Eye Care One
Eye Care One is a Michigan-based optometry practice operating 9 clinics across the state, delivering comprehensive eye exams, eye disease management, pediatric myopia care, LASIK co-management, and retail eyewear/contact lens sales to families, children, and seniors in local communities.
- Company typePrivate
- Founded2018
- HeadquartersSpring Lake, United States
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Eye Care One does
Eye Care One is a Michigan-based optometry practice network operating 9 clinic locations across the state (Spring Lake, Norton Shores, East Muskegon, North Muskegon, Whitehall, Fremont, Greenville, and Taylor). The practice delivers comprehensive eye care services including routine eye exams, contact lens fittings, eye disease management (cataracts, glaucoma, macular degeneration, diabetic eye disease), emergency eye care, and LASIK co-management, staffed by 11 optometrists and a practice manager at each location. The company also operates an HD Digital Laboratory for in-house custom lens fabrication and stocks over 1,000 designer frame SKUs alongside specialty eyewear and contact lens products.
The business operates a hybrid professional-services and retail-hardware revenue model: professional fees from clinical services are complemented by retail sales of prescription eyeglasses, sunglasses, safety glasses, and contact lenses (with annual supply subscriptions offering up to $400 in manufacturer rebates). Pediatric myopia management is a growing specialty, utilizing Essilor Stellest lenses, MiSight, Ortho-k, and atropine drops. The Taylor location is co-located with Switch Eye Center to provide laser and cataract surgery services. Distribution is direct-to-consumer through physical clinics plus an online channel for contact lens re-ordering via the EyeFinity patient portal.
Founded around 2000, the practice serves families, children, adults, and seniors across primarily West Michigan communities. It operates as a portfolio company under Keplr Vision, leveraging shared HR infrastructure (Dayforce HCM), technology platforms (EyeCarePro website, EyeFinity EHR), and back-office systems. Customer acquisition is driven by local community presence, content marketing through the company website, insurance partnerships, and word-of-mouth referrals from established patient relationships.
Eye Care One firmographics
Firmographics- Name
- Eye Care One
- Legal name
- Eye Care One
- Website
- https://eyecareone.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Eye Care One is a Michigan-based optometry practice operating 9 clinics across the state, delivering comprehensive eye exams, eye disease management, pediatric myopia care, LASIK co-management, and retail eyewear/contact lens sales to families, children, and seniors in local communities.
- Ownership category
- akta.pro rank
Eye Care One industry classification
Industry- Product category
- Optometry Services
- NAICS
- Offices of Optometrists (62132), Optical Goods Retailers (45613), Ophthalmic Goods Manufacturing (339115)
- SIC
- Services-Offices & Clinics Of Doctors Of Medicine (8011), Ophthalmic Goods (3851)
- akta.pro industry
- Optometry Clinics (Primary Eye Care)Optical Dispensing & Eyewear Retail (Glasses/Frames/Lenses)Contact Lens Specialty & Myopia ControlComprehensive Eye Exams & Vision Care
Keywords
Where Eye Care One is headquartered
LocationHeadquarters
- HQ city
- Spring Lake
- HQ country
- United States
- HQ region
- North America
Offices8 records
Markets served
Eye Care One business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Professional Eye Care Services: Revenue from comprehensive eye exams, contact lens fittings, emergency eye care, eye disease management, and LASIK co-management services performed by optometrists at all 9 locations.
- Eyewear Retail: Sales of prescription eyeglasses, designer frames (over 1,000 options), sunglasses, specialty eyewear including safety glasses and sports glasses, and lens treatments (photochromic, bifocals, high-index).
- Contact Lens Sales: Sales of daily disposable, biweekly, monthly, toric, multifocal, colored, and myopia management contact lenses. Annual supply purchasing with exclusive manufacturer rebates.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | One time/ perpetual license | $79 Complete Pair Package for Children |
| Subscription | Annual | Annual Contact Lens Supply Savings |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels3 records
Eye Care One product offering
Product offeringCore offering
Eye Care One operates nine optometry clinics across Michigan delivering comprehensive eye exams, contact lens fittings, eye disease management (cataracts, glaucoma, macular degeneration, diabetic eye disease), emergency eye care, myopia management, and LASIK co-management. The practice also retails prescription eyeglasses, designer frames (over 1,000 options), sunglasses, safety glasses, and contact lenses (daily disposables, toric, multifocal, colored, and myopia control), supported by an in-house HD Digital Laboratory for custom lens fabrication.
Product overview
Eye Care One is a network of nine optometry clinics across Michigan offering a unified service platform centered on comprehensive eye care. The core offering includes eye exams, eye condition treatment, eye disease management (cataracts, glaucoma, macular degeneration, diabetic eye disease), emergency eye care, and myopia management. The company operates an HD Digital Laboratory for in-house lens production and stocks over 1,000 frames from designer brands. The product portfolio includes prescription eyeglasses (with designer frames, photochromic Transitions lenses, and specialty safety/sports glasses), contact lenses (daily disposables, toric, multifocal, colored, and myopia control lenses including MiSight and Ortho-k), and LASIK co-management services. The nine clinic locations (Spring Lake, Norton Shores, East Muskegon, North Muskegon, Whitehall, Fremont, Greenville, and Taylor) provide centralized services while maintaining individual contact information and hours.
Differentiator
Problem solved
Functional benefit
Products and services
- Comprehensive Eye Exams
- Eye Condition Treatment
- Eye Disease Management
- Eye Emergencies
- Myopia Management
- LASIK Co-Management
- Contact Lens Fitting
- Eyeglasses
- Contact Lenses
Quantifiable outcome
- 80% of learning is visual
- +2 more outcomes
Companies that use Eye Care One
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles3 records
Eye Care One technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Eye Care One partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- Keplr VisioncoreKeplr Vision is the parent organization/employer of Eye Care One. The company operates under Keplr Vision's umbrella, utilizing their HR systems (Dayforce HCM) for career opportunities and employee management.
- Switch Eye CenterminorEye Care One Taylor shares physical space with Switch Eye Center, co-located in the same facility with Laser and Cataract Surgery services available.
Scale indicators3 records
Recent moves1 record
Expansion highlights5 records
Eye Care One competitors and assessment
Company assessmentBroad incumbents
- MyEyeDr: Large multi-state optometry consolidator operating hundreds of locations offering comprehensive exams, eyewear, and contact lens services — comparable full-service optometry model at significantly greater scale.
- Visionworks: National optical retailer operating hundreds of locations providing eye exams, prescription glasses, and contact lenses — directly comparable full-service optical retail offering to Eye Care One's clinic-based model.
- EyeCare Partners: National optometry and ophthalmology services platform supporting hundreds of providers across 30+ states — comparable integrated eye care service model and a likely acquirer profile for regional optometry groups.
- Clarkson Eyecare: Multi-state optometry and ophthalmology practice group offering comprehensive eye exams, disease management, and optical retail — comparable in service breadth to Eye Care One but operating at substantially larger scale.
- LensCrafters: National optical retail chain owned by EssilorLuxottica offering eye exams, prescription eyewear, and contact lenses in retail locations — comparable retail optical and exam offering but at far greater national scale.
- Pearle Vision: National optical retail franchise offering eye exams, eyewear, and contact lenses — comparable optometry-plus-retail model with a franchise structure that competes in similar suburban and secondary markets.
Direct peers
- SVS Vision: Michigan-based optical retailer and optometry practice chain operating multiple clinic locations across the state, directly comparable to Eye Care One's regional Michigan footprint, multi-location optometry model, and eyewear retail mix.
- Rx Optical: Michigan and Indiana optometry practice chain offering comprehensive eye exams, designer eyewear, and contact lenses across 50+ locations — highly comparable multi-site optometry model with similar service mix and Midwest geographic focus.
Emerging players
- Warby Parker: Direct-to-consumer eyewear brand with expanding retail and eye exam footprint offering prescription glasses, contact lenses, and vision tests — competing for Eye Care One's prescription eyewear and exam customers with a lower-cost, digital-first model.
Others
- Keplr Vision: Optometry practice support organization identified as the parent/employer of Eye Care One in source data — comparable as a peer in optometry services, and the most relevant entity to understand Eye Care One's ownership and growth strategy.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Eye Care One social profiles
Digital presenceEye Care One financial estimates
Financial estimateRevenue estimate
Valuation estimate
Eye Care One leadership team
Management profileNumber of profiles
Profiles18 records
Eye Care One funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Eye Care One M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Eye Care One
What does Eye Care One do?
Eye Care One operates nine optometry clinics across Michigan delivering comprehensive eye exams, contact lens fittings, eye disease management (cataracts, glaucoma, macular degeneration, diabetic eye disease), emergency eye care, myopia management, and LASIK co-management. The practice also retails prescription eyeglasses, designer frames (over 1,000 options), sunglasses, safety glasses, and contact lenses (daily disposables, toric, multifocal, colored, and myopia control), supported by an in-house HD Digital Laboratory for custom lens fabrication.
Is Eye Care One a public or private company?
Eye Care One is a private company. It is classified as private equity controlled and is currently operating.
When was Eye Care One founded?
Eye Care One was founded in 2018. It employs 51 to 100 people.
Where is Eye Care One based?
Eye Care One is headquartered in Spring Lake, United States, in the North America region.
How does Eye Care One make money?
Three revenue lines are on record. Professional Eye Care Services are the primary driver. The others are eyewear Retail and contact Lens Sales.
Who are Eye Care One's main competitors?
Broad incumbents on record are MyEyeDr, Visionworks, EyeCare Partners, Clarkson Eyecare, LensCrafters and Pearle Vision. Direct peers are SVS Vision and Rx Optical. Warby Parker is listed as an emerging player. Keplr Vision is listed as an others.
Does Eye Care One have an API?
No public API is recorded for Eye Care One.
What industry is Eye Care One in?
Eye Care One's product category is Optometry Services. Its primary akta.pro industry code is HLAKAKAB, Optometry Clinics (Primary Eye Care), with a secondary code of HLAKAKAL, Optical Dispensing & Eyewear Retail (Glasses/Frames/Lenses). Its NAICS code is 62132 and its SIC code is 8011.