartered
LocationHeadquarters
- HQ city
- Roma
- HQ country
- Italy
- HQ region
- Europe
Offices15 records
Markets served
Enel X business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Infrastructure, Technology or R&D, Supply Chain, Personnel, Operations, Marketing or Sales
Revenue model
- Retail Energy Supply (Electricity and Gas): Enel X (through Enel Group entities) supplies electricity and gas to residential, commercial, industrial, and public administration customers across multiple countries. Revenue is generated through energy commodity sales with bundled service offerings including fiber, EV charging, and energy efficiency services. Customer base of 54.1 million retail customers worldwide.
- Electric Vehicle Charging Infrastructure and Services: Enel X designs, installs, and operates public and private EV charging stations (Waybox, Waypole, Waypump) and manages charging networks. Revenue includes hardware sales, installation services, subscription plans, and per-use charging fees. Operates 33,800 public charging stations globally.
- Demand Response and Grid Services: Enel X aggregates flexible capacity from commercial and industrial customers (offering 10.4 GW in demand response) and participates in capacity markets, ancillary service markets, and energy trading platforms. Revenue earned by optimizing customer assets for grid stability.
- Energy Efficiency and Sustainability Consulting: Net-zero advisory services helping companies access renewable energy, track emissions, and develop decarbonization strategies. CDP Gold Accredited Climate Change Solutions Provider. Revenue through consulting fees and managed service contracts.
- Virtual Power Plant Aggregation: Enel X aggregates distributed energy resources (solar, batteries, demand response) into virtual power plants that participate in energy trading and grid services markets (Taiwan, Europe). Revenue from energy trading and capacity payments.
- Public Lighting and Smart City Infrastructure: LED public lighting installation and management for municipalities, architectural lighting for historical/cultural sites, and smart city infrastructure services (digital cities, urban mobility). Revenue through public procurement contracts and service concession models.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enel Business Super Luce for small non-domestic customers (3-25 kW) |
| Unit Pricing | Pay-as-you-go | Photovoltaic and storage systems (residential and business) |
| Subscription | Monthly | JuiceBox EV charger plans (residential and commercial) |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels9 records
Enel X product offering
Product offeringCore offering
Enel X operates as the advanced energy solutions division of Enel Group, delivering integrated energy services across retail energy supply, electric mobility infrastructure (EV charging hardware and public networks), distributed energy resource aggregation through demand response and virtual power plant platforms, and corporate net-zero advisory. It combines proprietary DERMS/VPP software with physical hardware (Waybox, Waypole, Waypump chargers) and large-scale battery storage to monetize flexible capacity for grid balancing, ancillary services, and capacity markets across Europe, LATAM, and APAC.
Product overview
Enel X is the customer-facing digital services and solutions brand of Enel Group, operating as an integrated energy-as-a-service ecosystem organized around three core pillars: electric mobility (via Enel X Way), distributed energy resource management, and sustainability advisory. The product portfolio spans smart EV charging hardware (Waybox, Waypole, Waypump — previously JuiceBox before the 2024 North America exit), fleet and network management software (Net Manager, Charging as a Service, JuicePass App), demand response and virtual power plant aggregation platforms, energy trading participation tools, photovoltaic simulation, battery storage systems, and corporate net-zero advisory services (Circular Economy Solutions, Net Zero Advisory, Energy Consulting). The architecture is platform-plus-modules: a core DERMS/VPP platform underlies demand response, energy trading, and battery storage services, while modular SaaS tools (Net Manager, PV Simulator, Utility Bill Management) serve specific customer segments. Enel X Way handles the EV charging hardware and public charging network (~33,800 stations), while Enel X Italia S.r.l. focuses on B2B energy flexibility, consulting, and sustainability services.
Differentiator
Problem solved
Functional benefit
Brands
- JuiceBox: Electric vehicle charging stations manufactured and sold by Enel X Way, including both residential and commercial charging solutions.
- JuicePass
- Enel X Way
Products and services
- Waybox (Residential EV Charger)
Quantifiable outcome
- 30% of Abrante's energy consumption generated by a single Enel X photovoltaic park
- +4 more outcomes
Companies that use Enel X
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles5 records
Enel X technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability5 records
Feature5 records
Enel X partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and minor.
- ASL (Australian Sustainable Lucidities)coreASL selected Enel X alongside AGL to develop 532MW of new firming capacity in New South Wales, Australia. This represents a significant grid services contract in the Australian market, positioning Enel X as a key player in the region's energy transition and capacity market.
- European CommissioncoreEnel X secured approval from the European Commission to deploy three battery storage projects under the second Important Project of Common European Interest (IPCEI) framework. Projects focus on ultra-fast EV charging with V2G technology, industrial-scale energy storage optimization software, and sustainable end-of-life battery management including recycling and second-life battery applications. Addresses an estimated 60,000 tons per year of battery waste in Italy alone by 2030.
- CDP (Carbon Disclosure Project)coreEnel X renewed its partnership with CDP for the second consecutive year as a Gold Accredited Climate Change Solutions Provider. The partnership focuses on enhancing companies' access to renewable energy and helping reduce emissions, emphasizing sustainable energy solutions, emissions tracking, and decarbonization strategies leveraging Enel X's digital platform.
- FastpackminorEnel X and Fastpack launched a photovoltaic plant for self-consumption with a real-time energy management system. Fastpack serves as the implementation partner for this solar self-generation project.
- Blink ChargingminorBlink Charging stepped in to offer warranty and maintenance programs to former Enel X customers following Enel X Way's abrupt closure of North American operations in October 2024.
- Calibrant EnergycoreCalibrant Energy acquired Enel X's North American storage unit in October 2024, taking over commercial and industrial battery storage and energy storage solutions operations in the US and Canada following Enel X Way's exit from North America.
- ChargeLabminorChargeLab identified as a software company working to migrate JuiceBox commercial chargers to their platform before Enel X Way's asset auction, serving as a software continuity partner for commercial EV charging customers.
- Epic ChargingminorEpic Charging identified alongside ChargeLab as working to migrate JuiceBox chargers to their platform before Enel X Way's asset auction, providing software alternatives for stranded commercial and residential chargers.
- IBMcoreStrategic partnership between Enel X and IBM focused on Distributed Energy Resource Management Systems (DERMS). IBM provides AI and IoT grid technologies to enhance Enel X's DERMS platform capabilities, enabling better real-time monitoring and optimization of distributed energy resources.
- VoltusminorEnel X and Voltus are identified as key participants leveraging distributed energy resources and advanced software platforms to optimize revenues and provide real-time grid adjustments in the power flexibility market. Both companies represent paradigm shift from macro assets to distributed intelligence layer in power flexibility.
- Red EminorRed E identified as a replacement software provider working to restore non-functional Enel X JuiceBox chargers for the City of North Adams, MA, after Enel X Way exited the North American market. Enel X's server shutdowns and data erasure prevented full restoration, leaving hardware replacement as the only viable solution.
Scale indicators7 records
Recent moves6 records
Expansion highlights5 records
Enel X competitors and assessment
Company assessmentDirect peers
- ChargePoint: Pure-play EV charging network operator and software platform provider, directly competing with Enel X Way in public and commercial charging management software across Europe, the UK, and the Middle East.
- Tesla: Vertically integrated EV and energy company operating the Supercharger network, Powerwall, and virtual power plant programs. Directly competes with Enel X in EV charging, residential storage, and VPP aggregation.
- Next Kraftwerke: European VPP operator aggregating distributed energy assets for grid balancing and power market participation. Directly competes with Enel X in the European VPP and flexibility services market.
- Statkraft: European state-owned renewable energy generator and VPP operator aggregating distributed energy resources across Europe. Competes with Enel X in VPP and flexibility markets.
- EVBox: European EV charging hardware and software provider directly competing with Enel X Way in commercial and public charging solutions across Europe and the Middle East.
Broad incumbents
- ABB: Power and automation major competing in fast EV charging hardware (including DC fast chargers), DERMS integration, and grid technologies. Cited as a key peer in UK Smart EV Charger and European EV charging markets.
- Siemens: Industrial conglomerate competing with Enel X in DERMS, smart EV charging, and energy management software. Identified as a key DERMS player and EaaS competitor in market reports alongside Enel X.
- ENGIE: Global utility and energy services company competing with Enel X in EaaS, distributed energy, and EV charging markets across Europe. Identified alongside Enel X in European EV charging station market analysis.
- Schneider Electric: Global energy management and automation incumbent offering DERMS, EaaS, EV charging software, and sustainability solutions. Directly competes with Enel X in DERMS and EaaS markets and identified alongside Enel X in multiple market analyses.
- Honeywell: Industrial conglomerate with energy management and DERMS offerings that compete with Enel X's enterprise energy management software and DERMS platforms. Identified as a peer in EaaS market analysis.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key highlights6 records
Customer concentration
Enel X social profiles
Digital presenceEnel X compliance and trust
Trust signalCompliance3 records
Enel X financial estimates
Financial estimateRevenue estimate
Valuation estimate
Enel X leadership team
Management profileNumber of profiles
Profiles11 records
Enel X subsidiaries and ownership
Company hierarchySubsidiaries1 record
Enel X funding detail
Funding detailFunding overview
Funding rounds3 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Enel X M&A and investment
M&A and investmentM&A
Investments1 record
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Enel X
What does Enel X do?
Enel X operates as the advanced energy solutions division of Enel Group, delivering integrated energy services across retail energy supply, electric mobility infrastructure (EV charging hardware and public networks), distributed energy resource aggregation through demand response and virtual power plant platforms, and corporate net-zero advisory. It combines proprietary DERMS/VPP software with physical hardware (Waybox, Waypole, Waypump chargers) and large-scale battery storage to monetize flexible capacity for grid balancing, ancillary services, and capacity markets across Europe, LATAM, and APAC.
Is Enel X a public or private company?
Enel X is a private company. It is classified as corporate owned and is currently operating.
When was Enel X founded?
Enel X was founded in 2017. It employs 1,001 to 5,000 people.
Where is Enel X based?
Enel X is headquartered in Roma, Italy, in the Europe region.
How does Enel X make money?
Six revenue lines are on record. Retail Energy Supply (Electricity and Gas) is the primary driver. The others are electric Vehicle Charging Infrastructure and Services, demand Response and Grid Services, energy Efficiency and Sustainability Consulting, virtual Power Plant Aggregation and public Lighting and Smart City Infrastructure.
Who are Enel X's main competitors?
Direct peers on record are ChargePoint, Tesla, Next Kraftwerke, Statkraft and EVBox. Broad incumbents are ABB, Siemens, ENGIE, Schneider Electric and Honeywell.
Does Enel X have an API?
No public API is recorded for Enel X.