Syma

What Syma does

Syma (Guangdong Syma Model Aircraft Industrial Co., Ltd.) is a Chinese manufacturer of radio-controlled consumer drones, quadcopters, helicopters, and speed boats, founded in 2014 and headquartered in Shantou, Guangdong, with a Hong Kong international trade office (Syma International Trade Development Ltd.). The company operates a catalog of approximately 30 active SKUs organized into five product categories: GPS smart drones (W5, W4, Z6G, X31, W3, Z6, Z6 PRO, X30), smart drones with obstacle avoidance and FPV (X26PRO, X36, X38, X33, V22, X35T), foldable drones (Z3 PRO-BL, Z6P, Z4, Z4W, Z5, Z5W, Z3), RC helicopters (S026H Boeing Chinook, S109H, S111H, S5H, S107H), and 2.4GHz RC speed boats (Q2, Q1). Core technology stack includes GPS tracking, optical flow positioning for indoor stability, brushless motors, FPV real-time video transmission at up to 4K resolution, AI-based gesture and human tracking, waypoint navigation, and a companion mobile app ecosystem (SYMA FLY, SYMA AIR, SYMA PRO, SYMA Sky, SYMA GO).

The business model is hardware sales through a direct-to-consumer channel (official website symatoys.com and Alibaba storefront) plus international distributors and retailers acquired through recurring trade show participation at Hong Kong Toys & Games Fair, Spielwarenmesse Nuremberg, and China Canton Fair. Pricing is not publicly disclosed. Syma sells globally across Asia Pacific, North America, and Europe, with dedicated regional sales managers covering US/Europe/Australia and Asia/emerging markets, and a separate cross-border e-commerce sales manager. Target customer segments are entry-level to intermediate hobbyist drone users, children and youth seeking their first RC experience, and international retailers purchasing for resale. The company holds ISO, ICTI, and BSCI certifications supporting access to regulated international retail supply chains. Revenue, headcount, and ownership details are not disclosed in available source data.

Name

Syma

Legal name

Guangdong Syma Model Aircraft Industrial Co., Ltd.

Website

https://symatoys.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

Syma is a Chinese manufacturer of radio-controlled consumer drones, quadcopters, helicopters, and speed boats, selling globally through its own website, Alibaba storefront, and international distributors acquired via trade shows, targeting entry-level hobbyists and family consumers.

Ownership category

akta.pro rank

Product category

Consumer Drones

NAICS

Audio and Video Equipment Manufacturing (334310)

SIC

Games, Toys & Children's Vehicles (No Dolls & Bicycles) (3944)

akta.pro primary industry

Consumer Non-Imaging Drones (Toy/FPV, Racing, Delivery/Utility) (CRACARAH)

akta.pro secondary industries

Consumer Drones for Imaging (Camera Drones) (CRACAPAD), Drones & UAV Retail (Consumer & Prosumer) (CRACAHAC), Drone Parts, Batteries & Accessories Retail (CRACAHAL)

Keywords

• Radio controlled drones
• Quadcopter manufacturing
• Rc helicopters
• Foldable GPS drones
• Rc speed boats

Headquarters

HQ city

Guangdong

HQ country

China

HQ region

Asia

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Technology or R&D, Marketing or Sales, Personnel, Infrastructure

Revenue model

1. RC Drone and Quadcopter Sales: Syma generates revenue primarily through the sale of radio-controlled drones, quadcopters, helicopters, and boats. Products are sold through direct online channels, Alibaba store, and international distributors.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Guangdong Syma Model Aircraft Industrial Co., Ltd. designs, manufactures, and sells radio-controlled drones, quadcopters, helicopters, and speed boats for consumer and hobbyist markets. The product portfolio includes GPS-enabled smart drones (W5, W4, Z6G, X31), compact smart drones (X26PRO, X36, X38), foldable drone lines (Z3 series, Z4 series, Z5 series, Z6 series), indoor and outdoor helicopters (S026H Chinook, S109H, S111H), and water-cooled 2.4GHz speed boats (Q1, Q2). Products incorporate proprietary technologies such as optical flow positioning, hollow-core motors, brushless motors, gesture control, and FPV video transmission, and are sold globally through the company's own official website and Alibaba storefront as well as through a network of international distributors and retailers.

Product overview

Syma is a manufacturer of radio-controlled drones, quadcopters, helicopters, and speed boats serving beginners and hobbyists for over 10 years. The product portfolio consists of five main categories: (1) GPS Smart Drones (W5, W4, Z6G, X31, W3, Z6, Z6 PRO, X30) featuring GPS tracking, optical flow positioning, autonomous flight modes, and 4K cameras; (2) Smart Drones (X26PRO, X36, X38, X33, V22, X35T, X15T, TF1001, X27, X20P, X22SW, X15A, X20W, X26, X22W) with features like obstacle avoidance, altitude hold, and FPV; (3) Folding Drones (Z3 PRO-BL, Z6P, Z4, Z4W, Z5, Z5W, Z3) designed for portability; (4) Helicopters (S026H, S109H, S111H, S5H, S107H, S107G, S111G, S5, S39) including the Boeing CH-47 Chinook model; and (5) Speed Boats (Q2, Q1) with waterproof designs. Companion smartphone apps (SYMA Air, SYMA Pro, SYMA FLY, SYMA GO, SYMA SKY) enable mobile control, FPV streaming, and autonomous flight planning.

Differentiator

Problem solved

Functional benefit

Brands

• SYMA FLY: Mobile app for drone control and flight management
• SYMA AIR
• SYMA PRO
• SYMA TY
• Syma Sky
• Syma Go

Products and services

• W5 GPS Smart Drone GPS-enabled foldable drone with 4K 5G WiFi camera, 26-minute flight time, dual-frequency technology, optical flow positioning, and autonomous flight features including waypoint flight, human tracking, and flight plan mode.
• W4 GPS Smart Drone High-end GPS drone with 3-axis gimbal, 4K 5G camera, brushless pan-tilt, 30-minute flight time, up to 3000m image transmission distance, and intelligent tracking capabilities.
• Z3 PRO-BL Drone Foldable FPV drone with 720P WiFi HD camera, app control, gravity sensor control, altitude hold, flight plan drawing, and approximately 18-minute flight time.
• S026H Boeing CH-47 Chinook Helicopter Remote control helicopter modeled after Boeing CH-47 Chinook with gyroscope system, 2.4G remote control, barometric pressure technology, double protection, and approximately 6-minute flight time.
• S109H 3.5 Channel 2.4G Helicopter 3.5 channel helicopter with one-key takeoff and landing, height hold, LED light, indoor flight capability, and approximately 8-minute flight time.
• S111H 3.5 Channel 2.4G Helicopter 3.5 channel helicopter with gyro technology, double protection, height hold, colorful flashing lights, and approximately 60-minute charging time.
• Z6G Foldable GPS Drone Foldable GPS drone with dual 4K front and 720P bottom cameras, hollow-core motor technology, waypoint flight, optical flow positioning, palm control, and human tracking features.
• X31 Compact GPS Video Drone Compact GPS drone with dual cameras (4K front, 1080P bottom), dual-frequency technology, optical flow positioning, gesture control, and modular battery design.
• Z6 PRO Foldable Drone Pro-grade foldable GPS drone with brushless motor, 24-minute flight time, 450m range, and intelligent flight features including waypoint and circle flight.
• TF1001 Subvert Drone Subvert stunt drone with 3D stunt flip capability, hover function, and low voltage protection technology.
• X23W Smart Drone Smart drone with FPV live stream capability, app-based control, and 480P WiFi camera for entry-level consumer recreational flying.
• X22SW Smart Drone Smart drone with FPV live stream capability, app-based control, and 480P WiFi camera for entry-level consumer aerial photography.
• X20W Compact Drone Compact drone with 720P FPV real-time transmission, app-based control via SYMA GO application, and entry-level smart features for beginner pilots.
• X22W Compact Drone Compact drone with 720P FPV real-time transmission, app-based control via SYMA GO application, and entry-level smart features for beginner pilots.
• Q2 2.4GHz Speed Boat Remote control speed boat with 20 km/h top speed, 2.4GHz radio system, dual-way rudder, self-righting capability, reversing function, water-cooled motor, fully waterproof design, and approximately 6-minute sailing time.
• Q1 2.4GHz Speed Boat High-speed RC boat with 25 km/h top speed, 7.4V 1500mAh lithium battery, approximately 8-minute sailing time, and 240-minute charging time.
• Z3 Foldable Drone Innovative foldable drone that folds in 4 seconds, with HD 720P WiFi camera, optical flow positioning, gravity sensor, real-time transmission, and approximately 8-20 minute flight time with different batteries.
• Z4 STORM Quadcopter Foldable quadcopter with one-key takeoff and landing, auto hover, 3D flip, double protection (overcurrent and low battery), and approximately 10-minute flight time.
• Z4W STORM Quadcopter Foldable quadcopter with built-in 480P WiFi camera, FPV live stream, app control, 3D flip, double protection, and compact foldable design.
• Z5 SCORPION HELIQUAD Heliquad with unique scorpion-inspired design, fast/slow speed modes, altitude hold, 360-degree flip, two-tier protection mechanism, and approximately 12-minute flight time.
• Z5W Foldable Drone Foldable drone with WiFi camera, FPV capability, fast/slow modes, altitude hold, 3D flip, and two-tier protection mechanism.

Quantifiable outcome

• Flight times ranging from 4-30 minutes depending on model
• +2 more outcomes

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability7 records

Feature10 records

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• DJI: World's leading consumer and prosumer drone manufacturer. Directly comparable to Syma across beginner to prosumer tiers but vastly larger, with dominant market share, deep R&D, and ecosystem lock-in that Syma competes against.
• Autel Robotics: Chinese-founded competitor to DJI offering consumer and prosumer drones including the EVO series. Comparable to Syma's higher-end W-series GPS drones but operating at a larger, more premium scale.

Direct peers

• WLtoys: Chinese RC toy manufacturer producing affordable quadcopters, helicopters, and boats. Comparable to Syma's toy-grade X-series drones and S-series helicopters with similar low-ASP positioning.
• Eachine: Chinese brand specializing in toy FPV drones and beginner quadcopters. Competes with Syma at the toy-grade end with similar pricing and feature set.
• Potensic: Consumer drone brand specializing in beginner-friendly GPS drones with 4K cameras and foldable designs. Head-to-head competitor in Syma's W5/W4 and Z-series tier.
• JJRC: Chinese toy drone and RC quadcopter maker focused on ultra-affordable beginner models. Directly competes with Syma's X-series toy drones on Amazon and AliExpress.
• Holy Stone: China-based consumer drone maker focused on beginner-to-intermediate GPS drones with cameras. Closest direct competitor to Syma's W/Z/X series in target market, pricing, and feature set.
• Snaptain: Consumer drone brand targeting beginners with feature-rich GPS drones at budget price points. Competes with Syma in the Amazon and online marketplace channels serving first-time drone buyers.
• Hubsan: Chinese consumer drone manufacturer offering GPS drones, FPV racing drones, and toy-grade quadcopters. Comparable to Syma across price tiers and target customer (hobbyists and beginners).

Regional players

• Parrot SA: French drone maker offering ANAFI consumer drones and a separate toy-grade portfolio. Comparable in end-use to Syma but European-based and primarily serving Western markets with different distribution dynamics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Syma_toys

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Syma