St. Josef’s
St. Josef's Winery is a family-owned estate winery in Oregon's Willamette Valley producing estate-grown Pinot Noir, sparkling, red, and German-style white wines sold direct-to-consumer via tasting room, wine club, online shop, weddings, and the 43-year Grapestomping Festival.
- Company typePrivate
- Founded1978
- HeadquartersCanby, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What St. Josef’s does
St. Josef's Winery is a family-owned estate winery in Oregon's Willamette Valley, founded by Hungarian-born Josef Fleischmann and his wife Lilli after they immigrated from Hungary via Germany. The family planted their first vineyards in 1978 — among the oldest in Oregon at the time — and produced their first legal vintage in 1983, making the winery one of Oregon's original wine pioneers. The property spans 40 acres across 5 estate vineyards in the Canby/Aurora area, with Jory-soiled hillside blocks, marine sediment bench lands, and a spring-fed pond; the estate is Salmon Safe and LIVE certified, placing it within the top 1% of Northwest vineyards by sustainability standards. The portfolio covers Pinot Noir (Estate Cuvee', Kitara Reserve, LOT 22 'Starling Hill'), red Bordeaux/Rhone varietals (Syrah, KB Cabernet, KB Merlot), German-style whites (Riesling, Gewürztraminer, Pinot Gris), Chardonnay, Gamay, rosé, and a Lilli sparkling line including a limited 100-case Sparkling Red. Most bottles retail between $16 and $35.
The business operates almost entirely direct-to-consumer through a layered model: an estate tasting room open Fridays through Sundays, an online shop shipping to most continental US states, a four-tier wine club (White Wunders, Mix-a-Lot, Red Reserve, Five Case Club) with three seasonal shipments per year, five distinct on-property event venues (Wine Stube, Fest Halle, Fountain Patio, Jo-Lilli Pond & Amphitheatre, Crush Pad Patio) accommodating 64–300 guests, an annual Grapestomping Festival in its 43rd year, a Sunday Music Series, winemaker dinners, and barrel tastings. A small wholesale leg supplies local restaurants (Filberts Farmhouse, Markum Inn, Cutsforths Thriftway), and surplus estate grapes are sold to other award-winning wineries. Following founder Josef Fleischmann's death in June 2023, the winery is run by the next generation with three generations still actively involved in the winery, vineyards, and farm.
St. Josef’s firmographics
Firmographics- Name
- St. Josef’s
- Legal name
- St. Josef's Winery
- Website
- https://stjosefswinery.com
- Company type
- Private
- Founded year
- 1978
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- St. Josef's Winery is a family-owned estate winery in Oregon's Willamette Valley producing estate-grown Pinot Noir, sparkling, red, and German-style white wines sold direct-to-consumer via tasting room, wine club, online shop, weddings, and the 43-year Grapestomping Festival.
- Ownership category
- akta.pro rank
St. Josef’s industry classification
Industry- Product category
- Winery / Wine Production
- NAICS
- Wineries (31213), Grape Vineyards (111332), Wine and Distilled Alcoholic Beverage Merchant Wholesalers (42482)
- akta.pro primary industry
- Wine Production & Winemaking (AFAFAAAB)
- akta.pro secondary industries
- Wineries & Vineyards (Tasting Rooms) (THAFALAE), Alcohol Subscription & Wine Clubs (Retail) (CRANABAF), Wine Tastings & Vineyard/Winery Tours (THAJAGAD), Organic Vineyard & Wine Grape Farming (AFAGAKAI)
Keywords
Where St. Josef’s is headquartered
LocationHeadquarters
- HQ city
- Canby
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
St. Josef’s business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Personnel, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- Direct Wine Sales: Sales through estate tasting room and online shop. Wines sold by the glass, bottle, and case. Shipping to continental US states only.
- Wine Club Memberships: Three times yearly shipments - April, Mid Summer, and November. White Wunders (6 bottles, $60-100), Mix-a-Lot (6 bottles, up to $120), Red Reserve (4 bottles, up to $125). Members receive 10-20% discounts, free tastings, and event invitations.
- Five Case Club: High-volume wine purchasers with special perks and bigger savings. Uses separate secure signup portal.
- Event Venue Rental: Wedding and event venue rentals at multiple on-property venues including Wine Stube (seats 64), Fest Halle, Fountain Patio, Jo-Lilli Pond & Amphitheatre (accommodates 300), and Crush Pad Patio (200+).
- Festival and Event Admissions: Annual Grapestomping Festival (43rd annual in 2025), Sunday Music Series, winemaker dinners, barrel tastings. Grapestomping Festival day-of tickets $15, advance 2-for-$30.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard Tasting Flight |
| Unit Pricing | Pay-as-you-go | Estate Wine Bottles |
| Subscription | Multi-year contract | White Wunders Wine Club |
| Subscription | Multi-year contract | Mix-a-Lot Wine Club |
| Subscription | Multi-year contract | Red Reserve Wine Club |
| Unit Pricing | Pay-as-you-go | Sparkling Selection Package |
| Unit Pricing | Pay-as-you-go | Wine Sampler Package |
| Unit Pricing | Pay-as-you-go | Fall/Winter Wine Package |
| Unit Pricing | Pay-as-you-go | Summer Wine Package |
| Unit Pricing | Pay-as-you-go | Grapestomping Festival Tickets |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels7 records
St. Josef’s product offering
Product offeringCore offering
St. Josef's Winery produces and sells estate-grown wines from five vineyards in Oregon's Willamette Valley, with vines dating back to 1978. The portfolio spans Pinot Noir, Syrah, Cabernet, Merlot, Chardonnay, Riesling, Gewürztraminer, Pinot Gris, sparkling wines, and rosé. Beyond wine production, the company operates a wine club with seasonal shipments, an on-site tasting room, an online shop with direct shipping, and multiple event/wedding venues.
Product overview
St. Josef's is a family-owned and operated winery in Oregon's Willamette Valley, producing estate-grown wines since 1983. The core product portfolio centers on a diverse range of wines including Pinot Noir (Estate Cuvee', Kitara Reserve, Starling Hill), red wines (Syrah, KB Cabernet, KB Merlot), sparkling wines under the Lilli label, white wines (Chardonnay, Pinot Gris, Riesling, Gewurztraminer), and rosé. The winery operates a wine club membership program with multiple tiers and offers hospitality services including wine tasting, venue rentals for weddings and events, and annual festivals. The company sells direct-to-consumer through its tasting room and online shop, with wines priced between $16-$35 per bottle.
Differentiator
Problem solved
Functional benefit
Brands
- Kitara: Barrel select reserve wines named for the winemaker's son Kirk and daughter Tara.
- Lilli
- KB Reserve
- LOT 22 'Starling Hill'
Products and services
- Estate Cuvee' Pinot Noir
- Kitara Reserve Pinot Noir
Quantifiable outcome
- 400+ awards and accolades including 90-point ratings and Gold Medals on both coasts
- +2 more outcomes
Companies that use St. Josef’s
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles3 records
St. Josef’s technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature4 records
St. Josef’s partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered minor.
- Arrivederci Jazz RestaurantminorCollaborating on a Rhone River cruise in April 2027, hosting the event with the goal of filling a 140-person boat. Also co-hosting the annual Arrivederci Jazz Picnic at St Josef's Winery featuring live music.
- Dateline Int'l TravelminorTravel agency partner for booking the Rhone River cruise. Contact: 503 786-5150, [email protected].
- Chef Rudy's Curbside BistrominorFeatured food vendor at various events including winemaker dinners, seasonal events, and holiday dinners.
- Crust Wood Fired PizzaminorRecurring food vendor at Sunday music events and various seasonal celebrations.
- Flying Barracuda BBQminorBBQ vendor for Memorial Day weekend events, bike rides, and seasonal gatherings.
- Fire & Knives BBQminorVendor for holiday BBQ events including July 4th celebrations.
- Rutz Family FarmsminorCo-hosting winter wreath making class at St Josef's Wine Stube.
- The GordonairesminorGerman band from Vancouver BC performing at the annual Grapestomping Festival.
- Canby High School BoostersminorFundraiser partner for Cheeseburger in Paradise event - selling cheeseburgers as a fundraiser.
- Local Restaurants (Filberts Farmhouse, Markum Inn, Cutsforths Thriftway)minorLocal establishments that serve St Josef's wines. Also referenced as dining options for visitors before/after events.
- Other Award-Winning WineriesminorSell grapes (Pinot Noir, Pinot Gris, Riesling) to other award-winning wineries.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
St. Josef’s competitors and assessment
Company assessmentDirect peers
- King Estate Winery: Larger Willamette Valley estate winery with on-premise restaurant, tasting room, and broad DTC distribution. Useful peer for scaled estate tasting-room economics.
- Domaine Drouhin Oregon: Burgundian-style Oregon Pinot estate located in the Dundee Hills with tasting room and DTC focus. Comparable European-style, premium estate positioning to St. Josef's Burgundian style wines.
- Adelsheim Vineyard: Willamette Valley estate winery focused on Pinot Noir and cool-climate varietals with a tasting room and DTC club. Comparable mid-size family-owned estate producer.
- Eyrie Vineyards: Another founder-era Oregon wine pioneer (planted 1965) producing estate-grown Pinot Noir in the Willamette Valley. Closest analog to St. Josef's in scale, family ownership, pioneer heritage, and estate-only model.
- Ponzi Vineyards: Family-owned Willamette Valley winery with deep Pinot Noir focus, estate vineyards, a tasting room, and event programming. Highly comparable direct-to-consumer estate model.
- Willamette Valley Vineyards: Publicly traded Willamette Valley estate winery with tasting rooms and wine club — comparable DTC/grower model and valuable peer benchmark for financial comparison.
- Beaux Frères: Boutique Oregon Pinot Noir estate in the Willamette Valley with mailing-list/DTC focus and high reputation. Comparable small-lot, estate-only, premium positioning.
- Sokol Blosser Winery: Pioneer Oregon estate winery (founded 1971) with sustainability leadership (LIVE certified), a tasting room, and DTC focus. Similar Willamette Valley DTC estate-grower positioning to St. Josef's.
- Lange Winery: Family-owned Willamette Valley estate Pinot house with a tasting room on site. Comparable size, family operation, and DTC estate model.
Broad incumbents
- Ste. Michelle Wine Estates: Largest US wine producer with broad Pacific Northwest portfolio (Chateau Ste. Michelle, 14 Hands, etc.). Useful reference point for national-scale distribution and category economics.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
St. Josef’s social profiles
Digital presenceSt. Josef’s financial estimates
Financial estimateRevenue estimate
Valuation estimate
St. Josef’s leadership team
Management profileNumber of profiles
Profiles4 records
St. Josef’s funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
St. Josef’s M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about St. Josef’s
What does St. Josef’s do?
St. Josef's Winery produces and sells estate-grown wines from five vineyards in Oregon's Willamette Valley, with vines dating back to 1978. The portfolio spans Pinot Noir, Syrah, Cabernet, Merlot, Chardonnay, Riesling, Gewürztraminer, Pinot Gris, sparkling wines, and rosé. Beyond wine production, the company operates a wine club with seasonal shipments, an on-site tasting room, an online shop with direct shipping, and multiple event/wedding venues.
Is St. Josef’s a public or private company?
St. Josef’s is a private company. It is classified as family owned and is currently operating.
When was St. Josef’s founded?
St. Josef’s was founded in 1978. It employs 11 to 50 people.
Where is St. Josef’s based?
St. Josef’s is headquartered in Canby, United States, in the North America region.
How does St. Josef’s make money?
Five revenue lines are on record. Direct Wine Sales are the primary driver. The others are wine Club Memberships, five Case Club, event Venue Rental and festival and Event Admissions.
Who are St. Josef’s's main competitors?
Direct peers on record are King Estate Winery, Domaine Drouhin Oregon, Adelsheim Vineyard, Eyrie Vineyards, Ponzi Vineyards, Willamette Valley Vineyards, Beaux Frères, Sokol Blosser Winery and Lange Winery. Ste. Michelle Wine Estates is listed as a broad incumbent.
Does St. Josef’s have an API?
No public API is recorded for St. Josef’s.
What industry is St. Josef’s in?
St. Josef’s's product category is Winery / Wine Production. Its primary akta.pro industry code is AFAFAAAB, Wine Production & Winemaking, with a secondary code of THAFALAE, Wineries & Vineyards (Tasting Rooms). Its NAICS code is 31213.