Power Oil
Power Oil Rostock GmbH is Germany's largest rapeseed processor in North-East Europe, with approximately one million tonnes of annual capacity. A wholly-owned subsidiary of GETREIDE AG, it produces refined oil, raw/technical oil, feed meal, and lecithin for food, feed, and biofuel manufacturers.
- Company typePrivate
- Founded2006
- HeadquartersRostock, Germany
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Power Oil does
Power Oil Rostock GmbH is a German B2B rapeseed processor headquartered in Rostock, founded in 2006 on the initiative of Peter Rothe and operating as a wholly-owned subsidiary of the Hamburg-based GETREIDE AG agricultural trading conglomerate. The company's Rostock facility at Am Düngemittelkai 5 has a stated rapeseed processing capacity of approximately one million tonnes per annum — positioned as the largest such operation in North-East Europe — and is supported by multimodal logistics including an own quay (Kaikante) and rail connections.
The company's core technology is multi-stage rapeseed pressing and extraction, from which it produces four primary product streams: (1) Raffiniertes Rapsöl — refined edible rapeseed oil rich in omega-3 alpha-linolenic acid, sold under the PORA private label and as customer-specific bulk fill for food retailers and manufacturers; (2) Rohes Rapsöl — crude and de-gummed rapeseed oil sold into technical applications (biofuels, biolubricants, bioplastics) and aquafeed (e.g., Norwegian salmon farms); (3) Rapsextraktionsschrot — high-protein, non-GMO rapeseed meal for compound feed producers; and (4) Lecithin — a high-value emulsifier byproduct for food and feed applications. Production is vertically integrated from a single raw material input into multiple value streams.
Commercial operations are sales-led and B2B, with the firm serving three core customer segments — food producers (primary), feed industry (primary), and bioenergy/chemical industry (secondary) — via direct enterprise relationships managed by dedicated sales and trading staff. Distribution uses direct delivery through tank wagons, rail, ship/barge, and flexible formats (IBC, flexitanks, palletized containers). Revenue is generated by transaction-based bulk sales across the product portfolio, supported by an unusually broad stack of certifications (IFS, GMP+, EU-REDcert, ISCC EU/PLUS, ISO 14001, ISO 50001, VLOG, Halal, Kosher, FDA) and long-standing anchor customers such as HOMANN Feinkost GmbH (Theo Müller Group).
Power Oil firmographics
Firmographics- Name
- Power Oil
- Legal name
- Power Oil Rostock GmbH
- Website
- https://power-oil.de
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Power Oil Rostock GmbH is Germany's largest rapeseed processor in North-East Europe, with approximately one million tonnes of annual capacity. A wholly-owned subsidiary of GETREIDE AG, it produces refined oil, raw/technical oil, feed meal, and lecithin for food, feed, and biofuel manufacturers.
- Ownership category
- akta.pro rank
Power Oil industry classification
Industry- Product category
- Vegetable Oil Processing
- NAICS
- Soybean and Other Oilseed Processing (311224), Fats and Oils Refining and Blending (311225)
- SIC
- Fats & Oils (2070)
- akta.pro primary industry
- Vegetable Oil Crushing & Refining (Soy, Canola/Rapeseed, Sunflower, Corn, Cottonseed) (AFAKAEAA)
- akta.pro secondary industry
- Commodity Edible Vegetable Oils (Refined/Bleached/Deodorized) (AFAJALAA)
Keywords
Where Power Oil is headquartered
LocationHeadquarters
- HQ city
- Rostock
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Power Oil business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Refined Rapeseed Oil Sales: Sale of refined edible rapeseed oil to food industry customers, food retailers, and for further processing. Sold under own brand PORA and as private label for major customers. Also sold as frying oil with butter aroma.
- Raw Rapeseed Oil Sales: Sale of crude and de-gummed rapeseed oil for technical applications including eco-friendly replacement for fossil Kunst-, Schmier-, and Kraftstoffe (plastics, lubricants, and fuels). Also sold as feed for Norwegian salmon farms.
- Rapeseed Extraction Meal Sales: Sale of rapeseed extraction meal as high-quality protein feed for ruminants, pigs, and poultry. Genetically non-modified protein source for compound feed production.
- Lecithin Sales: Sale of lecithin as a high-value byproduct, used as emulsifier in animal feed and food products including margarine, salad dressings, ice cream, and chocolate.
Go-to-market motion1 record
Distribution channels5 records
Marketing channels2 records
Power Oil product offering
Product offeringCore offering
Power Oil Rostock operates a single integrated rapeseed oil mill that processes approximately 1 million tonnes of rapeseed per year into refined edible rapeseed oil (also sold under the PORA private-label brand), raw/de-gummed rapeseed oil for technical and aquafeed applications, protein-rich rapeseed extraction meal for compound animal feed, and lecithin for food and feed emulsification. The company supplies food manufacturers (e.g., HOMANN Feinkost GmbH), feed compounders, Norwegian salmon farms, and biofuel/chemical customers through direct B2B sales delivered via tank wagons, ships, rail, IBC, flexitanks, and palletized containers.
Product overview
Power Oil Rostock is a rapeseed processing and oil milling company that operates as a single unified production facility, not a modular software platform. The company processes rapeseed from Mecklenburg-Vorpommern and worldwide into five primary product lines: (1) Raffiniertes Rapsöl — refined edible rapeseed oil for human consumption (sold under the PORA private label and customer-specific bulk filling), (2) Rohes Rapsöl — raw rapeseed oil for technical/industrial applications and fish feed, (3) Rapsextraktionsschrot — protein-rich rapeseed extraction meal for animal nutrition, and (4) Lecithin — an emulsifier byproduct for feed and food applications. The product portfolio is vertically integrated from a single raw material (rapeseed) into multiple value streams including food-grade oils, feed ingredients, and technical oils.
Differentiator
Problem solved
Functional benefit
Brands
- PORA: Private label brand for refined rapeseed cooking oil marketed under the PORA brand, also filled individually for major customers.
Products and services
- Refined Rapeseed Oil (Raffiniertes Rapsöl) High-quality refined rapeseed oil for food manufacturers, food retailers, and further processing — sold under the PORA private label, as private-label filling for major customers, and as frying oil with butter aroma. Intended for industrial food and feed buyers.
- Raw Rapeseed Oil (Rohes Rapsöl) Raw, de-sludged rapeseed oil for technical applications including bio-based replacement for fossil Kunst-, Schmier- und Kraftstoffe, and as aquafeed oil for salmon farms. Target customers are biofuel/chemical manufacturers and aquafeed producers.
- Rapeseed Extraction Meal (Rapsextraktionsschrot) Protein-rich feed ingredient produced as a byproduct of oil extraction, sold to compound feed manufacturers as a non-GMO protein source for ruminants, pigs, and poultry. Target customers are compound feed producers.
- Lecithin Emulsifier-grade lecithin recovered as a byproduct of rapeseed processing, used to improve nutritional value and shelf life of animal feed (including aquafeed) and food products such as margarine, salad dressings, ice cream, and chocolate. Target customers are feed mills and food manufacturers.
- PORA Private-Label Refined Rapeseed Oil PORA is Power Oil's own retail/cooking-oil sub-brand for refined rapeseed oil, sold alongside customer-specific private-label filling for major buyers such as HOMANN Feinkost GmbH (Theo Müller Group).
Quantifiable outcome
- Processing capacity of approximately 1 million tonnes of rapeseed
- +1 more outcomes
Companies that use Power Oil
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles4 records
Power Oil technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Power Oil partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- GETREIDE AGcorePower Oil Rostock is a 100% subsidiary of GETREIDE AG based in Hamburg. The company benefits from the parent's established trade relationships with North German agriculture and international trading partners. GETREIDE AG provides corporate functions including IT management, HR support, and centralized procurement/trade operations. GETREIDE AG maintains the company's Instagram presence and careers recruitment.
Scale indicators2 records
Recent moves6 records
Expansion highlights6 records
Power Oil competitors and assessment
Company assessmentDirect peers
- Avril Group: Avril is one of Europe's largest oilseed processors and a major French rapeseed crusher producing edible oils, biodiesel, and animal feed. It is the closest direct peer to Power Oil in terms of feedstock (rapeseed), product mix (food oil, meal, technical oil/biofuel), and European end-markets.
- C. Thywissen GmbH: C. Thywissen is a German oilseed processor (Neuss) crushing rapeseed and other oilseeds into refined oils, lecithin, and feed meal. It is a direct peer to Power Oil in scale, geography (Germany), and product portfolio.
Regional players
- Nordgetreide GmbH & Co. KG: Nordgetreide is a Northern German grain and oilseed trader/processor with regional footprint overlapping Power Oil's catchment. Comparable as a regional commodity origination and processing competitor in North Germany.
Broad incumbents
- Viterra: Viterra (formerly Glencore Agriculture) is a major global agricultural commodity merchandiser with oilseed processing operations in Europe. Comparable to Power Oil on rapeseed origination and oil/meal supply to European food and biofuel customers.
- ADM (Archer Daniels Midland): ADM is a global agribusiness major with European oilseed processing, refining, and origination operations. Comparable to Power Oil on rapeseed/oilseed processing, food-grade oil production, and feed ingredient supply.
- Bunge Global: Bunge is one of the world's largest oilseed processors with extensive European crushing capacity and integrated trading. It is a broad incumbent competitor for rapeseed sourcing and downstream food/feed oil customers across Europe.
- Wilmar International: Wilmar is a leading global oilseed processor and edible oil refiner with European operations. It is a broad incumbent comparable to Power Oil on refined vegetable oils, specialty fats/lipids, and B2B food industry supply.
- Louis Dreyfus Company: Louis Dreyfus Company operates oilseed crushing and refining assets globally, including Europe, with integrated merchandising. It competes with Power Oil on rapeseed origination, oil refining, and meal offtake to feed customers.
- InVivo Group (including Soufflet): InVivo (which acquired InVivo/Soufflet, a major French grain and oilseed group) is a European agribusiness platform with rapeseed crushing and trading. It competes with Power Oil on rapeseed sourcing and European food/feed/biofuel offtake.
- Cargill: Cargill operates a global oilseed crushing, refining, and trading platform with European plants. It is a broad incumbent comparable to Power Oil on commodity inputs, processing scale, and B2B food/feed customers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Power Oil social profiles
Digital presencePower Oil compliance and trust
Trust signalCompliance12 records
Power Oil financial estimates
Financial estimateRevenue estimate
Valuation estimate
Power Oil leadership team
Management profileNumber of profiles
Profiles4 records
Power Oil funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Power Oil M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Power Oil
What does Power Oil do?
Power Oil Rostock operates a single integrated rapeseed oil mill that processes approximately 1 million tonnes of rapeseed per year into refined edible rapeseed oil (also sold under the PORA private-label brand), raw/de-gummed rapeseed oil for technical and aquafeed applications, protein-rich rapeseed extraction meal for compound animal feed, and lecithin for food and feed emulsification. The company supplies food manufacturers (e.g., HOMANN Feinkost GmbH), feed compounders, Norwegian salmon farms, and biofuel/chemical customers through direct B2B sales delivered via tank wagons, ships, rail, IBC, flexitanks, and palletized containers.
Is Power Oil a public or private company?
Power Oil is a private company. It is classified as corporate owned and is currently operating.
When was Power Oil founded?
Power Oil was founded in 2006. It employs 11 to 50 people.
Where is Power Oil based?
Power Oil is headquartered in Rostock, Germany, in the Europe region.
How does Power Oil make money?
Four revenue lines are on record. Refined Rapeseed Oil Sales are the primary driver. The others are raw Rapeseed Oil Sales, rapeseed Extraction Meal Sales and lecithin Sales.
Who are Power Oil's main competitors?
Direct peers on record are Avril Group and C. Thywissen GmbH. Nordgetreide GmbH & Co. KG is listed as a regional player. Broad incumbents are Viterra, ADM (Archer Daniels Midland), Bunge Global, Wilmar International, Louis Dreyfus Company, InVivo Group (including Soufflet) and Cargill.
Does Power Oil have an API?
No public API is recorded for Power Oil.
What industry is Power Oil in?
Power Oil's product category is Vegetable Oil Processing. Its primary akta.pro industry code is AFAKAEAA, Vegetable Oil Crushing & Refining (Soy, Canola/Rapeseed, Sunflower, Corn, Cottonseed), with a secondary code of AFAJALAA, Commodity Edible Vegetable Oils (Refined/Bleached/Deodorized). Its NAICS code is 311224 and its SIC code is 2070.