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MBM Motorsports

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Namestring
MBM Motorsports
Company typeenum
Private
Founded yearint
2014
Descriptiontext

MBM Motorsports is a privately held, founder-owned professional stock car racing team headquartered in Statesville, North Carolina, founded in 2014 by Carl Long. The team competes in the NASCAR Craftsman Truck Series, fielding entries such as the No. 69 Ford F-150 driven by Tyler Tomassi and the No. 66 Garage 66 entry. Its core product is the operation of race-ready vehicles and driver programs at NASCAR-sanctioned events, including marquee races such as the season-opener at Daytona International Speedway.

The business model is sponsorship-driven. MBM assembles per-race sponsorship packages from a portfolio of small independent partners (including Tomassi Law LLC, MD Custom Diecasts, and Big B Energy Drink) to fund individual entries rather than disclosing long-term anchor deals. The team is privately held with no institutional investors, parent company, or public-market listing identified in available sources, and operates with a small workforce (11-50 employees).

MBM does not offer software, technology platforms, or AI-powered solutions. Its competitive positioning rests on access to chartered or owner-driver entries, founder and crew relationships within NASCAR, and the ability to deliver race exposure for niche sponsors. Revenue, financial performance, and contract values are not publicly disclosed.

Short descriptiontext

MBM Motorsports is a privately held, founder-owned NASCAR Craftsman Truck Series racing team based in Statesville, North Carolina, fielding entries such as the No. 69 Ford F-150 and supported by a portfolio of small independent sponsors.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersStatesville, United States
HQ citystring
Statesville
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Keyword5 values
stock car racing, NASCAR team, truck series racing, motor racing sponsorship, professional motorsports
Industry2 codes
1Motorsports Teams (F1, NASCAR, IndyCar, Rally, MotoGP, etc.)
CodeMPAKABABPrimaryYes
2Motorsports Teams & Entrants (Factory & Independent)
CodeMPAKAGABPrimaryNo
SIC code1 code
  • Services-Racing, Including Track Operation7948
Product category
Professional Stock Car Racing
Social media profiles2 records
Cost components4 values
Operations, Personnel, Marketing or Sales, Infrastructure
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

MBM Motorsports is a professional NASCAR racing team that fields competitive entries in the NASCAR Craftsman Truck Series, including the No. 69 Ford F-150 driven by Tyler Tomassi and the No. 66 Garage 66 entry, and competes in scheduled events such as the Fresh From Florida 250 season-opener at Daytona International Speedway. The team's core activity is recruiting sponsor partners, preparing race vehicles, and entering NASCAR-sanctioned races to deliver brand exposure for its sponsors.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

MBM Motorsports is a NASCAR racing team that competes in the NASCAR Craftsman Truck Series. The team fields vehicle entries (such as the No. 69 Ford F-150) and secures sponsorship partnerships to participate in races. MBM Motorsports does not appear to offer software products, technology platforms, or AI-powered solutions.

Product and service1 record
1NASCAR Craftsman Truck Series Team (No. 69 Ford F-150)
CategoryProfessional stock car racing
Description

Race team entry fielded in the NASCAR Craftsman Truck Series, with Tyler Tomassi as the driver, competing in events including the Fresh From Florida 250 season-opener at Daytona International Speedway. The entry is sold/underwritten through per-race sponsor partnerships that deliver NASCAR brand exposure to funding brands.

Partnership3 partners
Strategic tierMinorTypeGTM or Marketing PartnerAnnounced on2026-01-30
Description

Tomassi Law LLC is a sponsorship partner for Tyler Tomassi's No. 69 Ford F-150 entry fielded by MBM Motorsports at the 2026 NASCAR Craftsman Truck Series season-opener at Daytona International Speedway. This is part of a multi-partner sponsorship announcement for the driver.

2MD Custom Diecasts
Strategic tierMinorTypeGTM or Marketing PartnerAnnounced on2026-01-30
Description

MD Custom Diecasts is increasing its commitment to sponsor Tyler Tomassi's No. 69 Ford F-150 entry fielded by MBM Motorsports at the 2026 NASCAR Craftsman Truck Series season-opener at Daytona International Speedway. This represents an expanded partnership from prior involvement.

tobychristie.com
3Big B Energy Drink
Strategic tierMinorTypeGTM or Marketing PartnerAnnounced on2026-01-30
Description

Big B Energy Drink is making its debut as a NASCAR sponsor for the Fresh From Florida 250 supporting Tyler Tomassi's No. 69 Ford F-150 entry fielded by MBM Motorsports at the 2026 NASCAR Craftsman Truck Series season-opener at Daytona International Speedway.

tobychristie.com
Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight3 records

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

NASCAR team formed from the merger of Petty GMS/MaGMS and the absorption of GMS Racing's former Truck Series operations. Relevant as a former Truck Series incumbent that has scaled into a multi-car Cup operation — illustrating the upper-bound trajectory for a growing Truck Series team like MBM.

TypeDirect peer
Description

Sandusky, OH-based team fielding multiple full-time entries in the NASCAR Craftsman Truck Series with Toyota factory support. Direct comparable to MBM as a Truck Series-only operation, but at significantly larger scale (multiple trucks, OEM alliance, established sponsors).

TypeDirect peer
Description

NASCAR team that competes in both the Cup Series and Craftsman Truck Series, having scaled up from a Truck Series-only operation. Highly relevant as both a current Truck Series peer and a model of the trajectory a small Truck team could pursue.

TypeDirect peer
Description

Independent Chevrolet team competing in the NASCAR Craftsman Truck Series with multiple entries. Direct comparable to MBM as a similarly-sized, sponsor-driven independent Truck Series operator without Cup/Xfinity presence.

TypeDirect peer
Description

Independent NASCAR Craftsman Truck Series team fielding entries in select races. Comparable to MBM in team size, sponsorship-driven model, and part-time/full-time race schedule approach.

TypeDirect peer
Description

Multi-car NASCAR team running entries in both the Cup and Craftsman Truck Series. Comparable to MBM as a fellow Ford-affiliated Truck Series team with a path to multi-series expansion.

TypeDirect peer
Description

Independent NASCAR Craftsman Truck Series team running a small fleet of entries. Closely comparable to MBM in scale (independent, multi-truck, sponsor-funded) and competitive context (mid-to-back of the grid independent).

8Hill Motorsports
TypeDirect peer
Description

Family-owned NASCAR Craftsman Truck Series team. Comparable to MBM as a small, owner-operated, independent Truck Series entrant competing in the same races.

9On Point Motorsports
TypeDirect peer
Description

Independent NASCAR Craftsman Truck Series team operating with select-race entries. Direct peer to MBM as a small, sponsor-dependent team running similar Truck Series schedules.

TypeDirect peer
Description

Multi-truck Toyota-affiliated team in the NASCAR Craftsman Truck Series. Operates the same spec platform (Tundras) as other Toyota teams and competes head-to-head with MBM's Ford entries in the same series races.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat2 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

MBM Motorsports

Professional Stock Car Racingmbmmotorsports.com

MBM Motorsports is a privately held, founder-owned NASCAR Craftsman Truck Series racing team based in Statesville, North Carolina, fielding entries such as the No. 69 Ford F-150 and supported by a portfolio of small independent sponsors.

What MBM Motorsports does

MBM Motorsports is a privately held, founder-owned professional stock car racing team headquartered in Statesville, North Carolina, founded in 2014 by Carl Long. The team competes in the NASCAR Craftsman Truck Series, fielding entries such as the No. 69 Ford F-150 driven by Tyler Tomassi and the No. 66 Garage 66 entry. Its core product is the operation of race-ready vehicles and driver programs at NASCAR-sanctioned events, including marquee races such as the season-opener at Daytona International Speedway.

The business model is sponsorship-driven. MBM assembles per-race sponsorship packages from a portfolio of small independent partners (including Tomassi Law LLC, MD Custom Diecasts, and Big B Energy Drink) to fund individual entries rather than disclosing long-term anchor deals. The team is privately held with no institutional investors, parent company, or public-market listing identified in available sources, and operates with a small workforce (11-50 employees).

MBM does not offer software, technology platforms, or AI-powered solutions. Its competitive positioning rests on access to chartered or owner-driver entries, founder and crew relationships within NASCAR, and the ability to deliver race exposure for niche sponsors. Revenue, financial performance, and contract values are not publicly disclosed.

MBM Motorsports firmographics

Firmographics
Name
MBM Motorsports
Website
https://mbmmotorsports.com
Company type
Private
Founded year
2014
Operating status
Operating
Headcount range
11–50 employees
Short description
MBM Motorsports is a privately held, founder-owned NASCAR Craftsman Truck Series racing team based in Statesville, North Carolina, fielding entries such as the No. 69 Ford F-150 and supported by a portfolio of small independent sponsors.
Ownership category
akta.pro rank

MBM Motorsports industry classification

Industry
Product category
Professional Stock Car Racing
SIC
Services-Racing, Including Track Operation (7948)
akta.pro primary industry
Motorsports Teams (F1, NASCAR, IndyCar, Rally, MotoGP, etc.) (MPAKABAB)
akta.pro secondary industry
Motorsports Teams & Entrants (Factory & Independent) (MPAKAGAB)

Keywords

  • Stock car racing
  • NASCAR team
  • Truck series racing
  • Motor racing sponsorship
  • Professional motorsports

Where MBM Motorsports is headquartered

Location

Headquarters

HQ city
Statesville
HQ country
United States
HQ region
North America

Markets served

MBM Motorsports business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Operations, Personnel, Marketing or Sales, Infrastructure

MBM Motorsports product offering

Product offering

Core offering

MBM Motorsports is a professional NASCAR racing team that fields competitive entries in the NASCAR Craftsman Truck Series, including the No. 69 Ford F-150 driven by Tyler Tomassi and the No. 66 Garage 66 entry, and competes in scheduled events such as the Fresh From Florida 250 season-opener at Daytona International Speedway. The team's core activity is recruiting sponsor partners, preparing race vehicles, and entering NASCAR-sanctioned races to deliver brand exposure for its sponsors.

Product overview

MBM Motorsports is a NASCAR racing team that competes in the NASCAR Craftsman Truck Series. The team fields vehicle entries (such as the No. 69 Ford F-150) and secures sponsorship partnerships to participate in races. MBM Motorsports does not appear to offer software products, technology platforms, or AI-powered solutions.

Differentiator

Problem solved

Functional benefit

Products and services

  • NASCAR Craftsman Truck Series Team (No. 69 Ford F-150) Race team entry fielded in the NASCAR Craftsman Truck Series, with Tyler Tomassi as the driver, competing in events including the Fresh From Florida 250 season-opener at Daytona International Speedway. The entry is sold/underwritten through per-race sponsor partnerships that deliver NASCAR brand exposure to funding brands.

Companies that use MBM Motorsports

Customer profile

Ideal customer profiles1 record

MBM Motorsports technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

MBM Motorsports partnerships and signals

Strategic signal

Partnerships

Three partnerships are on record, tiered minor.

  • Tomassi Law LLCminorGTM or Marketing Partner · 30 January 2026Tomassi Law LLC is a sponsorship partner for Tyler Tomassi's No. 69 Ford F-150 entry fielded by MBM Motorsports at the 2026 NASCAR Craftsman Truck Series season-opener at Daytona International Speedway. This is part of a multi-partner sponsorship announcement for the driver.
  • MD Custom DiecastsminorGTM or Marketing Partner · 30 January 2026MD Custom Diecasts is increasing its commitment to sponsor Tyler Tomassi's No. 69 Ford F-150 entry fielded by MBM Motorsports at the 2026 NASCAR Craftsman Truck Series season-opener at Daytona International Speedway. This represents an expanded partnership from prior involvement.
  • Big B Energy DrinkminorGTM or Marketing Partner · 30 January 2026Big B Energy Drink is making its debut as a NASCAR sponsor for the Fresh From Florida 250 supporting Tyler Tomassi's No. 69 Ford F-150 entry fielded by MBM Motorsports at the 2026 NASCAR Craftsman Truck Series season-opener at Daytona International Speedway.

Recent moves5 records

Expansion highlights3 records

MBM Motorsports competitors and assessment

Company assessment

Broad incumbents

  • Legacy Motor Club: NASCAR team formed from the merger of Petty GMS/MaGMS and the absorption of GMS Racing's former Truck Series operations. Relevant as a former Truck Series incumbent that has scaled into a multi-car Cup operation — illustrating the upper-bound trajectory for a growing Truck Series team like MBM.

Direct peers

  • ThorSport Racing: Sandusky, OH-based team fielding multiple full-time entries in the NASCAR Craftsman Truck Series with Toyota factory support. Direct comparable to MBM as a Truck Series-only operation, but at significantly larger scale (multiple trucks, OEM alliance, established sponsors).
  • Spire Motorsports: NASCAR team that competes in both the Cup Series and Craftsman Truck Series, having scaled up from a Truck Series-only operation. Highly relevant as both a current Truck Series peer and a model of the trajectory a small Truck team could pursue.
  • Niece Motorsports: Independent Chevrolet team competing in the NASCAR Craftsman Truck Series with multiple entries. Direct comparable to MBM as a similarly-sized, sponsor-driven independent Truck Series operator without Cup/Xfinity presence.
  • Reaume Brothers Racing: Independent NASCAR Craftsman Truck Series team fielding entries in select races. Comparable to MBM in team size, sponsorship-driven model, and part-time/full-time race schedule approach.
  • Front Row Motorsports: Multi-car NASCAR team running entries in both the Cup and Craftsman Truck Series. Comparable to MBM as a fellow Ford-affiliated Truck Series team with a path to multi-series expansion.
  • Young's Motorsports: Independent NASCAR Craftsman Truck Series team running a small fleet of entries. Closely comparable to MBM in scale (independent, multi-truck, sponsor-funded) and competitive context (mid-to-back of the grid independent).
  • Hill Motorsports: Family-owned NASCAR Craftsman Truck Series team. Comparable to MBM as a small, owner-operated, independent Truck Series entrant competing in the same races.
  • On Point Motorsports: Independent NASCAR Craftsman Truck Series team operating with select-race entries. Direct peer to MBM as a small, sponsor-dependent team running similar Truck Series schedules.
  • TRICON Garage: Multi-truck Toyota-affiliated team in the NASCAR Craftsman Truck Series. Operates the same spec platform (Tundras) as other Toyota teams and competes head-to-head with MBM's Ford entries in the same series races.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

MBM Motorsports social profiles

Digital presence

MBM Motorsports financial estimates

Financial estimate

Revenue estimate

Valuation estimate

MBM Motorsports leadership team

Management profile

Number of profiles

Profiles1 record

MBM Motorsports funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

MBM Motorsports M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MBM Motorsports

What does MBM Motorsports do?

MBM Motorsports is a professional NASCAR racing team that fields competitive entries in the NASCAR Craftsman Truck Series, including the No. 69 Ford F-150 driven by Tyler Tomassi and the No. 66 Garage 66 entry, and competes in scheduled events such as the Fresh From Florida 250 season-opener at Daytona International Speedway. The team's core activity is recruiting sponsor partners, preparing race vehicles, and entering NASCAR-sanctioned races to deliver brand exposure for its sponsors.

Is MBM Motorsports a public or private company?

MBM Motorsports is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was MBM Motorsports founded?

MBM Motorsports was founded in 2014. It employs 11 to 50 people.

Where is MBM Motorsports based?

MBM Motorsports is headquartered in Statesville, United States, in the North America region.

Who are MBM Motorsports's main competitors?

Legacy Motor Club is listed as a broad incumbent. Direct peers are ThorSport Racing, Spire Motorsports, Niece Motorsports, Reaume Brothers Racing, Front Row Motorsports, Young's Motorsports, Hill Motorsports, On Point Motorsports and TRICON Garage.

Does MBM Motorsports have an API?

No public API is recorded for MBM Motorsports.

What industry is MBM Motorsports in?

MBM Motorsports's product category is Professional Stock Car Racing. Its primary akta.pro industry code is MPAKABAB, Motorsports Teams (F1, NASCAR, IndyCar, Rally, MotoGP, etc.), with a secondary code of MPAKAGAB, Motorsports Teams & Entrants (Factory & Independent). Its SIC code is 7948.

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Live signals
The Eastern DoorWhite back on trackDerek White will drive the MBM Motorsports #69 truck in the upcoming NASCAR Craftsman Truck Series race at New Hampshire Motor Speedway, facing a strict qualifying requirement to finish in the top 31. The team must secure this position because their partial schedule status prevents them from using reserve grid spots reserved for higher-season standings drivers.YahooNASCAR penalizes Carl Long's Truck team, leaving MBM Motorsports with negative pointsNASCAR issued penalties to the No. 69 MBM Motorsports team for violating shifter boot rules during pre-qualifying inspection at Indianapolis Raceway (IRP), fining the team $5,000 and docking both 25 driver and 25 owner points. The penalty leaves driver Jonathan Shafer at negative 25 points in the driver standings and MBM Motorsports at negative 14 points in owner standings, with Shafer having accumulated three DNQs during the 2026 season with the team.YahooFirst Black woman in NASCAR history to race at Indianapolis Raceway ParkDystany Spurlock will make her fifth ARCA Menards Series start at Indianapolis Raceway Park on Friday, continuing her historic trajectory as the first Black woman to compete in NASCAR-sanctioned racing. The 34-year-old driver, who transitioned from motorcycle drag racing, will pilot the No. 66 MBM Motorsports Toyota sponsored by She Pivots. Spurlock aims to upgrade to a full ARCA Menards Series season and partial NASCAR Craftsman Truck Series schedule in 2027, pending adequate financial backing.YahooFirst Black woman in NASCAR history to race at Indianapolis Raceway ParkDystany Spurlock will become the first Black woman to race at Indianapolis Raceway Park in the ARCA Menards Series on Friday, marking her fifth start of the season with MBM Motorsports. She Pivots, a media company founded by Emily Tisch Sussman, is sponsoring her No. 66 entry at IRP, making Spurlock the first athlete to receive sponsorship from the brand focused on women undergoing career and life pivots. Spurlock, who previously raced in the NASCAR Craftsman Truck Series at Dover and hopes to compete full-time in ARCA next year, aims to secure adequate financial backing to upgrade to a full season schedule.YahooCo-owner of New York Giants, Gotham FC sponsors racecar for Dystany SpurlockDystany Spurlock, the first Black woman to drive in NASCAR or the ARCA Series, will race the No. 66 Toyota for MBM Motorsports and Garage 66 at Lucas Oil Indianapolis Raceway Park on Friday with the "She Pivots" podcast logo on the hood. The sponsorship marks Emily Tisch Sussman's first motorsports venture; Tisch Sussman is co-owner of the New York Giants and Gotham FC who founded the She Pivots media brand focused on women's empowerment. Spurlock, who debuted in NHRA Pro Stock Motorcycle as just the second Black woman in that class, recently became the first Black woman to compete in a NASCAR race when she finished 36th at the Craftsman Truck Series at Dover.TobyChristie.comMD Custom Diecasts, Big B Energy Drink Partner with Tomassi for DaytonaTyler Tomassi, a 22-year-old driver, announced three sponsorship partners — Tomassi Law LLC, MD Custom Diecasts, and Big B Energy Drink — for the No. 69 Ford F-150 entry fielded by MBM Motorsports at the 2026 NASCAR Craftsman Truck Series season-opener at Daytona International Speedway. MD Custom Diecasts is increasing its commitment while Big B Energy Drink is making its debut as a NASCAR sponsor for the Fresh From Florida 250. The team owner expressed hope that the partnerships would grow and enable additional race entries throughout the 2026 season.GlobeNewswireBlueSprig Pediatrics Sponsors Armani Williams Ahead of the Daytona ARCA 200BlueSprig Pediatrics announced its sponsorship of Armani Williams in the Daytona ARCA 200, his first race at Daytona International Speedway. Williams, a professional stock car driver with autism, will drive the No. 13 Toyota for MBM Motorsports. He is an advocate for ABA therapy, which he credits for his racing success.GlobeNewswireAuto Parts 4Less Group Inc Announces NASCAR Xfinity Sponsorship Deal with MBM Motorsports at the Las Vegas Motor Speedway Saturday, October 15thAuto Parts 4Less Group announced a NASCAR Xfinity sponsorship with MBM Motorsports for the Alsco Uniforms 302 at Las Vegas Motor Speedway on October 15, 2022. Matt Jaskol will drive the #13 Toyota Supra for the Auto Parts 4Less brand.PR NewswireA Fast $640,000: 2022 NASCAR Daytona 500's Surprising Story of HEXNASCAR driver JJ Yeley will compete in the 2022 Daytona 500 driving for MBM Motorsports with sponsorship from the cryptocurrency platform HEX.com. The partnership, facilitated by Malco Enterprises and AXA Holdings, raised over $640,000 from the HEX community in five days to fund the entry.PR NewswireBumper.com, MBM Motorsports Announce Daytona 500 SponsorshipBumper.com and MBM Motorsports have announced a sponsorship partnership making Bumper.com the primary marketing partner for the team's entry at the Daytona 500 on February 20, 2022, with driver Timmy Hill behind the wheel. The partnership aims to connect Bumper.com's vehicle history and ownership data services with car enthusiasts through one of the world's largest racing events. MBM Motorsports owner Carl Long expressed enthusiasm about introducing Bumper.com to passionate car fans and empowering them with fair pricing and accurate vehicle data.