AlwaysMountainTime
AlwaysMountainTime, LLC is a privately held Colorado regional media company operating 12+ radio stations across Aspen, Vail, Breckenridge, Steamboat Springs, Glenwood Springs, and surrounding mountain markets, plus wholly-owned digital marketing (AMT Digital Services), live-event production (Radiate Live Events), and high school sports streaming (Colorado Sports Network) divisions serving local SMBs and regional advertisers.
- Company typePrivate
- Founded2014
- HeadquartersGreenwood Village, United States
- Headcount101–250
- GTM typeB2B
- OfferingServices
What AlwaysMountainTime does
AlwaysMountainTime, LLC is a privately held, Colorado-based regional media company and the second-largest radio broadcaster in Colorado by station count. Founded in 2014 and operating from Edwards with regional offices in Aspen, Breckenridge, Glenwood Springs, Steamboat Springs, and Grand County, the company controls 12+ FM/AM radio stations across Colorado's mountain resort markets (Aspen, Vail, Avon, Breckenridge, Summit County, Eagle County, Grand County, Steamboat Springs, Glenwood Springs, Rifle, Hayden, Craig). Stations span country (KRKY, KSKE), adult album alternative (KSPN, KSMT, KFMU), classic rock (KQZR), hot AC / top 40 (KKCH, KIDN, KIFT), news/talk/sports (KNFO), and Hispanic (KQSE) formats, with some stations operating for 40+ years. Each station maintains an FCC public inspection file.
The company's core technology is conventional FM/AM broadcast infrastructure extended to digital surfaces via TuneIn streaming, Amazon Alexa skills, Google Home, and a proprietary iOS app (AMT AlwaysON). Revenue is generated through three lines: (1) radio advertising — commercials, sponsorships, live reads, endorsements, and multi-year custom packages priced by station, daypart, and objective; (2) AMT Digital Services — a wholly-owned digital agency providing display, paid search, SEO, geo-targeting, re-targeting, and responsive web design, leveraging a proprietary geo-targeted mobile search tool; (3) Radiate Live Events — production of beer festivals (Breckenridge Beer Festival, Reds Whites and Brews, Winter Park, Wintersköll, Avon), job fairs, and holiday markets monetized through sponsorship, ticket, and vendor fees. KSPN holds exclusive radio-sponsor positions with ESPN Winter X Games and Jazz Aspen Snowmass, and Colorado Sports Network streams high school sports across the territory.
Go-to-market is sales-led and direct: account executives and Market Managers (Scott Anderson, Trish Garber) sell customized advertising packages to local high-country SMBs and regional/national brands seeking affluent resort audiences. Pricing is quote-based, primarily multi-year contracts, with a 3% card-processing fee via third-party processor ipospays.com. The company serves 101–250 employees, maintains no parent company, has no disclosed funding, and operates as an independent LLC domiciled in Colorado.
AlwaysMountainTime firmographics
Firmographics- Name
- AlwaysMountainTime
- Legal name
- AlwaysMountainTime, LLC
- Website
- https://alwaysmountaintime.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- AlwaysMountainTime, LLC is a privately held Colorado regional media company operating 12+ radio stations across Aspen, Vail, Breckenridge, Steamboat Springs, Glenwood Springs, and surrounding mountain markets, plus wholly-owned digital marketing (AMT Digital Services), live-event production (Radiate Live Events), and high school sports streaming (Colorado Sports Network) divisions serving local SMBs and regional advertisers.
- Ownership category
- akta.pro rank
AlwaysMountainTime industry classification
Industry- Product category
- Radio Broadcasting
- NAICS
- Radio Broadcasting Stations (516110)
- SIC
- Radio Broadcasting Stations (4832)
- akta.pro primary industry
- Commercial Terrestrial Radio Broadcasting (AM/FM) (MPAIAEAA)
- akta.pro secondary industries
- Internet Radio & Streaming Broadcast Stations (Simulcast/Online-only) (MPAIAEAE), Talk/News/Sports Radio Networks & Syndication (MPAIAEAG), Independent Local Radio Stations (MPABACAD)
Keywords
Where AlwaysMountainTime is headquartered
LocationHeadquarters
- HQ city
- Greenwood Village
- HQ country
- United States
- HQ region
- North America
Offices6 records
Markets served
AlwaysMountainTime business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Radio Advertising: Revenue from selling commercial airtime across multiple radio stations and formats including country, adult album alternative, classic rock, Hot AC, news/talk/sports, and Hispanic formats. Advertisers can purchase commercials, sponsorships, live reads, and promotions.
- Digital Marketing Services: AMT Digital Services provides Internet marketing services including display advertising, paid search, SEO, geo targeting, re-targeting, and responsive web design to clients.
- Event Production: Radiate Live Events produces beer festivals, job fairs, and community events including Breckenridge Beer Festival, Reds Whites and Brews, and Winter Park Beer Festival, generating revenue through sponsorships, ticket sales, and vendor fees.
- Endorsements and Sponsorships: On-air talent provides product/service endorsements, and programs are sponsored through billboard mentions and program sponsorships.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Customized advertising packages |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels6 records
AlwaysMountainTime product offering
Product offeringCore offering
AlwaysMountainTime operates 11 local radio stations across Colorado mountain resort communities (Vail, Beaver Creek, Breckenridge, Dillon/Silverthorne, Aspen/Snowmass, Crested Butte, Telluride, Buena Vista/Salida, Leadville, and Edwards/Eagle/Gypsum areas) and monetizes its audience through local radio advertising, digital advertising, and event sponsorships. Around the radio platform, it sells AMT Digital Services (internet/digital marketing for local businesses), produces festivals and live events through Radiate Live Events, streams Colorado high school sports through Colorado Sports Network, and offers listener access via the proprietary AMT AlwaysON Mobile App and smart-speaker streaming.
Product overview
AlwaysMountainTime operates as a multi-station radio broadcast company with a portfolio of 11 distinct radio stations across Colorado's mountain communities, including country (KRKY, KSKE), adult album alternative (KSPN, KSMT, KFMU), classic rock (KQZR), hot adult contemporary/pop (KKCH, KIDN, KIFT), news/talk/sports (KNFO), and Hispanic formats (KQSE). The company functions as a platform-plus-services model, combining traditional FM/AM radio broadcasting with digital streaming via TuneIn, Alexa, and Google Home integrations. Complementary divisions include AMT Digital Services (digital advertising and SEO/marketing tools), Radiate Live Events (festival and event production), and Colorado Sports Network (sports streaming). The AMT AlwaysON mobile app provides iOS streaming access.
Differentiator
Problem solved
Functional benefit
Brands
- Radiate Live Events: Event and festival production company producing community events including beer festivals and job fairs in Colorado mountain communities
- AMT Digital Services
- Colorado Sports Network
- The LIFT FM
- Ski Country
- The Mountain
- La Nueva Mix
- The Reel
Products and services
- KZYR 97.7 - Classic Rock
Quantifiable outcome
- Radio advertising can increase brand awareness by up to 70% and drive sales by up to 10%
Companies that use AlwaysMountainTime
Customer profileNamed customers12 records
Segments3 records
Ideal customer profiles2 records
AlwaysMountainTime technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature2 records
AlwaysMountainTime partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core, minor and major.
- TuneIncoreTuneIn streaming platform integration allowing listeners to access AlwaysMountainTime stations through the TuneIn app and website. This partnership enables digital distribution beyond traditional radio receivers to reach listeners on mobile devices and online.
- Amazon AlexacoreAmazon Alexa voice platform integration through custom skills for each station. Listeners can enable station skills and use voice commands like 'Alexa, play KNFO Radio' to stream stations on Alexa-enabled devices.
- Apple App StoreminorDistribution partnership for the AMT AlwaysON mobile application available in the iOS App Store, enabling smartphone access to station streaming content.
- Colorado Sports NetworkcorePartnership with Colorado Sports Network for sports broadcasting including high school sports streaming and ESPN Winter X Games sponsorship. KSPN is the exclusive radio sponsor for the ESPN Winter X Games and Jazz Aspen Snowmass.
- ESPN Winter X GamesmajorKSPN serves as the exclusive radio sponsor for the ESPN Winter X Games, providing major brand exposure and alignment with action sports entertainment.
- Jazz Aspen SnowmassmajorKSPN serves as the exclusive radio sponsor for Jazz Aspen Snowmass music festival, connecting with the adult album alternative audience at a premier mountain music event.
Scale indicators3 records
Recent moves7 records
Expansion highlights6 records
AlwaysMountainTime competitors and assessment
Company assessmentBroad incumbents
- Cumulus Media: Major U.S. radio operator with hundreds of stations across multiple formats and regions. Directly comparable as a multi-station terrestrial broadcaster with digital streaming extensions, operating in overlapping advertiser categories.
- iHeartMedia: Largest U.S. radio broadcaster with hundreds of AM/FM stations plus iHeartRadio streaming platform. Directly comparable business model (terrestrial + digital + live events) at massive scale; competes for the same advertiser dollars that AMT targets in Colorado.
Direct peers
- Bonneville International: Family-owned U.S. radio broadcaster with stations in multiple Western markets including similar resort-region footprints. Comparable as a privately held multi-station operator with deep local market presence and multi-format portfolio.
- Beasley Media Group: Operates a portfolio of radio stations across multiple U.S. markets with content and digital extensions. Closely comparable in operating multiple local radio formats with a focus on community-driven programming and advertiser relationships.
- Entravision Communications: Operates radio and television stations targeting Hispanic and general audiences, including in Western U.S. markets. Comparable given AMT's KQSE Hispanic format and similar SMB advertiser base.
- Salem Communications: U.S. radio operator with stations across multiple formats and markets. Comparable in offering a multi-station terrestrial broadcast portfolio plus digital advertising services, with similar SMB advertiser concentration.
- Lotus Communications: Privately held U.S. radio broadcaster with stations across multiple Western markets. Closely comparable as a privately held, regional-focused radio group serving local advertisers and communities.
- Emmis Communications: Operates radio stations in major U.S. markets with a content-driven, locally focused strategy. Comparable as a multi-format radio operator with digital extensions and a similar relationship with local advertisers and communities.
- Townsquare Media: Operates ~320 radio stations focused on small and mid-sized U.S. markets, with a similar local-advertiser-led, multi-format playbook. Comparable in focusing on community-rooted broadcasting and local digital marketing services.
- Alpha Media: Private multi-station U.S. radio operator with stations in similar mid-sized markets. Comparable business model: terrestrial AM/FM portfolio plus digital marketing services targeting local SMB advertisers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
AlwaysMountainTime social profiles
Digital presenceAlwaysMountainTime financial estimates
Financial estimateRevenue estimate
Valuation estimate
AlwaysMountainTime leadership team
Management profileNumber of profiles
Profiles2 records
AlwaysMountainTime subsidiaries and ownership
Company hierarchySubsidiaries14 records
AlwaysMountainTime funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AlwaysMountainTime M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AlwaysMountainTime
What does AlwaysMountainTime do?
AlwaysMountainTime operates 11 local radio stations across Colorado mountain resort communities (Vail, Beaver Creek, Breckenridge, Dillon/Silverthorne, Aspen/Snowmass, Crested Butte, Telluride, Buena Vista/Salida, Leadville, and Edwards/Eagle/Gypsum areas) and monetizes its audience through local radio advertising, digital advertising, and event sponsorships. Around the radio platform, it sells AMT Digital Services (internet/digital marketing for local businesses), produces festivals and live events through Radiate Live Events, streams Colorado high school sports through Colorado Sports Network, and offers listener access via the proprietary AMT AlwaysON Mobile App and smart-speaker streaming.
Is AlwaysMountainTime a public or private company?
AlwaysMountainTime is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was AlwaysMountainTime founded?
AlwaysMountainTime was founded in 2014. It employs 101 to 250 people.
Where is AlwaysMountainTime based?
AlwaysMountainTime is headquartered in Greenwood Village, United States, in the North America region.
How does AlwaysMountainTime make money?
Four revenue lines are on record. Radio Advertising is the primary driver. The others are digital Marketing Services, event Production and endorsements and Sponsorships.
Who are AlwaysMountainTime's main competitors?
Broad incumbents on record are Cumulus Media and iHeartMedia. Direct peers are Bonneville International, Beasley Media Group, Entravision Communications, Salem Communications, Lotus Communications, Emmis Communications, Townsquare Media and Alpha Media.
Does AlwaysMountainTime have an API?
No public API is recorded for AlwaysMountainTime.
What industry is AlwaysMountainTime in?
AlwaysMountainTime's product category is Radio Broadcasting. Its primary akta.pro industry code is MPAIAEAA, Commercial Terrestrial Radio Broadcasting (AM/FM), with a secondary code of MPAIAEAE, Internet Radio & Streaming Broadcast Stations (Simulcast/Online-only). Its NAICS code is 516110 and its SIC code is 4832.