BDE

What BDE does

BDE, operating as bde&co., is a private public relations and social media marketing agency headquartered in New York with a stated founding year of 1996 and an employee count of 1-10. The firm specializes in serving the design and interior design industries, offering PR, social media marketing, and event promotion services with explicit focus on the major North American design trade shows — NeoCon, NYCxDesign, ICFF+WDM, Lightfair, and Fulton Market Design Days. Its go-to-market is event-driven, leveraging attendance at these trade shows to acquire clients and showcase work, and it supports clients through coverage of events, promotions, and broader marketing communications needs within the design vertical.

The company's revenue model is professional services, billed through direct client engagements. No pricing structure, contract terms, or revenue figures are disclosed in available sources, and there are no reported funding rounds, investors, or ownership details. The firm's distribution is direct-to-client (no channel partners or resellers), targeting enterprise design brands; one named client testimonial comes from Heller Furniture (John Edelman), and additional indirect segment evidence points to furniture manufacturers and design firms as the core customer base. The firm maintains an active content-marketing website blog featuring design industry commentary (e.g., "Megatrends that Matter," "Can't Miss Moments," "Why New York?" series) and event coverage as a top-of-funnel lead-generation asset.

Underlying technology is minimal and not disclosed: the company has no app, no API, no documented integrations, no proprietary technology stack, and no AI/ML capabilities referenced. Operationally, bde&co. is a labor-based service firm with no platform, no productized offering, and no recurring software/SAAS component. Product description in the source explicitly characterizes it as "a single-service agency rather than a platform with modular products," confirming the agency-services business model.

Name

BDE

Legal name

bde&co.

Website

https://bdeonline.biz

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

1–10 employees

Short description

bde&co. is a small, private New York–based PR and social media marketing agency serving design and interior design firms, with a go-to-market built around major industry trade shows (NeoCon, NYCxDesign, ICFF+WDM, Lightfair) and direct client engagements on a professional-services basis.

Ownership category

akta.pro rank

Product category

Public Relations and Marketing Services

NAICS

Public Relations Agencies (541820), Advertising Agencies (541810)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Product & Brand PR (Consumer & B2B) (BPAFADAH)

akta.pro secondary industry

Brand Experience (BX) & Service Design (BPAFAEAI)

Keywords

• Public relations services
• Social media marketing
• Design industry events
• Trade show promotion
• Brand communications

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Marketing Services: The company generates revenue through providing PR and social media marketing services to clients in the design and interior design sectors.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

BDE (bde&co.) is a New York-based public relations and social media marketing agency that specializes in the design, interior design, and furniture industries. The firm promotes trade shows, showroom openings, product launches, and design industry events through media outreach and social media campaigns for its corporate clients.

Product overview

bde&co. is a PR and Social Media Marketing Agency that provides event management and promotional services. The company operates as a single-service agency rather than a platform with modular products, offering integrated marketing communications with a focus on design industry events and high-profile attendee experiences.

Differentiator

Problem solved

Functional benefit

Products and services

• Public Relations Services Media outreach and press relations support for design, interior design, and furniture industry clients, covering trade shows, showroom openings, product launches, and brand communications.
• Social Media Marketing Social media marketing campaigns tailored to design industry clients to promote events, product launches, and brand awareness to a design-literate audience.
• Event Promotion and Coverage PR and social media support for trade shows, showroom openings, and product launches in the design and furniture sectors, aimed at driving qualified attendance and industry coverage.

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• German Chambers of Industry and CommercecoreOthers · 25 February 2026BDEW and the German Chambers of Industry and Commerce collaborated in pushing for inclusion of non-renewable hydrogen sources (blue hydrogen from fossil gas with carbon capture and storage) in Germany's hydrogen acceleration act. This legislative amendment classifies hydrogen production as being of overriding public interest, extending beyond green hydrogen to include blue hydrogen derived from fossil gas.
• Germany Federal GovernmentcoreOthersGermany's coalition government agreed to amend the hydrogen acceleration act based on advocacy from BDEW and other industry associations. The amendment is anticipated to receive parliamentary approval on February 25, 2026.

Scale indicators1 record

Recent moves2 records

Broad incumbents

• 5W Public Relations: Full-service PR agency with consumer and B2B practices including home, design, and lifestyle clients; a larger incumbent competing for the same enterprise design-brand budgets as bde&co.
• Lippe Taylor: Consumer and lifestyle PR agency with home, design, and beauty practices, frequently providing event-driven PR at industry shows that overlap with bde&co.'s event portfolio.
• Interdependence PR: Mid-size integrated PR and communications firm with consumer, lifestyle, and event-marketing capabilities, frequently serving design and home brands around major industry events.
• French/West/Vaughan: Established full-service PR firm with consumer, lifestyle, and home/furnishings verticals, competing for design-industry client engagements and trade-show PR mandates.

Direct peers

• 360PR+: Mid-size PR and social media agency with strong home, lifestyle, and design practices, offering comparable event-driven PR services for design brands.
• Walker Marchant Group: Lifestyle, hospitality, and design-focused PR boutique with a similar event-led GTM targeting design brands and trade shows.
• Bob Gold & Associates: Boutique B2B tech and consumer PR firm, comparable in size and event-driven approach, often executing trade-show and launch PR for clients in adjacent creative verticals.
• Novità Communications: PR agency that specializes in the design, architecture, and home furnishings industries, directly mirroring bde&co.'s vertical focus on design trade events and editorial relationships.

Emerging players

• Beuerman Miller Fitzgerald: Full-service PR and marketing firm with a strong consumer-products and design practice, often competing for regional design-brand mandates that overlap with bde&co.'s book of business.

Regional players

• Clive Wilkinson Architects: While primarily an architecture firm, its in-house marketing and design-event PR practice competes for the same design-industry event visibility and press coverage that bde&co. provides.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/bdebytes
• LinkedInlinkedin.com/company/bde-nyc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BDE