What ALLYANCE Media Group does

ALLYANCE Media Group is a privately held media production company headquartered at 64 Birch Hill Road, Locust Valley, New York, that creates, develops, and produces scripted, unscripted, and branded content for television networks, streaming platforms, and corporate clients. The company operates primarily through its wholly-owned subsidiary DIGA Studios, a next-gen content studio founded by former MTV President Tony DiSanto whose catalog and active slate include Teen Wolf, Scream, Million Dollar Beach House (Netflix), Hot Ones: The Game Show (truTV), 50 States of Fright (Quibi), and the Bad Ass Jews podcast.

The company's service catalog spans film development and production, television development and production, digital media, podcasting, and publishing, alongside branded product integration, branded content development, and advertising/marketing services. Revenue is generated through two streams: professional-services fees for content production engagements with networks and platforms, and branded-content and advertising engagements with corporate clients. Pricing is not publicly disclosed and is consistent with bespoke, project-by-project commission structures rather than recurring subscription or inventory-based revenue. The go-to-market is sales-led, targeting enterprise buyers through direct industry relationships, entertainment industry events, and a slate of high-profile productions that function as marketing assets.

Leadership comprises Tony DiSanto (CEO; former MTV President who co-created TRL and led a 30 percent ratings turnaround at MTV in 2010), Shawn Strickland (President; former Complex Networks EVP and 19-year Verizon veteran, Columbia MBA, Harvard AB, CFA, named US Patent holder), and Lisa Carrioulo (SVP Finance; 20+ years of entertainment finance at AEG Live, Live Nation, and Wanderlust). The company is founder/management-controlled with no disclosed institutional investors, no disclosed funding rounds, and no public revenue or ARR figures.

Name

ALLYANCE Media Group

Legal name

ALLYANCE Media Group

Website

https://allyancemediagroup.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Content Production Services

NAICS

Motion Picture and Sound Recording Industries (512), Advertising Agencies (541810)

SIC

Services-Motion Picture & Video Tape Production (7812), Services-Advertising Agencies (7311)

akta.pro primary industry

Development & Packaging (IP Sourcing, Script, Attachments) (MPADAAAA)

akta.pro secondary industries

Creator Partnerships & Sponsorship Sales (Brand Partnerships) (MPAAAHAK), Podcast Networks & Studio Platforms (MPAIADAC), Brand Campaign & Integrated Communications Agencies (MPAAAAAC)

Keywords

• Content production services
• Film television production
• Branded content development
• Scripted unscripted content
• Digital media production

Headquarters

HQ city

Locust Valley

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Content Production Services: ALLYANCE Media Group generates revenue by creating, developing and producing scripted, unscripted and branded content for networks, platforms and corporate clients. Services include film development & production, television development & production, digital media development & production, podcasting development & production, and publishing.
2. Branded Content and Advertising: Revenue generated through branded product integration, branded content development & production, and advertising & marketing services for corporate clients.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

ALLYANCE Media Group creates, develops and produces scripted, unscripted and branded content for networks, streaming platforms and corporate clients. Through its wholly-owned subsidiary DIGA Studios, it offers film, television, digital media, podcasting, publishing development and production, alongside branded content integration and advertising/marketing services.

Product overview

ALLYANCE Media Group is a media production company that operates as a single unified offering with its wholly-owned subsidiary DIGA Studios. The company creates, develops and produces scripted, unscripted and branded content for networks, platforms and corporate clients. Services include film, television, digital media, podcasting, and publishing development and production, along with branded content integration and advertising/marketing services. DIGA Studios, the company's subsidiary, specializes in next-gen content with a rebellious pop sensibility, producing hit franchises like Teen Wolf and Scream, and current productions including Million Dollar Beach House (Netflix), Hot Ones: The Game Show (truTV), 50 States of Fright (Quibi), and Bad Ass Jews podcast.

Differentiator

Problem solved

Functional benefit

Brands

• DIGA Studios: Wholly-owned next-gen content studio committed to great storytelling across formats, genres and platforms. Founded by former MTV President Tony DiSanto with a rebellious and subversive pop sensibility targeting youthful audiences worldwide. Productions include 'Teen Wolf', 'Scream', 'Million Dollar Beach House', 'Hot Ones: The Game Show', '50 States of Fright', and 'Bad Ass Jews' podcast.

Products and services

• Film Development & Production End-to-end film development and production services delivered to networks, platforms and corporate clients as part of ALLYANCE Media Group's content creation portfolio.
• Television Development & Production Television development and production services covering scripted and unscripted programming for television networks and streaming platforms.
• Digital Media Development & Production Digital-first content development and production services for streaming platforms and online publishers.
• Podcasting Development & Production Development and production of original podcast content, including ongoing productions such as 'Bad Ass Jews'.
• Publishing Publishing services covering editorial and content publication across formats and platforms.
• Branded Content Development & Production Branded content development and production services for corporate clients seeking authentic, audience-aligned content marketing.
• Branded Product Integration Product integration services embedding brand placements within produced content for corporate clients.
• Advertising & Marketing Services Advertising and marketing services for corporate clients seeking content-driven campaign execution.
• DIGA Studios A next-gen content studio committed to storytelling across formats, genres and platforms, with productions including 'Teen Wolf', 'Scream', 'Million Dollar Beach House', 'Hot Ones: The Game Show', '50 States of Fright' and 'Bad Ass Jews' podcast.

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• DIGA StudioscoreOEM/ Whitelabel/ Licensing PartnerDIGA Studios is ALLYANCE Media Group's wholly-owned subsidiary, functioning as the production arm for content creation. Founded by former MTV President Tony DiSanto, DIGA Studios is a next-gen content studio committed to great storytelling across formats, genres and platforms, staffed with industry innovators.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Funny or Die: Comedy-driven production company producing short-form, digital, and branded content for brands and platforms — comparable format diversity (TV, digital, branded) and similar youth-skewed creative positioning.
• A24: Independent film and television production company known for distinctive, youth-skewed creative identity and genre work — directly comparable to DIGA Studios' subversive pop sensibility positioning and similar footprint of scripted film/TV production.
• Embassy Row: Independent production company producing unscripted, scripted, and branded content for networks and digital platforms — directly comparable format mix and similar size band of productions.
• Hello Sunshine: Content studio producing film, TV, and branded entertainment for streaming platforms and brands — closely comparable business model of multi-format production paired with branded content and advertising services.
• BuzzFeed Studios: Production arm producing unscripted series, branded content, and digital programming for streaming platforms and brands — comparable business model of monetizing youth audiences through multi-format content and brand integrations.
• Big Breakfast: Independent production company specializing in unscripted, competition, and branded content for networks and streamers — comparable production services mix with strong network relationships.
• Propagate Content: Independent production company developing and producing scripted and unscripted content for networks and streamers — direct comparable in size, format diversification, and distribution partnerships with major platforms.
• Complex Networks: Digital-first content studio producing video, branded content, and editorial programming for youth audiences — directly comparable target demographic and creative sensibility, and a former employer of ALLYANCE's President.

Broad incumbents

• Lionsgate: Major independent studio with film, television, and branded content divisions producing content across formats and platforms — overlaps with ALLYANCE's full-service production model but at vastly larger scale and across a broader portfolio.

Emerging players

• Rooster Teeth: Digital content studio producing scripted series, animation, and podcasts for online and streaming platforms — comparable multi-format production model targeting younger demographics, though historically more digital-native.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ALLYANCE Media Group