Pacific Realty
Pacific Realty is a Brisbane-based Australian real estate agency founded in 1996 that sells, rents, and manages residential and commercial property, with a niche focus on cross-border buyers from Taiwan and China via its Taiwan office and bilingual brokerage.
- Company typePrivate
- Founded1996
- HeadquartersBoondall, Australia
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Pacific Realty does
Pacific Realty (澳商捷達國際地產 Pacific Realty Australia) is a private Australian real estate agency founded in 1996, headquartered in Brisbane (Boondall) with additional offices on the Gold Coast, in Melbourne, and in Sydney, plus a Taiwan office established in April 2015. The firm provides residential and commercial property sales, rental, management, investment advisory, and property development services, with a stated focus on overseas investors — particularly from Taiwan and China — alongside local Australian buyers.
The company's core offering is a bilingual, cross-border brokerage that sources listings from Australian developer and government partners and channels them to Asian capital. It supplements traditional brokerage with adjacent services that address known friction points for overseas buyers, including FIRB (Foreign Investment Review Board) application assistance and referrals to Taiwan-based immigration and study-abroad firms. Distribution is built on three institutional anchors: the TIQ (Trade and Investment Queensland) partnership, a Colliers International affiliation for listing inventory, and developer-side relationships across multiple Australian cities.
The revenue model is transaction-based: commissions on property sales and rentals, plus recurring fees from property management contracts. Pricing is not publicly disclosed and the firm is privately held with no audited financials or external funding history visible. The Managing Director is Fang Ju Lin (Jewel Lin, 林芳如). Headcount is in the 11–50 range, consistent with a small-to-mid-sized independent agency rather than a scaled national chain.
Pacific Realty firmographics
Firmographics- Name
- Pacific Realty
- Legal name
- Pacific Realty Australia
- Website
- https://pacificrealty-events.com
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Pacific Realty is a Brisbane-based Australian real estate agency founded in 1996 that sells, rents, and manages residential and commercial property, with a niche focus on cross-border buyers from Taiwan and China via its Taiwan office and bilingual brokerage.
- Ownership category
- akta.pro rank
Pacific Realty industry classification
Industry- Product category
- Real Estate Brokerage
- NAICS
- Offices of Real Estate Agents and Brokers (5312), Real Estate Property Managers (53131)
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Traditional Residential Brokerage (Existing Homes) (BPAJAAAA)
- akta.pro secondary industries
- Residential Investment Property Brokerage (SFR/Small Multifamily) (BPAJAAAE), Office Brokerage (BPAJABAA)
Keywords
Where Pacific Realty is headquartered
LocationHeadquarters
- HQ city
- Boondall
- HQ country
- Australia
- HQ region
- Oceania
Offices3 records
Markets served
Pacific Realty business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Others
Revenue model
- Property Sales Commission: Commission-based revenue from residential and commercial property sales in Australian markets. The company acts as a sales agent for developers and property owners, earning commissions on successful transactions.
- Property Management Services: Ongoing property management fees for rental property services including tenant sourcing, rent collection, maintenance coordination, and property reporting.
- Rental Commission: Property leasing services generating commissions from tenant placement and ongoing rental management.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Commission-based sales pricing |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Pacific Realty product offering
Product offeringCore offering
Pacific Realty is an Australian real estate agency that provides residential and commercial property sales, leasing, and property management services across Brisbane, Gold Coast, Melbourne, and Sydney. It also offers renovation coordination, business sales brokerage, FIRB application assistance for foreign buyers, and referral services for immigration and study abroad, with a specialization in serving overseas investors from Taiwan and China through bilingual Chinese-English consultants.
Product overview
Pacific Realty is a real estate services company (Pacific Realty Australia / 澳商捷達國際地產) established in 1996, operating as a single unified service offering rather than a software platform. The company offers a comprehensive portfolio of real estate services including commercial and residential property sales, property management, business selling agent services, renovation services, and property tours. The company specializes in marketing new property developments across Brisbane, Gold Coast, Melbourne, Sydney, and other Australian locations to overseas buyers, particularly from Taiwan and China, while also providing FIRB application assistance and referral services for immigration and study abroad. The service portfolio is delivered through their Brisbane headquarters and Gold Coast office, with a Taiwan representative office established in 2015.
Differentiator
Problem solved
Functional benefit
Products and services
- Commercial Property Sales & Buying Services
- Residential Property Sales Services
- Property Management Services
- Business Selling Agent Services
- Rental Property Services
- Property Tour Services
- FIRB Application Assistance
Companies that use Pacific Realty
Customer profileSegments3 records
Ideal customer profiles3 records
Pacific Realty technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Pacific Realty partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- TIQ (Trade and Investment Queensland) Taiwan OfficecorePacific Realty collaborates with the Queensland Government's Trade and Investment Queensland (TIQ) Taiwan office for trade and investment promotion activities. This partnership supports the company's role in facilitating Australian property investments for Taiwanese and Chinese clients.
- Queensland GovernmentcoreActive collaboration with Queensland Government and tourism bodies to promote Queensland property investment opportunities to overseas buyers.
- Taiwan Immigration CompaniesminorPartnership with Taiwan-based immigration consulting companies to provide property investment services as part of immigration pathways to Australia.
- Legal and Accounting FirmsminorCollaboration with legal and accounting professionals to provide comprehensive support services for overseas property buyers including FIRB applications, tax advice, and legal documentation.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Pacific Realty competitors and assessment
Company assessmentDirect peers
- Juwai IQI: Cross-border real estate platform focused on Chinese-speaking buyers purchasing property internationally, including Australia. Directly comparable to Pacific Realty's niche of facilitating Australian property purchases for Taiwanese and Chinese investors.
- Sotheby's International Realty: Luxury international real estate network marketing high-end residential property globally, including to Asian buyers. Comparable to Pacific Realty's luxury Gold Coast and Sovereign Islands listings and overseas-investor orientation.
Broad incumbents
- McGrath Estate Agents: Australian residential real estate agency with strong presence in Sydney and other east-coast markets. Comparable to Pacific Realty's residential sales and luxury property activity, particularly in Sydney.
- LJ Hooker: Established national Australian real estate agency with broad residential and commercial coverage. Comparable to Pacific Realty's general brokerage activity across Australia, though with a primarily domestic rather than overseas-investor focus.
- Colliers International: Global real estate services and investment firm. Pacific Realty has a professional cooperation with Colliers for listings and market intelligence; both firms overlap in commercial and residential property services across Australia.
- Ray White: Largest Australian residential real estate franchise network. Overlaps Pacific Realty's residential brokerage activity across Queensland, NSW, and Victoria, but operates at much greater scale and without the cross-border Asia focus.
- Savills: Global real estate services firm active in residential and commercial markets across Australia and Asia. Comparable to Pacific Realty in serving cross-border Asian demand for Australian property at the high end.
- Harcourts: International real estate franchise with significant Australian presence. Comparable in residential and commercial brokerage activity, particularly across east-coast Australian markets where Pacific Realty operates.
Others
- Domain Group: Major Australian residential property listings and data platform. Adjacent to Pacific Realty's brokerage activity through the property listing and discovery infrastructure that overseas buyers use to source Australian property.
- REA Group (realestate.com.au): Australia's largest residential property portal. Provides the listing infrastructure that Pacific Realty uses to market properties to both local and overseas Australian-property buyers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Pacific Realty social profiles
Digital presencePacific Realty financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pacific Realty leadership team
Management profileNumber of profiles
Profiles1 record
Pacific Realty subsidiaries and ownership
Company hierarchySubsidiaries1 record
Pacific Realty funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pacific Realty M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pacific Realty
What does Pacific Realty do?
Pacific Realty is an Australian real estate agency that provides residential and commercial property sales, leasing, and property management services across Brisbane, Gold Coast, Melbourne, and Sydney. It also offers renovation coordination, business sales brokerage, FIRB application assistance for foreign buyers, and referral services for immigration and study abroad, with a specialization in serving overseas investors from Taiwan and China through bilingual Chinese-English consultants.
Is Pacific Realty a public or private company?
Pacific Realty is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Pacific Realty founded?
Pacific Realty was founded in 1996. It employs 11 to 50 people.
Where is Pacific Realty based?
Pacific Realty is headquartered in Boondall, Australia, in the Oceania region.
How does Pacific Realty make money?
Three revenue lines are on record. Property Sales Commission is the primary driver. The others are property Management Services and rental Commission.
Who are Pacific Realty's main competitors?
Direct peers on record are Juwai IQI and Sotheby's International Realty. Broad incumbents are McGrath Estate Agents, LJ Hooker, Colliers International, Ray White, Savills and Harcourts. Others are Domain Group and REA Group (realestate.com.au).
Does Pacific Realty have an API?
No public API is recorded for Pacific Realty.
What industry is Pacific Realty in?
Pacific Realty's product category is Real Estate Brokerage. Its primary akta.pro industry code is BPAJAAAA, Traditional Residential Brokerage (Existing Homes), with a secondary code of BPAJAAAE, Residential Investment Property Brokerage (SFR/Small Multifamily). Its NAICS code is 5312 and its SIC code is 6531.