What Winmedia Informatics does

Winmedia Informatik GmbH is a privately held Swiss software development and web design company headquartered in Zug, Switzerland, founded in 2002. The firm operates exclusively online with no physical retail presence, delivering custom website design, web-based programs with browser frontends, and Windows desktop application development to a horizontal segment of small and medium-sized businesses in Switzerland. Its product portfolio is anchored by a custom website design service priced from Fr. 890 for up to five pages, supplemented by a subscription-based website rental product ("Website-Miete") that bundles setup, site, and domain into a fixed monthly fee to remove upfront capital expenditure for customers.

The business runs on a direct-to-consumer, online-only GTM: customers request free, no-obligation quotes via the company website or email, and payment terms are 60% on order and 40% on completion. Winmedia is not VAT-registered (no MWSt charged), and the company holds a protected "winmedia®" trademark. The legal entity is a standard Swiss GmbH (CHE-109.527.679) with 1-10 employees, founder-owned and bootstrapped, with no external investors, parent company, subsidiaries, partnerships, or funding rounds disclosed. The operating geography is limited to Switzerland, and the company's website copyright footer extends only through 2015, indicating minimal recent investment in digital presence or product evolution.

Name

Winmedia Informatics

Legal name

Winmedia Informatik GmbH

Website

https://winmedia.ch

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

1–10 employees

Short description

Winmedia Informatik GmbH is a Zug, Switzerland-based online web design and custom software development firm founded in 2002, serving Swiss SMBs with affordable custom websites, a website rental subscription, web-based programs, and Windows applications.

Ownership category

akta.pro rank

Headquarters

HQ city

Zug

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Website Design - One-Time Purchase: Customers pay a fixed price for custom website creation (starting at Fr. 890 for up to 5 pages). Payment structure: 60% upon order, 40% upon completion. Larger websites priced according to effort.
2. Website Rental (Miete): Fixed-price rental model where customers pay to rent a website instead of purchasing. Includes setup fee, website, and domain. Allows immediate internet presence without upfront purchase cost.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Winmedia Informatik GmbH is a Swiss software development and web design company that builds custom websites for small and medium-sized businesses, starting at Fr. 890 for homepages of up to five pages. It also offers a fixed-price website rental (Website-Miete) bundling setup, hosting, and domain registration, and provides custom web-based programs with browser-frontend and Windows desktop application development on a per-specification basis.

Product overview

Winmedia Informatics is a web design and software development company based in Zug, Switzerland, offering a portfolio of services centered around website creation and programming. The core offerings include custom website design services (starting at Fr. 890 for up to 5 pages) and an alternative website rental model (Website-Miete) that bundles setup fees, website, and domain at a fixed price. Beyond web presence solutions, the company provides software development services including web-based programs with browser-frontend and Windows desktop application programming. All services are delivered according to customer specifications through a structured workflow involving proposal, draft, revisions, and payment milestones.

Differentiator

Problem solved

Functional benefit

Products and services

• Website Design Services (Webdesign) Custom website design and creation service for small and medium-sized businesses, with fixed pricing starting at Fr. 890 for homepages up to 5 pages and larger sites priced according to scope. Includes user-friendly implementation and domain registration. Payment terms are 60% upon order and 40% upon completion.
• Website Rental (Website-Miete) Fixed-price monthly website rental package that includes setup fee, website hosting, and domain registration, allowing customers to obtain an immediate internet presence without upfront capital outlay.
• Web-Based Programming (Webbasierte Programme) Custom web-based programs developed with a browser-based user interface, built according to individual customer specifications and requirements.
• Windows Application Programming Development of custom Windows desktop applications as part of the company's software development services.

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Recent moves3 records

Expansion highlights1 record

Direct peers

• Webflow: Webflow is a professional website design and hosting platform aimed at designers and agencies building custom sites for clients. It is comparable to Winmedia's custom web design work but competes in the tooling layer rather than as a service provider.
• Jimdo: Jimdo is a DIY website builder targeting SMBs and individuals, headquartered in Hamburg with strong DACH-region presence. It directly competes with Winmedia in the affordable SMB website segment but does so via a self-service SaaS platform rather than custom services.

Regional players

• Hostpoint: Hostpoint is one of Switzerland's largest web hosting and domain providers, also offering website builder tools to SMBs. It competes with Winmedia primarily in the Swiss market for hosting and basic web presence services.
• Cyon: Cyon is a Swiss web hosting provider offering hosting, domains, and email services to SMBs and individuals. It competes with Winmedia on the hosting/domain layer of the rental offering within Switzerland.
• Infomaniak: Infomaniak is a major Swiss cloud and web hosting provider offering domains, hosting, and site-building tools to Swiss SMBs. It is a regional competitor for website, domain, and hosting services that Winmedia bundles in its rental offering.

Broad incumbents

• Squarespace: Squarespace is a premium website builder serving SMBs, solopreneurs, and creatives. It overlaps with Winmedia's SMB website offering but competes via a polished templated platform rather than custom design services.
• WordPress.com: WordPress.com is a hosted website builder/platform targeting SMBs and bloggers. It is comparable as a low-cost SMB website creation channel that competes for the same entry-level customers Winmedia targets.
• IONOS (1&1): IONOS is a large European web hosting and SMB digital services provider offering domains, hosting, website builders, and email. It overlaps with Winmedia's website and hosting bundle at a larger, more productized scale.
• Wix.com: Wix is a global leader in SMB website creation, offering a broad DIY platform that competes for the same small business customers Winmedia serves, but at massive scale and with extensive tooling rather than bespoke development.

Emerging players

• WordPress.org (self-hosted with local Swiss agencies): The self-hosted WordPress ecosystem, supported by countless boutique Swiss agencies, is comparable to Winmedia's custom CMS-based website development offering for SMBs. It represents the broad category of small custom-development shops competing in the same niche.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat2 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Winmedia Informatics