PBISApps

What PBISApps does

PBISApps is a non-profit research organization, founded in 1999 and headquartered in Eugene, Oregon, that develops and operates web-based SaaS applications used by K-12 schools and early childhood programs to implement Positive Behavioral Interventions and Supports (PBIS). The organization is run by Educational and Community Supports, a research center within the University of Oregon's College of Education, and PBISApps is a registered trademark of the university. Development is supported in part by a U.S. Department of Education Office of Special Education Programs grant (Grant #H326S230002), and the platform aligns with the Center on PBIS on fidelity-instrument development.

The company's product surface is organized around the SWIS Suite (comprising SWIS for school-wide office discipline referrals, EC-SWIS for early childhood settings, CICO-SWIS for Tier 2 Check-In Check-Out interventions, and I-SWIS for Tier 3 individualized student support), complemented by PBIS Assessment (a free web tool for administering the Tiered Fidelity Inventory and School Climate Survey) and PBIS Evaluation (a multi-school aggregation tool for district, regional, and state reporting). The technology stack is web-based SaaS hosted behind the University of Oregon firewall, with optional student information system integrations and compliance aligned to FERPA, NIST CSF 2.0, and NIST 800-171. As of 2024-25, the platform serves more than 4,000 schools and 2 million students across the United States.

PBISApps operates a hybrid go-to-market combining self-serve online subscription with a facilitator/coordinator channel. PBIS Assessment is provided free as a freemium acquisition tool, while the SWIS Suite is monetized via per-school subscriptions (with credit-card invoicing). A separate revenue stream comes from paid certification training for SWIS, CICO-SWIS, I-SWIS, and EC-SWIS facilitators, delivered through live webinars, in-person events, and self-paced online courses. The company has 11-50 employees, no external venture capital, and no disclosed revenue figures; its authoritative affiliation with the University of Oregon and its role as the official PBIS implementation platform function as its primary differentiators in the K-12 behavioral data market.

Name

PBISApps

Legal name

Educational and Community Supports, PBISApps

Website

https://pbisapps.org

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

11–50 employees

Short description

PBISApps is a University of Oregon-affiliated non-profit that builds the SWIS Suite, PBIS Assessment, and PBIS Evaluation web applications used by 4,000+ K-12 schools and early childhood programs across the United States to track behavior data and PBIS implementation fidelity.

Ownership category

akta.pro rank

Product category

Education Behavior Analytics Software

NAICS

Professional and Management Development Training (61143), Business Schools and Computer and Management Training (6114)

SIC

Services-Prepackaged Software (7372), Services-Educational Services (8200)

akta.pro primary industry

Behavior, Discipline, PBIS/MTSS & Intervention Tracking (EDAFAEAJ)

akta.pro secondary industries

Behavioral Support & Intervention Services (PBIS/Behavior Coaching) (EDAJALAH), In-Class Behavioral & Positive Behavior Support (PBIS) Coaching (EDAKABAF), Behavioral Intervention & PBIS Supports (Tiered, Gen Ed) (EDAJAGAL), Autism Behavioral Support (School-Based ABA/PBIS) (EDAKAKAE), Behavioral & Social-Emotional Support (ABA, PBIS, Counseling) (EDAJAKAE)

Keywords

• School behavior tracking software
• Positive behavioral interventions
• Student discipline data
• PBIS implementation tools
• Education data analytics

Headquarters

HQ city

Eugene

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales

Revenue model

1. SWIS Suite Subscriptions: Schools pay for subscriptions to access the SWIS Suite applications (SWIS, EC-SWIS, CICO-SWIS, I-SWIS). Schools can subscribe online directly or through facilitators. Invoicing is available via credit card payment.
2. Training and Certification: Revenue generated from live training sessions, webinars, and facilitator certification courses (SWIS Certification, CICO-SWIS Certification, I-SWIS Certification, EC-SWIS Endorsement).
3. PBIS Assessment (Free): PBIS Assessment is provided as a free tool for entering surveys like the TFI and School Climate Survey. This is a freemium offering that drives adoption and then converts schools to paid SWIS Suite subscriptions.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

PBISApps develops and maintains a suite of web-based SaaS applications (the SWIS Suite, PBIS Assessment, and PBIS Evaluation) that enable schools to enter office discipline referrals, track behavioral interventions across three PBIS tiers, measure implementation fidelity using validated surveys such as the Tiered Fidelity Inventory, and generate aggregated reports at the school, district, region, and state levels. It also offers facilitator certification training and self-guided courses that complement the software products for K-12 and early childhood education programs.

Product overview

PBISApps offers a suite of web-based applications for schools implementing Positive Behavioral Interventions and Supports (PBIS). The core offering consists of the SWIS Suite (containing SWIS, EC-SWIS, CICO-SWIS, and I-SWIS) which provides data management tools across all three tiers of PBIS implementation, plus PBIS Assessment (a free tool for conducting fidelity surveys including the TFI and School Climate Survey) and PBIS Evaluation (for aggregated district, region, and state-level reporting). Together, these products enable schools to enter discipline referrals, track behavioral interventions, measure implementation fidelity, and generate reports for decision-making.

Differentiator

Problem solved

Functional benefit

Brands

• SWIS Suite: A suite of applications including SWIS, EC-SWIS, CICO-SWIS, and I-SWIS that provide data management for school-wide PBIS implementation at universal, targeted, and intensive support tiers.
• PBIS Assessment
• PBIS Evaluation

Products and services

• SWIS (School-Wide Information System)

Quantifiable outcome

• Schools implementing PBIS with high fidelity (scoring 70%+ on TFI tiers) see positive outcomes for students
• +2 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Two partnerships are on record, tiered core.

• University of Oregon (Educational and Community Supports)coreOthersPBISApps is run by Educational and Community Supports, a research center within the University of Oregon's College of Education. As part of a public research university, they follow the Student Privacy Pledge commitments.
• Center on PBIScoreStrategic or Co-development PartnerPBISApps works in alignment with the Center on PBIS, which provides guidance on PBIS implementation. The TFI 3.0 was developed in coordination with the Center on PBIS.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Frontline Education: Frontline Education sells a suite of K-12 administration software to districts, including solutions for special education and student behavior management. It competes indirectly with PBISApps through broader district-level deals that bundle behavior tracking with other administrative tools.
• PowerSchool: PowerSchool is the dominant K-12 SIS provider with a broad product portfolio that increasingly includes behavior, SEL, and MTSS functionality. As an incumbent with district-wide contracts, it represents both a competitive threat and a potential integration/distribution channel for PBISApps.
• Renaissance Learning: Renaissance Learning provides K-12 assessment, practice, and data analytics tools widely used in schools. While primarily academic, its data dashboards overlap with PBISApps' school-level reporting use cases and it competes for district data budgets.
• n2y (now part of Curriculum Associates): n2y offers K-12 special education and behavior-tracking tools (e.g., Unique Learning System, SymbolStix). It competes with PBISApps in the special education and individualized behavior support (Tier 3) market, especially for students with IEPs.

Direct peers

• LiveSchool: LiveSchool offers a PBIS-aligned behavior tracking and incentive platform for K-12 schools. It targets the same school-level buyer as PBISApps with a focus on point-based behavior tracking and PBIS dashboards.
• Panorama Education: Panorama Education provides a K-12 student success platform that includes social-emotional learning, behavior, and MTSS tracking for schools and districts. It is the closest direct competitor to PBISApps in the behavior and PBIS data analytics category, often procured by the same district buyers.
• Branching Minds: Branching Minds is a K-12 MTSS platform supporting academic, behavior, and SEL interventions with data tracking and decision-making tools. It overlaps directly with PBISApps in the Tier 2/3 behavior intervention tracking use case.
• Kickboard: Kickboard is a K-12 behavior management and PBIS platform that helps schools track behavior incidents, reward positive behavior, and analyze data across tiers. It directly competes with PBISApps' SWIS Suite for district behavior-tracking spend.
• EduClimber: EduClimber is a K-12 data analytics platform that includes behavior, attendance, and academic dashboards with PBIS/MTSS support. It serves similar district buyers and overlaps with PBISApps on behavior analytics and reporting.

Emerging players

• SchoolMint: SchoolMint provides K-12 student success and behavior management tools for schools and districts. It has partial overlap with PBISApps' behavior tracking use case, primarily in the school-level PBIS dashboard category.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/PBISApps
• YouTubeyoutube.com/channel/UCeGtx79f8hXIqiuOG_0sm1w
• Facebookfacebook.com/PBISApps
• Instagraminstagram.com/pbisapps
• LinkedInlinkedin.com/company/pbisapps

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PBISApps